Digital Marketer

Role Summary:

We are looking for a Marketing Specialist who understands both AI technology and the industrial manufacturing landscape. This person will be responsible for driving awareness, generating demand, and positioning our AI solutions as a critical tool for modern manufacturing.

Key Responsibilities:

• Develop and execute B2B marketing strategies to promote AI products tailored for the manufacturing sector.
• Craft messaging, positioning, and value propositions based on a deep understanding of manufacturing challenges and AI capabilities.
• Create high-impact content: case studies, product briefs, whitepapers, videos, webinars, and customer success stories.
• Work closely with product, sales, and data science teams to translate complex features into customer-focused benefits.
• Plan and manage industry-specific campaigns using digital marketing, email outreach, LinkedIn, and webinars.
• Represent the brand at manufacturing tech expos, webinars, and customer demos.
• Analyze campaign performance and optimize marketing efforts based on data-driven insights.
• Support lead generation and ABM (Account-Based Marketing) activities focused on key enterprise clients.

Required Skills & Qualifications:

• Bachelor's or Master’s in Marketing, Engineering, Business, or related field.
• 3+ years of experience in B2B marketing, ideally in SaaS, AI/ML products, or industrial/manufacturing tech.
• Strong understanding of the manufacturing domain (automotive, steel, FMCG, pharma, etc.).
• Familiarity with AI/ML concepts such as predictive maintenance, anomaly detection, computer vision, digital twins, etc.
• Proficiency in content marketing, digital campaigns, SEO/SEM, and marketing automation tools (e.g., HubSpot, Marketo).
• Excellent written and verbal communication skills with the ability to convey technical concepts in a simple, compelling manner.
• Ability to analyze data, track KPIs, and continuously improve marketing performance.

Preferred:

• Experience in working with data-driven platforms or IIoT (Industrial Internet of Things).
• Exposure to CRM systems like Salesforce.
• Knowledge of analytics tools such as Google Analytics, Power BI, or Tableau.
• Experience collaborating with cross-functional teams including data scientists, engineers, and sales.

Key Responsibilities:

• Identify potential clients through online research, LinkedIn, email campaigns, and other lead generation channels.
• Develop and execute outreach strategies via email, social media, and cold calling (if required).
• Build and maintain a pipeline of qualified leads for the sales team.
• Understand client requirements and promote our services effectively.
• Schedule meetings or demos for the sales team with potential clients.
• Maintain accurate records of leads and follow-ups using CRM tools.
• Collaborate with the marketing team to align lead generation with campaigns and content strategy.

Requirements:

• Strong communication and interpersonal skills.
• Ability to research and identify relevant leads and decision-makers.
• Familiarity with digital services like web design, mobile app development, and SEO.
• Self-motivated with a strong work ethic and target-oriented mindset.
• Basic knowledge of CRM tools (e.g., HubSpot, Zoho, or similar) is a plus.
• Bachelor’s degree in Marketing, Business, IT, or related field preferred.

Job Description - Content Writer:

An Executive of Corporate Communication team is required to communicate with all the levels of the organization, understand requirements and work with different verticals of the company to deliver clear communication as per business requirements. An understanding in branding is crucial to the success of this role and to adhere to the brand guidelines of FAI.

Competencies

• Gather stakeholder feedback on corporate brand & organization awareness levels using various modes of media and personal interaction.
• Analyze the voice of stakeholders and feed into a concise communication plan to convey the same.
• Monitors own work to ensure delivery within the desired performance standards. Understands the importance of delivery within expected time and brand standards and displays concern in case of deviation.
• Is open to feedback, different perspectives and ideas, and constantly improving one’s craft based on the feedbacks and discussions.
• Possesses excellent verbal and written communication skills to interact with all India-based business verticals as well as offshore partners.
• Must also display excellent inter-personal skills required to interact with colleagues including different teams, SMTs, offshore partners etc. for understanding business requirements and communicating the same.
• Encourages teamwork and collaboration by promoting openness and dialogue, facilitates participation of self and other team members in organizational decisions and motivates other team members and drives pride and positivity in work. Exhibits professionalism in conduct of work and respects others’ views.

Technical Skills

• Should be familiar with the ethos of marketing & branding.
• Should have excellent creative writing skills.
• Should be well versed with both short form and long form copy.
• Should have a relatively good understanding of social media channels and be able to craft clear, precise copy for the same.
• Should be aware of or willing to learn about emerging trends in corporate communication.
• Would be required to gather information & be aware of data gathering sources, techniques etc.
• Should be able to understand and work with relevant SOPs.
• Should be able to identify key messages and develop communication plan/campaigns accordingly.
• Should be able to articulate presentations for strategy & draft communications as per the requirements.

Qualifications

Graduate from any discipline with a strong portfolio. Relevant experience of 5 - 10 years will be preferred.

A Telesales Representative job description typically involves making outbound calls to potential and existing customers to promote products or services, building relationships, and ultimately closing sales. They are responsible for meeting sales targets, handling customer inquiries, and providing excellent customer service over the phone. 

Here's a more detailed breakdown of the responsibilities and skills involved:

Responsibilities:

• Outbound Calling: Contacting potential and existing customers to present products or services, often using sales scripts. 
• Sales Target Achievement: Meeting or exceeding individual and team sales quotas. 
• Customer Relationship Management: Building rapport with customers, understanding their needs, and providing solutions to encourage repeat business. 
• Product Knowledge: Developing a comprehensive understanding of the company's products and services to effectively address customer inquiries. 
• Lead Generation: Identifying and qualifying potential leads for the sales team. 
• Order Processing: Accurately processing customer orders and ensuring timely delivery. 
• Customer Service: Addressing customer inquiries, resolving complaints, and providing support. 
• Record Keeping: Maintaining accurate records of calls, sales, and customer information. 
• Collaboration: Working with other members of the sales team to achieve overall sales goals and strategies. 
• Market Research: Staying informed about industry trends, competitors, and customer feedback. 

Required Skills:

• Communication Skills: Excellent verbal communication, active listening, and persuasive skills. 
• Interpersonal Skills: Ability to build rapport, empathize with customers, and create positive relationships. 
• Sales Skills: Ability to identify customer needs, present solutions, and close sales. 
• Negotiation Skills: Ability to handle objections and resolve customer issues. 
• Time Management: Ability to manage a high volume of calls and prioritize tasks effectively. 
• Resilience: Ability to handle rejection and maintain a positive attitude. 
• Product Knowledge: Understanding of the products or services being offered. 
• CRM Proficiency: Familiarity with customer relationship management (CRM) software. 
• Technical Skills: Proficiency in using phone systems and other relevant

Technical:

• Rich experience with .NET Core (MVC)
• Strong C# and object-oriented programming skills
• Working knowledge of MSSQL 2016 or Above
• Html5, CSS3, LINQ, Entity Framework 6.X
• Provide best practices for Client-Side scripting using JQuery, ReactJS
• Previous experience with Web API, Restful APIs
• Core Architecture and Design Patterns (Builder, Generic Repository)
• Proficient understanding of code versioning tools (e.g. GIT, Azure DevOps)
• Experience with IoT projects would be added advantage

Non Technical:

• Effective Communication skills
• Good Listener & Interpersonal Skills
• Excellent Team Player
• Troubleshooting and Problem Solving Skills
• Assist with other areas of the Application Development Life Cycle as needed
• Required Test Driven Development Approach

Roles & Responsibilities:

• Able to attend Daily Scrum meetings
• Familiar with Agile Development Methodologies (Scrum/Kanban)
• Participate in peer-reviews for solutions related to coding.
• Help Team Leader to manage the flow of day-to-day operations
• Able to work with minimal supervision
• Maintain high standards of application quality within the team by establishing good practices and habits.

Are you passionate in coding, art and blockchain? Do you wish to face challenges ahead, develop and deliver features that will be extraordinary towards users? We are looking for experienced developers (blockchain, frontend, backend) to join our team and start a revolution!

About the role as a full stack engineer at Torum, you will be remotely working alongside our core development team from India, Turkey, Malaysia and other regions in the future. A good mindset of forward planning should be cultivated to better your performance!

You will also get involved in constant discussions with our Lead Developer and Operational team members regarding the ideas, concepts as well as feature specifications to further enhance our platform.

Key Responsibilities & Scope

• Delivering well tested, high quality software
• High scalability and flexibility solutions using micro services
• Work well in teams (bonus points if able to lead)
• Qualifications & experience

Highly Favored Experience

• Experience with Solidity
• Web3 JS experience
• Good software engineering skills, insights, and experience
• Good knowledge of cryptography
• Important: Ability to communicate (orally and verbally) well with the team in English
• Experience in building large-scale apps like Social Media, E-commerce, etc. where performance, scalability, and availability are the top priorities

Qualifications and Experience location GMT+8 or GMT+5:30

• Ability to work remotely or on-site (if Malaysia)
• More than 3 years of experience with Node JS (Express framework)
• More than 3 years of experience with React JS
• More than 3 years of experience with experience with MongoDB
• Experience in leading, or being a Senior in a full-stack team to build, constantly improve and optimize a commercial level product, with a decent user base
• Passion for best design, developing and coding practices
• Creating servers and databases for functionality
• Maximizing application performance, uptime, and scalability, maintaining high standards of code quality and thoughtful application design
• Excellent debugging and optimization skills
• Unit/integration testing experience