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1. Campaign Development: Creating and launching marketing campaigns across various channels, including social media, email, search, display, and affiliate marketing.

2. Targeting and Segmentation: Identifying and targeting specific audience segments to maximize campaign effectiveness and ROI.

3. Ad Optimization: Continuously monitoring and optimizing ad performance, including ad copy, images, targeting, and bidding strategies.

4. Budget Management: Managing and allocating marketing budgets to maximize ROI and achieve business objectives.

5. Data Analysis: Analyzing campaign data and metrics to measure performance, identify areas for improvement, and inform future marketing strategies.

6. A/B Testing: Conducting A/B testing and experimentation to optimize campaign elements, such as ad creative, landing pages, and email subject lines.

7. Conversion Rate Optimization: Optimizing landing pages, websites, and other digital assets to improve conversion rates and user experience.

8. Return on Ad Spend (ROAS) Analysis: Measuring and analyzing ROAS to ensure that marketing campaigns are generating a positive return on investment.

9. Cross-Channel Marketing: Coordinating and executing marketing campaigns across multiple channels, including social media, email, and search.

10. Team Collaboration: Working closely with cross-functional teams, including sales, product, and creative, to ensure that marketing campaigns are aligned with business objectives and goals.

Role & Responsibilities

Key responsibilities

1) Product vision & strategy

• Define and articulate the vertical product vision aligned to CIMET's business goals and growth roadmap.

• Own the product lifecycle from ideation and research to launch and post-release optimisation.

• Translate strategy into a focused quarterly bets plan with clear targets.

• Identify opportunities to enhance engagement, conversion, lead quality, and retention — including

through AI-driven personalisation, intelligent pre-filling, and LLM-powered recommendation surfaces.

2) Roadmap execution & agile delivery

• Manage and refine the product backlog, balancing strategic priorities, technical debt, and customer

needs.

• Partner with engineering to ensure crisp scope, acceptance criteria, rollout plans, and predictable

delivery.

• Lead agile ceremonies as needed: planning, stand-ups, reviews, retrospectives.

• Ship iteratively; ensure every release has success metrics and guardrails.

• Define and own the AI feature backlog for your vertical: where LLM integration adds genuine value to the

user journey, what the evaluation criteria are, and what fallback and failure handling looks like.

3) Metrics ownership & experimentation

• Own weekly reporting of funnel performance and drivers: what moved, why, and what we do next.

• Establish a steady cadence of experimentation — A/B tests, rollouts, UX improvements — with

measurable outcomes.

• Ensure measurement hygiene: instrumentation requirements are met and readouts happen on time.

• Define and track AI-specific product metrics: model-assisted conversion rate, AI feature adoption,

recommendation acceptance rate, and LLM output quality signals.

4) Stakeholder management & communication

• Act as the primary link between business leaders, tech teams, and external partners.

• Communicate roadmap, priorities, trade-offs, and performance insights to senior stakeholders.

• Partner across Australia, India, and the Philippines to maintain alignment on goals and delivery

milestones.

• Serve as the voice of the customer and ensure user-centric solutions are embedded in every release.

5) Partner ecosystem collaboration

• Work with Partnerships/Business Owners to shape partner onboarding priorities and improve partner

performance.

• Own product readiness and launch gating: data capture, routing behaviour, UX flows, monitoring.

• Drive partner feedback loops into the roadmap: acceptance/rejection reasons, SLA breakdowns, failure

modes.

6) AI-enabled product development

• Identify where LLM-powered features can meaningfully improve the consumer comparison journey: pre-

filling eligibility data, surfacing contextual recommendations, simplifying complex offer comparisons, or

reducing form friction.

• Write product requirements for AI features with the same rigour as any other feature: input/output

definition, confidence thresholds, fallback behaviour, human-in-loop requirements, and success metrics.

• Collaborate with the AI & Automation SPM and engineering to ship AI features that are production-

grade: instrumented, monitored, and with defined rollback criteria.

• Stay current on how LLM integration is being applied in consumer FinTech, insurance, and comparison

product UX - bring relevant patterns into your vertical proactively.

CIMET Senior Product Manager — Vertical Products

Confidential — For Recruiter Use Only

• Use AI tools actively in your own product practice: research synthesis, PRD drafting, experiment

hypothesis generation, competitive analysis, and data interpretation.

7) Innovation & growth

• Use data, market trends, and customer behaviour to uncover opportunities that increase adoption and

monetisation.

• Partner with UX/UI and Marketing to launch improvements that boost customer experience and

conversion.

• Benchmark performance against competitors and continuously evolve CIMET's comparison experience.

8) Quality & continuous improvement

• Ensure UAT readiness and validate outcomes before broad release.

• Monitor metrics: engagement, NPS where applicable, conversion, and lead quality.

• Collaborate with QA and DevOps to ensure stable, scalable releases and fast incident recovery.

• Maintain a feedback loop that translates insights into actionable roadmap items.

Ideal Candidate

• Strong Senior Product Manager — Vertical Products (Fintech, Growth & Conversion) Profile
• Mandatory(Experience 1)- Must have 6+ years of product management experience with 1+ year of shipping LLM-powered features in consumer-facing product
• Mandatory(Experience 2)- Must have a metric-backed track record improving conversion, revenue yield, engagement, or lead quality in a consumer funnel — owned numbers, a steady experimentation cadence (A/B tests, rollouts, readouts), and comfort with analytics: funnels, cohorts, drivers, causal reasoning, measurement hygiene.
• Mandatory(Experience 3)- Must be fluent with AI — active, habitual use of AI tools (ChatGPT, Claude, Gemini, Perplexity, or equivalent) in daily product practice.
• Mandatory(Stakeholder Mgmt)- Must be able to act as the primary link between business leaders, tech teams, and external partners — communicating roadmap, priorities, trade-offs, and performance readouts to senior stakeholders, and working with distributed teams across time zones (Australia, India, Philippines).
• Mandatory(Product Writing & Agile Delivery)- Must have strong product writing — problem briefs, PRD-lite/user stories, experiment plans, decision logs — and deep working command of Agile frameworks and tools.
• Mandatory(Company)- B2C product in FinTech (InsurTech is highly preferred)
• Preferred(Skill)- Exposure to LangChain, RAG, or prompt engineering in a product context; experience working directly with data science/ML teams on model-backed features; prior AI features in transactional or financial-services consumer UX.

Role Overview: The Customer Service Representative will manage all communications between customers and the brand across various channels. This is a critical and high-priority role that directly impacts brand reputation and customer satisfaction.

Key Responsibilities:

• Handle customer interactions via phone and email with a friendly, empathetic and professional approach.
• Provide prompt and clear responses to customer queries and concerns in accordance with brand guidelines and tonality.
• Suggest strategies and actions to be taken based on interactions with customers.
• Take leadership on all customer relationships and play a major role in creating a positive brand impression.

Requirements:

• Excellent people skills, customer-centric mindset and communication abilities with strong English and Hindi language skills.
• Strong observational and logical-reasoning skills with an entrepreneurial bent-of-mind.
• Proficiency in MS Word, Excel and other tools required for data management and prompt follow-up to customer queries.
• Personality, people and language skills are key. Prior experience in the hospitality industry is a plus, but not a prerequisite.

Job Responsibilities- 

-Supporting Manager in terms of, collecting cheques, handling samples to the client and supporting all administrative work.

-Understand Client requirements and suggest appropriate signage solutions 

-Quotation preparation on the reception of client requirements 

-Responsible for timely collection of payments from clients 

-Preparation of mailers on Cosign updates for customers and peers 

-Responsible for daily, weekly, and fortnightly reporting to the Reporting heads 

Responsibilities

• Ability to translate Wireframes and PSD Designs into functional web apps using HTML5, AngularJS, React , Node.js, and Mongo

• Binding of UI elements to JavaScript object models

• Creating RESTful services with Node.js

• Architect scalable web architectures

• Work in a cross-functional team to deliver a complete user experience

• Create Unit and Integration tests to ensure the quality of code

• Be responsive to change requests and feature requests

• Write code that is cross-platform and cross-device compatible

• Ability to wear many hats and learn new technologies quickly

Job Description:

We are looking for an iOS developer responsible for the development and maintenance of applications aimed at a range of iOS devices including mobile phones and tablet computers.

Your primary focus will be the development of iOS applications and their integration with back-end services.

You will be working alongside other engineers and developers working on different layers of the infrastructure. Therefore, a commitment to collaborative problem solving, sophisticated design, and the creation of quality products are essential.

Responsibilities:

Design and build applications for the iOS platform

Ensure the performance, quality, and responsiveness of applications

Collaborate with a team to define, design, and ship new features

Identify and correct bottlenecks and fix bugs

Help maintain code quality, organization, and automatization

Skills:

Proficient with Objective-C or Swift (depending on project requirements), and Cocoa Touch

Experience with iOS frameworks such as Core Data, Core Animation, etc.

Experience with offline storage, threading, and performance tuning

Familiarity with RESTful APIs to connect iOS applications to back-end services

Knowledge of other web technologies and UI/UX standards

Understanding of Apple's design principles and interface guidelines

Knowledge of low-level C-based libraries is preferred

Experience with performance and memory tuning with tools (such as Instruments and Shark, depending on project needs)

Familiarity with cloud message APIs and push notifications

A knack for benchmarking and optimization

Proficient understanding of code versioning tools (such as Git, Mercurial or SVN)

Familiarity with continuous integration

Make sure to mention any frameworks, libraries, or any other technology relevant to your project

Field Sales, Revenue 💵 - PagarBook
(Temporary fulltime)

About Pagarbook:

1. Employee Management at your Fingertips. PagarBook - India's Best Payroll

and Attendance

2. Management tool for Small & Medium Enterprises. Using PagarBook, a

business owner can maintain all the records of their employees digitally

and can get insights around the same.

3. PagarBook is free & easy to use employee management, work & payroll

management software app where you can manage all your staff and

employee’s attendance, record the work done by your staff and employees

and their salary, payments & advances can also be recorded in this app.

4. Sms & WhatsApp notification to employees and staff about payments,

bonuses, daily work, attendance & leaves.

5. The Sales would be done for premium desktop version of the application

6. Benefits of desktop application:

a. Better and Easier accessibility, also available on mobile web

b. Access to rich reports which gives you business knowledge, spend

c. Unlimited free upgrades for a year

About Sales team:

The field sales team at PagarBook is all about solving SME’s customer problems

and ensuring we deliver compelling value propositions.

On a typical day, the sales team:

● drives the adoption of a premium version of Pagarbook, sold at a

subscription fee per annum

● never-say-no attitude, and comes with a win-all attitude

● At the same time, a core ingredient of the DNA is customer empathy

● We should always ensure the customer is well informed of all the benefits of

the solution, before we close the sales.

Responsibilities and Duties of sales associate:

● You will pitch about PagarBook desktop solution on field to customers

● You will explain the benefits of PagarBook desktop solution to customers

○ Better and Easier accessibility, also available on mobile web

○ Access to rich reports which gives you business knowledge, spend

○ Unlimited free upgrades for a year

● The users can register on the desktop for a free trial for 7 days first

● Sales associate would convert the customer into a paid customer

Mandatory requirements:

● Having your own bike is a must

● Field sales experience is a must (telecom, FMCG and financial sales

experience adds more weightage)

● Local language knowledge in the city of operations is a must

● Graduation in any field is sufficient

Benefits:

● Fixed salary (~15-18k a month)

● Targets based incentives (extremely attractive)

● Petrol allowance ~upto INR 3,000 (on actual bills)

● Initial job posting would be for 3 months - based on good performance,

conversion to full time employment would be granted

Key Areas of Responsibility (KRAs):

● Onboarding of Customers

○ Meet 30 new clients a day (tracked)

○ Get free trial enabled for 20 clients a day

○ Get 3 sales (paid customers, 10% conversion) per day -

non-negotiable output

● Retaining customer accounts

○ While we build new businesses, cross-selling would be key

○ Customers should keep using PagarBook desktop beyond 30 days of

activation

● Grow customer basket size

○ Identify key SME clusters in the city and prepare an acquisition plan

○ Go aggressive and acquire

● Business acumen & key skills

○ Strong knowledge on PagarBook sales process, services and product

○ Local Market and competition knowledge and clear articulation of

PagarBook advantages

○ Strong negotiation and influencing skills to create win-win

○ Give continuous feedback to internal teams to improve our

customer service level

Finally, remember, you are the PagarBook brand ambassador on the ground! All

the best.

Requirements for field sales - Phase 1 (50):

● North:

○ Jaipur - 5 Associates
Delhi
NCR
Gurugram
Ludhiana
Punjab
Chandighar
Jammu and Kashmir