Responsibilities and Duties
1.Create, categorize, and refine keyword lists to create a comprehensive campaign that drives qualified visitors to our site
- Perform management of PPC accounts on Google AdWords, Yahoo, Bing and other search platforms for a variety of clients.
- Assist in the maintenance and monitoring of keyword bids, budget caps and other important account metrics.
- Create online banner adverts and oversee pay per click (PPC) ad management
- Track and analyze website traffic flow and provide regular internal reports
- Manage and maintain updates for keyword lists.
- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting,
display network, and other facets of paid search in accordance with client goals.
- Familiarity with Google Adwords reporting interface
Job Requirements:
- Experience in Search Engine Optimizations (SEO) Search Engine Marketing (SEM) and Paid Search (PPC).
- Proficiency in MS Office
- Experience working with AdWords and Bing Ads
- AdWords certification required
- Ads 360 experience (previously Double-click Search)
- BS/BA degree preferred
- Agency experience preferred
- High proficiency with Google Analytics, Bing Analytics, and other website analytics software

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Job Description for Senior Java Developer
Position Title: Senior Java Developer
Experience Level: 5+ years
Location: Chennai, India
Job Overview:
We are seeking an experienced Senior Java Developer with strong proficiency in Spring Boot, JUnit, and SQL to join our dynamic development team. The ideal candidate will have more than 5 years of experience designing and implementing high-performance applications and solutions. You will be responsible for the full software development lifecycle, including requirements analysis, design, coding, testing, and deployment.
Key Responsibilities:
- Develop, test, and maintain high-quality Java-based applications using Spring Boot.
- Implement unit tests and integration tests using JUnit to ensure the functionality and reliability of the application.
- Design and optimize SQL queries and work with relational databases like MySQL, PostgreSQL, or similar databases.
- Collaborate with product managers, architects, and other developers to define and implement technical solutions.
- Provide expertise in designing microservices-based architecture and APIs.
- Troubleshoot, debug, and optimize performance issues in production environments.
- Participate in code reviews to ensure high-quality coding practices.
- Stay updated on the latest Java, Spring Boot, and related technologies.
- Mentor junior developers and guide them in best practices.
Required Skills and Qualifications:
- 5+ years of experience in Java development, particularly with Spring Boot.
- Strong knowledge of JUnit for unit and integration testing.
- Extensive experience with SQL and relational databases (MySQL, PostgreSQL, etc.).
- Strong understanding of Object-Oriented Programming principles.
- Experience with RESTful API development and integration.
- Familiarity with modern CI/CD pipelines and version control systems (Git).
- Excellent problem-solving skills and attention to detail.
- Ability to work in an agile environment with fast-paced deliveries.
- Good communication and interpersonal skills.
About Us - https://www.sibinfotech.com/
SIB Infotech is a digital marketing organization committed to boosting brand's visibility in the ever-changing online world. At SIB Infotech, we're creating immersive digital experiences that deeply engage audiences and foster meaningful connections. With a comprehensive array of services, spanning strategic Search Engine Optimization (SEO) to expert Pay-Per-Click (PPC) Management, captivating Graphic Design, compelling Social Media Marketing (SMM) strategies, and tailored Software Development solutions, we offer comprehensive assistance to help and succeed on the internet.
Key Responsibilities:
Strategy Development
Develop and execute comprehensive SEO strategies aligned with business goals and objectives. This involves conducting thorough keyword research, competitor analysis, and industry trends assessment to identify opportunities for organic growth.
On-Page and Off -Page Optimization with link building
Optimize website content, meta tags, headings, and internal linking structure to enhance relevance and improve visibility on search engine results pages (SERPs).
Manage off-page SEO initiatives, including building high-quality backlinks from authoritative websites through outreach, content partnerships, and directory submissions. Implement link-building strategies to improve domain authority and increase organic traffic.
Technical SEO Management
Conduct technical audits of website infrastructure and address technical issues that may impact search engine rankings, such as site speed optimization, mobile responsiveness, crawl errors, and schema markup implementation. Collaborate with web development teams to implement technical SEO enhancements.
Content Strategy and Optimization
Collaborate with content creators to develop SEO-friendly content that aligns with target keywords and addresses user search intent. Optimize existing content and identify opportunities for new content creation based on keyword research and industry trends.
Performance Monitoring and Reporting
Track and analyze key SEO performance metrics, including organic traffic, keyword rankings, backlink profile, and conversion rates. Generate regular reports and dashboards to provide visibility into SEO performance and ROI. Use data-driven insights to identify areas for improvement and optimization.
Algorithm Updates and Industry Trends
Stay abreast of search engine algorithm updates, industry trends, and best practices to adapt strategies accordingly and maintain competitiveness in search results.
Client Communication and Team collaboration
Serve as the primary point of contact for clients regarding SEO initiatives, provide updates on campaign progress, address concerns, and offer strategic recommendations for improvement.
Work closely with cross-functional teams, including web developers, designers, content creators, and digital marketers, to ensure seamless integration of SEO efforts with overall digital marketing strategies.
Requirements:
- Any Bachelor's degree in marketing, business, computer science, or related field.
- 3 - 5 years of experience in SEO, with a focus on content optimization
- Proven track record of success in developing and implementing effective SEO strategies that drive measurable results.
- Strong analytical skills and the ability to interpret data and insights to make informed decisions.
- In-depth knowledge of SEO tools and software, such as Google Analytics, Google Search Console, SEMrush, Moz, etc.
- Excellent communication and collaboration skills, with the ability to work cross-functionally and communicate effectively with stakeholders at all levels.
- Ability to stay organized, prioritize tasks, and manage multiple projects simultaneously in a fast-paced environment.

Company Overview
A well-funded women-centric healthtech start-up backed by India’s top VC - https://www.business-standard.com/article/companies/fireside-ventures-announces-closing-of-fund-ii-investment-in-gynoveda-119112000033_1.html">Fireside Ventures.
https://gynoveda.com/pages/about-us">Founders have proven track record & reputation with digital unicorns experience like Jio, Cleartrip, Intelenet, Concentrix. Currently on a mission to build the world’s largest menstrual health company.
Work Description:
- Achieve company sales targets using paid marketing channels
- Google : Search, YouTube, Adwords, GDN, Affiliate
- Social : Facebook, Instagram
- Marketplace : Amazon, Flipkart, healthcare and women platforms
- Obsessive focus on on-page conversion, CPM, CPC, cost of acquisition and ROAS
- Lead video content marketing using creatives, audiences, A/B tests
- Build cross-platform FUNNELS to implement retargeting strategies
- Setup customer journeys using marketing automation tools, Email, SMS, WhatsApp
- Develop marketing campaigns with a strong HOOK to drive eCommerce sales on website
- Sharp focus on hyper-growth yet achieve profitable unit economics
- Accountable for digital marketing from strategy to execution
Candidature requirements:
- 7+ years of digital marketing experience in performance marketing with digital first brand
- Proven track record in running D2C consumer acquisition funnels across FB, Google, Affiliates
- Video-content-led online marketing added plus
- Deep expertise in performance marketing especially using remarketing strategies
- Strong analytical mindset with data driven decision making
- Highly digital tools savvy to drive performance
- Passionate to work in entrepreneurial set-ups, comfortable with ambiguity and working in a constantly evolving business environment
Why & Who should consider :
Be the first 20 to join and become a part of the founders' club. We are set to inspire women to take charge of their health and therefore their lives.
Consider this an opportunity only if you believe in leading the change and make an impact in others lives. Consumer insights is an obsession.
This might not be a typical 9 to 5 job. You’ll not only set your own benchmarks but also paves the way for future teammates. If you’ve a Ninja-like attitude in you with an ability to hustle then your career will attain new heights as we grow business together.


Job Responsibilities
- Design, Architect, Develop and maintain existing and new iOS applications.
- Collaborate with a team of users and developers to define, design and deploy new features and functionality.
- Complete Analysis, design, development, modification & implementation of computer applications throughout the entire software development life cycle.
- To ensure the best possible performance, quality and responsiveness of the App.
Required Skills
- 2-5 years of experience of iOS development experience with Objective-C or Swift.
- Mastery of Objective-C, Cocoa & the iPhone SDK.
- Experience and Knowledge of mobile platform architecture limitations with the Expertise to overcome those technical challenges.
- Experience utilizing networking protocols in Mobile Application Development.
- Experience in SVN / GIT code repositories.
- Experience on Web Service Integration (SOAP, REST, JSON, XML)
Desired Skills
- 2-5 years of experience into iOS Development.
- Proven leadership skills, including the ability to motivate and lead other talented developers and designers.
- Good communication skills.
Candidates who can join immediately would be preferred.
Note: If you are willing to apply on the above post, kindly add your live projects App Store links in the resume.
· IMMEDIATE JOINER
Professional Experience with 5+ years in Confluent Kafka Admin
· Demonstrated experience design / development.
· Must have proven knowledge and practical application of – Confluent Kafka (Producers/ Consumers / Kafka Connectors / Kafka Stream/ksqlDB/Schema Registry)
· Experience in performance optimization of consumers, producers.
· Good experience debugging issues related offset, consumer lag, partitions.
· Experience with Administrative tasks on Confluent Kafka.
· Kafka admin experience including but not limited to setup new Kafka cluster, create topics, grant permissions, offset reset, purge data, setup connectors, setup replicator task, troubleshooting issues, Monitor Kafka cluster health and performance, backup and recovery.
· Experience in implementing security measures for Kafka clusters, including access controls and encryption, to protect sensitive data.
· Install/Upgrade Kafka cluster techniques.
· Good experience with writing unit tests using Junit and Mockito
· Have experience with working in client facing project.
· Exposure to any cloud environment like AZURE is added advantage.
· Experience in developing or working on REST Microservices
Experience in Java, Springboot is a plus

Our client is the Health-tech initiative of India's largest business house. Started in 2015, it empowers healthcare providers and consumers in India. All healthcare monitoring services are made available through an app that will help connect doctors, hospitals, pharmacies, laboratories and consumers, enabling preventive and predictive healthcare. It helps the care-givers to track the entire patient journey from the initial appointment and maintaining their records, generating lab test reports to providing virtual consultation and home-care solutions. It is expected that this futuristic guide will strengthen the doctor-patient relationship and enhance the in-clinic experience.
As the React JS- Developer,you will be responsible for developing a flexible and well-structured front-end architecture, that is robust, scalable and aesthetically appealing for our cutting edge health-tech applications
What you will do:
- Building Progressive Web App components and features for the company's advanced health-tech platform using React Js, Node Js
- Communicating effectively in a cross-functional product development team and presenting ideas and solutions effectively.
What you need to have:
- Strong proficiency in JavaScript, including DOM manipulation and the JavaScript object model
- Good understanding of HTML5 and CSS3
- Thorough understanding of React.js and its core principles
- Experience in building new components and features for a Progressive Web App using React JS and Node JS
- Experience with popular React.js workflows (such as Flux or Redux)
- Experience with integration of RESTful APIs
- Familiarity with modern front-end build pipelines and tools
- Experience with common front-end development tools such as Babel, Webpack, NPM, etc.
- Proficient understanding of code versioning tools, such as Git or SVN
- Excellent problem-solving skills
MLOps Engineer
Required Candidate profile :
- 3+ years’ experience in developing continuous integration and deployment (CI/CD) pipelines (e.g. Jenkins, Github Actions) and bringing ML models to CI/CD pipelines
- Candidate with strong Azure expertise
- Exposure of Productionize the models
- Candidate should have complete knowledge of Azure ecosystem, especially in the area of DE
- Candidate should have prior experience in Design, build, test, and maintain machine learning infrastructure to empower data scientists to rapidly iterate on model development
- Develop continuous integration and deployment (CI/CD) pipelines on top of Azure that includes AzureML, MLflow and Azure Devops
- Proficient knowledge of git, Docker and containers, Kubernetes
- Familiarity with Terraform
- E2E production experience with Azure ML, Azure ML Pipelines
- Experience in Azure ML extension for Azure Devops
- Worked on Model Drift (Concept Drift, Data Drift preferable on Azure ML.)
- Candidate will be part of a cross-functional team that builds and delivers production-ready data science projects. You will work with team members and stakeholders to creatively identify, design, and implement solutions that reduce operational burden, increase reliability and resiliency, ensure disaster recovery and business continuity, enable CI/CD, optimize ML and AI services, and maintain it all in infrastructure as code everything-in-version-control manner.
- Candidate with strong Azure expertise
- Candidate should have complete knowledge of Azure ecosystem, especially in the area of DE
- Candidate should have prior experience in Design, build, test, and maintain machine learning infrastructure to empower data scientists to rapidly iterate on model development
- Develop continuous integration and deployment (CI/CD) pipelines on top of Azure that includes AzureML, MLflow and Azure Devops

● Working alongside other developers, product managers and designers
● Own a feature and bring it to the production application.
● Build pixel-perfect, buttery smooth UIs across both mobile platforms.
● Leverage native APIs for deep integrations with both platforms.
● Diagnose and fix bugs and performance bottlenecks.
● Maintain code and write automated tests to ensure the product is of the highest quality.
● Writing clean, readable, and testable code
● Hiring and leading team (Senior Web Developers)
Skills Required
● Must have hands-on working exp on React-Native and different packages.
● Strong working knowledge on React Native and Redux
● Experience on REST with JSON.
● Proficient understanding of code versioning tools, such as Git
● Experience in building and supporting high-performance applications
● Java/Swift Knowledge to create a native bridge is a plus.
● Prior experience with Firebase is a plus.
● Javascript, React Native, Software Architecture, Mobile Development, Unit Testing, Swift, Java


