
Requirements
1.Proven experience managing digital advertising campaigns, with a focus on Google Ads, Instagram Ads, and other major platforms.
(Experience in edtech industry is a plus)
2. A results-driven mentality with a focus on delivering measurable outcomes and ROI
3.Creative Mindset & Strong Analytical skill to manage campaign performance
4,Knowledge of SEO principles and experience with search engine marketing (SEM) is a plus.
5.proficiency in digital advertising tools and platforms like google ads , google Analytics
6. Able to manage multiple projects simultaneously, and meet deadlines
7. Excellent communication skills with the ability to collaborate effectively with cross-functional teams.
8. Basic Editing Skills
Responsibilities
1. Develop and execute digital advertising strategies tailored to promote our EdTech app and its features.
2.Manage all aspects of online advertising campaigns across various platforms, including but not limited to Google Ads, Instagram Ads, and facebook ads.
3.Conduct thorough market research and audience analysis to identify target demographics and refine targeting strategies.
4.Create compelling ad creatives, including copywriting and visual assets, that resonate with our audience and drive engagement.
5.Monitor campaign performance closely, analyzing key metrics such as CTR, CPA, and ROI, and adjust strategies accordingly to meet KPIs.
6.Stay up-to-date with industry trends, emerging technologies, and best practices in digital advertising, particularly within the EdTech sector.
7.Provide regular reports and insights on campaign performance, highlighting successes, challenges, and recommendations for improvement..
8. Given the requirement work on any tasks given by the marketing team

About Memo Apps Private Limited
About
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Job Description
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Overview
The company was established more than 12 years ago with the purpose of introducing the latest international aesthetic treatments to Mumbai, while keeping in mind the Indian skin and its myriad moods. The company in Mumbai aims to provide customised, state-of-the-art treatments using innovative international technologies from around the world combined with our personal holistic approach to skincare. In a short span, The company has built a loyal, notable client list that boasts 80% of Mumbai’s top celebrities, supermodels and thousands of happy, glowing faces across all ages. Recognised by Vogue Magazine as the ‘Skin Expert of the Year’—the industry’s most esteemed award—and spotlighted as the #1 Ultherapy Treatment Provider in India, Dr Harshna Bijlani is a pioneer of innovative aesthetics and clinical beauty in the country.
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