Marketing Head/ Full Stack Marketing Manager

Roles & Responsibilities:

Promoting the company's existing brands and introducing new products to the market.

Researching and developing marketing opportunities and plans, understanding consumer requirements, identifying market trends, and suggesting system improvements to achieve the company's marketing goals.

Gathering, investigating, and summarizing market data and trends to draft reports.

Implementing new sales plans and advertising.

Product Marketing, catalog management,

Inventory management

Dynamic price Management

Knowledge, skills, and attributes

Bachelor degree/ Management

6 months to 1 year of relevant Work Experience, 

2022 Passout candidates, Internship in related field.

Great communication skills 

Experience in FMCG industry is a plus. 

Bangalore based candidates from Tire 1 and Tire 2 colleges

Key Skills:

Strong communication and interpersonal skills. Especially the ability to work cross-departments to achieve results

Strong Project management skills

Ability to get things done

Self Driven

Analytical oriented

Ability to merge creative and analytical insights

Strong creative bent of mind. 

Communicate clear decisions, next steps, and accountability

• Job Title - Senior Product Marketing Manager - PC & Console
• Reports Into - Head of PC & Console Marketing
• Location - Bangalore/ Hybrid

A Little Bit about Kwalee….

Kwalee is one of the world’s leading multiplatform game developers and publishers, with well over 1 billion downloads worldwide for mobile hits such as Draw It, Teacher Simulator, Let’s Be Cops 3D, Airport Security and Makeover Studio 3D. We also have a growing PC and Console team of incredible pedigree that is on the hunt for great new titles to join Scathe, Die by the Blade, Robobeat, Space Chef and Wildmender.

What’s In It For You?

• Hybrid working - 3 days in the office, 2 days remote/ WFH is the norm
• Flexible working hours - we trust you to choose how and when you work best
• Profit sharing scheme - we win, you win 
• Private medical cover - delivered through BUPA
• Life Assurance - for long term peace of mind
• On site gym - take care of yourself
• Relocation support - available
• Quarterly Team Building days - we’ve done Paintballing, Go Karting & even Robot Wars
• Pitch and make your own games on Creative Wednesdays! 

Are You Up To The Challenge?

As a Senior PCC Product Marketing Manager, you’ll manage a product marketing manager and be responsible for launching some of our portfolio of Indie tiles across multiple platforms with a significant focus on building brand awareness, advocacy, Wishlists, community and ultimately (and most importantly) game sales.

Reporting into the Head of PCC Marketing you’ll be hugely influential in creating, executing, tracking and optimising integrated campaigns across both paid media (paid social, influencers and events) and organic media (community, social, influencers, ambassadors, SEO and rich content).  

You will work in close collaboration with the Community & Social Media (CSM) team, Influencer & Media (I&M) Team, PCC Creative Team and Digital MArketing (UA & Growth) Team.  

What Does The Job Actually Involve?

Create and execute product marketing plans (PMPs) that deliver against each game’s pre launch awareness and post launch revenue expectations, from initial signing through to retail launch and post launch - including budgets, KPI sets and beat schedules

• Ability to juggle multiple campaigns and projects across numerous media channels and multiple games at the same time and communicate clearly with multiple stakeholders both within and external to your team to ensure challenging deadlines and Wishlist/ sales KPIs are met
• Collaborating with internal and external creative teams to create best-in-class marketing assets to budget
• Determine KPIs for the PMPs and meaningful metrics that allow accurate analysis of each campaign and track commercial performance so you can optimise your plans in near real time
• Working as the key stakeholder and influencer within the PCC team and primary contact point for those outside of the department
• Setting ‘challenging but achievable’ targets for your team for both quality of output, timely delivery of campaigns and above target results and taking responsibility for meeting these target
• International travel as required

Your Hard Skills

• Passion for games and knowledge of industry trends and key players
• Previous experience on PC & Console games including three years in a product/brand management role for an established video games company
• Highly numerate and data fluent you’ll own your budgets and be accountable to them as well as having the ability to interpret research and analysis and use it daily to make good decisions quickly 
• Strong creative and brief writing skills with an understanding of Google Docs
• A creative flair with an eye for detail when briefing and feeding back on marketing artwork, assets and trailers. 
• You have excellent time management skills and understand the importance of hitting deadlines
• Ability to work with other functional teams in the PC and Console Department, as well as with other Marketing teams within and outside of Kwalee.

Your Soft Skills

Kwalee has grown fast in recent years but we’re very much a family of colleagues. We welcome people of all ages, races, colours, beliefs, sexual orientations, genders and circumstances, and all we ask is that you collaborate, work hard, ask questions and have fun with your team and colleagues. 

We don’t like egos or arrogance and we love playing games and celebrating success together. If that sounds like you, then please apply.

Your Team Mates

As a part of the marketing team you will ultimately report to the VP of Marketing whilst having P&L accountability to the Head of PC & Console department.

The PC Console Marketing team is mostly based in Leamington Spa HQ and in Bangalore, India. An open, enthusiastic and engaging personality and communication style is essential. You’re incredibly organised, data astute and fluent in process management so tracking numerous campaigns in several languages across multiple media will be second nature for you.

A Little Bit About Kwalee

Founded in 2011 by David Darling CBE, a key architect of the UK games industry who previously co-founded and led Codemasters, our team also includes legends such as Andrew Graham (creator of Micro Machines series) and Jason Falcus (programmer of classics including NBA Jam) alongside a growing and diverse team of global gaming experts.

Kwalee is one of the world’s leading multiplatform game publishers and developers, with well over 900 million downloads worldwide for mobile hits such as Draw It, Teacher Simulator, Let’s Be Cops 3D, Airport Security and Makeover Studio 3D. We’ve also have a growing PC and Console team of incredible pedigree that is on the hunt for great new titles to join TENS!, Eternal Hope, Die by the Blade and Scathe. 

Everyone contributes creatively to Kwalee’s success, with all employees eligible to pitch their own game ideas on Creative Wednesdays, and we’re proud to have built our success on this inclusive principle.

We have an amazing team of experts collaborating daily between our studios in Leamington Spa, Lisbon, Bangalore and Beijing, or on a remote basis from Turkey, Brazil, Cyprus, the Philippines and many more places around the world. We’ve recently acquired our first external studio, TicTales, which is based in France. 

We have a truly global team making games for a global audience, and it’s paying off: - Kwalee has been voted the Best Large Studio and Best Leadership Team at the TIGA Awards (Independent Game Developers’ Association) and our games have been downloaded in every country on earth - including Antarctica!

We are hiring an experienced SEO candidate for our company. 2-4 years of experience required. Please Share Your Resume For Office Job, If Anyone wants to do in your contact, share it

Location: 1201, Gopal Heights, Netaji Subhash Place, Pitam Pura, Delhi, 110034

Roles and Responsibilities

1. Develop optimization strategies that increase the company's search engine results in rankings in Google.

2. Research SEO keywords to use throughout the company's website and marketing materials

3. Set measurable goals that demonstrate improvement in marketing efforts

4. Monitor daily performance metrics to understand SEO strategy performance

4. Efficiently communicate with other marketing professionals to align goals

5. Collaborate with others within the marketing department to manage SEO strategy

5. Write compelling and high-quality content for link building, Meta Tags for websites, and Landing Pages.

6. Should have good expertise in content optimization.

7. Good knowledge of Anchor Text and Internal Linking Concepts

8. Coordinate with the technical Department to get the Technical Issues resolved

9. Good Understanding of Google SEO Updates and Algorithm changes

10. Update content and website links for maximum optimization and search engine rankings

11. Understanding of search engine algorithms and ranking factors and methods

Desired Candidate Profile

1. Manage SEO Strategy execution in accordance with the SEO KPIs.

2. Undertake keyword research, keyword mapping, and keyword categorization to suit

3. Devise SEO content strategies & link-building campaigns to achieve higher rankings in Search Engines.

4. Ensure End to End Mapping of Customer Journey in Google Analytics

5. Use Google Tools such as Webmaster & analytics

6. Communication with team and management on project development, timelines, and results

7. Good Hands on Experience and Skills in Quality SEO Onsite and Offsite Optimization.

Are you someone who spends most of your time on social media? Do you believe in the power of words? Is creating viral content your strong suit? If yes, then this role is meant for you. Paavan is looking for an experienced social media & copywriting manager to lead our communication & social media marketing initiatives.

Roles & Responsibilities

Social Media
1. Write, edit and publish engaging posts for various social networks, including Facebook, Twitter, Instagram & short video apps
2. Optimize social media posts (language, tone, message) based on our target audience’s behaviors
3. Identify ways to increase engagement & followers on each platform
4. Create targeted campaigns & giveaways on social media to start discussions around the brand along with user participation

Copywriting
1. Create short but powerful copies for app, notifications, website, paid ads, videos & other offline/online collaterals

Skills Required 
1. Education (Bachelors/Masters) from Tier-1 colleges
2. Atleast 2-3 years of social media & copywriting experience in a B2C startup or established brand
3. Excellent communication skills, both verbal and written
4. Strong understanding of consumer psychology and how the digital marketing at large works
5. A keen interest in concepts of spirituality, dharma & Bharat is preferred
6. Ability to cope with multiple projects & deadlines while delivering results
7. Excellent interpersonal and communication skills
8. Enthusiastic, high work ethics and an entrepreneurial mindset
9. Have an eye for detail

Responsibilities:

. Handling/Maintaining Client Relations and communication

.Creative and innovative concerning Idea Generation for all kinds of branding activities for the client

· Excellent knowledge of branding and promotional activities for all leading social media platforms such as Facebook, Twitter, Instagram, LinkedIn etc.

· Assist with the planning of marketing strategies to help drive traffic and engagement to the website

· Produce content for social media channels such as Facebook, Twitter, Instagram, LinkedIn, Pinterest etc.

· Keep up to date with any social media trends

· Track social media influencers

· Ensure you produce a consistent brand message,captions , and content across all the social media channels

· Regularly monitor competitor social media sites and create competitor analysis reports

· Contribute to the company blog

· Assist with social media performance reports

· Engage with social media users and respond to any mentions over Facebook, Twitter, Instagram, LinkedIn, Pinterest etc.

· Writing effective SEO content for blogs, websites and social media accounts.

· Coordination with the digital marketing team to report findings and recommendations.

Qualifications:

· Graduates with a minimum of 3-4 years of experience.

· Outgoing and easy to work with.

· Substantial social media presence.

· Ambitious and hardworking.

· Knowledge of tools for designing and video editing is an added advantage.

· Excellent communication skills

Relevant experience in determining a target audience and how to cater to unique marketing campaigns to capture their attention.

• Proven SEO experience
• Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing
• In-depth experience with website analytics tools
• Responsible for analysing, reviewing and implementing websites that are optimized to be picked up by search engines
• Research and analyse competitor advertising links
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords

Job Summary
We are a startup based in Brookfield, ITPL Main Road, Bangalore. We are looking for a quality & creative Content Writer for creating engaging content as per needs.
Responsibilities and Duties

• Create, edit and proof-read copy according to the mandate expectations while meeting deadlines.

• Blog posts, Articles, Taglines, Social Media Content, Web copy, email copy, brochures, or other related marketing materials.

• Producing creative ideas for innovative campaigns

Key Skills
Must have practical knowledge of Ms-Office package, HTML Tags, CSS.
Required Experience and Qualifications

• Excellent command on the English language with a natural flair for writing, coupled with strong editing.
• Consistent in generating result oriented content that is thorough in research and comprehensive in treatment.
• Have knowledge of the Content Marketing/Digital Marketing Industry & able to deliver authoritative articles, which can be used as branding purpose.
• Proficient in SEO content development work, with a solid understanding of Social Media.
• Expertise in content updates for the company's social sites like Linkedin, Facebook, Twitter, etc.
• Ensuring ongoing improvements in content coverage and quality.
• To edit and revise existing content based on keywords.
• To develop unique, error free, grammatically correct content for client Brands.
• Flair for writing News, special stories.
• Able to create original play-free Blogs, Articles, website content, services descriptions.