SEO and Ad words Manager

• The PPC / Paid Search is responsible for administering and managing Pay per Click media strategies for clients. She/he should be able to quickly understand & support initiatives that will contribute to the goals and success of client campaigns.

• Perform daily account management on Google AdWords, Facebook, Bing and other search platforms.

• Assist in the maintenance and monitoring of keyword bids, Account daily and monthly budget caps, impression shares, quality score & other important account metrics.

• Provide creative copy suggestions and graphical ad templates.

• Assist in the management of Display network placement lists on AdWords & through other contextual advertising platforms.

• Can devise strategies to increase ROI – Is good at increasing CTR & reducing the cost per clicks.

• Leverage AI-powered tools and automation (such as smart bidding, performance forecasting, and AI-driven ad optimization platforms) to enhance campaign efficiency, targeting accuracy, and ROI.

• Support the generation of new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives.

• Able to understand the business website thoroughly to implement a strategic plan for Google AdWords.

• Keep pace with search engine and PPC industry trends and developments

Experience : 7+Years

Location : Indore-onsite

Interview mode : Virtual

Note : Please DO NOT apply if you're experience less then 7 years

Job description:

We are looking for an experienced professional to lead our lead generation and PPC strategy. The role focuses on driving high-quality leads, managing ad campaigns, and ensuring strong ROI. The ideal candidate will have leadership skills, hands-on PPC expertise, and a proven record of improving lead conversions.

Responsibilities

Create and manage lead generation strategy to meet business targets.

Plan and run PPC campaigns on Google Ads, LinkedIn, Meta, and Display networks.

Optimize ad budgets to lower cost per lead (CPL) and improve ROI.

Guide and mentor a team of lead generation and PPC executives.

Work with sales teams to improve lead-to-customer conversion.

Track and report KPIs like leads, CPL, CTR, CAC, and ROI.

Skills Needed

8–12 years of experience in lead generation and PPC.

Strong knowledge of Google Ads, LinkedIn Ads, Meta Ads, and YouTube.

Experience with CRM and automation tools (HubSpot, Salesforce, Zoho).

Ability to analyze data and make decisions to improve performance.

Team management and leadership skills.

Edtech experience is mandatory.

Job Type: Full-time

Benefits:

Health insurance

Life insurance

Provident Fund

Ability to commute/relocate

Saravanampatti, Coimbatore, Tamil Nadu: Reliably commute or planning to relocate before starting work (Preferred)

Experience:

Working in Edtech: 2 years (Preferred)

Work Location: In person

We are looking for an enthusiastic marketing intern to join our marketing department at Quick Dry Cleaning Software.

Time: 3 Months

Location: Remote

Roles and Responsibilities:

• Support the marketing team in daily administrative tasks
• Execute and Assist in SEO Plans of Marketing Team
• Perform market analysis and research on the competition
• Manage and execute our branding on our social media channels
• Perform research on Keywords Ranking using different tools
• Manage our online presence on different websites
• Identify relevant Backlinking opportunities and work on them

Perks:

• Certificate of Internship Completion
• Competitive Work Environment
• Flexible working hours
• Excellent Learning Opportunities

Digital Marketing is a lot more than what it is usually portrayed as and we delve into “the lot more”for SMBs. we have grown well and what started as a small personal project a year ago has now grown into a family of 45+ clients and 8 smart people- all within a year! And guess what, we never spent a single penny on advertising! It was all referral and so you can imagine the quality of work that we have been doing.

Now, if you are someone who can fit in such a high performing environment, do read the job description very thoroughly and then apply!

Responsibilities

Be the primary point of contact for the clients.

Assist in creating a digital strategy for the clients. These are SMEs, hard on cash but high on hope so we have to be extra wise with what we suggest!

Get things done from the CG team. You see, since you will interact with the client, you will know what they want and you alone will have to make sure that the work gets done!

Advocate for the client to ensure that we’re not just checking off boxes in a task manager, but instead moving them forward and reaching their objectives (we call this Remarkable ROI)

Note: You’re not responsible to bring in new clients (this is not a sales position). You are responsible to keep and grow your clients with Remarkable Client Experiences, Remarkable Excellence, and Remarkable ROI and if that gets us Referrals- well nothing better than that!

Note: Our digital marketing projects include both “traditional” digital marketing such as SEO and Email Marketing/Whatsapp Marketing/Affiliate Marketing as well as web design & development projects. For this position though, we will stick to SEO/SMO/PPC

What we are looking for

Digital marketing experience (and most importantly, the ability to learn & grow, stay on top of current trends, and focus on results). Followed by…

Strong project management skills (aka, the ability to efficiently and effectively get things done yourself and through other people). Followed by….

Ability to provide remarkable client experiences.

Who we are not looking for

You’re busy, we’re busy. If you don’t meet these requirements, please focus on the other fish in

the sea. These are indeed requirements

Minimum of 1.5 years as a hands-on digital marketing professional

Minimum of 1 year as someone who has been interacting with the clients. If you have worked

in B2B, it would be great!

Digital Marketing & Web Design Project experience

A focus on the details (really… pay close attention to the details if you’d like to get an interview

for this position)

If You’re a Good Fit, You Probably

Thrive in a small and growing team (<10 people on our way to 20)

Do some sort of digital marketing (or learning) in your spare time… it’s not just a day-job for

you

Know how to work on Google Analytics, Tag Manager, Google Ads, Facebook Business

Manager, Instagram Marketing, Email Marketing Tools, Canva (just a little bit), WordPress,

Wix, and anything else that is relevant to digital marketing

Feel at home with spreadsheets and task management tools

Are comfortable with IM tools, email, video calls, and the phone but believe in the power of

minimising interactions.

BTW: when applying, use the passcode “WTH

Decoding Youth Talent (DYT) Private Limited is a sports technology start-up which aims to enable coaches, clubs and academies to scout, hire and develop youth talent through technology

DYT is incubated and backed by one of the most prestigious MBA institutes in Asia, the Indian Institute of Management, Lucknow (IIM-L).

Position Overview:

We are seeking a highly motivated and experienced Product marketer to lead a dynamic team of social media marketers, including social media analysts, content analysts, graphic designers, video editors, and a sales team. The ideal candidate will be responsible for creating, executing, and managing marketing strategies, campaigns, and sales efforts to drive user acquisition, engagement, and retention on our platform.

Key Responsibilities:

Strategy Development:

• Develop and implement a comprehensive product marketing strategy to increase platform awareness and user engagement.
• Analyze market trends and competitor activities to inform marketing strategies.

Social Media Management:

• Lead and mentor a team of social media analysts and content creators.
• Manage and grow our presence on social media platforms such as Instagram, LinkedIn, and Facebook.
• Plan and schedule social media content, including posts, stories, and engagement tactics.
• Analyze and report on social media performance metrics.

Content Creation:

• Oversee the creation of engaging and visually appealing content, including graphics, videos, and written materials.
• Ensure that content aligns with the brand and resonates with the target audience.
• Develop and maintain an editorial calendar.

User Engagement:

• Develop and execute campaigns and strategies to keep users engaged with the platform.
• Gather user feedback and insights to improve the platform's user experience.
• Implement customer feedback into product improvements.

Data Analysis and SEO:

• Utilize Google Analytics and other analytics tools to monitor website traffic and user behavior.
• Implement SEO best practices to improve the platform's visibility in search engines.

Campaign Management:

• Plan and execute advertising campaigns through platforms like Google AdSense.
• Monitor campaign performance, optimize ad spend, and maximize ROI.

Sales Team Leadership:

• Lead and manage a sales team responsible for selling platform subscriptions and services to football academies and other stakeholders.
• Set sales targets, develop strategies, and monitor sales team performance.
• Collaborate with the sales team to align marketing efforts with revenue goals.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field. Master's degree is a plus.
• Proven experience in product marketing and sales, preferably in the sports or technology industry.
• Strong understanding of digital marketing strategies, social media, content creation, and SEO.
• Proficiency in Google AdSense and Google Analytics.
• Excellent communication and leadership skills.
• Creative thinking and ability to generate innovative marketing and sales ideas.
• Ability to analyze data and draw actionable insights.
• Strong project management and organizational skills.

• Structuring campaigns and ad groups, and determining the best settings
• Conducting social media audits to ensure best practices are being used
• Coordinating with the sales team to create marketing campaigns
• Monitoring key online marketing metrics to track the success
• Optimizing content for the website and social media platforms
• Analyzing campaign metrics/data and providing interpretation and suggestions for improving performance
• Ensuring that the brand message is consistent
• Executing new and creative collaborations among technologies and platforms
• Determining what content will reach customers

• Bachelor’s degree in any discipline is required
• Exceptional knowledge and experience in lead generation/performance marketing on Google and Facebook
• Analytical mindset with experience in Google Analytics and Google Tag Manager
• Minimum 1 year of proven work experience
• Ability to work independently and in a team environment
• SEO, SEM Knowledge
• Google AdWords and Facebook Ads
• Knowledge of PPC
• Campaign Delivery
• Managing Campaign Budgets
• Campaign optimization

• Design, maintain and supply content for the organization's website.
• Formulate strategies to build a lasting digital connection with customers.
• A monitor company presence on social media.
• Launch advertisements to increase brand awareness.

• Bachelor's degree in Marketing or related field.
• Excellent understanding of digital marketing concepts.
• Experience with business to customer social media and content generation.
• Strong creative and analytical skills.

• Analytical Skills
• Social Media Marketing
• Marketing Campaigns
• Marketing Strategy
• Online Marketing
• Brand Awareness
• Content Strategy
• Content Management Systems (CMS)
• SEO
• Google Ads
• English Proficiency (Verbal and Written)

• An outstanding communicator, you will also demonstrate excellent interpersonal and analytical skills.
• Planning, implementing and monitoring our digital marketing campaigns across all digital networks
• Optimize content for the social media platforms
• Ensure that the brand message is consistent
• Work with your team to brainstorm new and innovative growth strategies.
• Oversee and manage all contests, giveaways, and other digital projects.
• With Good Communication Skills
• Candidates from Marketing Agency can apply.
• Immediate with 15 days joinees preferred.
• An ideal candidate would be someone who handles end to end digital marketing

INTRODUCTORY STATEMENT 

Anaxee has 9000 ‘Digital Runners’ spread across 11000 pin codes of India, providing REACH in deep rural hinterland all over India. We further aim to create 250000 Runners across India. To have effective communication with all these Runners, we want to set up an in-house Department of Communication, where we need a team of Social Growth Hackers who know how to use the latest social media platforms and communicate exceptionally well in words, in Hindi & English. 

On one side they need to reach out to our Digital Runners who come from humble backgrounds, residing in rural areas but entrepreneurial in nature, and on another side, write blogs which can attract our Customers who are amongst whos who of Corporate India. Apply if you are involved in one/or more of the following:

Digital Marketing | Email Automation | Content Writer | Creative & Copywriting | Video Maker | Video Editor | Social Marketing | Newsletter | Blogs | PR | Public Relations | Email Automation | Marketing Automation

Video: https://www.youtube.com/watch?v=7QnyJsKedz8" target="_blank">Check out our company pitch (6 min video) to understand the goal - https://www.youtube.com/watch?v=7QnyJsKedz8" target="_blank">https://www.youtube.com/watch?v=7QnyJsKedz8

 If you are a self-driven and ambitious tech-savvy professional we would love to meet you! Ultimately, you should be able to act as the face and voice of our brand and manage all community communications.

Job role:

We're looking for a skilled Digital Marketer to work with teams across the company and create & execute relevant strategies to reach customers and our Digital Runners via Social Media. You should know deep insights into what is possible through major Social Media platforms like FB, Instagram, Youtube, Google, etc. Experience of running Ads and promotional campaign on these mediums will be an advantage.

Job Location: Indore | Full Time | Experience: 0 to 5 yrs | Salary ∝ Expertise | Rs.1.8L ~ Rs.3.6L |

Responsibilities:

• Post frequent updates about the company on relevant social media platforms
• Help attract customers and Digital Runners via social media
• Optimize all content for SEO to better reach
• Measure impact and perform analysis to improve critical metrics.
• Review and implement process changes to drive operational excellence
• Find and Use the best online tools available to increase the productivity of Digital Marketing work done by the company.

Requirements:

• 2 years of working as a Digital marketer or in a similar position
• Bachelor's degree in English, communications, linguistics, or related field (Master's degree, a plus)
• Tech-savvy with the ability to explain complex technical matters in a simple manner without using jargon
• Excellent attention to detail and ability to multi-task projects and deliverables
• Confirmed experience working with deadlines to deliver high-quality output in a short span of time
• Ability to work independently or in a team
• Ability to multitask and monitor several projects and accounts on a daily basis
• Experience with technologies and best practices for campaigns across multiple platforms

What we offer

• Startup exposure.
• Great working atmosphere in a comfortable office.
• And an opportunity to get associated with a fast-growing VC funded startup.

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points