Job Description:
Responsibilities:
·
Own end-to-end
execution, measurement, reporting, and optimization of campaigns across
channels with goals to increase New users Acquisition, Scale GMV across the
campaign, and deliver platform GMV & ROAS
·
Partner with
internal teams to optimize campaign performance (targeting, optimization,
creative direction, etc.)
·
On a day-to-day
basis, you will be expected to optimize campaigns based on data breakdowns and
insights.
·
Understand ways to
scale campaigns across platforms in an optimal manner.
·
Perform interest
research in Facebook using audience insights and ads manager.
·
Create audiences on
Facebook for custom, lookalike, and saved audiences.
·
Perform keyword
research using keyword planner and any other tools
·
Understand
operations of Facebook business manager, Google ads, pixels, etc.
·
Create a digital
media plan based on requirements across multiple platforms
·
Understand how
content works across different social media platforms
·
Create insightful
reports based on data from performance marketing campaigns
·
Tag with your copy
and art partners to achieve a digital-first creative output on campaigns.
Eligibility
·
Strong communication
skills
·
Strong creative and
analytical skills
·
Be able to take 100%
ownership of the process from start to finish
·
Strong quantitative
mindset & data-driven approach to digital marketing; expert in excel-based
data modeling, analytics tools.
·
Ability to multitask
in a fast-paced work environment.
·
Punctual and
dedicated to meeting goals & deadlines.
·
Able to effectively
work independently, and as part of a team.
·
An early adopter
attitude towards technology
About Impact Guru
About
Connect with the team
Similar jobs
At Shipthis, we work to build a better future and make meaningful changes in the freight forwarding industry. Our team members aren't just employees. We are comprised of bright, skilled professionals with a single straightforward goal – to Evolve Freight forwarders towards Digitalized operations, enhancing efficiency, and driving lasting change.
As a company, we're just the right size for every person to take initiative and make things happen. Join us in reshaping the future of logistics and be part of a journey where your contributions make a tangible difference
Learn more at www.shipthis.co
Role Overview:
The Digital Marketing Associate will be responsible for planning, implementing, and managing our company's digital marketing strategy. This role is crucial in increasing our online presence, engaging with our target audience, and driving lead generation and conversion through various digital channels.
What be you’ll doing?
Develop, plan, and implement comprehensive digital marketing strategies encompassing SEO, pay-per-click (PPC), social media, display advertising, and both inbound and outbound marketing campaigns.
- Craft and manage PPC campaigns across platforms such as Google Ads, Microsoft Advertising, LinkedIn, Facebook, and Twitter, including account-based marketing (ABM) platforms, ensuring effective targeting to meet organizational objectives.
- Optimize the company's social media accounts by implementing targeted strategies to enhance engagement and follower growth. Develop content calendars and create compelling content that resonates with the audience.
- Oversee the development, syndication, and distribution of content, as well as link-building strategies to enhance brand visibility and engagement within the logistics and freight forwarding sectors.
- Conduct detailed SEO site audits and generate reports focusing on technical, content, and off-site factors to ensure compliance with best practices.
- Analyze web analytics data and translate findings into actionable strategies to optimize campaign performance and achieve business goals.
- Build and optimize robust B2B campaigns on platforms like Google, Bing, and Yahoo, generating interest in offerings within niche markets and industries.
- Manage digital advertising budgets effectively, including bid management and adjustments based on performance metrics to maximize ROI.
- Analyze paid search campaigns to identify optimization opportunities through ad copy, keyword adjustments, targeting strategies, bidding, and landing page enhancements.
- Monitor SEO performance using tools such as SEMrush, Google Search Console, Google Analytics, and Google Data Studio, synthesizing insights to inform internal teams.
- Conduct ongoing keyword research to support marketing initiatives, using insights to inform strategic and tactical recommendations across digital ecosystems.
- Stay updated on changes in industry trends and search engine algorithms, proactively communicating relevant updates to ensure competitiveness.
Who are we looking for?
Shipthis seeks motivated and energetic individuals who can contribute to our marketing endeavor, work in a dynamic environment, and work proactively to drive overall sales performance
- Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools)
- Strong understanding of SEO/SEM, email marketing, and social media marketing
- Excellent written and verbal communication skills
- Analytical mindset with the ability to interpret data and make data-driven decisions
- Experience with content management systems (CMS) and basic HTML
- Creativity and ability to develop original content
Desired qualifications include
- Bachelor’s degree in marketing, Digital Media, Communications, or related field
- 6 months to 2 years of experience in digital marketing
- Certifications in Google Analytics, Google Ads, or other relevant digital marketing certifications
- Familiarity with graphic design tools (e.g., Adobe Creative Suite)
- Experience with marketing automation platforms
We welcome candidates
- Who is Immediate Joining
- Female candidates returning to work after a career break are strongly encouraged to apply
- Whether you're seasoned or just starting out, if you have the skills and passion, we invite you to apply.
We are an equal-opportunity employer and are committed to fostering diversity and inclusivity. We do not discriminate based on race, religion, color, gender, sexual orientation, age, marital status, or disability status.
Additional Information
- Location: Bangalore
- Job Type: Full-time/Internship
- Role: Digital Marketing Associate/Intern
- Industry Type: Software Product
- Functional Area: Marketing & Sales Operation
We are a lab building products for the creator economy. Why so, because we are on a mission to empower the individual to realize/unleash their full potential
Job Description:
We are looking for a passionate iOS developer who is keen to work in a startup and wants to Build something on his/her own.
Responsibilities
● Produce fully functional iOS applications by writing clean code
● Gather specific requirements and suggest solutions
● Write unit and UI tests to identify malfunctions
● Developing new features and user interfaces from wireframe models ● Ensuring the best performance and user experience of the application ● Fixing bugs and performance problems
● Writing clean, readable, and testable code
● Cooperating with back-end developers, designers, and the rest of the team to deliver well-architected and high-quality solutions Requirements ● Proven work experience as an iOS developer
● Demonstrable portfolio of released applications on the App Store
● In-depth knowledge of at least one programming language like Swift or Objective-C
● Experience with iOS frameworks such as Core Data, Core Animation, etc.
● Familiarity with RESTful APIs to connect iOS applications to back-end services
● Understanding of Apple’s design principles and interface guidelines
● Experience with profiling and debugging mobile applications
● Experience with third-party libraries and APIs
Benefits:
● You will be building a team that will be working on the most innovative technologies in the creator space
● You will get to be a part of the initial team while we build this rocketship
● You get to work directly with the Founders on a completely revolutionary idea and most likely end up defining the course of history.
Why work with us?
You get to work directly with the core team on a completely revolutionary idea and most likely end up defining the course of history. If getting known for your talent, skills & work ethic is what drives you, we make sure that that happens
What's the company culture like?
Extremely passionate.
We’re only looking for people who want to prove to the world how gifted they are or who want to truly democratize access to capital.
Area
We are on a mission to enable businesses to build agile and accountable technology teams that can deliver results in a secure and scalable way. You will be working with the leadership team of the company to decide content strategy and assist marketing efforts.
Role
We are looking for a Content Writer to join our editorial team and enrich our websites with new blog posts, guides, and marketing copy.
Content Writer Intern responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types and proofreading articles before publication. If you’re familiar with producing online content and have an eye for detail, we’d like to meet you. Feel free to share samples of your work or portfolio of your published articles, along with your application.
Ultimately, you’ll deliver quality writing pieces that appeal to our audiences, attract customers and boost brand awareness.
Responsibilities
- Research industry-related topics (combining online sources, interviews and studies)
- Write clear marketing copy to promote our products/services
- Prepare well-structured drafts using Content Management Systems
- Proofread and edit blog posts before publication
- Submit work to editors for input and approval
- Coordinate with marketing and design teams to illustrate articles
- Conduct simple keyword research and use SEO guidelines to increase web traffic
- Promote content on social media
- Identify customers’ needs and gaps in our content and recommend new topics
- Ensure all-around consistency (style, fonts, images and tone)
- Update website content as needed
Qualifications
- Bachelor's Degree BBA/BSc in Marketing, English, Journalism or related field
- Proven work experience as a Content Writer, Copywriter or similar role if available
- Familiarity with web publications
- Excellent writing and editing skills in English
- Ability to meet deadlines
- Degree in Computer Science.
- 3-10 years of experience as a full stack developer.
- Must have proficiency with fundamental front-end languages such as Java, Nodejs and React JS.
- Familiarity with database technology such as MySQL, Oracle, and MongoDB.
- Excellent verbal communication skills.
- Very Good problem-solving skills.
Roles and Responsibilites
- Designing, coding and production support of the feature.
- Designing user interactions on web pages.
- Developing back-end website applications.
- Creating servers and databases for functionality.
- Ensuring cross-platform optimization for mobile phones.
- Ensuring responsiveness of applications.
- Working alongside graphic designers for web design features.
- Seeing through a project from conception to finished product.
- Designing and developing APIs.
- Meeting both technical and consumer needs.
- Staying abreast of developments in web applications and programming languages.
Responsibilities
- Responsible for the entire development process.
- Work with development teams and product managers to ideate software solutions
- Analyzing user requirements, envisioning system features and functionality.
- Design, build, and maintain efficient, reusable, and reliable codes by setting expectations and features priorities throughout the development life cycle.
- Working with Senior leadership and stakeholders to present ideas and solutions
- Design client-side and server-side architecture
- Build the front-end of applications through appealing visual design
- Develop and manage well-functioning databases and applications
- Write effective APIsTest software to ensure responsiveness and efficiency in troubleshoot, debug and upgrade software
- Create security and data protection settings.
Experience
- 5-8 years of software development experience in java.
- Knowledge of multiple front-end languages and libraries (e. g. HTML/ CSS, JavaScript/Typescript, XML, jQuery)
- Familiarity with RESTful APIs. Experience with Angular 5 Angular 8 and/or experience with React JS
- Strong debugging/troubleshooting skills.
- Good understanding of SDLC, Agile methodologies
- Proven experience as a Full Stack Developer.
- Experience developing desktop and mobile applications
- Familiarity with common stacks Knowledge of multiple back-end languages (e. g. C#, Java, Python) and JavaScript frameworks (e. g. Angular, React, Node.js )Familiarity with Docker and Kubernetes Familiarity with databases (e. g. MySQL, MongoDB), web servers (e. g. Apache) & Drools.
- Excellent communication and teamwork skills
- Great attention to detail Organizational skills
We are hiring for Full Stack Java Developers with our MNC Client . Please go through the below details
- 7+ years of strong Java & J2EE working experience
- 5+ years’ experience with web 2.0 technologies including use of OO JavaScript, Ajax, JS libraries (e.g. Ext Js/jQuery/DOJO/ etc.) Bootstrap, Angular or React, HTML 5, CSS, JSON, and strong understanding of browser compatibility issues.
- Micro services development build and deployment experience with CICD build pipeline.
- 3+ years’ experience with frameworks like spring, hibernate, jpa and databases like Oracle, PostgreSQL and NoSQL
- Experience using Agile software development methodologies.
- Shows interest around Quality and QA process.
- Excellent verbal and written communication skills in English.
- Ability to effectively document artifacts and processes, then explain them to others.
- Knowledge of OOAD principles and methodologies (e.g. UML).
- Experience using GIT and issue tracking tools such as JIRA.
- Cloud-based applications leveraging AWS.
- Working experience in AEM 6.0+ implementation is desirable.
- Experience working with geographically distributed teams is a plus
- Exposure to developing multi-tier, scalable, and browser-based applications.
- Ability to deal well with complex use cases and ambiguous problems.
- Proactive and ability to learn quickly.
- Experience to lead and mentor other developers
Work Location: Pan India- Remote Location
Experience: 8-5 Years
NP: Immediate / 10-15 joiners
-
Expert knowledge of computer science, with strong competencies in data structures, algorithms,
and software design.
-
Strong understanding of end-to-end architectures and development frameworks; knowledge
across tiers in a multi-tier cloud environment including load balancers, web servers, application
containers, data stores, and distributed caches.
-
Minimum 6 years of experience with deep technical knowledge and hands on skills in Java.
-
Has worked extensively on caching technologies such as Redis, memcache.
-
Should be strong with Data Strcutures, Algorithms & OOPs concepts.
-
Worked on NoSQL databases such as MongoDb.
-
Designed and developed highly scalable multi-threaded large scale distributed systems.
-
Well versed with services and micro-services architecture.
-
-
Usage of containers, virtual machine systems, cloud computing.
-
Job Summary
Dear Candidate,
We are looking for Node.JS Developer with knowledge of Laravel on urgent basis. Kindly find the job description below:-
Responsibilities and Duties
Required Experience:
- Expertise in UI frameworks mainly Node.JS and Laravel.
- Hands-on experience with HTML, CSS, & Javascript
Skills: Node JS, Laravel, PHP, Javascript, Ajax, MySQL
Required Experience, Skills and Qualifications
Experience: 3 Years
Salary: Best for deserving candidate
Location- Mohali
• Bachelor or Master Degree in Computer Science, Software Engineering from a reputed University
• 5 to 8 years of experience working in eCommerce domain, specifically at-least 3-5 years of experience working in Django and Python.
• React and/or Angular for front end
• Proficiency in MongoDB and MySql
• Technical Skills: JIRA, Gitlab, Rest API, GCP or AWS