Job Title: Digital Marketing Executive
Job Type: Full Time
Location: Indore
Summary/Objective:
We seek an experienced and results-driven Digital marketing Executive to join our dynamic marketing team. The ideal candidate will be responsible for implementing effective digital marketing strategies to optimize our online presence.
Responsibilities:
• SEO: Implement and manage search engine optimization (SEO) strategies to improve search rankings and drive traffic to our website.
• Social Media Marketing (SMM): Develop and execute social media strategies across platforms such as Facebook, Instagram, Twitter, and LinkedIn.
• Pay-Per-Click (PPC) Campaigns: Create and manage PPC campaigns to generate leads and increase brand visibility.
• Facebook and Instagram Setup: Manage the setup and maintenance of our Facebook and Instagram shopping features.
• Shopping Engine Product Feed: Oversee the submission of product feeds to various shopping engines and ensure they are optimized for maximum visibility and conversion.
• Data Analysis & Reporting: Utilize Excel for data analysis and creating detailed marketing reports to track performance and inform strategy.
• Social Media Post Scheduling: Utilize social media post scheduling tools to plan and publish content efficiently.
• Email Marketing: Implement email marketing campaigns using various tools to engage with customers and prospects.
Qualifications/Requirements:
Education:
• Bachelor's degree in Marketing, Digital Media, or a related field
Experience:
• Proven experience in digital marketing.
• Strong understanding of SEO, SMM, and PPC.
• Proficient in Microsoft Excel for report creation and data analysis.
• Familiarity with social media calendar planning and posting schedule.
• Experience with email marketing tools and strategies.
• Experience in e-commerce marketing.
• Certifications in Google Analytics, Google Ads, or similar platforms.
Skills:
• Creative thinking with a focus on innovation and problem-solving.
• Excellent communication and analytical skills.
About Avalon Solution
About
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Company Profile:
We are a curated marketplace where we connect potential pet parents with responsible breeders Pan-India to provide healthy and purebred pets alongside pet care guidance and pet supplies and services making us a complete pet ecosystem. Mr n Mrs pet rose to be a modern pet solution backed by a strong network of responsible breeders spread across Pan-India along with a team of Pet-parents and Pet-lovers who passionately contribute to making pets’ lives better. Our promise was to provide Healthy and Happy pets along with pet care assistance in all aspects of pet parenting and that’s how we have built Mr n Mrs Pet to be a complete pet ecosystem since 2016.
Requirements:
- Relevant experience in E-com.
- Solid understanding of performance marketing, conversion, and online customer acquisition.
- Expert-level analytical and problem-solving skills, including using measurement and analysing large datasets to gain insights and drive business decision.
- Ability to think strategically.
- Demonstrated ability to lead product and merchandising decision-making and customer user journey optimization.
- Ability to execute high level sales volume.
- Demonstrates strong motivation and team building skills.
- Stay up to date on latest SEO trends and technical/algorithm search engine updates.
Responsibilities:
- Create content recommendations to gain organic traffic
- Track, report, and analyse website analytics
- Work with client development teams to ensure that SEO best practices
- Work with client teams to drive SEO in content creation and development.
- Consistently improve the customer journey and optimize the conversion rate throughout website through close collaboration with the design.
- Maximize revenue through diligent management of the products/categories/campaigns across the website.
- Maintain a strong market knowledge of sector rivals and trends to influence the delivery of the best and most profitable offering on the website.
- Collaborate with content/copy teams to provide keywords and phrases for optimal SEO performance of published content across all channels.
- Analyse and report lead provider/Lead aggregator performance to increase sales.
Drives and delivers innovation, renovation & NILG (Non Innovation led growth) projects for the Digtial BU (Foods cateogry) to the agreed milestones/timelines and to the high quality standards set (OTIF).
Qualification & Experience
MBA
Minimum 6-8 years prior experience
The person should have handled Marketing/ Brand Manager preferably in an FMCG.
2-3 years in Brand Development/ Innovation within Foods
Developing concepts and integrated brand communication
Business planning and implementation experience as well as project management
Preferred : experience in digital first launches
Key Deliverables of the Role
Leads cross-functional innovation/ renovation teams to drive any agreed innovation projects ensuring they are aligned to market requirements
Develops an integrated product, pack, price and communication mix and trade proposition for mix test/simulated test markets to evaluate market potential
Champions big NILG activities
Manages the development of selected integrated brand communication and develops communication material for exploitation across a number of channels
Is the expert voice of the brand from a retailer, shopper and consumer
Skills and Competencies
Understanding consumers and shoppers.
Develops and launches relevant innovations and relaunches
Creates integrated brand communication
Monitors progress & takes action
Core aspects underpinning all skills: Creativity, Empathy, Obsession with Brands & Consumers, Sense of Aesthetics, Analytical thinking and Rigour
ROLE AND RESPONSIBILITIES
The primary job of the incumbent is to detail and document all customer-impacting processes.
He/ She shall also be the domain expert on the credit card management system and be the interface for system enhancements as well as testing the functionalities before the release of those enhancements into production.
● Document all customer-impacting processes. Discuss with all stakeholders to lay out the processes for the organisation.
● Discussion with stakeholders on business enhancements required on Credit Card management system and automation required on satellite systems/ End User computing systems.
● Business Analysis for enhancements to the Credit Card Management System/ EUC systems.
● Lead the UAT for Credit Card Management systems/ EUC systems. Define and execute test cases for code and product changes pending implementation.
● Research transactional data to identify anomalies and facilitate process improvement efforts.
● Manage/ Control the overall process depository.
Qualifications and Education Requirements
SKILLS REQUIRED
● Deep understanding of the Credit Card life cycle.
● Deep understanding of Credit Card Management systems (Cardpac, VisionPlus, Any )
● 2/3 years’ experience in a Credit Card Operations/ Service
● Highly organized with strong communication, problem-solving, documentation, and presentation skills.
● Bachelor’s degree preferred, but relevant years’ experience considered.
● Experience with use case development and testing coordination.
Knowledge of process analysis and process efficiencies.
● Proficiency in Microsoft Word and Excel
- 4 to 7 years of experience in requirements management, use cases and business flows
- Must have worked on projects using Agile Methodology
- Excellent client interaction skills
- Must be able to work effectively with business users/stakeholders 6. Ability to multitask and work with minimal supervision
- Certified Business Analysis Professional (CBAP) Certification is a plus
- Excellent written and oral communication skills
The Role:
We are looking for an enthusiastic Software Engineer (Backend-Python), who adopts a hands-on approach and loves to build scalable, distributed and large web / mobile products. You would be responsible for designing the architecture, reviewing the code, building the technology and deploying web/mobile applications.
Responsibilities:
- Own the product development from
- Design and implementation of low-latency, high-availability, and performant
- Contribute to discussion on software
- Participate in code reviews, design reviews, SCRUM ceremonies, and troubleshooting to ensure uptime for live systems
Requirements:
- Bachelor's degree in a technology-related field from a premier
- Prior 2-7 years of experience in back-end development (Python/ Django/ Golang) in a start-up or a dynamic work
- Good exposure in writing and optimizing SQL for high-performance
- Understanding of asyncio and eventloop/ uvloop concepts. Knowledge of frameworks such as Quart/ Fastapi/ Starlette is
- Knowledge of AWS; Caching technologies like Redis, Memcache; ELK; mySQL Databases, etc.
- Strong understanding of System Design, Microservice Architecture, Kafka, Pub/Sub, Message queues, and in-memory data stores
- Customer oriented, responsive to changes, and able to multi-task in a fast-paced environment.
Position – International Sales Development Representative
Reports to - Regional Head
Primary Objective - Sales Development Representatives are responsible for qualifying leads at the initial stages in the sales funnel. They must research potential clients, connect with and educate prospects and qualify leads before handing them off to the closers of the sales team.
Specific Accountabilities/Responsibilities -
Promoting and business through extensive and persistent cold calling, emails and communication(s) to prospective clients
Respond, engage and qualify inbound leads and inquiries
Scheduling Initial Prospecting Meetings for the Sales Team
Providing in depth information to the Sales team to enable the most qualified and productive demos
Researching and evaluating additional leads/prospects through web research
Meet or exceed assigned quota of a minimum of 40 calls / 30 emails per day
Working together with the Sales Director to grow a specific sales territory
Working with the Sales Director to support the acquisition of new accounts in the region
Help as needed to build awareness on special projects / events
Maintaining all contacts/opportunities and recording all progress
- Experience with Web Components and Custom Elements
- Understanding of data visualization concepts and technologies (SVG, D3.js)
- Familiarity with JavaScript build tools such as Webpack.
- Git Source Control
- Unit and E2E Testing - Cypress.io / Chai / Karma / Jasmine / etc.
- Experience building responsive interfaces.
- Good sense for building visually appealing products.
- Some Node experience
- Experience using RESTful Web Service Architecture
- Experience working in Agile Environments
- To be considered for this role, you must have:
- A deep understanding of building complex, single-page JavaScript apps using frameworks such as Angular, React, or Vue
- Fluency with JavaScript, TypeScript, CSS and SASS
- In this Senior Front End Engineer position, you will:
- Inherit a well-architected, clean and robust codebase built with TypeScript, Angular, and SCSS/SASS with a modern interface
- Work with our design team and other engineers to make sure our application is performant and intuitive to use
- Evaluate and implement new libraries and components
- Ensure best practices are followed in the design and development of the application
- Contribute to and help manage our open source libraries
We are looking for an ambitious and energetic Business Development /Enterprise Sales person to help us expand our clientele. You will be the front of the company and will have the dedication to create and apply an effective sales strategy.
The goal is to drive sustainable financial growth through boosting sales and forging strong relationships with clients.
Responsibilities:
- Develop a growth strategy focused both on financial gain and customer satisfaction
- Conduct research to identify new markets and customer needs
- Arrange business meetings with prospective clients
- Promote the company’s products/services addressing or predicting clients’ objectives
- Prepare sales contracts ensuring adherence to law-established rules and guidelines
- Keep records of sales, revenue, invoices etc.
- Provide trustworthy feedback and after-sales support
- Build long-term relationships with new and existing customers
Requirements and skills:
- Proven working experience as a business development manager, sales executive or a relevant role
- Proven sales track record
- Experience in customer support is a plus
- Proficiency in MS Office and CRM software (e.g. Salesforce)
- Proficiency in English
- Market knowledge
- Communication and negotiation skills
- Ability to build rapport
- Time management and planning skills
Key Responsibilities
- Design and Build complicated Workflow
- Understanding the user persona and deliver slick experience
- Experience in JavaScript (ReactJS / Redux) React Native, HTML, CSS, JQuery, HTTP
- Strong understating of XML, JSON, DOM, and w3c standards
- Providing technical expertise for every phase of the project lifecycle; from concept development to solution design, implementation, optimization and support
- Be an Interface with Stockholder sand architects to create technology specifications from business requirements for one or more modules within the project
- Responsible to prepare the technical design of the components within the module (one or more of client/web presentation tier, server tier, data access and data model, integration component, package function customization)
- Proficient in articulating the pros and cons of using a certain technology stack or component or design pattern versus another to the clients and project team and drives selection of technologies, designs to come up with the optimal architecture
- Drives the performance tuning, re-design and re-factoring for a module
- Contributes to designing and implementing the build, release process as well as system configuration and deployment characteristics of the application
- Implements (hands-on) the module components based on prevailing Framework and Open-source standards & its best practices.
- Mentors the team (people working on the module and other project team members) on technology concepts and best practices for design, implementation and other processes
Minimum Qualification
- Bachelor’s in computer science or relevant fields
- Strong sense of ownership
- Attitude for getting things done
- Understanding of basic Rest Principles
- Familiar with project management tools like JIRA etc.
- Will be involved in developing any enterprise systems like eCommerce, manufacturing, supply chain, etc.,
- Excellent understanding of performance and optimization techniques
- Experience of working with Git
- Ability to work in a fast-paced start-up environment