
Job Description:
Responsibilities:
·
Own end-to-end
execution, measurement, reporting, and optimization of campaigns across
channels with goals to increase New users Acquisition, Scale GMV across the
campaign, and deliver platform GMV & ROAS
·
Partner with
internal teams to optimize campaign performance (targeting, optimization,
creative direction, etc.)
·
On a day-to-day
basis, you will be expected to optimize campaigns based on data breakdowns and
insights.
·
Understand ways to
scale campaigns across platforms in an optimal manner.
·
Perform interest
research in Facebook using audience insights and ads manager.
·
Create audiences on
Facebook for custom, lookalike, and saved audiences.
·
Perform keyword
research using keyword planner and any other tools
·
Understand
operations of Facebook business manager, Google ads, pixels, etc.
·
Create a digital
media plan based on requirements across multiple platforms
·
Understand how
content works across different social media platforms
·
Create insightful
reports based on data from performance marketing campaigns
·
Tag with your copy
and art partners to achieve a digital-first creative output on campaigns.
Eligibility
·
Strong communication
skills
·
Strong creative and
analytical skills
·
Be able to take 100%
ownership of the process from start to finish
·
Strong quantitative
mindset & data-driven approach to digital marketing; expert in excel-based
data modeling, analytics tools.
·
Ability to multitask
in a fast-paced work environment.
·
Punctual and
dedicated to meeting goals & deadlines.
·
Able to effectively
work independently, and as part of a team.
·
An early adopter
attitude towards technology

About Impact Guru
About
Connect with the team
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Net Engineer:
Job Descriptions: Senior .NET Cloud (Azure) Practitioner
Job Description Experience: 8-12 years (approx.)
Notice period : 15-20 days max.
Location :Chennai(1st preference),Bangalore and Hyderabad
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· Strong Restful API, Micro-services development experience using ASP.NET CORE Web APIs (C#);
· Must have exceptionally good software design and programming skills in .Net Core (.NET 3.X, .NET 6) Platform, C#, ASP.net MVC, ASP.net Web API (RESTful), Entity Framework & LINQ
· Good working knowledge on Azure Functions, Docker, and containers
· Expertise in Microsoft Azure Platform - Azure Functions, Application Gateway, API Management, Redis Cache, App Services, Azure Kubernetes, CosmosDB, Azure Search, Azure Service Bus, Function Apps, Azure Storage Accounts, Azure KeyVault, Azure Log Analytics, Azure Active Directory, Application Insights, Azure SQL Database, Azure IoT, Azure Event Hubs, Azure Data Factory, Virtual Networks and networking.
· Strong SQL Server expertise and familiarity with Azure Cosmos DB, Azure (Blob, Table, queue) storage, Azure SQL etc
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Desirable Skills:
· Certified Azure Solution Architect Expert
o https://ind01.safelinks.protection.outlook.com/?url=https%3A%2F%2Fcloudacademy.com%2Flearning-paths%2Faz-900-exam-preparation-microsoft-azure-fundamentals-524%2F&data=05%7C01%7C%7Cb1b4eb5832414d395d6a08dac6664f6b%7Ce9cb3c8041564c39a7fe68fe427a3d46%7C1%7C0%7C638040439967432270%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000%7C%7C%7C&sdata=sjIg554Fzuhah%2BLm1FC7znr9WrbVWw8PuvmoYbeDDmc%3D&reserved=0" target="_blank">Microsoft Certified: Azure – Fundamentals Exam AZ-900
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· Good understanding of software architecture, scalability, resilience, performance;
· Working knowledge of automation tools such as Azure DevOps, Azure Pipeline or Jenkins or similar
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· Defining best practices & standards for usage of libraries, frameworks and other tools being used;
· Architecture, design, and implementation of software from development, delivery, and releases.
· Breakdown complex requirements into independent architectural components, modules, tasks and strategies and collaborate with peer leadership through the full software development lifecycle to deliver top quality, on time and within budget.
· Demonstrate excellent communications with stakeholders regarding delivery goals, objectives, deliverables, plans and status throughout the software development lifecycle.
· Should be able to work with various stakeholders (Architects/Product Owners/Leadership) as well as team - Lead/ Principal/ Individual Contributor for Web UI/ Front End Development;
· Should be able to work in an agile, dynamic team environment;
Cogoport Story
Do you prefer to get speeding tickets or parking tickets?
Because at Cogoport we are speeding ahead to do something remarkable for the world. We are trying to solve the Trade Knowledge and Execution Gap, which is currently widening and preventing trade to the tune of $3.4 trillion annually. This Gap has enormous economic as well as human impact and disproportionately hits small and medium businesses globally.
The team at Cogoport is working on developing a new category, the Global Trade Platform, that helps companies discover and connect with appropriate trade partners, optimize shipping and logistics options and costs, and improve cash management and cash flow.
Cogoport is currently in hypergrowth mode. We are proud to have been named an Asia-Pacific High-Growth Company by the Financial Times and an Indian Growth Champion by the Economic Times. We are aiming to reach an annualized revenue of $1 billion (7700 Crores INR) by this summer and are hiring over 500 additional employees. We are currently hiring in Mumbai, Gurgaon, Chennai and Bangalore.
Cogoport Culture: We have two core values at Cogoport—Intrapreneurship and Customer-centricity. If you share these values and are a hard worker who is willing to take risks (and occasionally get a speeding ticket), you can make a huge impact and propel your career in an endless number of directions with Cogoport.
Cogoport Leadership
https://www.linkedin.com/in/purnendushekhar/">https://www.linkedin.com/in/purnendushekhar/
https://www.linkedin.com/in/amitabhshankar/">https://www.linkedin.com/in/amitabhshankar/
Life at Cogoport: It’s rare to be able to join a company that can give you the resources, support and technology you need to break new ground and see your ideas come to life. You’ll be surrounded by some of the smartest engineers and commercial specialists in India and the Asia Pacific Region.
With huge growth and the right entrepreneurial mindset, comes huge opportunities! So, wherever you join us, you’ll be able to dream, deliver better and brighter solutions, and speed ahead with the possibility to propel your career forward in endless directions as our company continues to grow and expand.
For more insights about the company: https://cogoport.com/about">https://cogoport.com/about
Why Cogoport?
International Trade can be complicated at times and every day brings new challenges and opportunities to learn. When we simplify international trade, it empowers and affects every human being on the face of this earth. Seven billion people - one common problem.
As a part of the Talent team at Cogoport, you will get an opportunity to be a part of an industry-wide revolution in the world of shipping and logistics by collaborating with other brilliant minds to resolve real world on-ground challenges. You will have a direct impact on the revenue and profitability growth for the organization.
Areas of Impact for you
- Hands-on management with deep-dive into the details of software design, implementation and debugging.
- Guide your teams in developing roadmaps and systems to drive product growth, then identify, plan, and execute projects to support that growth.Manage multiple projects across a wide breadth of technologies, coordinate dependencies, and interactions with the internal teams and external partners.
- Collaborate with stakeholders from across functions to keep the development team in sync with all functions and overall business objectives.
- Develop large multi-tenant applications in Rails.
- Understand Rails best practices and religiously introduce those to codebase.
- Set up, create and manage strong best practices/architecture to ensure reliable, secure, bug-free, and performant software is released on-time.
Desirable Skills and Experience
- Loves coding.
- 4-6 years of experience managing technology teams.
- Demonstrated ability to build complex scalable technology products.
- Should have prior experience of working with ROR, React, PostgreSQL and cloud infra.
- Understanding scaling strategies for a high-traffic Rails applications.
- Understanding O-Auth2 or JWT (Json Web Token) authentication mechanisms.
- Experience in using ActiveRecordSerialize, RSpec and active interaction.Engin
- Knowledge about Asynchronous Networking in Ruby; Refactoring ActiveRecord Models; Background Job processing using Redis and Sidekiq; Writing automated Deployment Scripts using Capistrano, Ansible etc.
- Expertise in Data Science and Machine Learning is a plus.
- Expertise in Jenkins, Kubernetes, dockers and cloud technology is a plus.
Cogoport is an equal opportunity employer. We are a welcoming place for everyone, and we do our best to make sure all people feel supported and respected at work.
- Experience in Digital Marketing with a specific focus on Google Ads
- Manage and scale e-commerce campaigns of big brands globally Google Ads certified (preferred)
- Working Proficiency with Google Ads, Google Ads Editor, Google Merchant center
- Working knowledge of various campaign types like Google Search, Google Display, Shopping, and YouTube Ads
- Advanced knowledge of Microsoft excel
- Strategise SEM campaigns and align it against the whole digital marketing strategy Understanding and implementation of funnel approach - measurement of events like add to cart, checkout, etc on websites and also building audiences related to these events
- Tracking and setup of all events through Google Tag Manager
- Analyze data from various other sources (like Google Analytics, Hotjar, etc) and find insights and on how to grow faster
- Creative inputs and AB Testing - strategise on creatives and map them to relevant audiences, test different versions and formats to continually optimize campaigns
- Find new opportunities to grow revenue and sales.
As part of the engineering team, you would be expected to have deep technology expertise with a passion for building highly scalable products. This is a unique opportunity where you can impact the lives of people across 150+ countries!
Responsibilities
• Own architecture, design, development, and implementation of different
modules/features of the Application
• Be up to date with the latest trends in Mobile App/React Native ecosystem
• Bring in industry best practices
• Take ownership to drive an initiative to completion
• Discover opportunities for performance improvements
• Recommend ways to improve reliability, efficiency and code quality
• Focus on continuous delivery and reducing complexity
• Carry out code reviews and manage pull requests within the mobile application
development team
Requirements
• Overall 5+ years of experience in Mobile Application development
• At least 2+ year of hands-on experience in developing Mobile applications with
React Native
• B.E/B.Tech in CS or equivalent streams from institute of repute (IITs, NITs, BITs,
IIITs or equivalent)
• Familiar with native build tools - XCode, Android studio, etc.
• Ability to write readable and maintainable JavaScript code
• Ability to build pixel-perfect user interfaces with smooth interactions
• Knowledge of Web technologies and concepts - HTML, CSS, REST APIs,
Caching, etc.
• Knowledge on Android and iOS fundamentals is a must
• Experience developing Android/iOS native applications using
Java/Kotlin/Swift/Objective C is a plus
• Mobile application development experience with Flutter/Ionic is a plus
We are looking for talented front-end developers who can help us in enabling our customers deliver excellent experiences to end users. As a customer experience management firm , we are constantly enhancing user experiences in several of our customers' online platforms. The role of a front-end developer in our teams is crucial in realizing our design solutions without any loss in translation. We are looking for developers who can contribute in building the best in class digital experiences through the right use of frameworks , technologies and code.
Key Skills:
3+ years of professional Mobile Development experience Core strength with React or React Native Experience with Typescript, Redux, Node.JS is desired Proficiency with Native iOS or Android App Development (both would be a major plus) Knowledge of App deployment processes through Apple App Store or Google Play Store A working understanding and experience of Test-Driven Development and CI/CD best practices Ability to use a wide variety of open-source technologies and cloud services (experience with AWS is a plus)
About Moonraft Innovation Labs
We are here to advance human experience through design-driven innovation. Design, to us, is all
about creating new meanings, while art is about self expression and emotive appeal. Bringing these
two creative disciplines together and operating at their intersection with business and technology, we
drive business innovations with differentiating customer experience.
We place the human at the center, bringing quantitative and qualitative techniques together to
develop consumer insights. Our techno-creative team, bridging consumer insights, business
understanding and advanced technology skills, then builds humanistic technology solutions.
We believe experimentation is at the core of every innovation. Radical innovation, in our view, is
just an event recognized in hindsight when a number of trial-and-error attempts spark off a
breakthrough. Our approach embraces rapid prototyping and empirical evidence in everything we
do. As the name says, we are Moonraft Innovation Labs, driving innovation through
experimentation.
"Rafters", who inhabit Moonraft, recognize only idea as the boss. They live by imagination,
simplicity and speed. Our egalitarian culture and environment are designed for rafters to thrive and
deliver elegant solutions for complex problems.






