SEO and Ad words Manager

Company Overview

IndiWork Software Solutions Pvt. Limited is a full-service provider for web design, development, and online marketing, serving various industries globally. Located in Mohali, we enable businesses to enhance their web presence, achieve better search rankings, and convert leads. Focusing on scalable business solutions, our mission is to allow clients to concentrate on marketing and sales, while we manage seamless back-end operations. We value passion, commitment, integrity, innovation, teamwork, and trust.

Job Overview

IndiWork Software Solutions Pvt. Limited is seeking a passionate and committed Mid-Level Senior Digital Marketing professional to join our team on a full-time, hybrid basis. The position is based out of Mohali, with work extending to Chandigarh, Ambala, and Patiala. The ideal candidate will possess proven expertise in digital marketing strategies and tools, contributing significantly to our mission of delivering scalable solutions.

Qualifications and Skills

• Proven expertise in SEO/SEM to drive site traffic and improve search rankings (Mandatory skill).
• In-depth knowledge of Google Analytics for monitoring web traffic and generating insights (Mandatory skill).
• Proficiency with Email Marketing Platforms to create, send, and evaluate email campaigns (Mandatory skill).
• Experience using Content Management Systems for updating and managing site content effectively.
• Strong capability in Social Media Marketing to increase brand awareness and engage with customers.
• Ability to conduct thorough Data Analysis to assess campaign performance and optimize marketing strategies.
• Expertise in setting up and managing Pay-Per-Click Advertising to maximize reach and investment return.
• Familiarity with Marketing Automation Tools to streamline marketing processes and campaigns.

Roles and Responsibilities

• Develop and execute comprehensive digital marketing strategies to enhance online presence and lead generation.
• Manage and optimize marketing campaigns across SEO, SEM, email, and social media platforms.
• Utilize Google Analytics to track performance metrics, identify trends, and report on key marketing KPIs.
• Oversee content management processes to ensure consistent and impactful messaging across all channels.
• Collaborate with cross-functional teams to align marketing goals with business objectives.
• Perform data-driven analysis to optimize marketing efforts and improve conversion rates.
• Implement pay-per-click advertising strategies that align with business goals and budget considerations.
• Enhance marketing automation processes to increase efficiency and scalability of campaigns.

We’re Hiring | Social Media Executive – Indore (Onsite)

About MotionGility

MotionGility is a full-fledged Video, Design, and Digital Marketing Agency helping ambitious brands accelerate sustainable growth with performance-driven strategies. Founded in 2015, we are among the Global Top 10 Explainer Video Companies and have evolved into a creative powerhouse delivering impactful digital solutions for global brands.

Position: Social Media Executive(Digital Marketing Agency Background Mandatory)

Location: Indore (Onsite)

Experience: 0-2 years

Type: Full-time

Key Responsibilities:

• Own end-to-end management and growth of the company’s and clients’ social media presence across LinkedIn, Instagram, YouTube, and X (Twitter).
• Conduct content research and trend analysis to identify opportunities for better engagement and reach.
• Coordinate with design and content teams to plan and schedule posts effectively.
• Track social media performance, engagement metrics, and audience insights.
• Support campaign execution and brainstorming of creative social media ideas.
• Take ownership of assigned tasks and show leadership in coordinating small projects.
• Develop and execute monthly social media content calendars aligned with brand and campaign objectives.
• Manage daily posting, community engagement, and comment/DM moderation across platforms.
• Ensure brand voice, tone, and visual consistency across all social media channels.
• Prepare weekly/monthly performance reports with insights and recommendations.
• Coordinate with performance marketing teams for boosted posts and campaign support

Requirements:

• Hands-on experience managing brand or client social media accounts.
• Prior experience in a digital marketing/creative agency is a must.
• Experience with social media management tools (Meta Business Suite, Hootsuite, Buffer, Sprout, etc.).
• Basic understanding of paid social media campaigns and creatives.
• Ability to independently handle social media accounts with minimal supervision..

What you'll gain

• Opportunity to manage multiple client accounts across different industries.
• Leadership exposure by guiding interns or junior executives.

ROLES & RESPONSIBILITIES:

• A thorough study of the brand, its values, deliverables, upgrade systems and good communication skills with the client is required.

• A thorough study of the existing product list and their materials is required.

• Management of front desk operations & point of sales

• Receive and respond to customer enquiries as required

• Acquire a thorough understanding of Key customer needs and requirements

• Identify business opportunities by identifying prospects and evaluating their position in the industry; researching and analyzing sales options.

• Engagement in Strategic Planning of Sales and BD

• Setting up meetings with the prospective clients

• Presenting product/ service demonstrations to the client

• Establishing new business links

• Seek new opportunities through networking, cold calling, and social media channels

• Expand the relationships with existing customers by continuously proposing solutions that meet their requirements

• Custom orders or modifications: If there are any requests to personalise the size / material / module / design of an existing product, all the details must be coordinated with the support of the Product

• Design Head (PDH). All inputs need to be communicated with the client, keeping the PDH in Email CC. All finalised details must be thoroughly mentioned in the email and the Proforma invoice before payment confirmation

• Organise to send swatches when asked by clients. All the swatches need to be tagged with the correct coding that is registered by both parties (Client and Design studio)

• Prepare Proforma Invoice as per finalised requirement in the standard software used by the company.

• Ensure all client records are well maintained, accurate and current.

• Organise for payments, provide necessary information and make sure for timely sales. Keep accounts department informed and in email CC at all times.

• Ensuring payment and cash transaction are carefully managed for accuracy and consistency.

• Communicate sales with accounts department and OM at all times.

• Send order confirmation email (As per draft) once the payment is cleared. All such details to be confirmed with OM before sending

• Details will be > Estimated production time, and tentative Delivery date > Shipping time frame > Details with regards to any changes in order before xxx time

• Delivery confirmation email: All necessary information to be gathered from client (As per draft)

> Billing details (Name, address, GST no)

> Shipping details (Name, address, contact person who will receive the consignment)

> Information for Unloading of material

> Width for entry of big sized tempo through the lane / entry gate > Alloted space for parking, and unloading of material, distance to the elevator . staircase

> Floor no / number of flights for stairway

> Availability of service elevator OR Availability of Passenger elevator

> Width of Staircase. Furniture placement guidance / actual space for to keep material.

> Update Client for scheduled timings and any other important communication.

> Keep the client informed if there are any delays with the order, or schedule the exact delivery date in accordance to their availability.

Post Delivery:

• Update from client post delivery and acceptance of goods. Logistics Incharge, SM & OM to be informed of the status of the delivery. Any update or details to be immediately communicated via email to keep record of the conversation.

• Any mishaps or grievances to be addressed by email followed with the necessary acton / solution after consulting with the OM.

• After Sales Service: Thank you email - stating Warranty details

• Assembly Booklet and arrange a video call for assembly assistance, if required.

• Returns & Damages.

• Resolve any complaints, additional requirements post delivery

of goods. All information to be communicated to the necessary department. Any rework, design update, product replacement to be communicated with the OM & OP and PDH. Commitments and solution to be addressed only after approval of the OM.

• Maintaining files and filing system

• Completion of administrative tasks as assigned by Office Manager

• A big part of your job involves gathering and analysing data to help you understand your customer base and coming up with suggestions for improving the existing strategy.

• Identifies product improvements or new products by remaining current on industry trends, market activities, and competitors.

• Take feedback from customers and share it with support teams

• Prepares reports by collecting, analyzing, and summarizing information.

• Maintains quality service by establishing and enforcing organization standards.

• Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; benchmarking state-of-the-art practices; participating in professional societies.

• Contributes to team effort by accomplishing related results as needed.

• Liaise with other managers to plan future development and strategies for the overall growth of the company.

Job Description for Digital Marketing Executive

About Quantum:

 We are a product innovation company that supports the Transportation and Shipping industries to overcome their business challenges and be leaders in Digital Transformation. Our strength is the in-depth knowledge we hold of the Transportation and Shipping landscape. Our journey begun when we started simplifying the complexities of these businesses as far back as 2003. At the core, we aspire to impact great changes in the Transportation business through our inventions & technology. We are based in Bangalore.

Job role:

·        Job role: Digital Marketing Executive

·        Educational qualification: BBA/BBM/MBA

·        Age limit: 28 to 32 years

·        Job location: Koramangala, Bangalore. We are doing work from office model

·        Years of experience: 3 to 6 years

What you will be doing:

·        Responsible for formulation and execution of the company’s Digital Marketing Strategy

·        Creation and management of website

·        Independently managing all digital marketing activities

·        Set up and management of Linked in and twitter accounts

·        Writing blogs and content on digital forum to ensure visibility

·        Responsible to develop and implement the Online Marketing and Brand Positioning strategies

·        Create key reporting and performance indicators based on business requirements

·        Brand management on the digital forum

Core skill required:

·        Social Media Management

·        Search Engine Optimization

·        Social Media Calendar Management

·        Brand Reputation Management

·        Google Funnel Creation and Optimization

·        Email Marketing

·        Programmatic Advertising

·        Google AdWords

·        Meta Advertising

·        LinkedIn Advertising

·        Brand Management

·        Off page SEO & On-Page SEO Analysis, Technical SEO

·        Google Analytics

·        Advanced Web Page Ranking

·        Google Webmasters

·        Google Search Console

·        Google Trends

·        Blog Management/Content Generation

Primary skills:

·        3+ years of experience as a Digital Marketing Professional

·        Understanding the importance of the Website

·        Experience in Email marketing and carry it to the digital forum

·        Social media marketing - visibility

·        Experience in branding

·        Must understand page optimization and off page optimization

·        Understand the value of Search engine optimization but as a complementary skill.

·        Blog writing and Content generation

Secondary skills:

·        Knowledge on Google certification and Google analytics, Google AdWords

·         Setting up tracking systems for marketing campaigns and online activities

·        Experience in Website maintenance and press releases

·        Latest marketing techniques

Get in Touch or apply?

At Quantum, as much as our clients are important to us, our internal team is very valuable to us, if you invest in us, we will invest back in you through learning, recognition & an opportunity to grow. Be a part of the team that innovates for the future.

Our Social Media presence:

Website: www.quantumbso.com

LinkedIn: https://www.linkedin.com/company/quantumbso/

Company location:

Quantum BSO and Tech Pvt. Ltd, 3rd Floor, Ahad Pinnacle, #80, 5th Main, 2nd Cross, 5th Block,, Koramangala Industrial Area, Bengaluru, Karnataka 560095.

Hi there! Thanks for taking the time to check us out - we’re flattered. Reading the description below might take a few minutes, but we promise it is all worth it.

Let’s start with

The Opportunity

If you live and breathe digital marketing, we want to talk to you. We are looking for a Sr.Digital Marketing Executive to develop, implement, track and optimise our digital marketing campaigns across all digital channels. Your work will directly impact millions of lives as you will be working on one of our high growth products. We have over 100 Million users across all our products and we are growing exponentially.

What we believe:

Our number one priority is company culture. our whole belief is that “your culture is your brand”

● All the team members are open to converse, helping and teaching

● You will always be noticed for your better work and rewarded.

● Great work-life balance with the flexibility of you deciding your working hours.

● No bossy culture

● The relationship with the founder is more like a partnership & he is always open to listening to you and ready to go beyond the extra mile when you need him.

Feel free to reach out to any of our team members. They can share their first-hand experience.

Responsibilities:

● Plan and execute all digital marketing, performance marketing campaigns including SEO/SEM, app marketing, marketing database, email, social media and display advertising campaigns.

● Performing App Store Optimization & Search Engine Optimization activities for generating organic traffic.

● Design, build and maintain our social media presence.

● Promoting app on various platforms.

● Creating viral & trendy content.

● Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).

● Brainstorm new and creative growth strategies.

● Plan, execute and measure experiments and conversion tests.

● Collaborate with internal teams to create landing pages, web pages and other merchandising collaterals and optimise the user experience.

● Utilise the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.

● Instrument conversion points and optimise user funnels.

● Collaborate with agencies and other vendor partners.

● Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

● Participate in market and user research to identify new product features, trends and opportunities that will drive our business growth and transformation.

● Monitor cohort performance from channels and campaigns, conduct research and use it to understand user needs, identify key improvement areas, product & process iterations for driving sales & user growth.

● Planning and executing campaigns, including web, SEO/SEM, social media, content, email and display advertising.

● Weekly-Monthly Stats Report

Requirements:

● MBA/BBA/B.E/B.Tech degree in Marketing, Engineering or a related field.

● 3+ years experience in online advertising/marketing digital marketing.

● Experience in Organic Traffic Generation

● Experience in Social Media Optimization and Marketing

● Experience with Data Analytics for ASO and SEO.

● Experience in Keyword Research and Optimisation

● Experience in Competitor Analysis

● Understanding of How metadata differs across store pages and platforms.

● Demonstrable experience leading and managing SEO/SEM, performance marketing, app marketing, marketing database, email, social media and/or display advertising campaigns

● Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

● Experience in optimising landing pages and user funnels

● Experience with A/B and multivariate experiments

● Solid knowledge of website analytics tools (e.g., Google Analytics, Firebase and others)

● Working knowledge of ad serving tools (e.g., Taboola, DV 360, others )

● Experience in setting up and optimising Google Adwords campaigns

● Strong analytical skills and data-driven thinking

● Up-to-date with the latest trends and best practices in online marketing and measurement

● Excellent written and verbal communication.

● Experience in Digital Marketing with a specific focus in Google Ad words, Facebook Ads

● Responsible for creating and scaling Facebook, Adwords marketing campaigns

● Analyse data from various sources (Google Analytics, Facebook analytics, etc.) and find insights on how to grow faster

Are you the right person?

To make the cut, you must meet the following criteria -

● You are an impressively smooth talker who can get your point across with ease

● You are able to assess and understand a situation faster than Sherlock

● You love taking initiative and seeing a project through to completion

● You are creative and would love to experiment with new ideas

● You’re a pro at managing Google Play Console If you’ve worked in the mobile marketing space before, we would especially love to hear from you!

Location: Bengaluru (Koramangala) Experience: 3 to 6 years

Benefits :

● Health Insurance for yourself and your Parents- We know a healthy employee is a happy and productive employee. That’s why we offer a variety of health insurance options to meet your lifestyle. You’ll have access to the top providers and physicians available to you and your family.

● Office lunch - Daily free lunch

● Challenging work- All our products target 100+ Million users. One gets to work on scale and experience solving challenging problems.

● Great team- Like-minded talented team to work with

● MacBook to work- You decide your machine, however, we prefer Apple

● Career growth- Boost your career growth by 10X more learning and opportunities

● Team outing- Join us on our annual 2-3 days team outing! Our last one was in Ooty, Tamil Nadu

We’re passionate about enabling people to do their best work. We dream big and we’re looking for people who do the same. Come work with us and find out where your career will take you at Apps10X!

It’s a great opportunity to work on an important mission and join a fun, talented team. Share your portfolio - we want to see what you can do. :)We know that people are more than what’s on their CV.

If this role highlights your experience and gets you excited – please apply! 

SEO,Digital Marketing,Display Advertising,SEM,Google Analytics,Google AdWords,Online Marketing,SMO,Webtrends,Digital Campaigns,Social Media,Social Media Manager,Facebook Marketing,facebook sales,Graphic Designing,Email Marketing

Job Description :

  Fluenct is English

  Proven track records

  Strategic digital acumen & ability to execute flawlessly

  Development & Maintenance of digital channels (website , email , social media ) including online content distribution & social listening

  Planning digital media campaigns , including web SEO / SEM , email , social media & display advertising

  Guard the brand guidelines, identity & usage in the social media space across various mediums

  Develop consumer marketing strategies to successfully establish our brand/s ; digital awareness , growth & loyalty

  Responsible for consumer insights for creating the best in class digital campaigns

  Execute all facets of digital marketing strategy from paid media to social engagement to launch activations

  Content marketing strategies must have experience in storytelling campaigns

  Drive organic acquisitions of consumers via SEO , SEM programs

  Drive digital audience understanding & profiling exercises

  Evaluate , develop , manage , test & implement Ecommerce initiatives

Skills & Competencies:

  Minimum 3 years experience in Digital Marketing.

  Analytical & Data oriented marketing focus to drive results

  Hands on digital expertise in SEO , SEM , Social & Organic Marketing programs

  Exposure & understanding of content business will be an advantage

Roles and responsibilities:

• Execute tests, collect and analyze data and results, and identify trends and insights to achieve maximum ROI in paid search campaigns.
  
  
• Track, report, and analyze website analytics.

• Optimize copy and landing pages for search engine marketing.
  
  
• Perform ongoing keyword discovery, expansion and optimization.
  
  
• Research and implement search engine optimization recommendations.
  
  
• Research and analyze competitor advertising links.
  
  
• Develop and implement link building strategy.
  
  
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
  
  
• Work with editorial and marketing teams to drive SEO in content creation and content programming.
  
  
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
  
  

Requirements and skills:

• Bachelor’s degree required.

• 1-2 years of experience in SEO marketing.

• Proven SEO experience.

• Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
  
  
• Solid understanding of performance marketing, conversion, and online customer acquisition.
  
  
• In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends).
  
  
• Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite).
  
  
• Experience with A/B and multivariate experiments.
  
  
• Knowledge of ranking factors and search engine algorithms.
  
  
• Up-to-date with the latest trends and best practices in SEO. 

Roles & Responsibilities:

• Creating and executing a strong performance marketing strategy & execution plan.
• Developing and managing digital prospecting and remarketing campaigns
• Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
• Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels
• Identifying and testing new channels to continue to meet or exceed established critical metrics
• Working closely with the management to share funnel conversion improvement ideas, feedback & present results

Scope:

Job Description for Marketing Manager:

Must have experience with an IT Service Based Company

Mandatory Skills: PPC, Google paid campaign

Exp -4-6

Budget- 6-7lpa

• Managing all marketing for the company and activities within the marketing department.
•  Developing the marketing strategy for the company in line with company objectives.
•  Coordinating marketing campaigns with sales activities.
• Experienced in handling multiple ad campaigns over google, Linkedin, and social accounts
•  Overseeing the company’s marketing budget.
•  Creation and publication of all marketing material in line with marketing plans.
•  Planning and implementing promotional campaigns.
•  Manage and improve lead generation campaigns, measuring results.
•  Overall responsibility for brand management and corporate identity Preparing online and print marketing campaigns.
•  Monitor and report on the effectiveness of marketing communications.
•  Creating a wide range of different marketing materials.
•  Working closely with design agencies and assisting with new product launches.
•  Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
•  Analyzing potential strategic partner relationships for company marketing.