
Requirements
1.Proven experience managing digital advertising campaigns, with a focus on Google Ads, Instagram Ads, and other major platforms.
(Experience in edtech industry is a plus)
2. A results-driven mentality with a focus on delivering measurable outcomes and ROI
3.Creative Mindset & Strong Analytical skill to manage campaign performance
4,Knowledge of SEO principles and experience with search engine marketing (SEM) is a plus.
5.proficiency in digital advertising tools and platforms like google ads , google Analytics
6. Able to manage multiple projects simultaneously, and meet deadlines
7. Excellent communication skills with the ability to collaborate effectively with cross-functional teams.
8. Basic Editing Skills
Responsibilities
1. Develop and execute digital advertising strategies tailored to promote our EdTech app and its features.
2.Manage all aspects of online advertising campaigns across various platforms, including but not limited to Google Ads, Instagram Ads, and facebook ads.
3.Conduct thorough market research and audience analysis to identify target demographics and refine targeting strategies.
4.Create compelling ad creatives, including copywriting and visual assets, that resonate with our audience and drive engagement.
5.Monitor campaign performance closely, analyzing key metrics such as CTR, CPA, and ROI, and adjust strategies accordingly to meet KPIs.
6.Stay up-to-date with industry trends, emerging technologies, and best practices in digital advertising, particularly within the EdTech sector.
7.Provide regular reports and insights on campaign performance, highlighting successes, challenges, and recommendations for improvement..
8. Given the requirement work on any tasks given by the marketing team

About Memo Apps Private Limited
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Job Description
As part of our role at a leading global insurance company, we are responsible for developing and managing an application to onboard and oversee the company's sales partners, including agents and brokers. This application provides users with a tailored, independent solution, including a required multi-dimensional validity date concept for administering all organizational and contractual sales force data to deliver structured information to many data consumers.
To reinforce our dynamic development team, we are seeking a skilled Full-stack Developer. In this role, you will collaborate with international cross-functional teams to design, develop, and deploy high-quality software solutions.
Responsibilities:
Design, develop, and maintain the application, ensuring high performance and responsiveness.
Write clean, efficient, and reusable code.
Implement new features and functionality based on business requirements.
Participate in system and application architecture discussions.
Create technical designs and specifications for new features or enhancements.
Write and execute unit tests to ensure code quality.
Debug and resolve technical issues and software defects.
Conduct code reviews to ensure adherence to best practices.
Identify and fix vulnerabilities to ensure application integrity.
Work with frontend developers to ensure seamless integration of user-facing elements.
Collaborate with DevOps teams for deployment and scaling.
Design and implement workflow automation using Camunda BPM, integrating it with backend services and ensuring efficient process execution.
Optimize and maintain business process models and workflow orchestration using Camunda.
Troubleshoot and enhance Camunda BPMN workflows, DMN decision tables, and process automation configurations.
Requirements:
Bachelor's degree in computer science, Information Technology, or a related field.
Proven experience as a skilled Full-stack Developer. Experience in the insurance domain is appreciated.
Strong experience with Spring Boot 3, Java 17 or newer, and Maven.
Experience with PostgreSQL, Jenkins, Sonar, Dynatrace, Kubernetes, Mockito, IntelliJ IDEA, and GitHub repository.
Hands-on experience with Camunda BPM (v7 or v8), including BPMN workflows, DMN decision tables, and REST API integration.
Experience with Angular TS and/or AWS, Kafka is a plus.
Excellent problem-solving and debugging skills.
Strong communication and collaboration abilities to work effectively in a team environment.
Skills & Requirements
Camunda, Spring Boot 3, Java 17 Or Newer, Maven, PostgreSQL, Jenkins, Sonar, Dynatrace, Kubernetes, Mockito, IntelliJ IDEA, GitHub Repository, Camunda BPM, BPMN Workflows, DMN Decision Tables, REST API Integration, Angular TS, AWS, Kafka, Problem-Solving, Debugging, Communication, Collaboration.
Description
We are looking for a Java Developer with experience in building high-performing, scalable, enterprise-grade applications. You will be part of a talented software team that works on mission-critical applications. Java developer roles and responsibilities include managing Java/Java EE application development while providing expertise in the full software development lifecycle, from concept and design to testing. Java developer responsibilities include designing, developing and delivering high-volume, low-latency applications for mission-critical systems.
Responsibilities
· Contribute in all phases of the development lifecycle
· Write well designed, testable, efficient code
· Ensure designs are in compliance with specifications
· Prepare and produce releases of software components
· Support continuous improvement by investigating alternatives and technologies and presenting these for architectural review
Requirements
· BS/MS degree in Computer Science, Engineering or a related subject
· Proven hands-on Software Development experience
· Proven working experience in Java development
· Hands on experience in designing and developing applications using Java EE platforms
· Object Oriented analysis and design using common design patterns.
· Profound insight of Java and JEE internals (Class loading, Memory Management, Transaction management etc)
· Excellent knowledge of Relational Databases, SQL and ORM technologies (JPA2, Hibernate)
· Experience in the Spring Framework
· Experience as a Sun Certified Java Developer
· Experience in developing web applications using at least one popular web framework (JSF, Wicket, GWT, Spring MVC)
· Experience with test-driven development
- Design, build and maintain high performance, reusable, and reliable Java & Kotlin code
- Writing unit-tests code for robustness, including edge cases, usability, and general reliability
- Take ownership of product/features: End to end development with testing and meet the deadline
- Work closely with our product and design teams to customize the Khatbook experience for the Android platform.
- Prototype new and redesign features.
- A focus on UI design principles and making apps work intuitively.
- Contribute best-in-class programming skills to develop highly innovative, consumer-facing mobile products.
- Writing efficient android code in Java/Kotlin following MVP framework guidelines.
- Tracing and profiling android java code. Own and manage the finance technology control frameworks.
Roles and Responsibilities
- Proficiency in Android / Swift with Cocoa Touch
- Knowledge of Google Play store Guide lines with Apple Human Interface Guidelines
- Familiar with Android Studio with iOS SDK (UIKit, Core Data, Core Location, etc.)
- Knowledge of (JSON, XML, SOAP, REST) with Familiarity with RESTful APIs to connect
- Android and iOS applications to back-end services.
- Knowledge of SQLite, MySQL or similar database management system
- Must have sound knowledge in react native.
- Familiarity with cloud message APIs and push notifications.
- Experience with source control systems (Subversion,Git)
- Preference for Mobile App development using React native.
- Knowledge of HTML5, JavaScript, jQuery, Ajax is an added advantage.
- Extensive experience in building REST APIs
- Experience in building, managing, and enhancing backend / server-side development using java / java scripts. Expertise in NodeJS is preferred
- The person must have built systems that consume and process volumes of data from various sources. Experience in handling and managing data in NoSQL databases such as Mongodb.
- Extensive experience of building custom UI for web using the popular frameworks like angular and react. Experience in developing mobile UI is nice to have
- Experience of working with code repositories such as Github and GitLab.
- Fluent written and spoken English.
- Experience of working on Cloud environments and experience in AWS is preferred.
- Experience in Dockers and Kubernetes for deployments
Key Functions & Roles of the Candidate:
- Design and documentation of the CashLobe technology stack
- Code / implement the CashLobe technology stack
- Deploy and maintain the CashLobe technology stack
- Engage with leadership team to help evolve the CashLobe technology stack offerings
Good to have:
- Have pre-built deployment pipelines CI/CD across environments DEV/STAGING/PROD
- Knowledge of developing using Python and specifically the data/number crunching frameworks like NumPy, pandas, scikit, etc.
- Experience in the Fintech domain and specifically the banking & accounting systems
Coding in Java8, Spring, Microservices, WebFlux/Reactive Programing, Rest services, Kafka, PCF, Azure, Spring Cloud Config and NoSQL technologies.
Solve technical problems using cutting-edge technologies and best practices.
Ensure code meets the required development standards and is optimized for performance.
Unit testing for each line of new code introduced (JUnit/Mockito)
Peer code review process using GIT pull requests and Crucible (for SVN)
Propose multiple solutions to a problem, show how one option is better than another.
Ensure all aspects of technical design are correctly incorporated.
Contribute in research and implementing POCs as required.
Collaborating with onsite team in scrum ceremonies.
Who you are:
Hands on experience on Java/J2EE programming, especially on Java 8 features
Experience using latest frameworks like Spring, Spring Boot, Spring Rest, Spring Cloud Config and Webflux.
Experience in Microservices architecture & development
Experience with Test Driven Development
Experience with SQL on any of the RDBMS Oracle, PostgreSQL, My SQL
Exposure to NoSQL DB is added advantage, preferred MongoDb / Cassandra
Experience with any of the ORM frameworks Hibernate/iBatis, JDBC, JPA
Exposure to JMS Kafka, IBM MQ or Active MQ is good to have
Experience with JUNIT and any of the mocking frameworks Mockito, EasyMock, JMock
with hands on any one of the cloud platforms like PCF, Azure
Use of code repository tools like SVN, GIT
Exposure to any of the build and deployment tools like Gradle, Maven, Ant
Experience in CI/CD pipeline such as JENKINS
Experience using different design patterns, especially GoF, J2EE and Integration design patterns
Exposure to performance testing using JMeter is good to have
Ensuring the code meets the required development standards and is optimized for performance
Experience managing teams and deliveries
Providing technical design or approach for a business problem
Leading the team towards the right solution with expected quality and timelines
Experience with Agile practices
With good collaboration skills to coordinate with US based onsite team and client team.
Good team player and coordination skills






