Community Engagement Manager

As a content writer, you’ll be working with product and marketing teams to create valuable content to educate and wow our customers. Your work will have you fiddling with taglines on website pages, writing blog posts for feature announcements, writing content for our consumer and SaaS applications, putting together thought leadership posts for guest publications, sketching educational collateral, framing scripts for feature videos, building presentations to better explain features, and so on.

• Develop, write and deliver persuasive copy for the website, consumer application, email marketing campaigns, sales collateral, videos, and blogs
• Build and manage an editorial calendar; coordinate with other content crafters to ensure standards
• Measure impact and perform analysis to improve KPIs.
• Include and optimize all content for SEO
• Contribute to the localization of process and content to ensure consistency across regions
• Review and implement process changes to drive operational excellenc

• 1-3 years of working as a content writer / marketer
• Bachelor's degree in English, communications, linguistics, or related field (Master's degree, a plus)
• Strong attention to detail and ability to multi-task projects and deliverables
• Proven experience working under pressure to deliver high quality output in a short span of time
• Passion for sustainability is a huge plus
• Excellent verbal and written communication skills

• An exciting and enriching work environment
• Ability to work directly with founders
• Opportunity to participate in the zero to one journey of building a startup.
• Ability to contribute towards some of the most core problems that the customer faces
• A competitive salary and comprehensive medical insurance coverage
• Significant upside through an employee friendly ESOP policy
• Generous PTO / sick leave
• Annual company retreat
• Bring your dog to work 🐶

Roles and responsibilities:

• Write, edit and publish engaging posts for various social networks, including Facebook, Twitter, and Instagram
• Optimize social media posts (language, tone, message) based on our target audience’s behaviours
• Select appealing images and videos to complement the text
• Update our social media pages with compelling company news
• Coordinate with internal teams to create advertising posts (e.g. for events, open roles, and product releases)
• Track and report on social media insights (traffic, engagement, shares, conversion rates)
• Apply advertising techniques to boost brand awareness, like promotions and competitions
• Respond to questions and comments on our social media pages in a timely and accurate manner
• Network with clients and industry professionals
• Formulating a cross-platform content strategy.
• Track web analytics to ascertain content engagement levels.
• Adept at keyword placement and SEO best practices.
• Use target keywords to write search-engine copy that is optimized for search engines (SEO) while remaining entertaining and informative
• Stay abreast of current best practices in the industry and review competitor websites to compare their activities with those of your company.

Requirements:

• Bachelor's degree in communications, journalism, English, or a related field.
• 3-4 years of agency experience or in a similar role.
• Adept at keyword placement and SEO best practices.
• Excellent written and verbal communication skills.
• Highly computer literate and advanced knowledge of HTML.
• Proficiency with popular content management systems.
• Experience with social media management.
• Creativity and the ability to develop original content.
• Ability to develop content that provokes engagement.
• Strong leadership qualities.

Volar Fashion is currently hiring Social Media Marketing Intern for our b2c women's fashion brand

Job Location: Kandivali West. Mumbai 

Job Type: Full-time, WORK FROM OFFICE only

Office Timing: 10 am - 6 pm (Mon-Fri), 10 am - 2 pm (Sat)

Duration: 6 months

Salary: 10 K

A candidate who is ready for 6 month full-time, in office internship should only apply.

Intern's day-to-day responsibilities include:

Develop content calendars on a weekly and monthly basis for fashion brand

Monitor analytics with the social media team to identify viable ideas

Create engaging social media posts, stories, and reels and post online

Engage with the audience on social platforms

Research on marketing trends, content ideas, strategies, Influencers.

Key Skills:

Any internship experience in social media marketing

Excellent verbal and written communication skills

Knowledge of Facebook, Twitter, Instagram, YouTube, and Pinterest

Basic knowledge of Canva, PPT, MS Word, Excel

Key Responsibilities:

Brand Development

 To ensure integrated and consistent brand communications across marketing, media relations, digital

media and publications on all aspects of the company’s work.

 Significantly contributing to the development of the overall business strategy through the identification

of content trends. Completely own content strategy and execution.

 To represent Affordplan professionally across all content platforms.

Asset Development

 Contribute to Affordplan’s thought-leadership in the industry through the development of robust and

effective multi-format content aligned with wider marketing strategy and campaigns.

 Creating clear Product Messaging, including Positioning, Features & Benefits and USP’s for the

Affordplan Proposition for the website, social media, and other brand assets.

 Create newsletters and email direct mailers for intended mailing list and customer base.

 Research and curate content for digital dissemination including blog pieces, opinion pieces, medical

awareness articles, scripts for videos, e-books, guides, media releases etc.

 Creation of sales tools and training modules; including white papers, presentations, collateral, website

content and social content

 Working with the Marketing team on PR and Product Review Programs

 Working with customers to generate success stories, testimonials and other user generated content.

Skills Required

 English Proficiency (Spoken) and English Proficiency (Written)

 Good familiarity with digital channels and social media

 The Candidate should have excellent communication skills.

 Ability to take initiatives.

 Extremely comfortable in fast-paced, high-growth startup environment.

 Creative and analytical thinker; fast learner.

Eligibility Criteria

Bachelors in Journalism, Mass Communication, English from a college of repute.

• Identify target audience and grow our email list
• Design and implement direct email marketing campaigns
• Proofread emails for clarity, grammar and spelling
• Ensure mobile-friendly email templates
• Write newsletters including all company updates
• Upgrade our email templates using graphics, personalization and advanced features
• Ensure prompt and accurate communication with clients via email to minimize unsubscribes
• Create email databases for lead generation

Product marketers play a crucial role in positioning products/services the right way to the right people because they have a deep understanding of your target customers and how our products and services fulfil their needs. As a product marketing specialist, you will be on the team responsible for telling the world (and enterprises) the story of our product. You will be expected to be an avid advocate for our product feature set and its benefits. We’re looking for a passionate, go-getter who will have the opportunity to make a big impact on a tightly knit team that is building enterprise software. 

This could be an excellent opportunity to take your career to the next level and learn a lot more along the way, hopefully you’ll teach us a few things too!

• You will be required to create product content (e.g. sales enablement documentation, case studies, product videos, website copy, blog posts, Quora/forum responses) to articulate the benefits of our products to the world.
• Work on thetactical campaign execution. Daily hands-on work will include email builds/sends, landing pages, dynamic content, A/B tests, list imports, and database management.
• You will also set up, test, maintain, and report on recurring and triggered campaigns. Improve initiatives around lead targeting, A/B testing, and deliverability.
• You may be required to manage the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn, and additional channels that may be deemed relevant.
• You will be expected to build product page content, optimize the conversion paths on those pages, and use dynamic call-to-action to create and test buyer stage-specific calls-to-action.
• Manage both on-page SEO and off-page SEO for the company.
• Collaborate with content marketing and blog contributors to create high-quality content around important, relevant terms.
• Manage and improve organic search engine performance and goal-setting based on clickthrough rates, traffic, and conversions. Track lead generation activities.

We are looking for a marketer with 3+ years of experience promoting B2B SaaS Product by designing and executing innovative marketing strategies to generate B2B leads. The various initiatives include:

1. Competitive Research and Market Analysis
2. Driving traffic to website to generate leads and tracking conversions, and key KPIs
3. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
4. Launch optimized online adverts through Google AdWords to increase company and brand awareness and conversion
5. Monitoring of Leads from all the Online Channels
6. Prepare online newsletters and promotional emails and organize their distribution through various channels
7. Responsible for Managing Online Brand and Product Campaigns to Raise Brand Awareness
8. Manage SEO, SEM and Content Management
9. Plan and monitor the ongoing company presence on social media (Quora, LinkedIn, Twitter, Facebook, etc)

Skills:

We are looking for someone who has exposure to the following:

• Needs to know Lead Generation, Lead Nurturing, Demand Generation, Email Marketing, Marketing Automation, Campaign Management, Web Traffic and Conversion, Lead Qualification Programs, Automated Nurture Campaigns, Marketing Funnel Management.
• Must have excellent Oral and Written communication skills.
• Must have excellent understanding of digital marketing concepts and best practices
• Hands-on experience in Marketing Automation tools, Google Analytics, Google Adwords and LinkedIn Ads.
• Must have hands on experience in handling CRM’s and its integration with third party plugins.
• Strong analytical skills and data-driven thinking and knowledge of web analytics tools (e.g. Google Analytics, SEMRush, etc.)

An entrepreneurial conference research and production company looking for an ambitious, dedicated and experienced Conference Manager to help grow both the conferences and the company.

We are looking for someone creative, organised and passionate about project management and events,who can plan an event from start to finish that exceed our expectations.

Key tasks and responsibilities:

• Development, production and delivery of projects from proposal to execution, on time, within budget, that exceed our expectations
• Coordinate all operations, from sourcing and negotiating with vendors and suppliers to venue searches and bookings
• Setting, communicating and maintaining timelines and priorities on every project
• Develop and maintain event databases, such as filtering and segmentation, with meticulous attention to detail
• Coordinate event logistics and collateral material design, production and distribution and maintain production schedules for event materials/collateral
• Communicating, maintaining and developing client and supplier relationships
• Perform general duties to support event planners, project managers and the Global Event team
• Analyse events portfolio and key performance areas and prepare event follow-up reports, identify areas to improve on for future events
• Montoring calendars and booking in meetings and calls for the management team 
• Competitor research, analysis and reporting

·      

Candidate requirements:

• Minimum 2-3 years minimum operational or project management experience from a B2B events/conference production company
• Graduated to degree level or equivalent in your chosen discipline, ideally Marketing, Social Sciences, Humanities, Languages or similar
• Fluent in written and spoken English
• Ability to work under pressure and meet demanding deadlines
• Ability to work independently and show a strong sense of initiative, taking ownership of key projects when required with a proactive attitude
• Ability to multitask, prioritise and be flexible is essential
• Works well as part of fast-paced team, prioritising effectively and managing workload
• Excellent IT skills - proficient in both Windows and Mac operating systems (i.e. PowerPoint, Keynote, Excel, Word, Outlook)
• Strong interpersonal and communication skills both verbal and written, able to successfully interact with all parts of the business and stakeholders at all levels
• Excellent organisational, analytical and administrative skills, meticulous attention to detail
• Flexible in approach and able to amend hours as required to suit business needs
• Adept at general administrative tasks like budgeting, data entry, and word processing