
Job Description:
Responsibilities:
·
Own end-to-end
execution, measurement, reporting, and optimization of campaigns across
channels with goals to increase New users Acquisition, Scale GMV across the
campaign, and deliver platform GMV & ROAS
·
Partner with
internal teams to optimize campaign performance (targeting, optimization,
creative direction, etc.)
·
On a day-to-day
basis, you will be expected to optimize campaigns based on data breakdowns and
insights.
·
Understand ways to
scale campaigns across platforms in an optimal manner.
·
Perform interest
research in Facebook using audience insights and ads manager.
·
Create audiences on
Facebook for custom, lookalike, and saved audiences.
·
Perform keyword
research using keyword planner and any other tools
·
Understand
operations of Facebook business manager, Google ads, pixels, etc.
·
Create a digital
media plan based on requirements across multiple platforms
·
Understand how
content works across different social media platforms
·
Create insightful
reports based on data from performance marketing campaigns
·
Tag with your copy
and art partners to achieve a digital-first creative output on campaigns.
Eligibility
·
Strong communication
skills
·
Strong creative and
analytical skills
·
Be able to take 100%
ownership of the process from start to finish
·
Strong quantitative
mindset & data-driven approach to digital marketing; expert in excel-based
data modeling, analytics tools.
·
Ability to multitask
in a fast-paced work environment.
·
Punctual and
dedicated to meeting goals & deadlines.
·
Able to effectively
work independently, and as part of a team.
·
An early adopter
attitude towards technology

About Impact Guru
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Director of Product Marketing
Simbian AI | India (Remote) | Full-time | IC Role
About Simbian
Simbian is redefining security operations with the world's first self-improving AI SecOps platform. Our autonomous AI agents handle alert triage, incident response, threat hunting, and penetration testing at machine speed. Trusted by global enterprises and MSSPs, we are growing fast and building the category of autonomous SecOps.
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We are looking for a hands-on Product Marketing Director who can own the full PMM motion independently. You will work closely with our US-based product, sales, and executive teams to shape how CISOs and SOC leaders discover,evaluate, and choose Simbian. This is a global role with a strong focus on the US market, based out of India.
What You Will Do Messaging and Positioning
- Own Simbian's product narrative across AI SecOps platform
- Develop crisp, opinionated messaging for each buyer persona: CISO, SOC Manager, Security Analyst
- Maintain competitive positioning and battlecards; track what emerging AI SecOps players are doing Content and Thought Leadership
- Write and produce webinars, whitepapers, ebooks, solution briefs, and case studies - start to finish
- Develop provocative, POV-driven content that earns attention from security practitioners
- Create scripts, slides, and talking points for executive webinars and conference appearances
Product Launches
- Plan and execute product and feature launch end-to-end: messaging, one-pagers, blog posts, launch emails, social content
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- Track the AI SecOps landscape: competitors, analyst reports, customer conversations
- Feed insights back into product roadmap and messaging
What We Are Looking For
- 7-10 years of product marketing experience in cybersecurity (SOC, SIEM, XDR, MDR, or adjacent)
- Genuinely hands-on: you write your own copy, build your own decks, and design basic visuals using AI tools
- Actively uses AI tools (Claude, ChatGPT, Perplexity, Canva, etc.) as a daily force multiplier, not an occasional experiment
- Strong writer with an instinct for what makes a CISO stop and read
- Deep enough technical fluency to understand agentic AI, LLM limitations, and SOC workflows and translate them for buyers
- Comfortable collaborating with US teams across time zones with high ownership and async discipline
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Nice to Have
- Experience marketing to MSSPs or managed security buyers
- Analyst relations experience (Gartner, Forrester)
- Prior experience as a security practitioner or in a technical presales' role - Have an understanding of CRM data.
Why Simbian?
- We are at an inflection point in cybersecurity - AI is not just automating tasks, it is replacing entire workflows. You will be marketing at the center of that shift.
- No layers, no committees. You pitch an idea on Monday, it can be live by Wednesday.
- You will work directly with founders and product leaders who move fast and trust you to own your domain.
- Competitive compensation and early stage ESOPs and the chance to build something that does not exist yet.
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Someone who has strong industrial experience in NLP for a period of 2+ years. Experienced in applying different NLP techniques to problems such as text classification, text summarization, question &answering, information retrieval, knowledge extraction, and conversational bots design potentially with both traditional & Deep Learning Techniques. In-depth exposure to some of the Tools/Techniques: SpaCy, NLTK, Gensim, CoreNLP, NLU, NLG tools etc. Ability to design & develop practical analytical approach keeping the context of data quality & availability, feasibility, scalability, turnaround time aspects. Desirable to have demonstrated capability to integrate NLP technologies to improve chatbot experience. Exposure to frameworks like DialogFlow, RASA NLU, LUIS is preferred. Contributions to open-source software projects are an added advantage.
Experience in analyzing large amounts of user-generated content and process data in large-scale environments using cloud infrastructure is desirable
Looking For SAP BASIS Sr. Consultant.
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- Min 6 to 9 year experience in SAP BASIS and must have worked on implementation projects and support project environment
-Effective written & verbal communication skills & strong interpersonal skills.
- Minimum 1 end to end SAP Basis implementation/Migration/Upgrade full life cycle.
- Monitor and maintain SAP systems environments (Sandbox, Development, QA, Production and DR etc.,).
- Install, configure, maintain, and support multiple SAP landscapes and 3rd party tools.
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About TrueFan
TrueFan is a celebrity-fan experience platform that enables fans to connect with their favorite celebrities. The business runs on a mobile application where fans compete in an online quiz contest designed on the life of their favorite celebrity (their movies, trivia, facts, etc.) and the winners get a personalized video message from them. The idea is to provide millions of fans an opportunity to fulfill their lifelong dream of interacting with their favorite celebrity while keeping it simple, passion oriented, and engaging for them.
TrueFan is founded by ex-IIT-SRCC alumni and is backed by marquee investors including Ronnie Screwvala, Mayfield Fund, and Saama Capital.
For more details: visit https://www.truefan.in/" target="_blank">https://www.truefan.in/
Job Description
Job: Full time
Location: Gurugram(Delhi NCR)
Budget: 10 - 30 LPA
We are looking for a React Lead interested in building performant mobile apps on both the iOS and Android platforms. You will be responsible for architecting and building these applications, as well as leading and coordinating with the teams responsible for other layers of the product infrastructure. Building a product is a highly collaborative effort, and as such, a strong team player with a commitment to perfection is required.
Responsibilities
- Build pixel-perfect, buttery-smooth UIs across both mobile platforms.
- Leverage native APIs for deep integrations with both platforms.
- Diagnose and fix bugs and performance bottlenecks for performance that feels native.
- Reach out to the open source community to encourage and help implement mission-critical software fixes -React Native moves fast and often breaks things.
- Maintain code and write automated tests to ensure the product is of the highest quality.
- Transition existing React web apps to React Native.
What does the core role include?
- Leading a team of Developers to discuss user interface ideas and applications.
- Designing and developing high-volume, low-latency applications for mission-critical systems and delivering high-availability and performance
- Designing stateless components in React Native
- Contributing in all phases of the development lifecycle
- Working with the developers to create and maintain a robust framework to support the apps
- Working with the developers to build the interface with a focus on usability features
What else can you expect in the role?
- Prepare and produce releases of software components
- Optimizing performance for the apps
- Problem-solving skills, analytical mind, and positive attitude
- Ability to think from end users perspective and focused on improving the overall product experience.
- Deliver across the entire app life cycle concept, design, build, deploy, test, release to app stores and support
What can fetch you brownie points?
- Hands on experience with React Native is required
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- Strong understanding of JavaScript ecosystem
- Hands on experience on Android in creating Hybrid / Native applications
- Demonstrable UI/UX experience on a large-scale app.
- Thorough understanding of React Native development tools like IDEs (Nuclide, Atom, Sublime Text, or Visual
- Good knowledge of JS frameworks like ReactJS is a plus.
Hybrid Apps,React Native, Native iOS and Android Architecture understanding.
Visit Us - https://www.truefan.in/" target="_blank">https://www.truefan.in/
1. Demonstrable problem solving, analytical skills.
2. Ability to program (at Beginner or Advanced Beginner level in one or more programming
language like Java, C#, Python, JavaScript etc.).
3. Ability to think through a problem at conceptual level and propose solutions.
4. Excellent verbal and written communication skills.
5. Keen desire to learn, stretch and a never-give-up attitude.
6. Very strong interpersonal skills and an easy-going personality.
7. Highly proactive, result-oriented and team player.
8. Ability to stay current with new technology.
Roles and Responsibilities
1. Engineering graduates passing in 2022 starting to kick start their career in technology.
2. Ideal candidate should have hand-on interest in programming and some experience in
writing software applications. If you have a GitHub profile, please provide link to your work.
Nice to have internship / college project.
3. Knowledge of one or more programming language to write fully executable and functional
code is very desirable. Knowledge of databases is also desirable. Both these may be at a
Beginner or Advanced Beginner level.
4. You should be focused, enthusiastic, motivated, and have a desire to progress by learning,
executing and experimenting.
* Managing the clients
* Making cold calls
* Attending direct walk-ins
* converting cold calls & walk-in inquiries
* Achieving the given sales target
Skills Required:
- Previous working experience as a MERN/MEAN Stack Developer for 1 year (Minimum).
- In depth knowledge of NodeJS, ExpressJS or Restify
- Experience implementing applications using Angular 2+ versions or React
- Experience creating front end applications using HTML5, Angular/React, LESS/SASS
- Hands on experience with JavaScript
- Development on both client and server-side
- Experience on Angular 2+ and React Js will be an plus point
- Experience on both MEAN/MERN Technologies will be an advantage.








