Copywriter

Salary: Upto 50,000 per month

Experience: 2-5 years

About Us:

Excelohunt Infotech is a dynamic and innovative IT company dedicated to providing personalized, top-tier impactful, and engaging email campaigns to help businesses thrive in today's digital landscape. Our approach focuses on building meaningful connections between brands and customers, fostering engagement, and long-term success. We operate in 26+ countries, leveraging our global presence to deliver cutting-edge solutions to our clients.

Job Description:

We are seeking a dynamic and experienced Email Marketing Specialist to join our team. The ideal candidate should demonstrate proficiency in planning, executing, and optimizing email marketing campaigns, specifically in E-commerce and Cold email marketing. As an Email Marketing Specialist, you will play a crucial role in enhancing engagement, nurturing leads, extracting contacts, and ultimately contributing to the overall success of our marketing initiatives. The candidate should possess expertise in Email copywriting, have the capability to guide designers in email designing, and be proficient in campaign planning, work/content calendar management, and monthly report analysis.

What We Offer:

• Hybrid work model
• 5 working days
• Opportunity to join a team where you can grow and expand your professional experience
• Competitive compensation
• Working in a creative and enthusiastic international environment
• Professional Atmosphere - Meet creative people

Responsibilities:

1) Project Preparation:

• Collaborate with the sales team to gather requirements for email campaigns.
• Understand the brand, analyze competitors and conduct market research for strategic planning.
• Develop comprehensive project plans and timelines in the form of a content calendar.
• Set up tools, manage email/domain setups, and verify contact information.
• Ensure the integration of email marketing strategies with overall marketing objectives.

2) Campaign Planning:

• Strategize and plan email campaigns based on target audience and marketing goals.
• Segment email lists to deliver personalized and targeted content.
• Analyze data and insights to optimize future email campaigns.

3) Working on Projects:

• Execute end-to-end email marketing campaigns, from creation to deployment.
• Monitor and analyze campaign performance, providing insights for continuous improvement.
• Collaborate with design teams, integrate feedback, and optimize E-commerce flows.
• Oversee end-to-end email campaign management, including copywriting, guiding designer and design implementation.

4)Team Management:

• Lead and manage a collaborative team.
• Delegate tasks based on team members' strengths.
• Provide guidance and support for professional development.
• Foster a positive and productive team environment.

Requirements:

• Graduation/ Diploma is a must.
• 2-5 years experience as an Email Marketing Specialist.
• Strong knowledge of E-commerce and Cold email marketing.
• Hands-on experience with A/B testing for optimization.
• Strong understanding of email marketing tools and platforms such as Mailchimp/Klaviyo/instantly etc.
• Proficiency in real-time analytics, post-campaign analysis, and generating detailed reports.
• Excellent communication and collaboration skills.
• Ability to prioritise tasks, engage in advanced planning, and manage project timelines effectively.
• Expertise in Email copywriting.
• Leadership skills for leading and managing a collaborative team.
• Ability to delegate tasks and provide guidance for team members.
• A positive and supportive approach to foster a productive team environment.
• Detail-oriented with strong organizational skills.
• Ability to manage multiple projects simultaneously.

We are looking for a social media manager for our blockchain company.

Things will include community management on telegram, instagram, twitter facebook.

We have over 10,000 members on telegram.
We have over 16,000 followers on twitter. (https://twitter.com/CryptionNetwork)

Responsibilities: 

1. Develop and execute a comprehensive corporate content strategy that aligns with the company's communication goals and target audience. This includes creating compelling and impactful content for various channels such as the website, blog, social media, and corporate collateral.

2. Collaborate with internal stakeholders to gather information and insights for content creation, ensuring consistent brand messaging, tone, and voice across all corporate communication channels.

3. Conduct market research to stay informed about industry trends, customer needs, and competitor activities, using this information to inform content development and identify opportunities for proactive media engagement and thought leadership.

4. Optimize content for search engines and track content performance using relevant analytics tools, making data-driven decisions to improve content effectiveness.

5. Plan, coordinate, and manage public relations activities, including press releases, media interviews, media outreach campaigns, and building relationships with key media contacts, journalists, and industry influencers.

6. Develop and execute corporate events such as conferences, seminars, and product launches, creating event strategies, budgets, and timelines to achieve communication objectives and maximize attendee engagement.

7. Create and distribute event-related communications, invitations, and promotional materials to enhance event participation and awareness, while securing speaking engagements and thought leadership opportunities at industry conferences and events.

8. Develop and implement internal communication strategies to foster employee engagement and alignment with corporate values and goals. This includes creating and distributing internal communications materials, organizing town hall meetings, employee forums, and facilitating open dialogue.

Qualifications:

1. Bachelor's degree in communications, public relations, marketing, or a related field. Advanced degree preferred.

2. 4+ years of experience in corporate communications, public relations, or related roles.

3. Strong knowledge of corporate communications principles, strategies, and best practices.

4. Proficiency in communication tools, digital platforms, and analytics for content creation, distribution, and measurement.

5. Excellent written and verbal communication skills, with the ability to craft clear and impactful messaging.

6. Creative thinking and the ability to develop unique content ideas and innovative communication strategies.

7. Strong analytical skills to interpret data, measure communication effectiveness, and make data-driven decisions.

8. Ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced environment.

9. Familiarity with SEO, social media marketing, and emerging communication trends and technologies.

10. Strong leadership and team collaboration skills to work effectively with cross-functional teams and external partners.

You will be responsible for:

• Assist in the content marketing program and leads generated from the program
• Assist in the execution of the content marketing program. Program Manage development of engaging content for Blogs, Whitepapers, How-to's, Videos, Website, Podcasts to help customers understand the Phyllo Platform.
• Manage promotion of the content marketing program initially through organic channels
• Research industry trends, reports and keywords to talk about interesting topics in the industry.
• Collaborate with the Sales and Product Teams to design content briefs
• Test and optimize messaging, copy and creatives for website, blog, and other mediums of content.
• Improve website performance focusing on keywords and creating SEO-friendly content

You will be responsible for owning the leads coming from the content marketing program and the subsequent monthly, quarterly and annual targets associated with it.

Here is how you will continuously add value to the organization:

• Research and identify new industry trends that will feed into the content strategy.
• Work with internal teams to understand the challenges faced by Phyllo’s customer to further design the content strategy
• Work with freelancers and agencies to esure quality and timeliness of content
• Design the ongoing content and publishing calendar for Phyllo across all owned channels - blogs, case studies, guides, podcasts and social media.
• Execute and scale the content strategy by either scaling the team internally or working through partners.
• Collaborate with internal experts from business and product teams on the content to make it more relevant to the market.
• Identify ways to promote the content for generation of leads
• Work with teams to optimise the quality and relevancy of leads through content
• Optimise content for SEO, monitor page rankings and quality of visitors
• Integrate the campaign leads and marketing signal back into Phyllo’s CRM

We are looking for someone with:

• 2-4 years of experience for running successful content marketing programs for B2B SaaS companies
• Any experience in the API / Developer Tool company is an added advantage
• Any experience with creator economy, either as a creator or marketing to creators is an added advantage
• Demonstrated creative thinking to come up with interesting campaign ideas by understanding of customers and their behavior
• Experience in integrating content marketing campaigns with CRM

What we offer:

• Work from home or your preferred location today, tomorrow, and forever.
• A work culture that helps you innovate and evolve continuously. Freedom from old school thinking.
• Choose to work in the hours you feel the most productive.
• We don't count your leaves. Take leaves as and when you require and have a healthy work-life balance for yourself.
• Laptop of your choice

As a Marketing Associate, you will lead and manage the day to day operations of the
marketing team at Cuddles Foundation with a vision to enlist new supporters for the mission and grow
existing relationships. You will report to the Marketing & Communications Lead.

Responsibilities:
→ You’ll manage the annual and monthly marketing calendar and scheduling of tasks
→ You’ll manage our campaigns and grow our engagement and reach strategically
through email, search and social media, taking full ownership of organisational
marketing goals.
→ You’ll work closely with the social media team to plan the content calendar and
promotional strategy.
→ You’ll work closely with the digital team to update the blog and other dynamic
website content.
→ You’ll liaise with the creative team for campaigns and collaterals needed for
fundraising campaigns, events and programmes.
→ You’ll write communication briefs that are backed with content, research and insights
for the creative team to execute.
→ You’ll manage incoming media requests.
→ You’ll represent the organisation and team at industry events, fundraisers and press
conferences.

Must Haves :
→ You have a bachelor’s or a master’s degree in communication or advertising or digital
marketing.
→ You have 3-4 years prior experience working in a marketing or communications role,
preferably in the e-commerce or digital space.
→ You have superior written and verbal communication skills.
→ You have proven success in executing digital marketing and communications
strategies and campaigns for consumer brands.
→ You’re up to date on consumer insights and trends.
→ You’re capable of working well as part of a team as well as independently.
→ You’re tech-savvy and have worked with applications like Mailchimp, Canva and
Zoho.
→ You’re open to traveling and commuting to field sites when needed.

Skills :

You see the bigger picture.
You can think analytically and strategically. You're able to break a large project into bite-size
pieces while always keeping your eye on the big picture. You think two steps ahead and can
see how complex initiatives come together for maximum impact.
You get things done.
You’re a great multitasker and capable of simultaneously managing multiple projects with
different deadlines. You follow through on every job, no matter how big or small. You live for
hitting deadlines and understand the importance of keeping on schedule. You love to identify
people’s strengths and build processes to make things run more smoothly.
You’re a stickler for organising things.
You have remarkable attention to the smallest details. You have an excellent project
management skills and the ability to meet deadlines.
You're a communication ace.
You keep everyone in the know so that the job gets done efficiently and effectively. You
know when to ask for help, when to listen, and when to speak up. And you're known for your
professional candour.
You have a team ethos.
You thrive in a creative, inventive, fast-paced start-up environment. You're excited to work
cross-functionally with other departments and enjoy bringing people together to achieve a
goal. People enjoy working with you because they know they can trust you.

Location : Mumbai/ Remote
Open to remote/hybrid working modes. You may need to come into the office for meetings
or training  

Responsibilities

 Analyze user engagements (e.g. click-through and bounce rates)

 Report on web traffic from all social media

 Build and support SEO strategies, including optimizing keywords in content marketing projects

 Identify the habits of our online customers and suggest ways to reach a broader audience

 Maintain a cohesive strategy across all platforms to increase our brand awareness

 Coordinate with our digital team and the Marketing department to design advertising campaigns

 Ensure timely responses to customers and followers’ queries and comments

 Advise other employees on their social media activity (e.g. how to respond to comments and questions by customers and what to share on personal or company accounts)

 Research how emerging social networks and features can benefit our company

Requirements:

 Previous work experience as a Social Media Analyst, Social Media Coordinator, or similar role

 Hands-on experience with social media platforms and digital marketing campaigns

 In-depth understanding of SEO, keyword research, and Google Analytics

 Experiences with social media management tools, like Buffer and Hootsuite

 Familiarity with online content (experience with WordPress and content management systems preferred)

 Ability to identify target audience preferences and trends

Excellent communication skills

 Time management and multitasking skills

 Additional qualifications in digital technologies or social media management will add plus points to your performance.