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Role Description

This is a full-time on-site role for a Digital Marketing Specialist. The Digital Marketing Specialist will be responsible for the day-to-day tasks of managing and executing social media marketing campaigns, analyzing and reporting web analytics, creating and implementing online marketing strategies, and ensuring effective communication with internal and external stakeholders.

Qualifications

• Digital Marketing and Online Marketing skills
• Social Media Marketing skills
• Web Analytics skills
• Strong experience in PPC management
• Ability to collaborate and communicate with cross-functional teams
• Knowledge of SEO and SEM principles
• Experience with Google Analytics, AdWords, and social media analytics platforms
• Bachelor's degree in Marketing, Communications, or a related field

Job Title- Web Designer cum digital marketer

Job Code- JOB004

JOB Description –  In search of a competent, talented web designer cum digital marketer with amazing user experiences, an eye for clean and artful web designs, and also has superior user interface design skills. Possess the ability to transform high–level requirements into interactive, intuitive, functional designs and artifacts. Skilled and proficient at growing the company’s presence in multiple digital channels.  We are looking for an ambitious, energetic one who can take responsibility to change the business spectrum from tech to marketing to the next level.

Responsibilities-:

1. Plans and executes all web, SEO/SEM, database marketing, email marketing social media, and display advertising campaigns
2. Designs, builds as well as maintains our social media presence
3. Brainstorms new and creative growth strategies through digital marketing
4. Conceptualizing website designs ideas, bringing simplicity and user-friendliness
5. Quality to present and defend designs and key deliverables to peers and clients
6. Establish goals and priorities for increasing customer loyalty and building a better brand
7. Collaborates with internal teams to create landing pages and optimize user experience
8.   “Know your audience” strategy . He/she must look at the demographics that is being targeted as audience plays an integral part in the look and function of the website
9. Has liaison and collaborates with agencies and other vendor partners
10. Measures and reports performance of all digital marketing campaigns and provides thought leadership and perspective

Requirements:

• Full grasp on the English language is a must
• Demonstrable graphic design skills with a strong portfolio
• Proficiency in Photoshop, Illustrator, InDesign, Dreamweaver, Corel Draw, and other visual design and wire-framing tools
• Excellent visual design skills with sensitivity to user interaction
• Up to date with the latest web designs, techniques, and technologies trending in the market
• Candidate should be adept to HTML, HTML5, CSS, CSS3 and JavaScript for rapid prototyping
• Time management and planning skills. To regularly update tech blogs for the company website.
• Gift of building rapport with colleagues. Should have skills to work under pressure and the ability to work within a team.
• Having experience in Google AdSense and Graphic Design for SMM is highly recommended.
• Proficient to use the latest software for presenting a range of graphics for the client’s Website, Logo, Banner, Brochure, and Graphic designs.
• To perform keyword research and analysis for the company as well as clients. Should be very proficient with online keyword analysis tools like Google Keyword Planner, WordTracker, Keyword Discovery, etc.
• Experience in Lead Generation Campaigns.

Experience – 0-2 years

Education- Any graduates in any specialization.  

• But should have a full grip on computer programming, math, coding, and graphic design.
• Having good knowledge of English(R/W/S) is eligible for this post.
• Having diploma in Digital marketing is highly expected.

Positions- 2+

Salary- As per the industry standards