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Content Marketing Strategist & Manager
Content Marketing Strategist & Manager

Content Marketing Strategist & Manager at MyntMore · Mumbai · 2 - 4 years · ₹3L - ₹7L / yr · Profitable · Posted 21 May 2022

MyntMore's logo

Content Marketing Strategist & Manager

Tejas Jhaveri's profile picture
Posted by Tejas Jhaveri
2 - 4 yrs
₹3L - ₹7L / yr
Mumbai
Skills
Content Marketing
Marketing
Social Media Marketing (SMM)
Social Media Optimization (SMO)
Content Strategy
Social media management
Marketing Strategy
Strategy development
Email Marketing

Roles & Responsibilities:

  • Planning, designing, creating, editing, and publishing relevant content based on the company's business objectives and users' needs.
  • To develop a content strategy that conforms to and sets out to achieve business goals. 
  • Carefully and strategically developed content aims to inform, entertain, inspire and engage potential customers. 
  • To brainstorm creative ways of engaging the audience online and produce those engaging content types.
  • Expertise in social media analytics, understanding the nuances, advantages, and shortcomings of each platform, and how to utilize data in formulating a campaign strategy. 
  • Performing extensive research and analysis on consumer thoughts and trends.
  • Creating specifications and content appropriate for the brand's customer personas.
  • Planning the editorial calendar and content proposition.
  • Collaborating with content management teams, creative teams, and writers to implement the strategy
  • Overseeing writing style and tone for all content
  • Developing content governance guidelines for tone, style, and voice of all content, ensuring they are followed and conducting periodic content audits.
  • Tracking and calculating content ROI

Scope:

Research

Competitor Research

 

Trends - Voice SEO, Design Aesthetics

 

Tools

Website

Website + Landing Page - Front End - Analysis / Audit

 

Website Content Creation - Copy

 

Website Content Creation - Blogs

Social Media

Existing Brand - Analysis / Audit

 

Platform-Cohort-Specific Content Bucket Ideation

 

Content Creation - Copy

 

Content Creation - Videos Scripts

 

Social Media Calendar Scheduling

 

ORM - Engagement, New Interactions

Email Marketing

Content Ideation + Strategy - Clients, TJ

 

Content Creation - Copy

Performance Marketing

Existing Brand - Content Analysis / Audit

 

Platform-Cohort-Specific Content Bucket Ideation

 

Content Creation - Copy

 

Content Creation - Videos Scripts

Branding

Branding Collaterals - Ideate / Copy

Upskilling

Complete Courses

 

Create Concise Course Notes

 

Create SOPs

Reporting

Daily, Weekly, Monthly MIS Report

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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About MyntMore

Founded :
2019
Type :
Services
Size :
20-100
Stage :
Profitable

About

Myntmore Is Not Just Another Advertising Agency. We Leverage Emotions To Compound Your Growth. We Focus On How Marketing Is Impacting Your Business As A Whole, Creating And Executing Plans For Your Business Goals. You Name A Problem In Digital Space, We Have A Solution For It.
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Connect with the team

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Tejas Jhaveri

Company social profiles

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Department: Marketing & Creative

Role: Digital Marketing & Content Creator

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Sisuni Technology Pvt Ltd is looking for a creative and performance-focused Digital Marketing & Content Creator to build our online presence, generate leads, create engaging content, and support business growth.

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2. Content Creation

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  • Meta Ads
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  • Excellent creativity and communication

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Area

Weight

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20%

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Video/creative skills

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Advertising knowledge

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SEO knowledge

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Analytics & KPI understanding

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Communication & presentation

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Swapna Ganachari
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Bengaluru (Bangalore)
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About the Role

SwitchKart is on a mission to make technology more accessible and more sustainable — we're in the business of recommerce, giving old smartphones a second life, cutting down e-waste, and extending the lifecycle of every device we touch.

We are looking for someone who gets culture, has a sharp sense of humour, and can make everyday content feel genuinely entertaining.

You will be SwitchKart's brand face who grows into the voice of the brand over time. This is not a traditional marketing role. You are a creator first. You will build SwitchKart's presence across Instagram and YouTube Shorts, collaborate with influencers, and show up in cultural spaces where our audience spends their time. Along the way, you'll find fun, interesting ways to educate people — making them think differently about what happens to their old devices, and why it matters.


What You'll Do


• Be the Brand Voice: Develop and own SwitchKart's social media personality — witty, savvy, humorous, and relatable. You are the everyday person who just gets it.

•  Create Content: Ideate and produce short-form video content for Instagram Reels and YouTube Shorts. The content universe will evolve — you will help shape it.

• Drive the Core Message: Make 'selling your old phone to SwitchKart' feel like the obvious, smart move. Find fresh, entertaining angles to say this without ever sounding like an ad.

• Influencer Collaborations: Identify and work with tech YouTubers, unboxing creators, lifestyle creators, gaming influencers, and comedy-adjacent personalities. Build real creative partnerships, not transactional ones.

 • Cultural Sponsorships: Help activate SwitchKart's presence at standup comedy shows, gaming events, podcast sponsorships, and college campus activations. Show up where the audience already is.

  • Grow the Channel: Own the Instagram and YouTube Shorts channel — track performance, understand what works, and constantly iterate on content strategy.

  • Evolve the Brand: As the face of SwitchKart's identity, you will have real input into how the brand looks, sounds, and behaves online.


What We're Looking For


Must Have

          

 •  A genuine sense of humour — you can find the funny in the everyday

 •  Strong instinct for short-form video — you understand what makes people stop scrolling

 •  Comfortable being on camera and directing content

 •  2–4 years of experience in content creation, social media, digital marketing, or similar

 •  Deep familiarity with Instagram and YouTube — you live on these platforms

 •  Ability to ideate, shoot, and edit independently

 •  Strong written and spoken communication in English and/or Hindi


Good to Have


 •  An existing social media presence or portfolio of video content

 •  Experience working with or alongside influencers

 •  Understanding of brand collaborations and sponsored content

 •  Familiarity with the southern cities cultural landscape

 •  Basic knowledge of social media analytics and performance metrics


Why SwitchKart


 • You will build a brand from near-scratch — your creative fingerprint will define SwitchKart's identity.

 • High creative freedom — the content universe is yours to shape and evolve.

 • Work at the intersection of humour, culture, and a genuinely interesting business.

 • Real ownership, fast feedback, and a team that moves quickly.


Read more
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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