Content Marketing Strategist & Manager

at MyntMore

DP
Posted by Tejas Jhaveri
icon
Mumbai
icon
2 - 4 yrs
icon
₹3L - ₹7L / yr
icon
Full time
Skills
Content Marketing
Marketing
Social Media Marketing (SMM)
Social Media Optimization (SMO)
Content Strategy
Social media management
Marketing Strategy
Strategy development
Email Marketing

Roles & Responsibilities:

  • Planning, designing, creating, editing, and publishing relevant content based on the company's business objectives and users' needs.
  • To develop a content strategy that conforms to and sets out to achieve business goals. 
  • Carefully and strategically developed content aims to inform, entertain, inspire and engage potential customers. 
  • To brainstorm creative ways of engaging the audience online and produce those engaging content types.
  • Expertise in social media analytics, understanding the nuances, advantages, and shortcomings of each platform, and how to utilize data in formulating a campaign strategy. 
  • Performing extensive research and analysis on consumer thoughts and trends.
  • Creating specifications and content appropriate for the brand's customer personas.
  • Planning the editorial calendar and content proposition.
  • Collaborating with content management teams, creative teams, and writers to implement the strategy
  • Overseeing writing style and tone for all content
  • Developing content governance guidelines for tone, style, and voice of all content, ensuring they are followed and conducting periodic content audits.
  • Tracking and calculating content ROI

Scope:

Research

Competitor Research

 

Trends - Voice SEO, Design Aesthetics

 

Tools

Website

Website + Landing Page - Front End - Analysis / Audit

 

Website Content Creation - Copy

 

Website Content Creation - Blogs

Social Media

Existing Brand - Analysis / Audit

 

Platform-Cohort-Specific Content Bucket Ideation

 

Content Creation - Copy

 

Content Creation - Videos Scripts

 

Social Media Calendar Scheduling

 

ORM - Engagement, New Interactions

Email Marketing

Content Ideation + Strategy - Clients, TJ

 

Content Creation - Copy

Performance Marketing

Existing Brand - Content Analysis / Audit

 

Platform-Cohort-Specific Content Bucket Ideation

 

Content Creation - Copy

 

Content Creation - Videos Scripts

Branding

Branding Collaterals - Ideate / Copy

Upskilling

Complete Courses

 

Create Concise Course Notes

 

Create SOPs

Reporting

Daily, Weekly, Monthly MIS Report

Read more

About MyntMore

Founded
2019
Type
Services
Size
20-100 employees
Stage
Profitable
View full company details
Why apply to jobs via Cutshort
Personalized job matches
Stop wasting time. Get matched with jobs that meet your skills, aspirations and preferences.
Verified hiring teams
See actual hiring teams, find common social connections or connect with them directly. No 3rd party agencies here.
Move faster with AI
We use AI to get you faster responses, recommendations and unmatched user experience.
2101133
Matches delivered
3712187
Network size
15000
Companies hiring

Similar jobs

Brand Manager

at An Internet company in Bangalore

Agency job
via Qrata
Brand Management
Brand Manager
Social media manager
Social Media Marketing (SMM)
Google Analytics
Search Engine Optimization (SEO)
icon
Bengaluru (Bangalore)
icon
3 - 8 yrs
icon
₹10L - ₹20L / yr
"About the Role:

Brand Managers are responsible for planning, implementing, managing and monitoring company's Social Media strategy in order to increase brand awareness, improve Marketing efforts and increase sales. We are looking for an experienced, passionate and creative Social Media Manager to join our team. As a Social Media Manager you will be responsible for developing and implementing our Social Media strategy in order to increase our

online presence and improve our marketing and sales efforts. You will be working closely with Marketing and Sales departments.

Responsibilities:

1. Performing research on current benchmark trends and audience preferences

2. Designing and implementing social media strategy to align with business goals

3. Setting specific objectives and reporting on ROI

4. Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)

5. Monitor SEO and web traffic metrics

6. Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency

7. Communicate with followers, respond to queries in a timely manner and monitor customer reviews

8. Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)

9. Suggest and implement new features to develop brand awareness, like promotions and competitions

10. Stay up-to-date with current technologies and trends in social media, design tools and applications

11. Creating campaign plans for business and marketing priorities

Basic Qualifications:

- Proven work experience as a Brand Manager/Social media manager

- Hands on experience in content management

- Excellent copywriting skills

- Ability to deliver creative content (text, image and video)

- Solid knowledge of SEO, keyword research and Google Analytics

- Knowledge of online marketing channels

- Familiarity with web design

- Excellent communication skills

- Analytical and multitasking skills

- BSc degree in Marketing or relevant field"
Read more
Job posted by
Prajakta Kulkarni

Head - Marketing Communication

at A Health, Wellness & Fitness startup

Agency job
via Qrata
Product Marketing
Marketing
icon
Mumbai
icon
5 - 12 yrs
icon
₹25L - ₹35L / yr

Work Description: 

  • Storyteller & Fountainhead brimming with ideas on variety of ways to communicate the message to target audience to create pull-marketing advertisements
  • Develop graphic, copy & video content using Brand Key communication framework
  • Deliver brand assets like social media content, landing page content, performance marketing creatives, directional scripts for influencers, PR etc. 
  • Deeply understand & empathise with consumer insights & create Brand stories around problem, solution, functional benefits, emotional payoffs & social currency to drive awareness, brand attribute scores & sales 
  • Provide direction to designers, videographers, editors to develop online marketing campaigns
  • Map customer journeys, service design and communication assets to drive engagement
  • Coordinate with agencies to create marketing creatives, video content
  • Analyze online consumer behaviours & trends to understand product-market fit
  • Manage daily marketing & communication operations

Candidature requirements: 

  • 5+ years experience in advertising agency with product marketing background
  • Prior experience in conceptualization & execution of short 15 secs videos ads
  • Strong storytelling visualization skills in form of videos & graphics
  • Experience in in women oriented product, service, startup is added plus
  • Intuitively sense the market need and visualize marketing & communication tactics
Read more
Job posted by
Prajakta Kulkarni

Product Marketing

at building a secure data and intelligence sharing platform for Enterprises. We believe data security and privacy are paramount for AI and Machine Learning to truly evolve and embed into the world.

Agency job
via HyrHub
Product Marketing
Content Writing
Content Marketing
Content Strategy
B2B Marketing
Blogging
Social Media Marketing (SMM)
Press release
Email Marketing
icon
Bengaluru (Bangalore)
icon
1 - 3 yrs
icon
₹8L - ₹16L / yr
As a product marketing associate, you’ll be responsible for creating content
strategies to communicate and drive engagement on product and business levels.
We expect an ideal candidate to be comfortable developing a deep
understanding of the problem we’re solving at both the business and product
levels. We also expect this candidate to enjoy learning about new technologies
and connecting with people to learn about and communicate new ideas. You’ll
lead the content effort, which includes planning, producing, and analyzing the
written and visual content we create to meet our business objectives.
Product Marketing Associate
Role, and re,pon,ibilitie+
> Develop solid understanding of customer and market to inform outreach 
strategies, increase conversion, and genrate more qualified leads.
> Analyse customer insight, market trends, and marketing best practice to
build to marketing engine.
> Design content strategies for different target audience considering business
objective and develop plans for product marketing across different channel
and segments.
> Produce high quality articles, white paper, blogs, press releases, email
marketing message, & case studies, presentation content, and survey reports for
campaigns
> Lead the execution of marketing programs by creating content and working
alongside the GTM team.
> Create, publish and measure performance  metrics of campaigns across 
multiple channels and extract key insights for the subsequent campaigns.


Key Skill,
> Excellent written and verbal & communication skills
> Experience developing B2B marketing plans and campaigns
> Strong project management, multitasking, and decision making skills
>Metric-driven marketing mind with eye for creativity
> Technically proficient. Experience with communicating about tech concept
Data science and data management 

Tool,/product, experience?
> mailchimp ( SendGrid etc)
> Figma
> Segment (for marketing or any other equivalent tool
> Social media marketing
> Ad platforms cuchas GoogleAds, LinkedAds, RedditAds
> Sprint and project  management tools like Asana, Trello (another equivalent tool)
Read more
Job posted by
Shwetha Naik

Product Marketing Manager

at Kwalee

Founded 2011  •  Product  •  100-500 employees  •  Profitable
Product Management
Marketing
Product Marketing
icon
Bengaluru (Bangalore)
icon
1 - 10 yrs
icon
Best in industry

Kwalee is one of the world’s leading multiplatform game publishers and developers, with well over 750 million downloads worldwide for our mobile hits. Alongside this, we also have a growing PC and Console department of incredible pedigree that is on the hunt for great new titles to join TENS!, Eternal Hope, Die by the Blade and Scathe. This role would be in our PC and Console department (PCC) with responsibility for global activity.

We have a team of talented people collaborating daily between our studios in Leamington Spa, Bangalore and Beijing, or on a remote basis from Turkey, Brazil, the Philippines and many more places, and we've recently acquired our first external studio, TicTales which is based in France. We have a truly global team making games for a global audience. And it’s paying off: Kwalee has recently been recognised with the Best Large Studio and Best Leadership awards from TIGA (The Independent Game Developers’ Association).

Founded in 2011 by David Darling CBE, a key architect of the UK games industry who previously co-founded and led Codemasters for many years, our team also includes legends such as Andrew Graham (creator of the Micro Machines series) and Jason Falcus (programmer of classics including NBA Jam) alongside a growing and diverse team of global gaming experts. Everyone contributes creatively to Kwalee’s success, with all employees eligible to pitch their own game ideas on Creative Wednesdays, and we’re proud to have built our success on this inclusive principle. Could your idea be the next global hit?

What’s the job?

Our ideal Product Manager will have plenty of experience in product/brand management for PC and console games in a full time role in an established videogames company, be an expert in video games marketing, play well with others and can think outside the box. 


What you tell your friends you do

“I do marketing for indie games - turning unknown titles into the next indie smash hit!.”


What you will really be doing

  • Create and execute product marketing plans (PMP) that deliver against revenue expectations, from initial signing, through retail launch and post launch.
  • Prepare games for successful commercial launch, working with all internal PC & Console teams and external developers, partners and other stakeholders.
  • Work with internal and external creative service teams to create best-in-class marketing assets to budget
  • Write exemplary digital store copy and product blogs as required
  • Manage assigned product budget efficiently, maximising product awareness
  • Establish, build and maintain positive, productive working relationships with all internal PC & Console teams, Kwalee marketing dept and external developers, partners and other stakeholders.
  • Determine KPIs for the PMP and meaningful metrics that allow accurate analysis of the status of each campaign and product’s commercial performance to permit alteration of strategy and tactics if required.
  • Work with First Party Platform Publishers, Developers, Production and Release management to ensure optimum launch of every game.
  • Play our games and research competitor products to understand how other successful PC & Console games work and what makes them successful.
  • Present important marketing research and findings to management and other team members as necessary.
  • Ad-hoc other tasks which may arise from time to time and be assigned to you by the Product Marketing Team Manager.
  • International travel as required


How you will be doing this

  • You’ll be part of an agile, multidisciplinary and creative team and work closely with them to coordinate efforts and get the best results.
  • You'll think creatively and be motivated by challenges and constantly striving for the best.
  • You’ll work with cutting edge technology, if you need software or hardware to get the job done efficiently, you can get it


Team

Our talented teams are our signature. We have a highly creative atmosphere with more than 200 staff where you’ll have the opportunity to contribute daily to important decisions. You’ll work within an extremely experienced, passionate and diverse company, including David Darling and the creator of the Micro Machines video games.


Skills and Requirements

  • Passion for games and knowledge of industry trends and key players
  • Previous experience on PC & Console games including three years in a product/brand management role for an established video games company
  • Strong creative writing skills with an understanding of Office 365 and Google Docs
  • A creative flair with an eye for detail when briefing and feeding back on marketing artwork, assets and trailers. A knowledge of Adobe Creative Suite (Photoshop, Premier, Illustrator) is welcome.
  • Excellent time management skills and understand the importance of deadlines
  • Ability to work with other functional teams in the PC and Console Department, as well as with other teams within and outside of Kwalee.


We offer

  • In addition to a competitive salary we also offer private medical cover and life assurance
  • Creative Wednesdays! (Design and make your own games every Wednesday)
  • 20 days of paid holidays plus bank holidays 
  • Hybrid model available depending on the department and the role
  • Relocation support available 
  • Great work-life balance with flexible working hours
  • Quarterly team building days - work hard, play hard!
  • Monthly employee awards
  • Free snacks, fruit and drinks


Our philosophy

We firmly believe in creativity and innovation and that a fundamental requirement for a successful and happy company is having the right mix of individuals. With the right people in the right environment anything and everything is possible.

Kwalee makes games to bring people, their stories, and their interests together. As an employer, we’re dedicated to making sure that everyone can thrive within our team by welcoming and supporting people of all ages, races, colours, beliefs, sexual orientations, genders and circumstances. With the inclusion of diverse voices in our teams, we bring plenty to the table that’s fresh, fun and exciting; it makes for a better environment and helps us to create better games for everyone! This is how we move forward as a company – because these voices are the difference that make all the difference.

Read more
Job posted by
Michael Hoppitt

Digital Marketing Manager/Assistant Manager

at Impact Guru

Founded 2014  •  Products & Services  •  100-1000 employees  •  Raised funding
Digital Marketing
Social Media Marketing (SMM)
Performance Marketing
icon
Mumbai
icon
1 - 8 yrs
icon
₹3L - ₹12L / yr

Designation

  • Digital Marketing Manager
  • Performance Marketing Manager
  1. Paid Marketing Manager
  2. Digital Lead
  3. Lead- Digital Marketing
  4. Online Marketing Manager 
  5. Digital Marketing Analyst/Senior Digital Marketing Analyst
  6. Digital Success Manager

About the Role:

We're looking for a growth-oriented leader to own and lead the Digital Marketing function at Impact Guru. You are the ideal candidate if you are comfortable with continuous experimenting and learning and are obsessed with data. You're not afraid to try new methodology and can deliver useful insights by effectively and quickly adapting to data.


Reports to: VP - Markeing


Responsibilities:

  • Own end-to-end execution, measurement, reporting, and optimization of campaigns across channels with goals to increase New users Acquisition, Scale GMV across the campaign, and deliver platform GMV & ROAS
  • Managing two verticals of Impact Guru business, one is online donation(E-commerce) & Lead Generation(Seekers).
  • Lead a team of performance marketers & Data Analyst
  • Partner with internal teams to optimize campaign performance (targeting, optimization, creative direction, etc.)
  • On a day-to-day basis, you will be expected to optimize campaigns based on data breakdowns and insights.
  • Understand ways to scale campaigns across platforms in an optimal manner.
  • Perform interest research in Facebook using audience insights and ads manager.
  • Create a digital media plan based on requirements across multiple platforms
  • Understand how content works across different social media platforms
  • Create insightful reports based on data from performance marketing campaigns
  • Tag with your copy and art partners to achieve a digital-first creative output on campaigns.
  • Work on Launching & Optimising other marketing channels like Taboola, Criteo, Outbrain, Adroll etc.
  • Work on retentiton marketing through Mo engage or internal communication.
  • Coordination with SEO Team for Organic ranking updates & suggestions
  • Assist Social media team in scaling the organic GMV from social pages, also assist them in increasing the followers on each social media pages
  • Work on launching influencer marketing campaigns & influencer network for the brand.

 

Skills Required:

  • 3-4 years of industry experience (agency or editorial) is a plus.
  • Bachelor’s degree in Engineering, Media Communications, Business Administration, Journalism, English, or related Fields from Tier 1/Tier 2 colleges.
  • In-depth knowledge of Google Adwords, Facebook Ads & Google Analytics.
  • Excellent problem solving & analytical skills.
  • Strong quantitative skills with a knack for translating numbers into actionable insights and creatives.
  • Ability to multitask in a fast-paced work environment.
  • Punctual and dedicated to meeting goals & deadlines.
  • Able to effectively work independently, and as part of a team.

 

Min. 3-4 year experience is required in this role.

 

THIS JOB IS NOT FOR FRESHERS! SEPARATE POSTINGS SHALL BE MADE FOR THE SAME

Questionnaire forhttps://docs.google.com/document/d/1_DrazG6jU-PYRRIbBJ7VhKXUrx-Qr8nLLtBRrxjwRM8/edit" target="_blank"> DM Hiring

 


 

Read more
Job posted by
Vasundhara Chakraborty

Content Writer

at Skynet Softtech Private Limited

Founded 2019  •  Products & Services  •  20-100 employees  •  Raised funding
Content Writing
Creative Writing
Blogging
Social Media Marketing (SMM)
Social Media Optimization (SMO)
Email Marketing
icon
Mumbai
icon
1 - 5 yrs
icon
₹3.5L - ₹5.5L / yr

Job description

  • Optimize content for the website and various social networking channels such as Facebook, LinkedIn, Twitter, Instagram, Google Ads, etc.
  • Developing content for blogs, articles, product descriptions, social media, website content, video scripts, etc.
  • Execute results-driven social media strategy with a focus on growing our following and increasing engagement
  • Proofreading content for errors and inconsistencies.
  • Editing and polishing existing content to improve readability.
  • Ability to understand new changes in trends in digital content and social media.
  • Using keyword research and SEO guidelines for the purpose of optimizing content
  • Identifying customer's needs and recommending new content to address gaps in the company's current content.
  • Developing content with different wordplay.

Required Candidate profile

  • Must have GOOD English Writing/Communication skill
  • Highly Active in Social Media like Facebook, LinkedIn, Instagram etc
  • Must have GOOD Knowledge of Creative Writing Skills
  • Must have GOOD Knowledge of SEO, Ad. Content
Read more
Job posted by
Ankita Hatkar

Customer Lifecycle Marketing Manager

at The Quartile Company

Founded 2018  •  Product  •  20-100 employees  •  Profitable
Marketing
Product Marketing
Customer Retention
Customer Acquisition
Growth Hacking
CLM
icon
Remote, Bengaluru (Bangalore)
icon
2 - 5 yrs
icon
₹8L - ₹15L / yr

Key Responsibilities

  • There are two main responsibilities of the role:
    • to increase the overall top line by increasing the application rate(optimizing the funnel) 
    • ensuring more users are retained post the first consumption cycle. 
  • Create and refine effective programs that leverage tenure and customer behaviour data, and include a mix of triggered and targeted campaigns.
  • Identify key, measurable metrics for Customer lifecycle programs with a focus to test and scale rapidly.
  • Create, implement and optimize daily/weekly/monthly campaigns and user journeys (retention and reactivation - both automated and not automated)
  • Generate deep insights about customers that increase their retention, root-cause & predict churn and lead to inventing new ways to delight and retain customers. Will include conducting primary & secondary customer research through surveys and talking directly with customers. 
  • Experiment across the whole retention & re-activation funnel constantly looking for maximum impact on DAU (daily active users)
  • Brainstorm new ways of segmenting potential customers and means of communication, leading to quick-test pilots with clear measurable outcomes
Read more
Job posted by
Saakshi Bhartiya

Content Marketer

at Infino

Founded 2018  •  Products & Services  •  20-100 employees  •  Raised funding
Content Marketing
Social Media Marketing (SMM)
Search Engine Optimization (SEO)
Content Writing
icon
NCR (Delhi | Gurgaon | Noida)
icon
3 - 7 yrs
icon
₹6L - ₹9L / yr
Hello from Infino,


Are you passionate about helping people make smart financial decisions? Do you have excellent writing and research skills?


We’re looking for kick-ass, English speaking content writers to work with us at our offices in New Delhi who will help us create informative and engaging articles for our blog and newsletter.


We are looking for someone who:


- has literary experience writing about personal finance or technology;
- gives special attention to detail and is not only articulate but also follows the pillars of brevity;
- can understand complex or highly-technical topics and can distill it for the masses in a simple and engaging copy;
- has experience with other blogging platforms and a strong grasp of SEO;
- expert fluency - both with written and oral methods of communication - in English;
- uses fin-tech applications daily to manage their offline & online transactions; and
- has more than two debit cards, and one (or more) credit card(s).


In addition to the aforementioned requirements, a good understanding of the Indian financial space - technical and theoretical - will make your job application shine even more brightly.



Along with your CV, please send us links to 2-3 published examples of your work.
Read more
Job posted by
Akanshu Jain

Content Writer

at Lekh Solutions

Founded  •   •  employees  • 
Content Writing
Blogging
Content Marketing
Creative Writing
icon
Pune
icon
1 - 3 yrs
icon
₹1L - ₹2L / yr
Lekh Solutions is a content development firm based in Pune which caters to diverse content requirements including websites, articles, blogs, brochures and so on for various domains. For more information, please visit - www.lekhsolutions.com Job Location - Kothrud, Pune Post - Content Writer (Full-time) Full time & In-house -(2 Positions) JD Content Writer - Create content for websites, articles, blogs, brochures, case studies in various areas like fashion, real estate, IT, technology, health, ecommerce and so on Come up with mind-blowing innovative content ideas Understand the business and create marketing collateral addressing the needs of the target audience Edit and proofread with a keen eye for grammar and syntax Write crisp and concise content for social media churned out through extensive research in the required domain Who can apply: Graduates and Post-graduates in English Literature & Mass Communication A person who loves English and can notice minute syntactic, grammatical and spelling mistake Any one with exceptional English language skills - written and spoken
Read more
Job posted by
Prachi Lekh

Content Marketer

at Hashwave

Founded 2015  •  Product  •  20-100 employees  •  Profitable
Blogging
Content Marketing
Content Writing
Creative Writing
Search Engine Optimization (SEO)
icon
Kochi (Cochin)
icon
1 - 3 yrs
icon
₹2L - ₹3L / yr
Hashwave is bootstrapped and profitable startup working hard to change the way companies use web data. We are in closed beta with a selected group of customers . Our data is used by companies like Nielson and Workday to make strategic business decisions. We are doing a full launch of our platform in a few months and we are looking for self-motivated and entrepreneurial Digital marketers to help us launch and scale our Inbound marketing efforts. This role allows a high degree of autonomy and freedom in experimenting with various strategies and tools that will drive growth, engage existing users, and turn Hashwave into a respected brand within the Big data industry. You will develop and implement strategies across multiple channels (blog, social media, press) in order to generate leads and ultimately grow the global client base. Responsibilities 1) Streamline and scale the acquisition and conversion funnels in order to generate quality inbound leads 2) Develop and implement a content marketing strategy 3) Writing various types of articles on a wide range of topics for our blog
Read more
Job posted by
TONY PAUL
Did not find a job you were looking for?
icon
Search for relevant jobs from 10000+ companies such as Google, Amazon & Uber actively hiring on Cutshort.
Get to hear about interesting companies hiring right now
iconFollow Cutshort
Want to apply to this role at MyntMore?
Why apply via Cutshort?
Connect with actual hiring teams and get their fast response. No spam.
Learn more
Get to hear about interesting companies hiring right now
iconFollow Cutshort