- Operating as the lead point of contact for any and all matters specific to your accounts (Web, SEO, Content & Email)
- Leading a team of Web, SEO, Content and Email experts
- Collaborating with internal departments to facilitate client need fulfillment.
- Present strategies to clients and ensuring timely execution and delivery
- Analyze the effectiveness of strategies implemented
- Time to time recommend, design and implement new projects to increase their ROI
- Set up a list of KPIs to track for each client
- Prepare and present reports on their progress
- Building and maintaining strong, long-lasting customer relationships
- Collecting and analyzing data to learn more about consumer behavior.
- Maintaining updated knowledge of company products and services and upselling them time to time
- Resolving complaints and preventing additional issues by improving processes.
- Keep abreast with new trends in digital technology
- Lastly, manage the P/L of the team and accounts assigned
Requirements
- Knowledge of digital tools and technology
- Understanding and knowledge of websites, search and email
- Experience in customer service
- Sense of ownership and pride in your performance and its impact on company’s success
- Critical thinker and problem-solving skills
- Team player & leader
- Good time-management skills and organized
- Great interpersonal and communication skills
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About Company
Our client works in the area of skilling and livelihoods for underserved youth. This is a pioneering program with a strong PPP model, an agency-led approach to livelihoods and a vision of socio-economic transformation. The Lighthouses are run through a public-private partnership that empowers the Government, Corporates, NGOs and Citizens to work together towards changing lives.
The Global Opportunity Youth Network (GOYN) is a global initiative catalysing systems shifts for youth opportunity in communities around the world through the creation of sustainable training, employment, and income-earning pathways. GOYN works with “Opportunity Youth” — young people aged 15-29 who are out of school, unemployed, or working in informal jobs.
Designation: Content Manager, Digital Opportunities Project, GOYN, Pune
Reporting To: Director, GOYN : Pune
No. of positions: 1
Expectations / Deliverables:
● Build enduring relationships with NGOs, community based organizations, corporates, employment agencies, skilling organisations, digital platforms and government including PMC for enabling collective action at the city level.
● GOYN brand-building and enrolment of various stakeholders as partners
● Ensure creation of a dynamic working relationship with partners to ensure smooth enrolment of youth into various livelihood/non-livelihood institutions
● Ensure timely updates from partners regarding youth livelihood status to help maintain the youth journey database and enable feedback mechanisms
● Coordinate with organizations to conduct livelihood sessions for youth in the community settings
● Experience in reaching consensus and drafting MoU's
● Be up to date with any developments in the ecosystem and forge new partnerships with youth facing organizations
● Collate, develop and distribute engaging content aligned with the digital platform from partner organisations
● Collaborate with design teams to plan and develop site content, style and layout
● Use content management systems to analyze platform traffic and user engagement metrics
● Manage content distribution to other channels and social media platforms to increase web traffic.
● Ensure legal compliance (copyright and data protection) and secrecy of OY data
● Stay up to date with developments and generate new ideas to draw the audience’s attention.
Preferred Skill sets, Years of Experience, Professional Background:
● Post Graduation in any background, with 1-3 years of experience in the field of Content writing and partnership building
● Strong commitment towards building relationships with organizations in the ecosystem
● Hands-on experience with MS Office and WordPress
● Basic technical knowledge of HTML and video editing etc.
● Knowledge of SEO
● Competent in managing social media
● Excellent writing skills in English, Hindi and Marathi
● Attention to detail
● Good organizational and time-management skills
● Open to travel.
SEO job at Sugam Groups where we can get nice experience and exposure and a candidate can learn many new things.
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Expert understanding of On-page and Off-page SEO
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Perform keyword research in coordination with company’s business objectives to optimize existing content and uncover new opportunities
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Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
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Provide recommendations and execute/manage strategies for content development in coordination with SEO goals – general and keyword specific
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Develop and implement link building campaigns
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Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools)
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Monitor and evaluate web analytics dashboards and reports in order to develop and recommend SEO strategies
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Track, report, and analyze website analytics and PPC initiatives and campaigns.
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Experience in Search Engine Marketing (SEM) and Paid Search (PPC).
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Perform ongoing keyword discovery, expansion and optimization.
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Research and analyze competitor advertising
Role: Associate - Employer Branding
Experience: 1-3 years
Location: Hyderabad
Technovert is not a typical IT services firm. We have to credit two of our successful products generating $2M+ in licensing/SaaS revenues which is rare in the industry.
We are Obsessed with our love for technology and the infinite possibilities it can create for making this world a better place. Our clients find us at our best when we are challenged with their toughest of the problems and we love chasing the problems. It thrills us and motivates us to deliver more. Our global delivery model has earned the trust and reputation of being a partner of choice.
We have a strong heritage built on great people who put customers first and deliver exceptional results with no surprises - every time. We partner with you to understand the interconnection of user experience, business goals, and information technology. It's the optimal fusing of these three drivers that delivers
Responsibilities:
- Drive Technovert’s Employee Value Proposition and talent attraction strategy externally and internally.
- Infuse human element into all communications to personify the brand and demonstrate an emotional connect with employees.
- Drive brand evangelists network internally by working in collaboration with Marketing, HR & Talent Acquisition leaders on employee branding, campaigns, programs, and events to boost pride amongst associates.
- Promote employee referral programs to foster referrals.
- Plan and execute campaigns to maintain the company's positioning on social media platforms like LinkedIn, Instagram, YouTube, and Facebook.
- Design email marketing campaigns to promote positive referrals on job portals like Glassdoor, Naukri and Ambition Box.
- Expand the company's online presence on different employment sites, developing creative ways to draw prospective employees to the company's website and identifying new recruitment opportunities through social media.
- Developing employer branding event concepts - online and in person.
- Organizing employer branding material.
Must have:
- Sound understanding of brand management strategies.
- Great interpersonal communication to influence and prepare speakers.
- Hands-on experience with social media management.
- Strategic thinking and problem-solving skills.
- Strong communications and organizational skills.
- Meticulous attention to detail.
- Multi-tasker with a strong work ethic.
- Creativity.
Nice to Have:
- Presence on Social Media platforms.
- Understanding of E-mail Marketing.
Qualification:
MBA/PGDM with majors/minors in Marketing.
Designation: Asst. Manager / Manager - Email Marketing
Department: Affiliate Marketing Team
Location: Mumbai
Qualification: Any Graduate or Post Graduate
Experience: 5+ years of relevant experience in email marketing and marketing automation experience with expertise in database management concepts and best practices.
Responsibilities:
- Responsible for email marketing program development and execution, including segmentation, testing, and deployment, and continually evaluate these for improvements
- Design, assemble and create overall email marketing campaigns.
- Ensure messages are sent in proper form and template. Proofread emails for clarity, grammar, and spelling. Include specific graphics, incentives, and detailed descriptions.
- Develop a personalization strategy.
- Ensuring design and layouts of emails are optimized, user and mobile-friendly
- Create database of emails for lead generation.
- Purge non-deliverable email addresses and opt-outs.
- Include persuasive call-to-actions in advertisements and promotions.
- Understand and evaluate campaign metrics and distribute campaign performance to the marketing team.
- Work with management to define KPIs, create reporting and analyze campaign performance.
- Create recommendations to improve campaigns continuously.
- Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards
- Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth
- Support essential marketing operations initiatives in Mailmodo, Hubspot, and Salesforce such as managing the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing
Profile Brief:
- Strong working knowledge of email marketing tools like Mailmodo, Hubspot, Salesforce.com
- Must have superior communication skills, both written and verbal.
- Must be highly organized and self-motivated with a sense of urgency.
- Strong independent project management skills.
- Capable of handling multiple tasks with competing priorities under minimal supervision.
- Able to think critically and exercise independent judgment and discretion.
- Excellent attention to detail
Salary: Upto 6LPA (Negotiable)
IMMEDIATE JOINING PREFERRED!
Our client is a digital marketing consultancy, services and training company. As digital marketing partners, they help businesses leverage the online space, through effective and profitable online marketing strategies, through various internet marketing techniques. Their team includes professionals who are experts of this field and have experience of carrying out successful campaigns for SMB and MNCs across North America, Europe, Asia Pacific and India. They focus on providing quality training and high impact consultancy on Digital Marketing.
The company co-founded by two Ex-Googlers, has currently launched India's first digital marketing simulation tool, allowing students and professionals to get hands-on experience in all major global search platforms like Google, Bing, Yahoo etc. by playing with virtual money and learning the real time optimization for higher conversion rate and better ROI.
- Responsible for executing and optimizing campaigns across all platforms - Google, Facebook, LinkedIn etc.
- Understanding client requirement and strategizing online media plans accordingly
- Should be performance oriented and should be proficient with all web analytics tools
- Should be proficient in keyword selection and audience targeting
- Should be proficient in optimizing visibility on Search Engines through PPC campaigns/sponsored links
- Should be responsible for Monitoring budget and adjust bids to gain better ROI
Desired Candidate Profile
What you need to have
- Graduate with minimum 2 to 5 years experience in Digital Marketing / Paid ads
- Excellent Communication & Presentation skills
- Experience working on Google Ad words & Facebook Ads
- In-depth knowledge of Ad Platforms: AdWords, Facebook Ads, Keyword Planner etc.