Brief -
- Manages all content creation, revision, and retention across multiple platforms including but not limited to website, blog, social media, Events, PR & Media, Prints & distributables, etc.
- Works with the marketing team to identify topics needing updating and revisions, as well as formulates a workable content roadmap with defined projected growth.
- Edits proofreads and revises content.
- Identify & plan content creation & distribution strategies
- Helps build a team of writers and other creative & technical contributors, and manages assignments, tasks, performance reviews, etc.
- Work closely with the SEO team to execute enhancements, optimizations, & set up intra-team & intra-team processes for content creation & optimization
- Brainstorm with management & leadership teams to develop new ideas for content creation, distribution & evolution.
- Provides editorial support where needed.
- Maintain a content marketing calendar that includes & schedules all aspects of the creation and delivery of content throughout the year
Details -
Research: The Content Manager plays an active role in research, and in this capacity, he/she formulates & maintains analytics, questionnaires and surveys, gathers information from industry figures, Product & SEO experts to determine the validity of suggested topics and themes for the business’s content.
The content manager also conducts research on the competitive environment and gathers market data for CrelioHealth and uses the results to come up with well-informed topics and themes for content creation.
Strategy and Analytics: The Content Manager also develops and oversees an integrated content strategy that encompasses channel selection and focus/weightage and metrics to be applied and aligned with CrelioHealth’s overall objectives The Content manager enables structured content creation capabilities through the implementation of models and processes for sourcing information, analyzing, and creating content.
Leadership: In this role, the Content Manager ensures that all the business’s narratives and messages are aligned with the content strategies and editorial decisions that he/she formulates along with the Marketing manager. He/She also oversees the development and management of the business’s brand standards/guidelines and content style guides, as well as the overall expression of the business’s corporate identity in the content it puts out across all channels.
Media/Social Media: The Content manager oversees all the content put out by the business to the external communication through, direct mail, nurturing emails, interviews, collateral, speeches, recorded messages, newsletters and so forth.
The Content manager also manages and oversees all of the business’s social media channels in regard to content, promotion, engagement, customer service, performance management, and listings. He/She also expands and oversees the social media development tools and processes in order to ensure actionable insights that inform strategic decision-making for the business’s social media presence and content.
Team-wide Collaboration: The Content Manager also plays a collaborative role by partnering up with different sub-teams from and outside of the marketing team to support marketing activities such as product branding, content, messages, brand communication, etc. The Content manager will also collaborate with the sales team for the purpose of further developing sales content and the identification of target consumers and potential markets.
Job Requirement
- At least 4 years of experience working as a content manager
- Experience in managing a team for over 2 years
- Passionate about writing & publishing great content (particularly, technical writing expertise)
- Experience using popular content management systems and analytics tools (SemRush, WordPress, Google Search Console, Gsuite, etc.)
- Create and manage a content plan on a Quarterly basis with an Annual perspective.
- Has a decent understanding of SEO basics and can optimize content for search.
About Us
We are voted as #14 rank in G2’s List of Best Software Sellers for 2021.
CrelioHealth (formerly LiveHealth) is a cloud-based LIS and RIS solution that enables Laboratory staff, doctors, and patients to easily access and manage medical information using the same platform.
Find out more at https://creliohealth.com/">https://creliohealth.com/ or get updates at https://blog.livehealth.in/">https://blog.livehealth.in
About Crelio Health
CrelioHealth (formerly LiveHealth) is a cloud-based LIS and RIS solution that enables Laboratory staff, doctors, and patients to easily access and manage medical information using the same platform.
We give diagnostic labs the ability to automate their processes at scale, therefore enhancing the patient experience and lowering their overall operating expenses. CrelioHealth encompasses more than a single product or service in its whole. It is an ecology that is driven by the experience. The company's mission is to find a solution to the most basic issue facing the healthcare system, which is the exchange of medical information. We offer a platform for both healthcare practitioners and patients, on which we manage and keep medical records, in addition to a great deal of other functionality.
The economy of India is undergoing a transition toward being more connected and educated. This indicates that individuals have gained the education necessary to make judgments based on accurate information. CrelioHealth's mission is to become the go-to app for managing medical information, linking providers, patients, and physicians on a unified platform.
Similar jobs
- He/ She will be accountable to drive the unconventional business.
- He/ She needs to undertake market mapping & need-gap analysis in
an ongoing manner to find ways to drive profitable revenues by
evaluating/creating opportunities for upselling/ cross-selling
- He/ She needs to scout & identify new potential opportunities and
build positive long-term, high impact, value-adding and trusted
relationships with existing partners to tie up to sell existing or new
loan products or any other products.
- He/ She needs to analyze the potential of the partner and devise a
structured approach towards converting the same to a closure
- He/ She needs to develop and maintain a thorough knowledge and
understanding of our relevant product offerings and processes
- He/ She needs to understand the technical, business and operational
requirements of our partners and work closely with the internal cross
functional teams to balance partner demands vs. long term direction
of our product
- He/ She need to design & liaison with various HOD’s to create the
entire products, process, workflow to get the business rolling
- Determine which ideas should be promoted into features to push the
product strategy forward — namely those that will achieve key
objectives for the product line and business.
- Articulate the business value to the business/IT teams so they
understand the intent behind the new product or product release
- Translate the business requirements into technical requirements by
creating flow diagrams, technical or architectural designs, and
detailing the same
- He/ She need to synergies our process & the partners business model
& process to get the product & relationship going
- He/ She needs to train the partner team to get them equipped with
the loan documents & lending criterias to get a better conversion
- He/ She needs to identify gaps between strategic planning and its
implementation & make required modifications to overcome it.
- He/ She needs to track & monitor the business.
- He/ She will be the SPOC for all such relationships
Other Requirements:
Young, smart with good presentation skills
Confident enough to interact with senior management of the
companies
Good in relationship building and should be a Team player
Strong analytical and problem-solving skills, and a
solutions-oriented focus
Adept at conflict management, account management,
problem-solving, working with minimal supervision, commercial
negotiations
Good in Excel, Powerpoint presentation.
Qualifications:
Around 5-7 yrs experience in B2B sales or business development
roles - preferably in the lending domain.
Job Summary
Techmero, a leading Digital Marketing Company in Vadodara, is looking for candidates who possess strong writing and research skills to join our growing company as Content Writers. This role focuses on developing engaging written and visual content for our website and is a key part of growing our business.
Content editors are responsible for researching, proofreading, and publishing content. Content editors also fact-check articles and ensure the use of proper spelling, grammar, and syntax in outputs. They manage a team of content writers and assign works along with writing required quality content.
If you have excellent writing and editing skills in English and experience managing editorial calendars, we’d like to meet you.
(only candidates from the English medium will be given preference.)
Responsibilities and Duties
- Research industry-related topics using various tools
- Conduct simple keyword research and use SEO guidelines to increase web traffic
- Proofread and edit blog posts before publication from other writers
- Ensures the team’s tasks are completed in a timely manner
- Check Submitted work for approval and publish it.
- Coordinate with design teams or create illustrate articles
- Write a clear marketing copy to promote our products/services
- Prepare well-structured drafts using Content Management Systems
- Identify customers’ needs and gaps in our content and recommend new topics
- Ensure all-around consistency (style, fonts, images, and tone)
- Update website content as needed
Required Experience, Skills, and Qualifications
- Must have SEO related Content Writing experience (MUST)
- Proven work experience as a Content Writer, Copywriter, or similar role (Must)
- SSC and HSC from English Medium School (Must)
- Must understand WordPress basics
- Experience doing research using multiple sources
- Excellent writing and editing skills in English
- Familiarity with web publications
- Hands-on experience with Content Management Systems (e.g. WordPress)
- Ability to meet deadlines
- Master's Degree or Bachelor's Degree
- Portfolio of published articles (Optional)
Our client is a call management solutions company, which helps small to mid-sized businesses use its virtual call center to manage customer calls and queries. It is an AI and cloud-based call operating facility that is affordable as well as feature-optimized. The advanced features offered like call recording, IVR, toll-free numbers, call tracking, etc are based on automation and enhances the call handling quality and process, for each client as per their requirements. They service over 6,000 business clients including large accounts like Flipkart and Uber.
- Understanding the organizational vision and mission and implementing the same through content marketing strategies.
- Ensuring that the content marketing team primarily facilitates brand and purpose to our end target groups with an aim to create better awareness about the product with clients and better brand strategy execution.
- Developing best practices and guidelines for the content team for various channels like social media, internal & external blogs, websites, newsletters, whitepapers, presentations, etc.
- Checking if the contents are aligned to the organizational mission and brand strategy & SEO needs.
- Training direct reports & peers by developing understanding of clients, product, use cases & industry solutions for story ideas.
- Keep aligned with SEO benefits.
- Monitoring & analyzing performance & quality of various contents across platforms and constantly working to improvise on outcomes.
- Working with other departments to generate product / mission use case / benefit stories and executing in distribution strategies.
- Pushing other department peers to generate insights, benchmarks, and use cases that can be shared from various channels
What you need to have:
- Graduate and over with excellent oral and written communication skills. MBA in marketing a plus.
- 7+ years experience in content marketing. 2+ years of experience managing content teams.
- Strong networking and interpersonal skills and should be able to establish quality social media communication.
- Strong analytical skills and hands-on with spreadsheets, presentation & document writing.
- Strong understanding of SAAS and other internet-based software products.
*Develop a digital marketing plan suitable for your organization, and then implement said plan.
* Experienced in team handling is a must.
* Managing team of SEO, Content Writer, Graphics Designer, WordPress Developer, Lead/Demand Generation, BDE.
- Execute and manage the company’s brand strategy as well as corresponding brand elements in order to maximize the brand’s equity
- Responsible for the creation and placement of advertising that is in support of the business’s initiatives through media planning, creative development, metrics, market research, and vendor management.
- Drive programs and projects across the various customer touch points to drive customer consideration and trust for our products
- Execute aggressive multi-channel marketing plans to drive customer acquisition and retention
- Take ownership of the brands voice by defining guidelines and best practices across products and platforms
- Work with digital teams to create digital first assets that can help drive acquisition & engagement
- Establish metrics for the purpose of measuring campaign effectiveness against KPI’s.
- The role will report to the Head of Brand marketing
Key skills
- Customer Centricity
- Innovative and creative thought process
- Analytical
- Exposure to Brand Communication and Media Planning
- Prior experience in an internet/digital company, or managing digital first brands is preferred
Industry we can Look at: FMCG/ Consumer Durable/Retail or any B2C
Based Location: Bangalore (work from Office)
- Highly motivated and target driven with a proven track record in sales
- Excellent selling, negotiation and communication skills
- Prioritizing, time management and organizational skills
- Ability to create and deliver presentations tailored to the audience needs
- Relationship management skills and openness to feedback
- Bachelor’s degree in business or a related field
- Familiarity with BRM and CRM practices along with ability to build productive business professional relationships
- Stay abreast with customer needs, market trends and procedures at all time.
- Manage promotional programs to increase sales and revenue.
For software developers, learning programming languages needs to be practical. This is where the startup has helped more than 15000 students to turn theory into practical knowledge. Currently, offering 9 courses the startup has played a catalyst for thousands of students to land jobs at tech giants like Google, Amazon, Adobe, and Walmart. The startup enables students to follow a comprehensive curriculum and seek help from industry experts without facing any geological barrier.
The founders of the startup are the alumnus of acclaimed institutes like IIT Delhi and Stanford University with experience of working in Amazon, Facebook, Cars24, and other top startups in India.
- Maintaining the high quality and best practices in creating the content
- Establishing the required guidelines and processes for the team to follow while creating the content
- Coordinating with other program managers, product managers, content head to building a high-quality content product.
- Building the best course material to crack the interviews of big product companies like Google, Microsoft, Amazon etc.
- Designing the course content curriculum based on the market requirements
- Reviewing and guiding content developers, also the course content and programming questions
- BE/ B.tech/ BCA/ M.Tech/ MCA with Computer science background
- Minimum 3 years of experience in the software industry or edtech space (preferably programming)
- Excellent problem-solving and team management skills.
- Exposure in competitive programming and in-depth knowledge of data structures, algorithms.
- Ability to review the course content and programming questions based on their difficulty, quality
- Ability to train, review and guide content developers on the work that needs to be done
- Manage and support delivery of key corporate projects on crèche benefit
- Manage the corporate relationships for clients for whom we manage the annual childcare benefit
- Create and maintain systematic corporate MIS (leads, pipeline, hot conversations) to support in business development
- Reach out to new corporates with ProEves services, support in conducting corporate surveys on childcare and maternity benefits
- Respond to queries of corporates who are looking for providing creche benefit to their employees. Understand their need, share ProEves proposal and follow up
- Liase with daycare partners in ensuring smooth childcare benefit for the client
- Support the Management team in all corporate reach outs - mailers, events, meetings