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Email Marketing Executive

Email Marketing Executive

Email Marketing Executive

at WeAssemble

Posted by Meghal Majithia

2 - 5 yrs

₹3L - ₹6L / yr

Mumbai

Skills

Email Marketing

WeAssemble is looking for an Email Marketing Executive to support and build marketing communications. We are looking for an intermediate-level marketing professional with a track record of delivering predictable and sustainable results in a fast-paced environment.

This position collaborates closely with the Digital team, Marketing Data Operations, IT for marketing automation, and stakeholders from multiple business units.

Responsibilities

● Control and direct the email marketing channel, as well as the related analysis

● Create engagement strategies based on an understanding of customer needs and intent.

● Support the execution of automated lead generation programs

● Develop and manage digital templates (emails, landing pages, programs) within the marketing automation platform.

● Marketing Automation Platform expert

● Meet or exceed internal SLAs and seamlessly coordinate across time-zones as needed

● Work in partnership with Marketing Automation Segment Liaison to optimize campaign requests to meet business goals.

● Take ownership of marketing technology platforms

● Analyse and report on the performance of channels and campaigns.

● Make it easier to report on marketing impact.

● Work closely with internal and cross-functional stakeholders (Design, Brand, Legal, Business Units, etc.) to design and approve email campaigns.

● Ensure that email permissions are followed.

● Implement best practices for email marketing.

● Aid in the evaluation of new innovative opportunities to increase engagement and/or results.

● Keep up to date with changes/developments in the IT sector through self-learning, training, and research

Desired Candidate Profile

● 3+ years outreach experience with working on a marketing automation platform such Woodpecker, Apollo.io or we connect

● Must be able to demonstrate a high level of marketing automation

● Excellent communication skills written, verbal, presentation

● Proven ability to work in a collaborative environment as well as being a motivated, self-starter

● Keep up-to-date on email and marketing automation best practices with regard to marketing automation capabilities, testing and projected results.

● Report on critical email and marketing automation campaign metrics

● Understand lead scoring and nurturing programs as it pertains to execution of email and marketing automation campaigns

● Support the execution of automated lead generation programs

● Build and execute test strategies, including A/B multi-variant testing, to drive qualified traffic and revenue-building activities

● Monitor the campaigns and make necessary changes to generate the lead.

WeAssemble is looking for an Email Marketing Executive to support and build marketing communications. We are looking for an intermediate-level marketing professional with a track record of delivering predictable and sustainable results in a fast-paced environment.

This position collaborates closely with the Digital team, Marketing Data Operations, IT for marketing automation, and stakeholders from multiple business units.

Responsibilities

● Control and direct the email marketing channel, as well as the related analysis

● Create engagement strategies based on an understanding of customer needs and intent.

● Support the execution of automated lead generation programs

● Develop and manage digital templates (emails, landing pages, programs) within the marketing automation platform.

● Marketing Automation Platform expert

● Meet or exceed internal SLAs and seamlessly coordinate across time-zones as needed

● Work in partnership with Marketing Automation Segment Liaison to optimize campaign requests to meet business goals.

● Take ownership of marketing technology platforms

● Analyse and report on the performance of channels and campaigns.

● Make it easier to report on marketing impact.

● Work closely with internal and cross-functional stakeholders (Design, Brand, Legal, Business Units, etc.) to design and approve email campaigns.

● Ensure that email permissions are followed.

● Implement best practices for email marketing.

● Aid in the evaluation of new innovative opportunities to increase engagement and/or results.

● Keep up to date with changes/developments in the IT sector through self-learning, training, and research

Desired Candidate Profile

● 3+ years outreach experience with working on a marketing automation platform such Woodpecker, Apollo.io or we connect

● Must be able to demonstrate a high level of marketing automation

● Excellent communication skills written, verbal, presentation

● Proven ability to work in a collaborative environment as well as being a motivated, self-starter

● Keep up-to-date on email and marketing automation best practices with regard to marketing automation capabilities, testing and projected results.

● Report on critical email and marketing automation campaign metrics

● Understand lead scoring and nurturing programs as it pertains to execution of email and marketing automation campaigns

● Support the execution of automated lead generation programs

● Build and execute test strategies, including A/B multi-variant testing, to drive qualified traffic and revenue-building activities

● Monitor the campaigns and make necessary changes to generate the lead.

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About WeAssemble

Founded :

2021

Type :

Products & Services

Size :

20-100

Stage :

Profitable

About

Innovate with an offshore software development team ✅ Your offshore software development company with teams in India & Europe ✅ WeAssemble.team

Read more

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Read more

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Shubham Vishwakarma

Full Stack Developer - Averlon

I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.

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