Performance Marketing Manager

You will be responsible for:

• Assist in the content marketing program and leads generated from the program
• Assist in the execution of the content marketing program. Program Manage development of engaging content for Blogs, Whitepapers, How-to's, Videos, Website, Podcasts to help customers understand the Phyllo Platform.
• Manage promotion of the content marketing program initially through organic channels
• Research industry trends, reports and keywords to talk about interesting topics in the industry.
• Collaborate with the Sales and Product Teams to design content briefs
• Test and optimize messaging, copy and creatives for website, blog, and other mediums of content.
• Improve website performance focusing on keywords and creating SEO-friendly content

You will be responsible for owning the leads coming from the content marketing program and the subsequent monthly, quarterly and annual targets associated with it.

Here is how you will continuously add value to the organization:

• Research and identify new industry trends that will feed into the content strategy.
• Work with internal teams to understand the challenges faced by Phyllo’s customer to further design the content strategy
• Work with freelancers and agencies to esure quality and timeliness of content
• Design the ongoing content and publishing calendar for Phyllo across all owned channels - blogs, case studies, guides, podcasts and social media.
• Execute and scale the content strategy by either scaling the team internally or working through partners.
• Collaborate with internal experts from business and product teams on the content to make it more relevant to the market.
• Identify ways to promote the content for generation of leads
• Work with teams to optimise the quality and relevancy of leads through content
• Optimise content for SEO, monitor page rankings and quality of visitors
• Integrate the campaign leads and marketing signal back into Phyllo’s CRM

We are looking for someone with:

• 2-4 years of experience for running successful content marketing programs for B2B SaaS companies
• Any experience in the API / Developer Tool company is an added advantage
• Any experience with creator economy, either as a creator or marketing to creators is an added advantage
• Demonstrated creative thinking to come up with interesting campaign ideas by understanding of customers and their behavior
• Experience in integrating content marketing campaigns with CRM

What we offer:

• Work from home or your preferred location today, tomorrow, and forever.
• A work culture that helps you innovate and evolve continuously. Freedom from old school thinking.
• Choose to work in the hours you feel the most productive.
• We don't count your leaves. Take leaves as and when you require and have a healthy work-life balance for yourself.
• Laptop of your choice

Work Timings: 1:30 PM to 10:30 PM IST

Location: Noida/Delhi NCR/Mumbai

Qualifications: B Tech / MCA or Higher

Experience: 2-7 Years

IMMEDIATE JOINERS & SERVNG NOTICE PERIOD CANDIDATES ARE PREFFERED.

NextGen Invent (“NGI”) is a leading global professional services company that specializes in providing strategy, technology, operations, and data management services. NGI has always been at the forefront in providing solutions using disruptive technologies such as Big Data Analytics, Blockchain, IOT, Artificial Intelligence and Augmented Reality. Our in-depth Industry knowledge, specialized technical expertise, unmatched data science experience, and global delivery network along with our “Customer first” policy has allowed us to grow via word of mouth. Our clients are fortune 500 companies to start-ups with innovative ideas. Regardless of technology, we can be your trusted technology partner who can solve your business problems. NGI is Microsoft gold certified partner, AWS consulting partner and IBM Registered Partner.

For more updated information,

please follow-us on https://www.linkedin.com/company/nextgen-invent-corporation." target="_blank">https://www.linkedin.com/company/nextgen-invent-corporation.

Headquartered: New York, USA

KEY RESPONSIBILITIES:

You'll be expected to own projects from start-to-finish. We are looking for passionate Web Engineers who appreciates good engineering and user experience. The person should be enthusiastic about maintaining a clean codebase and possess a passion for pushing web technologies to the limits to design and build exceptional products.

§ Work closely with design, product management, and development teams to create elegant, usable, responsive, and interactive interfaces across multiple devices.

§ Turning UI/UX designs into prototypes, creating awesome interactions from designs, writing reusable components and maintainability of the code.

§ Demonstrates excellent problem solving & debugging skills.

§ An ability to perform well in a fast-paced environment and bring in optimal flow for rapidly changing design/ technology.

§ Write unit and integration tests to improve and maintain high code coverage.

Skills, Knowledge, Experience:

• Excellent programming skills in JavaScript

• Experience with expertise in designing and implementing high-performance web applications

• Expert in SPA Frameworks React JS

• Solid understanding and demonstrated ability of creating self-contained, reusable, and testable modules and components.

• Solid understanding of HTML5, CSS3 and cross-browser compatibility issues.

• Solid understanding of CSS box model and flex layouts.

• Proficient in SASS.

• Experience with REST APIs, Node JS/.Net Web API/Golang is a plus.

• Experience with the entire Software Development Life Cycle (SDLC)

• Experience with unit testing & Test-Driven Development (TDD) with various test frameworks (like Jasmine, Karma, Protractor).

• Experience in optimizing the application for performance and scalability.

• Experience in state management using Akita and cross-browser support.

• Experience with Git.

• Experience with DevOps tools for CI/CD

• Working with USA or European clients is a plus.

• Experience working with multi-vendor, multi-culture, distributed offshore and onshore development teams in dynamic and complex environment.

• Must have excellent written and verbal communication skills.

About us

1. Innoviti (http://www.innoviti.com/">innoviti.com) is India’s largest provider of payment solutions to Enterprise merchants. 
2. Processing $10 Bn of payments from 2000 cities. We today have 76% of Enterprise market share. 
3. Enterprises such as Reliance, Landmark Group, Shoppers Stop, Pantaloons, Hamleys, Van Heusen, Louise Phillipe, Madura Garments and several other hundreds of Enterprises are our customers.
4. Our vision is to use technology to unlock the hidden value in payments, helping large and small businesses constantly find new and unique ways to grow faster with lesser efforts.
5. We believe payment transactions are more than money moving pipes.  Whenever a payment happens, it is not only the merchant who makes money, but also the brand whose product was sold and the bank whose payment instrument was used.  A merchant, brand, and bank talk to the same consumer, however there is no easy way for them to talk to each other.  Our technology makes this collaboration happen, and makes it happen at the point of payment. We help them share customers and share marketing budgets, in turn targeting customers better than possible otherwise. By making it happen at the point of payment we ensure for each party that their marketing efforts are translating into sales.
6. Today our technology has helped large businesses grow faster with lesser efforts.  They have been able to offer EMI, BNPL, Cashbacks, Loyalty Point redemption and other offers with merchants, brands and banks participating in it.  Every day new use cases are designed and stitched using our technology platform.
7. Our next target are small merchants.  For them, the problems are far larger and more complex.  They have no means to access the marketing budgets or customers of large brands or banks.  They cannot even cross the regional offices of these businesses.  This is where we come in.  We are bringing the power of the technology created for large merchants to these businesses.  Helping bring the power of large brands and banks with whom we already partner to small merchants.
8. Innoviti’s first target category in this segment is small merchants selling electronic goods – mobiles, durables, laptops etc.  They are struggling the most as their customers find attractive offers online through partner brands and banks, which they can’t match in their stores.  These businesses offer the advantage of touch, feel and explanation in local language.  What they lack is the technology to discover, access customers and attract them with superior offers.
9. GENIE, our smart marketing platform helps them do that.  It is a mobile app that integrates with bank and brands on one end and Google and Facebook on the other.  It not only helps them discover and access customers searching for these products online, but also attract them to their stores with offers better than online.
10. The app was launched in July 2021 and has shown a 100% month-on-month growth, with more than 23% of the merchant’s monthly sales now happening through it.  
11. In the next 5 years Innoviti wants to scale up its GTV from $10Bn to $30Bn, multiplying its revenue 10X.  
12. We want to be recognized in this space as the company that transformed the payments industry by showing ways of extracting value from payment transactions better than anyone else.  We want to be setting the path for the next generation of payment solutions, that will be followed by others.
13. Towards this we need to hire aggressive talented individuals, who firmly believe that no problem is unsolvable.  That there is always a way to solve the toughest of problems.  Those who get excited by solving such tough problems at scale, and seeing the impact of that around them in the market.  Those who feel fulfilled when they see that it is making a difference to the lives of people around them.

To drive this roadmap the company is looking for talent who are ready to do what no payments platform has done before and what every payment platform will do thereafter.

Would you like to join this journey?

Job Description

Designation: Product Manager

Location: Bangalore (Work From Office)

Qualification: Graduation/Post Graduation from reputed institutes

Please find below the job description for various Product Manager openings.

1. uniPAY Next Product Manager
   1. Should come from a retail IT background, either vendor to retail IT or working as a Sr. Manager/AVP in retail IT
   2. Experience in implementing POS solution for retail checkout
   3. Experience in implementing SAP or Microsoft Dynamics
   4. Atleast 8-10 years of experience in retail IT
   5. Strong understanding of store level IT operations, cashier challenges
   6. Should have experience in product and project management
   7. Would be responsible for solutioning support to business
   8. Would be responsible for all customer communication around new projects
   9. Would be responsible for product roadmap
   10. Would be responsible for driving usage of product, customer satisfaction and wallet share of customer.

1. Payments Product Manager
   1. Should come from a payments background in a bank. Either a vendor to the bank providing payment systems – like FIS, Atom, Hitachi, Zeta, or working in the payments department of a bank as a product manager.
   2. Experience in implementing cards and UPI systems
   3. Strong understanding of card and UPI technology
   4. Atleast 8-10 years of experience in payments as Product Manager/Sr. Product Manager role.
   5. Would be responsible for interfacing with banks, other financial service providers for solutioning support and communication.
   6. Would be driving the payments platform roadmap
   7. Would be responsible for driving usage of platform, customer satisfaction and wallet share of customer.

1. Installments Product Manager
   1. Should come from a lending background in a bank, NBFC.
   2. Either a vendor to these entities like from Nucleus, Lentra, Jocata, or working in a bank/NBFC in the product management department.
   3. Experience in implementing various lending products for various segments
   4. Strong understanding of fundamentals of how lending works
   5. Atleast 8-10 years of experience in lending as Product Manager/Sr. Product Manager role.
   6. Would be responsible for interfacing with banks/NBFCs, other financial service providers for solutioning support and communication.
   7. Would be driving the installments platform roadmap
   8. Would be responsible for driving usage of platform, customer satisfaction and wallet share of customer.

1. Brand Product Manager
   1. Should come from a strong catalogue management background in retail IT automation companies – typically MNCs here.
   2. Experience in designing systems for organizing retail brand catalogues for various end uses such as inventory, pricing, taxes.
   3. Experience in having worked with large retailers, both online and offline in providing and integrating such systems with them.
   4. Strong fundamentals in data and database management.
   5. Atleast 8-10 years of experience in this role as Product Manager/Sr. Product Manager.
   6. Would be responsible for interfacing with retailers, OEMs for solutioning support and communication.
   7. Would be driving the brands platform roadmap
   8. Would be responsible for driving usage of platform, customer satisfaction and wallet share of customer

1. GENIE App Product Manager
   1. Should come from a strong mobile app product management background
   2. Apps that deal with live transaction level management
   3. Should have a strong start-up mindset of rapid changes
   4. Strong in UI/UX, strong understanding of consumer interactions with mobile interfaces
   5. Experience of having designed apps from scratch, taken it to scale of atleast 1 million active users
   6. Experience in designing interfaces, notification management, usage tracking systems
   7. Atleast 5-6 years of experience in this role as Product Manager/Sr. Product Manager.
   8. Would be responsible for interfacing with product marketing, small and medium merchants, their cashiers.
   9. Would be driving the GENIE App roadmap
   10. Would be responsible for driving usage of platform, customer satisfaction and wallet share of customer

1. Sales Platform Product Manager
   1. Should come from a strong background of designing workflows and use-cases in SalesForce for field force management
   2. Experience in integrating SalesForce with other systems for data and decisions
   3. Experience in having worked with organizations with large field force for such system creation.
   4. Strong fundamentals in data and database management.
   5. Atleast 8-10 years of experience in this role as Product Manager
   6. Would be responsible for interfacing with internal business and operations team for solutioning the systems and then driving roadmap.
   7. Would be driving the sales platform roadmap
   8. Would be responsible for driving usage of platform, customer satisfaction and wallet share of customer

Personality:

• The ideal person for this role would be someone who loves the challenge of an entrepreneurial environment, who has high ownership to be available 24x7 for our customers, who is able to deal with complexity and rapid change and who has large dreams to be part of interesting journey.
• The person would be self-driven, results-oriented with a positive outlook and impeccable integrity. He/she would have a track record of delivering results consistently in uncertain environments. Excellent communication skills with an ability to manage crucial conversations with senior stakeholders.
• Retail industry demands “I’ll do it now instead of tomorrow” attitude. Please be prepared for interesting journey if you want to grow fast with no age barriers.

Inshorts is looking for people to work as Proofreaders in the English Editorial Team. Eligibility criteria include an experience of 0-2 years for the post in the field of English media.

Location: Noida

CTC: 100% hike on current CTC

Responsibilities: 

>Checking for spelling and grammatical mistakes in the headlines and body copies

>Verifying all the facts in a particular story before publishing

>Checking for the authenticity and accuracy of images used for shorts

>Making sure that any story is not repeated

>Have to look after the growth of the concerned team while adding to the overall growth of the company 

Desired Skills/Qualification:

>Strong command over the English language

>General awareness

>Good at spotting mistakes

>Sound logical skills

>Experience of 0-2 years

Company Profile:

Inshorts is a content consumption and discovery app which provides news and other content in 60 words. It was started in 2013 with the aim of keeping people informed by presenting news in an easily consumable format. It is the highest-rated news app on Google Play Store.

• Draw up enterprise-wide architecture blueprint and enforce its implementation across products and systems
• Build from ground up, a scalable Enterprise platform infrastructure with multiple client applications and enterprise connectors
• Design, develop and deploy features and APIs with high quality standards
• As an individual contributor, evaluate technology options, build PoCs and prototypes
• Manage the infrastructure hosted in the Cloud. Monitor system reliability, uptime and security.
• Contribute significantly in reviewing architecture, code, design & test-cases authored by peers.

• 8-10 years of design and development experience building scalable & distributed systems
• Hands-on experience on one or more of the following tech stacks:
  • Python-Django, PostgreSQL, MongoDB, nginx, RabbitMQ, Redis
  • Microservices, REST APIs, NodeJS, Celery, Elastic Search, Logstash, Kibana
• Good understanding of OOPS concepts, design patterns, SQL. Good at troubleshooting/debugging.
• Experience with managing server infrastructure in GCP, Azure and AWS cloud.
• Bachelor’s or Master’s degree in Engineering from reputed institutes
• Nice to have: Hands-on experience with analytics using Kibana and Elastic Search

We are seeking a WordPress Developer responsible for both back-end and front-end development, including creating WordPress themes and plugins. This position requires a combination of programming skills (namely PHP, HTML5, CSS3, and JavaScript) and aesthetics (understanding element arrangements on the screen, the color and font choices, and so on). The candidate should have a strong understanding of industry trends and content management systems. Experience with the responsive and adaptive design is strongly preferred. Also, an understanding of the entire web development process, including design, development, and deployment is preferred.

• Designing and implementing new features and functionality
• Establishing and guiding the website’s architecture
• Ensuring high-performance and availability, and managing all technical aspects of the CMS
• Helping formulate an effective, responsive design and turning it into a working theme and plugin.

• Good understanding of front-end technologies, including HTML5, CSS3, JavaScript, jQuery
• Experience building user interfaces for websites and/or web applications
• Experience designing and developing responsive design websites
• Comfortable working with debugging tools like Firebug, Chrome inspector, etc.
• Ability to understand CSS changes and their ramifications to ensure consistent style across platforms and browsers
• Ability to convert comprehensive layout and wireframes into working HTML pages
• Knowledge of how to interact with RESTful APIs and formats (JSON, XML)
• Strong understanding of PHP back-end development
• Basic onpage SEO skills

Job Description :

We are looking for an iOS developer responsible for the development and maintenance of applications aimed at a range of iOS devices including mobile phones and ipads. Your primary focus will be development of iOS applications and their integration with back-end services. You will be working alongside other engineers and developers working on different layers of the infrastructure. Therefore, a commitment to collaborative problem solving, sophisticated design, and the creation of quality products is essential.

Responsibilities :

• Design and build applications for the iOS platform
• Ensure the performance, quality, and responsiveness of applications
• Collaborate with a team to define, design, and ship new features
• Identify and correct bottlenecks and fix bugs
• Help maintain code quality, organization, and stigmatization.

Skills :

• Should have knowledge of UI(storyboard,xibs,autolayouts).
• API implementation.
• Swift programming language.