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Content Marketing Strategist & Manager
Content Marketing Strategist & Manager
MyntMore's logo

Content Marketing Strategist & Manager

Tejas Jhaveri's profile picture
Posted by Tejas Jhaveri
2 - 4 yrs
₹3L - ₹7L / yr
Full time
Mumbai
Skills
Content Marketing
Marketing
Social Media Marketing (SMM)
Social Media Optimization (SMO)
Content Strategy
Social media management
Marketing Strategy
Strategy development
Email Marketing

Roles & Responsibilities:

  • Planning, designing, creating, editing, and publishing relevant content based on the company's business objectives and users' needs.
  • To develop a content strategy that conforms to and sets out to achieve business goals. 
  • Carefully and strategically developed content aims to inform, entertain, inspire and engage potential customers. 
  • To brainstorm creative ways of engaging the audience online and produce those engaging content types.
  • Expertise in social media analytics, understanding the nuances, advantages, and shortcomings of each platform, and how to utilize data in formulating a campaign strategy. 
  • Performing extensive research and analysis on consumer thoughts and trends.
  • Creating specifications and content appropriate for the brand's customer personas.
  • Planning the editorial calendar and content proposition.
  • Collaborating with content management teams, creative teams, and writers to implement the strategy
  • Overseeing writing style and tone for all content
  • Developing content governance guidelines for tone, style, and voice of all content, ensuring they are followed and conducting periodic content audits.
  • Tracking and calculating content ROI

Scope:

Research

Competitor Research

 

Trends - Voice SEO, Design Aesthetics

 

Tools

Website

Website + Landing Page - Front End - Analysis / Audit

 

Website Content Creation - Copy

 

Website Content Creation - Blogs

Social Media

Existing Brand - Analysis / Audit

 

Platform-Cohort-Specific Content Bucket Ideation

 

Content Creation - Copy

 

Content Creation - Videos Scripts

 

Social Media Calendar Scheduling

 

ORM - Engagement, New Interactions

Email Marketing

Content Ideation + Strategy - Clients, TJ

 

Content Creation - Copy

Performance Marketing

Existing Brand - Content Analysis / Audit

 

Platform-Cohort-Specific Content Bucket Ideation

 

Content Creation - Copy

 

Content Creation - Videos Scripts

Branding

Branding Collaterals - Ideate / Copy

Upskilling

Complete Courses

 

Create Concise Course Notes

 

Create SOPs

Reporting

Daily, Weekly, Monthly MIS Report

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Subodh Popalwar

Software Engineer, Memorres
For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
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About MyntMore

Founded :
2019
Type
Size :
20-100
Stage :
Profitable
About
N/A
Connect with the team
Profile picture
Tejas Jhaveri
Company social profiles
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Subodh Popalwar's profile image

Subodh Popalwar

Software Engineer, Memorres
For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
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