
Designation: Asst. Manager / Manager - Email Marketing
Department: Affiliate Marketing Team
Location: Mumbai
Qualification: Any Graduate or Post Graduate
Experience: 5+ years of relevant experience in email marketing and marketing automation experience with expertise in database management concepts and best practices.
Responsibilities:
- Responsible for email marketing program development and execution, including segmentation, testing, and deployment, and continually evaluate these for improvements
- Design, assemble and create overall email marketing campaigns.
- Ensure messages are sent in proper form and template. Proofread emails for clarity, grammar, and spelling. Include specific graphics, incentives, and detailed descriptions.
- Develop a personalization strategy.
- Ensuring design and layouts of emails are optimized, user and mobile-friendly
- Create database of emails for lead generation.
- Purge non-deliverable email addresses and opt-outs.
- Include persuasive call-to-actions in advertisements and promotions.
- Understand and evaluate campaign metrics and distribute campaign performance to the marketing team.
- Work with management to define KPIs, create reporting and analyze campaign performance.
- Create recommendations to improve campaigns continuously.
- Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards
- Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth
- Support essential marketing operations initiatives in Mailmodo, Hubspot, and Salesforce such as managing the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing
Profile Brief:
- Strong working knowledge of email marketing tools like Mailmodo, Hubspot, Salesforce.com
- Must have superior communication skills, both written and verbal.
- Must be highly organized and self-motivated with a sense of urgency.
- Strong independent project management skills.
- Capable of handling multiple tasks with competing priorities under minimal supervision.
- Able to think critically and exercise independent judgment and discretion.
- Excellent attention to detail
Salary: Upto 6LPA (Negotiable)
IMMEDIATE JOINING PREFERRED!

About K12 Techno Services
About
K12 Techno Services Pvt. Ltd was incorporated in the year 2010 and with its registered office in Bangalore is a leading education service provider in India, offering a dynamic suite of academic support, services and solutions to schools. The upgraded teaching methodologies, blended with effective use of technology has been the main idea behind the organization i.e. to pave the way for a global approach towards education. With its band of services, facilitate schools to leverage on its strength.
Planning academics and its execution with teachers and resource management are some of the key features of our academic support and services. We provide a combination of digital media supports, including multimedia teaching aids in the form of text, images, audio-visual mode to facilitate a multi-sensory approach to knowledge sharing. We also train and support the teachers throughout the academic year, for effective classroom management practices.
Our range of offerings:
- Orchids The International Schools
- Sparkle Box - Education Kits (Preschool – 10th Grade)
- AOL Online Schools
- Plufo - Online Tuitions (Preschool – 8th Grade)
- Eduvate (ERP – School Management)
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Education: M.Tech / B.Tech / BSc / Msc
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Duration: 8 hr working + 30 min (Break)
Location: A-23, Third floor, Sector-16-near metro station, Noida-201301
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Nisum is a leading global digital commerce firm headquartered in California, with services spanning digital strategy and transformation, insights and analytics, blockchain, business agility, and custom software development. Founded in 2000 with the customer-centric motto “Building Success Together®,” Nisum has grown to over 1,400 professionals across the United States, Chile, India, and Pakistan. A preferred advisor to leading Fortune 500 brands, Nisum enables clients to achieve direct business growth by building the advanced technology they need to reach end customers in today’s world, with immersive and seamless experiences across digital and physical channels.
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Coding in Java8, Spring, Microservices, WebFlux/Reactive Programing, Rest services, Kafka, PCF, Azure, Spring Cloud Config and NoSQL technologies.
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Unit testing for each line of new code introduced (JUnit/Mockito)
Peer code review process using GIT pull requests and Crucible (for SVN)
Propose multiple solutions to a problem, show how one option is better than another.
Ensure all aspects of technical design are correctly incorporated.
Contribute in research and implementing POC’s as required.
Collaborating with onsite team in scrum ceremonies.
Who you are
Senior developer using technical skills in Java8, J2EE, Spring boot(rest services), Web Services(Rest & SOAP), WebFlux, Spring Cloud Config, Maven/Gradle, JUNIT/TestNG, Mockito/JMock/EasyMock, JIRA, XML, JSON, EhCache/MemCache/Redis with skills in JMS, Kafka
Experience with hands on any one of the cloud platforms like PCF, Azure
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Experience with UI development skills to the level of debugging and enhancements.
Experience with expertise in code quality and coding standards.
Need to applying different design patterns, especially GoF, J2EE and Integration design patterns.
Making sure implementing unit testing for each line of new code introduced (JUnit/Mockito).
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