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1. Campaign Development: Creating and launching marketing campaigns across various channels, including social media, email, search, display, and affiliate marketing.

2. Targeting and Segmentation: Identifying and targeting specific audience segments to maximize campaign effectiveness and ROI.

3. Ad Optimization: Continuously monitoring and optimizing ad performance, including ad copy, images, targeting, and bidding strategies.

4. Budget Management: Managing and allocating marketing budgets to maximize ROI and achieve business objectives.

5. Data Analysis: Analyzing campaign data and metrics to measure performance, identify areas for improvement, and inform future marketing strategies.

6. A/B Testing: Conducting A/B testing and experimentation to optimize campaign elements, such as ad creative, landing pages, and email subject lines.

7. Conversion Rate Optimization: Optimizing landing pages, websites, and other digital assets to improve conversion rates and user experience.

8. Return on Ad Spend (ROAS) Analysis: Measuring and analyzing ROAS to ensure that marketing campaigns are generating a positive return on investment.

9. Cross-Channel Marketing: Coordinating and executing marketing campaigns across multiple channels, including social media, email, and search.

10. Team Collaboration: Working closely with cross-functional teams, including sales, product, and creative, to ensure that marketing campaigns are aligned with business objectives and goals.

Job description:

Job Title: Backend Developer

Location: Jaipur

Experience: 1–4 Years

Job Type: Full-time

About Us:

AleaIT Solutions Pvt. Ltd. is a growing technology company delivering innovative software solutions across industries. We are looking for passionate and skilled individuals to be part of our dynamic development team.

Job Overview:

We are hiring a Backend Developer with 1-4 years of experience to design and build scalable backend systems and APIs. The ideal candidate should be well-versed in backend technologies, database management, and server-side logic.

Required Skills:

• 1–4 years of backend development experience in Node.js / PHP / Laravel
• Strong understanding of RESTful APIs and web services.
• Proficient in working with databases like MySQL, PostgreSQL, or MongoDB.
• Hands-on experience with Git or other version control tools.
• Familiarity with deployment and basic server management.
• Good understanding of security best practices.

Why Join AleaIT Solutions?

✅ Two-wheeler parking

✅ 18 Paid Leave annually

✅ 2 Saturdays off per month

✅ Monthly Team Breakfast

Job Types: Full-time, Permanent

Work Location: In person

Job Responsibilities

• Develop and maintain reusable components and front-end libraries for future use.
• Translate designs and wireframes into high-quality, responsive UI components.
• Optimize components for maximum performance across different browsers and devices.
• Implement ReactJS best practices using Hooks, HOCs, and Functional Components.
• Manage state efficiently using Redux/Flux.
• Collaborate with backend developers to integrate REST APIs.
• Debug and test applications using Mocha & Jest.
• Ensure code quality, maintainability, and scalability using modern front-end tools.

Required Skills & Qualifications

✔ 3+ years of experience in ReactJS development.

✔ Strong knowledge of JavaScript, DOM, JSX.

✔ Hands-on experience with React Hooks, HOCs, and Functional Components.

✔ Expertise in ES6+ concepts (Arrow functions, Destructuring, Spread/Rest operators, Classes, Import/Export).

✔ Experience in HTML, CSS, and responsive design.

✔ Familiarity with REST APIs and integrating backend services.

✔ Experience with state management (Redux/Flux).

✔ Strong debugging skills using Mocha & Jest for performance testing.

✔ Hands-on experience with Git, Webpack, Babel, NPM.

Good to Have:

➕ Experience with backend development (Java, Microservices).

➕ Knowledge of modern authentication mechanisms (JWT, OAuth).

Must have exp in Django. [ Mandatory]

• The ability to problem-solve and critically think.
• High level of knowledge of Python and the Django framework.
• Familiarity with event driven programming as well as the MVC.
• Good understanding of SQL databases.
• Good understanding of REST APIs.

Job Responsibilities:

* Design, build, and maintain efficient, reusable, and reliable Java code

* Ensure the best possible performance, quality, and responsiveness of the applications

* Identify bottlenecks and bugs, and devise solutions to these problems

* Help maintain code quality, organization, and automatization

* Prepare the technical design of complex technology components

Mandatory Skills:

* Proficient in Java (JDK 1.7) or above JDK 8 preferable, with a good knowledge of its ecosystems with a knack for writing clean, readable Java code, writing reusable Java libraries along with knowledge of concurrency patterns in Java

* Solid understanding of object-oriented programming along with various design and architectural patterns

* Hands on experience with Spring, Spring Boot, JUnit

* Familiarity with concepts of MVC, Microservices, RESTful

Sr. Software Developer

Work Experience: 8+ Years

The Number of Vacancies: 2

Location:  

CTC: As per industry standards

About the Job Description

Senior software developers are responsible for designing, testing, and implementing new and updated software programs. They take on a managerial role and lead the development team with all software development tasks. Their job is to ensure all projects are completed on time and to company specifications.

What We Are Seeking

• Hands-on experience in Core Java and Advanced Java.
• Hands-on Java Framework-Architecture and Advanced Concepts Understanding and Implementation in Real-Time Projects
• Knowledge of Weblogic, Microservices
• Experience in developing APIs and RESTful services using Node JS.
• Strong understanding of the usage and implementation of JWT tokens and access control API development.
• Knowledge of AWS, SSL integration, Docker, Postman
• Extensive knowledge of MongoDB, MySQL, Redis, and Oracle.
• Understanding of how to integrate third-party APIs such as Payment Gateway
• Knowledge of code versioning tools such as GIT
• Must have good analytical, debugging, and problem-solving skills.
• Good communication skills.

Responsibilities

• Produce high-quality code and experience with security implementations.
• Collaborating with front-end developers on the integration of elements.
• Running diagnostic tests, repairing defects, and providing technical support.
• Documenting Node.js processes, including database schemas, as well as preparing reports.
• Work with the QA Team to develop testing protocols to identify and correct challenges.

We are looking to hire a dedicated content writer (Jaipur- Work from Office) to create content for blogs, articles, product descriptions, social media, and the company website. The content writer's responsibilities include evaluating analytics to adjust content as needed, regularly updating the company's website, and promoting the company blog by pitching articles to various third-party platforms. You should also be able to follow editorial guidelines when creating content. To be successful as a content writer, you should keep abreast of the latest SEO techniques. Ultimately, a top-performing Content Writer should be able to contribute to the development of strategies that will increase reader engagement.

Job Role & Responsibilities:

• Conducting in-depth research on healthcare industry related topics to develop original content. Performing detail-oriented research on technical aspects of dental healthcare during the content development stage.
• Developing content for blogs, articles, product descriptions, social media, and the company website.
• Assisting the marketing team in developing content for advertising campaigns.
• Proofreading content for errors and inconsistencies.
• Editing and polishing existing content to improve readability.
• Conducting keyword research and using SEO practices to increase traffic to the company website.
• Creating compelling headlines and body copy that will capture the attention of the target audience.
• Identifying customers’ needs and recommending new content to address gaps in the company's current content.

Educational Qualifications & Key Skills:

• Bachelor's degree in Communications, Marketing, English, Journalism, or related field.
• Fresher/ Experienced content writer, preferably from dental healthcare or medical writing background.
• Working knowledge of content management systems.
• Proficient in all Microsoft Office applications.
• Effective communication skills – verbal and written
• The ability to work in a fast-paced environment.
• The ability to handle multiple projects concurrently.

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