Shubham Vishwakarma
Full Stack Developer - Averlon
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Job Title: Digital Marketing Specialist – Email Marketing, SEO & LinkedIn Outreach
Experience: 4–6 Years
Location: [Insert Location / Remote / Hybrid]
Industry: IT Services | Custom Enterprise Applications | B2B Tech Marketing
Employment Type: Full-Time
About Us
We are a fast-growing IT services company focused on delivering custom enterprise application development, cloud-native platforms, and digital transformation solutions. We are targeting clients across SEA, India, Europe, GCC, and North America, and are building a global brand presence to support our expansion.
We are looking for a Digital Marketing Specialist with proven expertise in Email Marketing, SEO, and LinkedIn Outreach to support lead generation, online visibility, and global campaign execution.
Role Overview
As a Digital Marketing Specialist, you’ll lead email campaigns, SEO initiatives, and LinkedIn marketing efforts to engage enterprise decision-makers and generate qualified leads across key global regions. You'll collaborate closely with content, sales, and leadership teams to drive measurable marketing impact.
Key Responsibilities
Email Marketing
- Plan, create, and execute targeted email campaigns for lead generation, nurturing, and re-engagement across SEA, India, Europe, GCC, and North America.
- Develop personalized workflows based on buyer personas, industries, and intent signals.
- Continuously A/B test and optimize for open rates, CTR, and conversions.
Search Engine Optimization (SEO)
- Own and execute on-page and off-page SEO strategies to boost visibility across regional search engines.
- Conduct keyword research and content optimization for blog posts, landing pages, and service pages.
- Develop high-quality backlink strategies through guest posting, outreach, and digital PR.
- Monitor SEO performance using tools like Google Search Console, Ahrefs, SEMrush, or Moz.
LinkedIn Marketing & Outreach
- Design and manage LinkedIn outreach campaigns targeting enterprise decision-makers (CXOs, IT Heads, Digital Leaders).
- Build and manage prospect lists using LinkedIn Sales Navigator and engagement tools (e.g., Apollo, Lemlist, etc.).
- Collaborate with the sales team to coordinate messaging, follow-ups, and campaign timing.
- Manage company LinkedIn presence — schedule posts, engage with the network, and grow audience organically.
Analytics & Optimization
- Track and report campaign performance across all digital channels (email, LinkedIn, SEO).
- Generate insights and recommendations for continuous improvement.
- Maintain lead funnel hygiene and alignment with CRM (e.g., HubSpot, Zoho).
What You Bring
- 4–6 years of experience in B2B digital marketing, ideally within the IT services or enterprise tech space.
- Demonstrated success running international marketing campaigns across SEA, India, Europe, GCC, and North America.
- Hands-on expertise with email marketing tools (e.g., Mailchimp, HubSpot, Zoho Campaigns).
- Solid understanding of SEO and experience with SEO tools
- Proficient in LinkedIn Marketing and Outreach, including Sales Navigator and campaign tools.
- Strong communication and copywriting skills tailored to B2B enterprise audiences.
- Self-driven, detail-oriented, and able to manage multiple priorities in a fast-paced startup environment.
Nice to Have
- Experience with performance marketing (Google/LinkedIn Ads).
- Familiarity with automation tools (e.g., Lemlist, Apollo, HubSpot).
- Knowledge of HTML/CSS for email customisation.
- Exposure to content marketing and blog strategy for lead generation.
Why Join Us?
- Play a key role in expanding a global tech services brand.
- Drive measurable impact across multiple digital channels and markets.
- Work in a collaborative, innovation-driven environment with high visibility.
- Fast-track growth opportunities in a high-performance culture.
- Competitive compensation + performance-based bonuses.
A 23-year-old organization based in Vashi, Navi Mumbai looking for technical content writers and editors.
Job Description:
1. Refer and rewrite technical content.
2. Must have experience with SEO content writing.
3. Write content for products, profile, social platform, blogs, articles, case studies, FAQ, news release, events etc.
4. Strictly No AI TOOLS
5. Collaborating seamlessly with campaign managers, creative teams, and designers to ensure cohesive content creation.
6. Researching, writing, and editing engaging content.
Salary: 25000 to 30000 (may vary depending on the number of words that you write)
Office Location:
212, Central Facility Building II, APMC Market II, Sector 19, Vashi, Navi Mumbai - 400705, Maharashtra, India
Office Hours 10am to 7pm
- Monday to Saturday
About this role
We are looking for a versatile, enthusiastic content marketer with an inclination towards digital long-form content to join our founding team. As the second member of our marketing team, you'll need to possess a strong drive, take ownership of your work, and have an insatiable desire to take action and make things happen 🚀
You will be responsible for developing engaging, high-quality, and SEO-friendly content. Your primary focus will be on creating content that attracts and engages our target audience, drives organic traffic, and promotes brand awareness.
You will be working closely with the founders, marketing, and product teams to ensure that the content you produce stays relevant, user-friendly, and SEO-friendly at all times.
You will play a pivotal role in shaping our brand's voice and message and ensuring that our content is engaging and relevant to our target audience. You will be required to:
- Write a variety of well-researched, engaging, and target audience-oriented content, including but not limited to: long-form blogs, social media posts, emailers and newsletters, repackaging video content (podcasts and webinars), eBooks, whitepapers, website content, etc.
- Develop a deep understanding of the user, their stage of the journey and intent
- Frequently conducting keyword research and incorporating best SEO practices in the content you produce
- Hustle your way to find channels to promote the different forms of content that you will create
- Set up personal processes to improve the efficiency and effectiveness of the writing process: Strive to get to the published stage with minimal reviews
- Ensure all-around consistency with regard to the style, fonts, images and tone
- Research competitors and industry trends to come up with content pegs that communicate our USPs and strengths to the correct TG
- Publish high-quality compelling content within established timelines to achieve outcomes
- Work towards minimizing the time for research by curating high-quality sources for research
📎 Key qualifications
- Minimum 3 years - as a content marketer, or similar role in B2B SaaS company.
2. Own ROI-driven pipeline coverage by scaling inbound channels and nurturing deals to grow revenues
3. Strategize & execute go-to-market to expand into international geographies starting with US & UK market
4. Execute ABM to drive upsells & cross-sells within the customer business
5. Build customer case studies and success stories to drive demand and enable Sales
Is this you?
1. Overall 7 to 15 years of experience with 3+ years of experience in driving growth for a company with a subscription based model, driving cross border sales
2. Experience leading, recruiting & growing a team of marketers
3. A kickass storyteller and communicator with strong negotiation and persuasion skills.
4. A knack for creating experiences that shape perceptions.
5. Adopt a ‘get shit done’ mindset and demonstrate leadership, initiative, and motivation.
Ideal profile
1. You are driven by the desire to scale sustainably
2. You have a good insight into organic and non-organic channels
3. You have an experimental mindset and are constantly running different types of experiments
to figure out a scalable channel to help us acquire users and customers.
4. Along with quantitative research and data analysis, you also love talking to customers on a regular basis to gather feedback and learn about different use-cases.
5. You have strong experience with Firebase & Google Analytics.
6. You understand product positioning and can craft a great content and communication
strategy to strengthen the brand.
Google AnalyticsWe are looking for a Smart Product Marketer Intern or Consultant who can own the marketing responsibilities for our software products.
Skills Required
1. Marketing skills
- Drafting Marketing Plans,
- Growth Hacking
- A/B testing
- Landing page creation(HTML)
- Content Creation
- Understanding Google Analytics
- Google Ads.
2. Content
- Emails
- Content for Website
- App Store
- PlayStore
- SEO
Roles and Responsibilities
- Take the product to new heights to increase our revenue.
- Understanding the competitors, market, user problems, customer requirements, market trends.
- Collect and analyze data and create reports to help assess the right moves to capture the target market.
- Assist the assigned Manager and the team.
-
Brainstorm ideas with the team for planning the right strategy for the Product.
About Us:
Spacenos is the fastest-growing start-up which is innovating in the finance, edtech and marketing domain since 2015 and won multiple awards and recognitions from more than 40+ MNCs and Fortune 500 companies. Our Clients are based out of the U.S.A and Australia. We are funded & Supported by Government of Karnataka, Angel Investors and International Grants.
Hiring Process:
- Apply for your CV and past work to be reviewed.
- Receive a telephonic interview or assessment upon filling the final step form.
- Receive offer letter if selected.
Hiring Duration:
Our hiring process takes less than 24 hours from the time you receive the Final Step form.
Validity: Up to Dec 2023
- Apply soon, the earliest applicant would be preferred over the late applicants.
- Outstanding ability to think creatively, and identify and resolve problems
- Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere
- Ability to clearly and effectively articulate thoughts and points
- Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieve company goals
- High levels of integrity, autonomy, and self-motivation
- Excellent analytical, organizational, project management, and time management skills.
Google Analytics
Role Description -
- Workindia is a 100% Product Company [Not Product-Enabled]. With PMF Stage completed 2 years ago, Company has seen rapid scale to become the largest Blue Gray Collar Recruitment Company in India today.
- With scale, Company focuses on one, expansion of existing business initiatives and two, addition of new business initiatives on an ongoing basis.
- Role of the candidate is to head the digital marketing Team
Eligibility -
1. Academic background: Engineering Only. Non-Engineers are not eligible to apply for this role.
2. Work Experience: Minimum 4 years of experience required.
3. Candidate should have good analytical skills, effective leadership and communication skills.
4. Candidate should have experience in using marketing data tools and marketing analytics.
5. Candidate Should have been involved in deciding team size, team structure, have experience of budget allocation to the various marketing channels, independent thinking on strategy vs. only execution.
Just to inform you; the company has excellent work environment and work culture.
Qualifications -
BE / B tech/ MBA only requested to apply. Good institutes will be given preference.
If interested, kindly share your updated CV along with the following details:
1. Total experience:
2. Current CTC
3. Expected CTC
4. Notice Period
5. Contact Number:
6. Email ID
7. Qualification:
Contact Person:
Shubha Gupta
HR Manager
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon