We are looking for an experienced Social Media Executive to assist in the planning, execution and optimization of our online marketing efforts for our d2c women fashion brand. Individual should be experienced preferably from fashion industry.
Immediate joining preferred.
Job Location: Kandivali West, Mumbai (western line candidate)
Job Type: Work From Office, Full-Time
Exp: 2-3 years
Responsibilities of Social Media Executive:
- Identify target audiences, objectives and desired outcomes of marketing campaign
- Assisting in photoshoots, product styling, mood boards, product naming and descriptions and creatives for social media
- Research and develop marketing strategy, and evaluate success strategy
- Develop content of marketing campaigns
- Manage the brand’s website and e-commerce destination, as well as spearhead monthly email newsletters
- Identify and develop relationships with key digital influencers
- Work with social media team and align strategy across relevant platforms including Facebook, Instagram, Twitter and Pinterest; identify and prioritize new and relevant channels
- Day-to-day content planning with colleagues, creation, posting and management across the channels
Qualifications:
- Degree in marketing or related field
- Experience in social media marketing, influencer marketing, content writing.
- Strong analytical, communication, time-management and creativity skills
- Good English communication and writing skills required; the ability to understand, help define, and articulate the fashion brand is essential
- Immediate joining preferred
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for a smart marketing professional to build this community leveraging a range of digital channels. In parallel, Flexing It is also focused on providing a community to its consultants and this role would involve
driving our engagement initiatives as well. This individual would work closely with the founder and senior team to set up a strong growth acquisition channel via content and building strong narratives via
the community.
The key responsibilities for this role include:
Crafting and driving campaigns to scale Flexing It’s community of consultants
o Identifying the target skills (e.g., new technology areas, analytics)and geographies (e.g., Singapore, Vietnam)
o Thinking through channels and planning campaigns - both paid and non paid Overseeing implementation of the campaigns and tweaking as needed
o Coordinating with the Tech and product team to ensure SEO and organic search is
optimised
Developing and driving a content marketing strategy with our community at the centre
o Working with the senior team to develop the focus content themes for the year and planning out formats (e.g., blogs, case studies, stories)/channels (social media, others)
o Developing a strategy for engaging with our consultant community on a regular basis to – help them build their brands better and exhibit thought leadership, get a pipeline of user generated content that will be helpful for other members of the community
Coordinating the marketing and amplification for Flexing It’s branded research and data-backed publications
o Building relationships and managing the interaction with press and media
Tracking overall marketing performance on a regular basis and working with the senior team to refine the strategies from time to time
Skills needed
Given that we expect Content Marketing - to both consultants and clients/enterprises – to be an integral strategy, the candidate must have excellent writing and communication skills.
We are also looking for a team member who is creative and identifies new ideas using basic principle thinking. Given that we are targeting accelerated growth especially over the next couple of years, urgency, ownership for results, and collaboration are must haves.
This role will own several key business goals for Flexing It and hence the thinking, implementation of campaigns/strategies and analysis and results will be critical. You will be required to work with a variety of internal and external stakeholders and strong communication and interpersonal skills is a must.
Area
We are on a mission to enable businesses to build agile and accountable technology teams that can deliver results in a secure and scalable way. You will be working with the leadership team of the company to decide content strategy and assist marketing efforts.
Role
We are looking for a Content Writer to join our editorial team and enrich our websites with new blog posts, guides, and marketing copy.
Content Writer Intern responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types and proofreading articles before publication. If you’re familiar with producing online content and have an eye for detail, we’d like to meet you. Feel free to share samples of your work or portfolio of your published articles, along with your application.
Ultimately, you’ll deliver quality writing pieces that appeal to our audiences, attract customers and boost brand awareness.
Responsibilities
- Research industry-related topics (combining online sources, interviews and studies)
- Write clear marketing copy to promote our products/services
- Prepare well-structured drafts using Content Management Systems
- Proofread and edit blog posts before publication
- Submit work to editors for input and approval
- Coordinate with marketing and design teams to illustrate articles
- Conduct simple keyword research and use SEO guidelines to increase web traffic
- Promote content on social media
- Identify customers’ needs and gaps in our content and recommend new topics
- Ensure all-around consistency (style, fonts, images and tone)
- Update website content as needed
Qualifications
- Bachelor's Degree BBA/BSc in Marketing, English, Journalism or related field
- Proven work experience as a Content Writer, Copywriter or similar role if available
- Familiarity with web publications
- Excellent writing and editing skills in English
- Ability to meet deadlines
Manager- Social Media
About SLAY
SLAY Coffee is India's best rated and fastest growing coffee brand with a vision to democratise great coffee experiences through technology & innovative customer experiences. With 3 core lines of business (SLAY Cloud for Online, SLAY Coffee Bars for Grab & Go and SLAY Packaged Coffees for home consumption), SLAY Coffee’s core promise is sophisticated convenience at pocket friendly prices. The brand is 2-years old and currently has a footprint of over 150 locations across 8 cities.
Culture at SLAY
Excellence is our North Star and our culture fuels this pursuit. We work together as a sports team*; each member is united by a common purpose and drives excellence by bringing their unique self to the team.
We aim to build and nurture a team that finds meaning and fulfillment in the work they do at SLAY. If who you are and what you value is in alignment with what SLAY is and what we value, then the pursuit of excellence becomes meaningful.
The following principles guide us in our day to day working at SLAY:
- Act with integrity and respect
- Be passionate
- Think long-term
Core Values
Our core values define how we operate and bring about an alignment of purpose. We learn and get inspired from each other in strengthening these behaviors & skills both at an individual level and collectively at the Company level. New members are added to the team and existing team members are rewarded and developed based on these values.
- Customer First
- Always solve for the customer, not for self or the Company
- Understand customers and markets deeply
- Courage:
- To think big, act without fear and voice your opinion.
- To question the status quo- go beyond rules and hierarchies.
- To act in the best interest of the customer and company, even if it calls for going outside your comfort zone
- To be transparent and open; we have nothing to hide
- Ownership:
- Act with authority to drive results
- Prioritize action over discussions
- Collaborate independently across teams
- Communicate proactively, eliminate the need for follow ups
- Curiosity
- To push the boundaries and innovate
- To never settle for less
- To make mistakes, learn, don't repeat
- Trust data over opinion
Beyond the salary (and great coffee!)
- Freedom to test out any idea in your function or outside of it.
- Gender-neutral policies
- Free Books Program- buy any book that you would like to read for the company library. The Company pays for it.
- 25% of your time can be devoted to the causes you care about. (Pursue your passion or hobby)
- Exclusive talks & insights from the experts for the growth & development of our team
- Full tuition fees sponsorship for Baristas
- Family support programs for Baristas
Opportunity
We are looking for a passionate storyteller for this role. As a Manager-Social Media in our Brand and Communications team, you will be responsible for driving brand resonance and engagement across all our social media channels.
Your Boss
You will report into Sr. Manager-Brand and Communications.
Your Team
You will manage a team of copywriters and designers while working closely with business teams and external partners.
Key Result Areas
- Establish SLAY’s brand persona through relevant and emerging social media channels including but not limited to Instagram, Twitter, Linkedin etc.
- Create content across formats (long form, posts, videos, podcasts, static images) either directly or through internal and external team members.
- Monitor the communities in real time and assess opportunities for conversations and leveraging any trends
- Dynamic reporting to gather insights basis data and help grow the communities over time
- Online reputation management. Managing queries, complaints, comments, and conversations
- Leverage the latest innovations on the medium and work with the team to stay up to date on the platforms
- Engaging with social media influencers to help build community through moderation & curation of discussions.
- Coordinating with designers, and with external partners.
- Brainstorming ideas for social media strategies.
Location- Gurgaon
Mode of Work- Office
Interview Mode- Online
Experience- 2 to 4 years
Content Writer
As a Content Creator, you’ll be working with teams across the company to create valuable content to educate our customers and wow our prospects. Your primary role will be to enrich our websites and mobile app with engaging blog posts, guides, and actionable marketing copy.
Your responsibilities include
- conduct thorough research on industry-related topics
- generate ideas for new content composition Write engaging content and ensure that it adheres to SEO standards
- proofread the articles before publication
You should possess excellent writing skills and have an eye for detail. You should develop content that attracts the target audience.
Roles and responsibilities
- Create content pieces that appeal to our audiences, attract customers and boost our brand awareness.
- Produce content marketing campaigns to drive leads and subscribers
- Utilize SEO best practices to generate traffic to our website
- Develop different content types, including email, social media posts, blogs, and white papers on a regular basis.
- Oversee our website, promote our blog and pitch articles to third-party platforms effectively.
- Work together with different departments to create innovative content ideas.
- Prepare well-organized drafts utilizing Content Management Systems (e.g. WordPress, Weebly, Joomla, etc).
- Assure all-around consistency for textual styles, pictures, fonts and tones in the content.
- Research industry-related topics by combining web sources, interviews and studies.
Requirements
- Bachelor’s degree in English, Journalism, Marketing or related field {Master's degree, a plus}
- At least 1 year of work experience as a Content Writer
- Experience with Content Management Systems (e.g. WordPress, Weebly, Joomla, etc) and marketing tools, MS Office or Google Suite
- Excellent understanding of digital marketing strategies including SEO, email marketing and web analytics.
- Outstanding writing and editing skills in English for a B2B as well as B2C audience.
- Ability to handle tight deadlines.
- Excellent interpersonal skills.
- Strong communication skills.
- Ability to work independently.
- Willingness to multitask and take new initiatives
About US
Sunstone Education
Sunstone is revolutionizing Indian higher education ecosystem. Founded in 2019, company’s vision is to bring accountability in the Indian higher education ecosystem and provide world class education to every individual and create industry ready professionals, aligned with dynamically changing industry needs.
Sunstone Education offers both online and offline courses (operating in an asset-light model). Sunstone is disrupting India's higher education space by offering Pay after Placement where fee is charged only after a student gets placed in a well-paying job. Sunstone conducts both long term MBA/PGDM in partnership with various universities across India and short-term online programs in various discipline including Analytics, Digital Marketing, Logistics and Supply Chain, Banking & Financial services, Sales management among others.Sunstone takes complete accountability of a student’s career and delivers industry integrated education leveraging modern technology with a focus on developing job-ready professionals. It has established a 100% placement record to date and has 500+ recruiters hiring from Sunstone.
To know more about us: http://www.sunstone.edu.in/" target="_blank">www.sunstone.edu.in
- Develop and lead a world-class content team that will develop content for
online courses on Management related courses. This job
will equip the candidate with highly sought-after skills including leadership
and instructional designing
- Collaborate with business development & project management team to
meet content production deliverables
- Define & structure content development process, work with educational
content across all levels
We’re on the lookout for a data-savvy Growth Marketing Manager to develop and execute marketing strategies to increase awareness and adoption of the product.
Our ideal candidate is a passionate experienced B2B product marketer with proven success in working with emerging products and driving GTM strategies in online media and/or SaaS companies.
- The key performance metric for the role will be growth in pages views & Inc42 plus subscriptions
- It is essential the person understands funnel based marketing centred around content & engagement
- It is of utmost importance to have an experience of marketing automation at scale
- Devise B2B, B2C integrated marketing campaigns with the aim of acquiring and retaining customers
- Find and target audiences & accordingly onboard/execute paid social media marketing, content aggregations and influencer marketing plans
- To sustain India’s largest tech media platform it takes qualitative content marketing & automation at scale along with data-backed decisions, heavy testing, the feedback loop to drive product and editorial.
Give your career a lunar slingshot, we are an equal opportunity employer.