Subodh Popalwar
Software Engineer, Memorres
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Job description
We are looking for enthusiastic candidates with a flair for English writing to join as Content writer for a search firm. You will be responsible to create insightful, engaging and credible content following the editorial guidelines.
Required Candidate profile
Knowledge of fundamental grammar
Excellent English writing skills
Be creative and innovative thinker
Enthusiastic about researching trending content
Role: Content Creation / Writer
Industry Type: HR
Department: Content, Editorial & Journalism
Employment Type: Full Time, Permanent
Role Category: Content Management (Print / Online / Electronic)
Education
UG: B.A in English, Journalism, Any Graduate
PG: M.A in English, Journalism, Integrated PG in Journalism / Mass Communication
1. Ideation, planning and execution of content calendars for Insta, FB, Twitter and LinkedIn (to work design teams)
2. Write copies and captions for platforms. And work with the design team to execute creatives.
3. Responsible for the growth of each platform
a. Followers
b. Engagement
c. Driving conversations
d. Traffic to the website from these social media channels
4. Use social media listening and analytics to understand areas of improvement and take necessary action on a weekly basis (also includes weekly reporting and suggestions). Provide insights to copy+design team in order to create innovative content
5. Assist in scheduling content on the platforms (as needed)
6. Ensure queries on social platforms are catered to always (to work with customer care/ORM)
7. Partnerships with brands/platforms to increase follower base and engagement for own platforms as needed
8. Plan and execute shoots for social media (still and reels)
COMMUNITY
1. Build an external community to support and enhance brand awareness metrics.
2. Work with internal and external teams to ensure that the content calendar is set and executed (for external community) in a timely manner.
PR
1. Work with PR team to build brand awareness and salience
2. Ensure monthly dissemination of press releases and consequent coverage
3. Work with copy team to draft answers, articles, press releases for brand campaigns, launches et
• Responsible for writing, editing, and proofreading content
• Ideating and formulating a suitable content strategy to support the business needs
• Enhancing web traffic and user engagement by managing content across all social media
platforms
• Write engaging social media content
• Collaborate with marketing, PR, and customer experience to develop a variety of content
marketing materials
• Interpret creative direction and adapt points from creative briefs into persuasive copy
• Scheduling timelines for posting content
SKILLS REQUIRED:
• Creativity and ability to develop engaging content
• Excellent communication and writing skills
• Good time management and organizational skills
• Basic technical knowledge of HTML and web publishing and high computer literacy
• Knowledge of SEO and web traffic metric
• Social media management experience
• Strong research skills
About Us
Classplus is India's largest B2B ed-tech start-up, enabling 1 Lac+ educators and content creators to create their digital identity with their own branded apps. Starting in 2018, we have grown more than 10x in the last year, into India's fastest-growing video learning platform.
Over the years, marquee investors like Tiger Global, Surge, GSV Ventures, Blume, Falcon, Capital, RTP Global, and Chimera Ventures have supported our vision. Thanks to our awesome and dedicated team, we achieved a major milestone in March this year when we secured a “Series-D” funding.
Now as we go global, we are super excited to have new folks on board who can take the rocketship higher🚀. Do you think you have what it takes to help us achieve this? Find Out Below!
What you will do
We’re looking for efficient Youtube Channel Managers who will help to take vision forward. The vision being to be the first ones in the market to bring exclusive and authentic content related to state-level exams.
So, you need to be someone ready to take up the responsibility of handling the overalls of multiple YouTube Channels across multiple states. As part of that, we’ll need you to: -
- Own the entire YouTube strategy and its implementation on multiple channels. Come up with effective growth strategies for sustained growth
- Manage the creators, content, and overall production of the videos that’ll go on the channel.
- Lead 4-6 people teams with a good mix of creative and technical skills
- Make data driven decisions and carry out regular data analysis
You should apply if you
- Bring your A-Game: Is analytically strong with an understanding of content and domain knowledge. Candidates who can innovate in limited budgets will be preferred!
- Know the yard: Should have worked on brand or content strategy in the digital domain. An experience of 2-3 years is required. Having significant Youtube Experience is ideal.
- Are stacked with the necessary skills: Mid level data analysis skills, the skill to to manage a team of 4-6 people, and some basic excel will do the job.
Being a Part of the Clan!
At Classplus, you’re not an “employee” but a part of our “Clan”. So, you can forget about being bound by the clock as long as you’re crushing it workwise😎. Add to that some passionate people working with and around you, and what you get is the perfect work vibe you’ve been looking for!
It doesn’t matter how long your journey has been or your position in the hierarchy (we don’t do Sirs and Ma’ams); you’ll be heard, appreciated, and rewarded. One can say, we have a special place in our hearts for the Doers! ✊🏼❤️
Are you a go-getter with the chops to nail what you do? Then this is the place for you.
The selected intern's day-to-day responsibilities include:
- Developing content for blogs, articles, product descriptions, social media, and the company website.
- Assisting the marketing team in developing content for advertising campaigns.
Editing and polishing existing content to improve readability.
- Conducting keyword research and using SEO best practices to increase traffic to the company website.
- Creating compelling headlines and body copy that will capture the attention of the target audience.
- Identifying customers' needs and recommending new content to address gaps in the company's current content.
Able to develop content in multiple formats and can differentiate among website content, SEO based content and understanding of keyword density, Meta tags, Keywords insertion.
Responsibilities and Duties
Good command over English
Ability to write fresh, unique, high quality and error-free content
Candidates who have written for websites and have exposure to SEO centric content writing would be preferred.
Knowledge of Keywords insertion & placement, sequencing, keyword density, etc preferred
Ability to research the internet and gather reliable data and information to use in content writing.
We are looking for a copywriter with an experience of 2 years who could take care of different marketing content throughout its journey until it gets published. It means you would not just write content but use Canva to design images, coordinate with the SEOs to optimize the content for search engines, and work with different team members to get the content uploaded.
We are looking for a writer who loves reading and for whom writing is second nature. If you read books, especially novels and newspapers, we would love to talk to you.
Our target audience comprises businesses. Therefore it is essential that you are able to write in a business language yet make it engaging.
PLEASE NOTE:
1. This is an in-office role
2. You must complete a series of in-office tasks if you are shortlisted.
3. When we say 2 years of experience, we mean experience working for an organization as an employee. It won't include freelancing.
4. You would be working with an enthusiastic and dynamic team of digital marketing specialists who have built the digital presence of Focus Softnet from the scratch.
5. We expect you to be self-driven. You would get strong support from the team to help you in your work. However, we expect you to be committed and responsible regarding your own work.
Responsibilities:
· Read and absorb everything related to our products and software
· Write about our products and software in an engaging way
· Ensure the content is in line with our branding and messaging style
· Create new content to assist marketing campaigns
· Work closely with marketing team members
· Optimize content using SEO best practices
· Write blog articles based on SEO guidelines and keywords which you would be provided with
· Write content for Case Studies and White Papers after carrying out thorough research on relevant topics
Qualifications:
· Any graduate or post-graduate with proficiency in the English language
· Must be a regular reader
· Proficiency in major digital and print platforms
What you’ll be doing:
● Write content for the blog and large story pieces. Interview senior facility management executives and real-estate leaders.
● Product content: Create an educational product and solution content across platforms.
● Customer marketing: Become an expert on our customers and their unique cases. Write compelling case study content in multiple formats (webpage, blog, video, social) that highlights how Facilio helps enterprises transform facilities experience.
● Sales Enablement: Communicate value proposition and high-value sales materials, presentations, partner training, and feature collaterals.
● Optimize all content for SEO for better reach, measure and improve content programs
What type of skills you’ll need:
● Previous experience: 1-3 yrs of experience of content writing or marketing experience, preferably at B2B tech product company
● You love writing stories. Have many examples to show. Can work with consistent feedback.
● You love to research, to dig below the surface, and uncover the truth.
● Customers are always your main focus and priority.
Follow CutshortSubodh Popalwar
Software Engineer, Memorres