Assistant Manager / Manager (eMail Marketing)

at K12 Techno Services

Assistant Manager / Manager (eMail Marketing)

K12 Techno Services

Company

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Assistant Manager / Manager (eMail Marketing)

at K12 Techno Services

Posted by Samrat Bose

5 - 10 yrs

₹5L - ₹6L / yr

Mumbai

Skills

Email Marketing

Social Media Marketing (SMM)

Designation: Asst. Manager / Manager - Email Marketing

Department: Affiliate Marketing Team

Location: Mumbai

Qualification: Any Graduate or Post Graduate

Experience: 5+ years of relevant experience in email marketing and marketing automation experience with expertise in database management concepts and best practices.

Responsibilities:

Responsible for email marketing program development and execution, including segmentation, testing, and deployment, and continually evaluate these for improvements
Design, assemble and create overall email marketing campaigns.
Ensure messages are sent in proper form and template. Proofread emails for clarity, grammar, and spelling. Include specific graphics, incentives, and detailed descriptions.
Develop a personalization strategy.
Ensuring design and layouts of emails are optimized, user and mobile-friendly
Create database of emails for lead generation.
Purge non-deliverable email addresses and opt-outs.
Include persuasive call-to-actions in advertisements and promotions.
Understand and evaluate campaign metrics and distribute campaign performance to the marketing team.
Work with management to define KPIs, create reporting and analyze campaign performance.
Create recommendations to improve campaigns continuously.
Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards
Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth
Support essential marketing operations initiatives in Mailmodo, Hubspot, and Salesforce such as managing the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing

Profile Brief:

Strong working knowledge of email marketing tools like Mailmodo, Hubspot, Salesforce.com
Must have superior communication skills, both written and verbal.
Must be highly organized and self-motivated with a sense of urgency.
Strong independent project management skills.
Capable of handling multiple tasks with competing priorities under minimal supervision.
Able to think critically and exercise independent judgment and discretion.
Excellent attention to detail

Salary: Upto 6LPA (Negotiable)

IMMEDIATE JOINING PREFERRED!

Designation: Asst. Manager / Manager - Email Marketing

Department: Affiliate Marketing Team

Location: Mumbai

Qualification: Any Graduate or Post Graduate

Experience: 5+ years of relevant experience in email marketing and marketing automation experience with expertise in database management concepts and best practices.

Responsibilities:

Responsible for email marketing program development and execution, including segmentation, testing, and deployment, and continually evaluate these for improvements
Design, assemble and create overall email marketing campaigns.
Ensure messages are sent in proper form and template. Proofread emails for clarity, grammar, and spelling. Include specific graphics, incentives, and detailed descriptions.
Develop a personalization strategy.
Ensuring design and layouts of emails are optimized, user and mobile-friendly
Create database of emails for lead generation.
Purge non-deliverable email addresses and opt-outs.
Include persuasive call-to-actions in advertisements and promotions.
Understand and evaluate campaign metrics and distribute campaign performance to the marketing team.
Work with management to define KPIs, create reporting and analyze campaign performance.
Create recommendations to improve campaigns continuously.
Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards
Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth
Support essential marketing operations initiatives in Mailmodo, Hubspot, and Salesforce such as managing the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing

Profile Brief:

Strong working knowledge of email marketing tools like Mailmodo, Hubspot, Salesforce.com
Must have superior communication skills, both written and verbal.
Must be highly organized and self-motivated with a sense of urgency.
Strong independent project management skills.
Capable of handling multiple tasks with competing priorities under minimal supervision.
Able to think critically and exercise independent judgment and discretion.
Excellent attention to detail

Salary: Upto 6LPA (Negotiable)

IMMEDIATE JOINING PREFERRED!

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About K12 Techno Services

Founded :

2010

Type :

Products & Services

Size :

1000-5000

Stage :

Profitable

About

K12 Techno Services Pvt. Ltd was incorporated in the year 2010 and with its registered office in Bangalore is a leading education service provider in India, offering a dynamic suite of academic support, services and solutions to schools. The upgraded teaching methodologies, blended with effective use of technology has been the main idea behind the organization i.e. to pave the way for a global approach towards education. With its band of services, facilitate schools to leverage on its strength.

Planning academics and its execution with teachers and resource management are some of the key features of our academic support and services. We provide a combination of digital media supports, including multimedia teaching aids in the form of text, images, audio-visual mode to facilitate a multi-sensory approach to knowledge sharing. We also train and support the teachers throughout the academic year, for effective classroom management practices.

Our range of offerings:

Orchids The International Schools
Sparkle Box - Education Kits (Preschool – 10th Grade)
AOL Online Schools
Plufo - Online Tuitions (Preschool – 8th Grade)
Eduvate (ERP – School Management)

Our range of offerings:

Orchids The International Schools
Sparkle Box - Education Kits (Preschool – 10th Grade)
AOL Online Schools
Plufo - Online Tuitions (Preschool – 8th Grade)
Eduvate (ERP – School Management)

Connect with the team

Dileep Chinnappa

sangan gouda

Manisha Kushwaha

Samrat Bose

Sneha Kotwal

Sharayu Indulkar

Digvijay singh

Company social profiles

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Social Media Manager

Ekostay

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via Kuber and Company by Garima Malik

worli, Mumbai

4 - 6 yrs

₹2L - ₹5L / yr

Social media management

Social Media Optimization (SMO)

Team leadership

Social Media Manager: Worli

Prerequisites:

- Experience: 5 years of experience in Social Media Department and 2 years as social media manager

- Skills: Proficient in Social Media Marketing, Digital Marketing, and Social Media Optimization (SMO).

- Content Strategy: Strong experience in strategizing content for social media and developing content calendars.

- Analytical Skills : Ability to analyze social media metrics and insights to improve performance.

- Creativity: Excellent creative thinking and problem-solving abilities.

- Organizational Skills: Strong organizational and time management skills to manage multiple campaigns and projects simultaneously.

- Leadership: Proven leadership experience in managing and mentoring a team of junior managers and executives

- Qualifications: Bachelor’s degree in Marketing, Communications, or a related field.

Key Responsibilities:

Social Media Strategy & Execution:

- Develop and implement comprehensive social media strategies aligned with the brand’s objectives.

- Strategize content for the upcoming month, considering key themes, seasonal trends, and campaigns.

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Brand Partnerships & Collaboration:

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Content Creation & Planning:

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- Travel for shoots and other brand-related activities as required.

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