Digital Marketer

Responsibilities:

• Conducting on-page and off-page analysis.
• Using tools such as Google Analytics and Google Search console to compile regular performance and error Reports.
• The creation of on-page and off-page SEO strategies for clients in various industries.
• Carrying out detailed keyword research according to the latest google trend.
• Paying particular attention to any significant Google algorithm and Google Updates changes.

Requirement:

• Fresher to 5 years of experience in successfully developing and executing SEO campaigns ( Should have knowledge accordingly).
• Understanding of search engine algorithms and ranking methods.
• Experience with SEO industry programs, such as Google Analytics or Adobe Analytics Knowledge of keyword research and data mining tools.
• Able to complete competitive analysis of other companies within the industry.
• Excellent written and verbal communication skills (email, phone, etc.)
• Comfortable analyzing high volumes of data on a daily basis. 
• Familiarity with WordPress or other content management systems Preferred: A candidate with excellent communication and writing skills.

What is the role?

We are looking for a storyteller who can profoundly understand the user and can translate our product details as per the user's needs. You are the one who likes working with data and insights and make decisions based on it. Should be able to lead multiple stakeholder roles efficiently for international markets with a passion for technology. An eager candidate to make an impact to the organization & thrive in a fast-paced, dynamic, hyper-growth environment and can operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right.

Key Responsibilities

• Segment our users by deeply understanding our clients and end users. You will talk regularly to users and prospects and draw qualitative and quantitative insights.
• Define our GTM and partner with the rest of the team to execute the GTM. It will include work like demand generation, sales playbooks, sales enablement, and marketing assets.
• Work closely with a range of cross-functional teams- product, partner managers, marketing, and sales to craft thoughtful go-to-market strategies and drive growth initiatives.
• Understand and analyze the competitive landscape to define our own marketing strategy.

What are we looking for?

An enthusiastic individual with the following skills. Please do not hesitate to apply if you do not match all of it. We are open to promising candidates who are passionate about their work and are team players.

• 3+ years of relevant work experience that can span marketing, product marketing or product management.
• Experience working on marketing or growth throughout a product’s lifecycle.
• Working experience in SaaS, preferably for international markets.
• Hands on experience in google analytics, google AdWords, CRM, analytical tools.

Whom will you work with?

You will be working closely with the marketing team.

What can you look for?

A wholesome opportunity in a fast-paced environment will enable you to juggle between concepts yet maintain the quality of content, interact, share your ideas, and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the benefits of being with the organization.

We are

A fast-growing SaaS commerce company based in Bangalore with offices in Delhi, Mumbai, SF, Dubai, Singapore, and Dublin. We have three products in our portfolio: Plum, Empuls, and Compass. organization works with over 1000 global clients. We help our clients engage and motivate their employees, sales teams, channel partners, or consumers for better business results.

Way forward

We look forward to connecting with you. As you may take time to review this opportunity, we will wait for a reasonable time of around 3-5 days before we screen the collected applications and start lining up job discussions with the hiring manager. However, we assure you that we will attempt to maintain a reasonable time window for successfully closing this requirement. The candidates will be kept informed and updated on the feedback and application status.

About Us

PurpleRain is a US-headquartered 8+ year old close-knit, fully distributed bootstrapped and profitable product startup with 50+ rock star team members who enjoy the challenge of solving hard problems together with inc 500 clients globally through our B2B SaaS products.

We are a hybrid remote company, with in-house teams in Bangalore, London and remote teams globally in 20+ countries where each employee works from home or a co-working space.

Even though we're far away, we're in contact throughout the day in Slack, Basecamp and Zoom.

We encourage continual education through weekly lunch and learns and taking courses to keep us ahead of the latest advancements with yearly retreats.

SEO Manager- Job Description

• Increase revenue through meaningful user growth and retention strategies for each of PurpleRain s products

• Identify new or unused marketing techniques and set up tests to validate results

• Design and coordinate promotional campaigns, PR and other marketing efforts across channels

• Establish a regular rhythm of reporting on marketing analytics to the executive team

• Manage marketing budget and spend

• Liaise with product, finance and customer support to guide a unified approach to marketing and business objectives

• Work with leadership team to build and execute online marketing campaigns for Pandable’s clients

• Perform day to day digital marketing activities including social media, email marketing, content creation and promotion

• Manage CRO, A/B testing and landing page optimisation

• Set up and manage Google Ads accounts and campaigns (including search, display and shopping)

• Support with content outreach and link building campaign strategies

• Develop strategies to drive online traffic, e-commerce growth, and increased visitor traffic to our wineries.

• Manage digital marketing campaigns through a variety of channels including but not limited to: web, mobile, SEO, PPC, and social.

• Define the process for creating, editing, and delivering high-impact content campaigns across multiple digital channels to our target audiences.

• Track and analyze conversion rates and overall website performance and optimize over time.

•  Collaborate with key business partners in marketing and across the organization on campaigns that increase brand awareness.

• Improve the usability, design, content, and conversion of online platforms in collaboration with marketing, technology, and e-commerce teams.

• Work with e-commerce and brand management team to identify and execute campaigns to drive awareness, visitor traffic, and revenue.

• Identify enhancements that create best-in-class digital experience for customers.

• Focus on website performance, insights, and opportunities that drive toward company goals and key performance metrics.

• Support brand teams by documenting best practices for digital marketing.

• Manage campaign budgets and vendor relationships.

• Partner with outside agencies to test digital marketing strategies.

Our Core Values

• We lead with empathy: We believe kindness and empathy lead to effective communication. We assume good intentions and seek mutual understanding from our teammates, customers, and users.

• We lean into vulnerability: We are not afraid to ask for help or give and receive feedback. We build off our failures and don’t shy away from tough conversations.

• We rise above the status quo: The status quo leads to pain for the people we serve, our communities, and our clients. We do our best to rise above the status quo, and to do things that no one else is doing. On an individual level, we strive to improve ourselves and always be learning.

• We match grit with wit: We're creative and resourceful. We find solutions to every problem

and to further support you, we offer:

• talented, young and motivated team

• work with a fun team on a product that customers love

• Share in our organization-wise personal development benefits and leave entitlements

• Flexible work schedule with work-from-home options

Hiring SEO Associate at unremot

Unremot is looking for a SEO Associate to join the team.

• Execute link acquisition strategies
• Go live with new articles on the blog (WordPress)
• Take up on-site optimization
• Assist in the ongoing keyword discovery
• Track and analyze Google analytics
• Analyze and optimize old articles to improve their ranking
• Do an in-depth competitive analysis of other brands in our sector to bridge any content gap
• Involve in creating and posting engaging content on our social media pages

Experience & Qualification Required

• At least one year’s experience in the field of SEO
• Familiarity with google analytics, Ahrefs and other analytic tools
• You have a Bachelor’s degree
• You are an excellent communicator
• You are passionate about SEO
• You can work remotely and independently

About the company: unremot is a personal office for independent professionals - works like a publicly accessible meeting room for independent professionals who are constantly into meetings (CAs, lawyers, freelancers). Being built on a community interface, on unremot one can discover, request, pay, schedule, and conduct meetings - all of it in one place!

With unremot personal office, its users have

• a dedicated personal office (eg. unremot.com/@sr)
• where anyone can access free slots on their calendars
• request & schedule meetings (like Calendly)
• collect & settle payments automatically
• and conduct meetings - all of it in one place!

About the team: Currently, unremot is a team of 6 based in Toronto and Bangalore. unremot is the team’s second startup; the last one being sold to lastminute.com  (the largest OTA in Europe). All six of them share a love for humor and are super excited about having new team members who are champions of sad jokes!

Good to know: unremot is funded by some of the best investors - Techstars, Inflection Point Ventures, DF Angels, and ah! Ventures.

Roles and Responsibilities

Immediate Hiring #SEO Analyst

• Develop and implement link building strategy
• Analysing keywords and competitors By SEO techniques
• Working knowledge of search engine optimisation practices
• Knowledge of ranking factors and search engine algorithms
• Multi Project Handling Experience must

Required Candidate profile

• Exp: 1 - 3
• ON page and OFF page optimisation - Experienced
• Only Immediate joiners or 15 Days

Interested candidates are requested to apply through our website: https://nirogam.com/pages/career" target="_blank">https://nirogam.com/pages/career.

We at Nirogam, a group of aspiring individuals, have a vision that authentic Ayurveda should reach every home in India and beyond. The Ayurveda industry has seen multifold customer acceptance in the past decade and continues to grow at an unprecedented pace globally. As a person who bags this opportunity, get ready to create a big bang on all platforms of business growth.

Role: As the Digital Growth Hacker for Nirogam, you will be designing and running high-impact campaigns that can lead to business growth to a 6X level. The growth marketer will also work closely with sales, customer success, product, and leadership teams to shape the future of the Ayurveda pharmacy and personal care industry. Your work will be critical to the overall growth of the organization and indirectly driving up the top line.

Responsibilities: What you will do:

Manage all marketing initiatives to achieve business goals Play a key part in the overall revenue plan of business, add value to the growth through the processes through analytics and marketing acumen Owning digital strategy, managing growth on eComm market places Driving marketing campaigns across all channels - emails, social, website, webinars, search, paid, events, exhibitions, and others; to increasing customer base/revenue on these platforms. Building powerful lead acquisition and nurturing funnels, using marketing automation tools to deliver high-quality leads. Repurposing content for distribution across multiple channels to ensure maximum impact. Constantly identifying new opportunities to engage the target audience and drive campaigns from planning to execution Responsible for performance and growth of digital marketing metrics. Drawing insights from campaign and market data and collaborate with content marketing, social media, and creative teams into impactful marketing campaigns. Working with sales team for lead management, and sales enablement activities.

Required Qualifications and Skills:

Ø Technical Competencies Prior demonstrated 7years of relevant experience with Pharma and E-commerce Bachelor's degree or MBA in Business, Marketing, and Sales, or related field Ability to prioritize conflicting deadlines. Strong knowledge of all MS Office applications (PowerPoint, Word …). Excellent spoken, written, and verbal communication skills and able to communicate effectively. with people at different levels of hierarchy. Excellent attention to detail. Proficiency to set up SOPs and checklists. Handling CRM and Sales Navigator Tools Motivated, energetic with a can-do attitude. Helpful and supportive spirit, Problem solver. Professional attitude and presentation. Ability to create a business plan, projections, and designing an incentive, schemes, deals, and discounts to maximize growth and profitability. Experience of working from zero base, ground up which means setting up processes and systems for the growth hacking initiatives and targets Should have handled budgets of 50 lacs to 1 cr on Google, Facebook and other growth hacking platforms. Should have at least 4x ROAS (return on ad spend). Should have generated revenue from the brand's own website. Experience in creating sales funnel - lead generation. Must be very strong in analytics. Should have an entrepreneurial mindset and a high ownership quotient. Hands-on experience with digital marketing tools and marketplaces. Hands-on experience in leveraging media & non-media-led acquisition including co-marketing, partnerships, and referral programs. Expertise in using a data-driven rapid experimentation approach to build a holistic acquisition program. Highly creative in devising digital & partnerships campaigns that engage, inform and motivate. A knack for making data-driven decisions with a good understanding of the product, marketing, and growth analytics. A hustler who is creative and comes with an experimental mindset.

Ø Behavioural competencies An analytical mindset and leverage data for impactful commercial decisions. Should have excellent time management and organizational skills Good with Negotiation Skills and Problem-solving skills. Deep Listening and being Coachable.

Key Skill Set 

• 4- 5 years of experience in a role directly responsible for campaign planning, execution, optimization and reporting across multiple digital channels/media.
• Demonstrable experience managing SEM, display, email marketing, SMM campaigns.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
• Hands on experience of CRO tools such as Salesforce Marketing Cloud, WebEngage, CleverTap, MoEngage etc.
• Working knowledge of CRM tools such as Salesforce, Leadsqaured etc. would be a Plus.
• Understanding of data analysis, trend spotting and technology in Digital space.
• Strong written & verbal communication skills.
• Skilled in problem solving, planning, as well as being able to adapt to new environments.

Key Responsibility Areas:

• Plan and outline cross channel digital marketing and remarketing campaigns, aligned to expected performance and returns.
• Should be updated with the ongoing marketing trends and capable to implement the changes in the system.
• Work on digital marketing platforms to execute campaign in the most efficient manner. Re-marketing campaigns in specific.
• Awareness about various content marketing platforms of the Market Research Industry.
• Experiment, scout and implement new digital marketing channels, tools, best practices to consistently improve ROIs.
• Work closely with the Sales & Product Teams and execute campaigns to meet business objectives.
• Monitor impact of each campaign on key site metrics and report to stakeholders, on a regular basis.