Content Writer

At Shipthis, we work to build a better future and make meaningful changes in the freight forwarding industry. Our team members aren't just employees. We are comprised of bright, skilled professionals with a single straightforward goal – to Evolve Freight forwarders towards Digitalized operations, enhancing efficiency, and driving lasting change.

As a company, we're just the right size for every person to take initiative and make things happen. Join us in reshaping the future of logistics and be part of a journey where your contributions make a tangible difference 

Learn more at www.shipthis.co

Role Overview:

The Digital Marketing Associate will be responsible for planning, implementing, and managing our company's digital marketing strategy. This role is crucial in increasing our online presence, engaging with our target audience, and driving lead generation and conversion through various digital channels.

What be you’ll doing?

Develop, plan, and implement comprehensive digital marketing strategies encompassing SEO, pay-per-click (PPC), social media, display advertising, and both inbound and outbound marketing campaigns.

• Craft and manage PPC campaigns across platforms such as Google Ads, Microsoft Advertising, LinkedIn, Facebook, and Twitter, including account-based marketing (ABM) platforms, ensuring effective targeting to meet organizational objectives.
• Optimize the company's social media accounts by implementing targeted strategies to enhance engagement and follower growth. Develop content calendars and create compelling content that resonates with the audience.
• Oversee the development, syndication, and distribution of content, as well as link-building strategies to enhance brand visibility and engagement within the logistics and freight forwarding sectors.
• Conduct detailed SEO site audits and generate reports focusing on technical, content, and off-site factors to ensure compliance with best practices.
• Analyze web analytics data and translate findings into actionable strategies to optimize campaign performance and achieve business goals.
• Build and optimize robust B2B campaigns on platforms like Google, Bing, and Yahoo, generating interest in offerings within niche markets and industries.
• Manage digital advertising budgets effectively, including bid management and adjustments based on performance metrics to maximize ROI.
•  Analyze paid search campaigns to identify optimization opportunities through ad copy, keyword adjustments, targeting strategies, bidding, and landing page enhancements.
• Monitor SEO performance using tools such as SEMrush, Google Search Console, Google Analytics, and Google Data Studio, synthesizing insights to inform internal teams.
• Conduct ongoing keyword research to support marketing initiatives, using insights to inform strategic and tactical recommendations across digital ecosystems.
• Stay updated on changes in industry trends and search engine algorithms, proactively communicating relevant updates to ensure competitiveness.

Who are we looking for?

Shipthis seeks motivated and energetic individuals who can contribute to our marketing endeavor, work in a dynamic environment, and work proactively to drive overall sales performance

• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools)
• Strong understanding of SEO/SEM, email marketing, and social media marketing
• Excellent written and verbal communication skills
• Analytical mindset with the ability to interpret data and make data-driven decisions
• Experience with content management systems (CMS) and basic HTML
• Creativity and ability to develop original content

Desired qualifications include

• Bachelor’s degree in marketing, Digital Media, Communications, or related field
• 6 months to 2 years of experience in digital marketing
• Certifications in Google Analytics, Google Ads, or other relevant digital marketing certifications
• Familiarity with graphic design tools (e.g., Adobe Creative Suite)
• Experience with marketing automation platforms

We welcome candidates

• Who is Immediate Joining
• Female candidates returning to work after a career break are strongly encouraged to apply
• Whether you're seasoned or just starting out, if you have the skills and passion, we invite you to apply.

We are an equal-opportunity employer and are committed to fostering diversity and inclusivity. We do not discriminate based on race, religion, color, gender, sexual orientation, age, marital status, or disability status.

Additional Information

• Location: Bangalore
• Job Type: Full-time/Internship
• Role: Digital Marketing Associate/Intern
• Industry Type: Software Product
• Functional Area: Marketing & Sales Operation

Looking for Content Writer to join our dynamic team and embark on a rewarding career journey

Research and write engaging and informative content for various platforms, including blogs, websites, and social media.

Proofread and edit content to ensure clarity, grammar, and style consistency.

Should know English

Optimize content for SEO to improve search engine rankings.

Fresher and Interns can also apply.

Work for Home Job

Home Computer/ Laptop is compulsory before applying

Job Title: Email Outreach & Marketing Specialist

• Location: Gurgaon
• Experience: 0-1 year
• Employment: Full-time (5 days)
• Salary: 4-5 LPA

Immediate availability to join is required.

Responsibilities:

• Develop targeted email campaigns and draft personalized outreach emails for prospects and partners.
• Analyze campaign data to optimize for better results, including email subject lines.
• Maintain and organize data effectively, multitask, and execute experiments with creativity.
• Monitor and analyze email performance metrics, including open rates, click-through rates, and conversions.
• Implement A/B testing to refine email content, subject lines, and calls-to-action.
• Segment email lists based on user behavior and demographics to personalize content.
• Conduct cold calls as required to drive engagement and book meetings.
• Occasionally conduct face-to-face client meetings.
• Create email databases for lead generation and stay updated with industry trends and best practices in email marketing.

Must-Haves:

• Excellent writing and communication skills.
• Familiarity with AI language models and prompting.
• Analytical mindset and data interpretation abilities.
• Passion for startups and entrepreneurship.
• Immediate availability to join.
• Ability to multitask in a fast-paced environment.

Content Operations Specialist 

Location: Work from home

Type: Primarily contract based 

Nature of work: Full-time.

As a Content Operations Specialist at Pratilipi Marathi, you will closely work with our Content Operations lead and other language owners to ensure delighting millions of readers via content curation. You will be the one who gets to decide which content list goes on our App and Website homepage. You will run writing competitions for thousands of authors. You will focus on the health and hygiene of your language by filtering content from the backend. You will get to decide which content goes into our social media. 

In short - you will own a content funnel in Pratilipi Marathi. We are looking for extraordinarily creative and logical personalities to create great experiences for our authors and build great reading experiences for our readers. 

What we are looking for in a person:

You must be passionate about stories and literature. Strong and commendable verbal and written communication skills in both Marathi and English are a MUST. You are hungry for growth and learning. You should be super organized, take ownership of each initiative, and have a curious mindset to learn new tools and techniques. Proficiency in Microsoft Office and G Suite is required, as is the ability to prioritize tasks and frequently multitask. You must have a deep love for Pratilipi, aspire to work with authors and make a positive impact in the language literature world.

What you’ll be doing:

• You will be closely working with our Content Operations team and take end-to-end ownership of Writing competitions in your language. You will work on ideas around writing competitions, You will create and translate drafts, rules, and value systems around competitions. You will be in charge of competition results and rewards mechanisms. 
• You will understand user funnels and take up focused initiatives to scale event participation and published content numbers. 
• You will do regular content sanity checks based on necessary metrics and choose the best content for the Pratilipi Premium section.
• You will do awesome vibrant translations of articles whenever required, by fully understanding the content needs.
• You will choose which story goes in front of readers on our Facebook channel. You will select creatives to engage readers in each story. 
• You will be an admin of our large social media page and group, where you will approve daily published content and establish communication and customer success. 
• You will be working on the health and hygiene of the platform by removing pirated content, hate speech, and explicit content. 
• You will read all event content and curate the highest quality event results based on necessary metrics and what is best suited for the Pratilipi community.
• You will reply to user queries over email and help them with any kind of issues related to Pratilipi events. 
• You will be responsible for assisting in the day-to-day content needs of our product managers in order to run different experiments. Your content would go to millions of readers each day. 

What we offer:

• Work opportunity in a high-growth start-up environment. Be a part of something big, exciting, and meaningful.
• Learn new skills, take on challenging tasks, grow as an individual, and grow within the organization.
• Career development in Content operations, Linguist, Content Management, Community operations, Content writing, or similar fields. 
• Dynamic, creative, and collaborative work environment. Supportive leadership.
• Flexible work hours and better work-life balance
• Work from Anywhere
• Salary 20-25k per month. 

Interview process:

• We won’t look for an experience.
• We would take interviews over a few phone calls and Zoom. 
• Expect one or two assignments once you clear the first round of interviews.

What you do as a Digital Marketing Manager ?

You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Digital marketing managers will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and budget.

Responsibilities

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build, and maintain our social media presence
• Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize the user experience
• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements and skills

• BS/MS degree in marketing or a related field
• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Experience in setting up and optimizing Google Adwords campaigns
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement

Creador Designs is a graphic design company specializing in logo creation, business branding design, packaging, and website development. Founded in 2014, Creador Designs offers corporate identity design and branding services to small businesses and start-ups. Over the years, we have grown to become one of the most respected online brands for logo design, corporate identity, and web design.

We offer you the opportunity to work with leading and dynamic brands all around the world every day. We are looking for a talented individual for the position of Digital Marketing Executive. Apply to us and unleash your curiosity and challenge your ideas. As you strive to make a real difference, we'll strive to make you a better you!

Requirements and skills :

• Proven experience as Digital Marketing Executive or similar role.
• Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM.
• Skills and experience in creative content writing.
• Analytical mindset and critical thinking.
• Excellent communication and interpersonal skills.

• Assist in the formulation of strategies to build a lasting digital connection with consumers.
• Plan and monitor the ongoing company presence on social media.
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness.
• Be actively involved in SEO efforts for  Social Media Marketing and Website. (keyword, image optimization etc.)
• Provide creative ideas for content marketing and update website.
• Prepare promotional emails and organize their distribution through various channels.
• Collaborate with designers to improve user experience.
• Acquire insight in online marketing trends and keep strategies up-to-date
• Maintain partnerships with media agencies and vendors
• Retaining existing clients.

About:

Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life. 

Role:

B2B Social Media Expert

Description:

Are you intimately familiar with the LinkedIn algorithm? Do you specialize in growing brand following on Twitter? Are you proficient in defining and executing social media strategies for Quora, Reddit, Instagram, and Facebook?  We’re looking for an expert with a solid understanding of how each social media channel works and how to optimize content so that it is engaging. As the B2B Digital Marketing Specialist, you will also be responsible for organizing and producing content that follows our clients’ brand guidelines.

Competencies:

• Consistent and self-driven to learn about social media platforms and trends. 
• Strong creative storytelling skills with a focus on visual and content aesthetics.

Skills:

• Working knowledge of SMM tools like Hootsuite, Moz, Loomly, etc.
• Working knowledge of design applications like Adobe Suite, Canva, etc., and other video editing tools.
• Adept at digital tools like Facebook Insights, Twitter Analytics, Google Analytics/Google Ad Manager.
• Adept at communicating in a professional, but unique social media “voice” for each client; directly aligned with the clients’ thought leadership and content platform.

Experience:

• Demonstrable B2B social networking experience and social analytics tools.
• Experience in managing multiple digital marketing campaigns with the ability to analyze and make recommendations on performance.
• Strong understanding of social media KPIs, keyword optimization tools, and social media algorithms.

Location and Type: 

Remote, Full-time

Evaluation:

Portfolios will be checked for expertise in the B2B domain. Please share only case studies of growth where the strategy and execution were owned end-to-end by you. Shortlisting will be followed by a video interview.