Content Writer

Are you obsessed with Spotify playlists, Instagram Reels, and YouTube Shorts? Do you know exactly what audio is trending before it hits the mainstream? We are looking for a young, high-energy, and creative Digital Media & Music Marketer to drive the campaign for our upcoming commercial feature film, SPARK, and an exciting pipeline of future projects.

This isn't a traditional 9-to-5 desk job. You will be the creative engine behind our music marketing, responsible for making our soundtracks go viral, building hype on social media, and getting our music heard on the right platforms.

What You Will Do (The Hustle):

• Create Viral Short-Form Content: Script, shoot, and edit high-engagement Instagram Reels, YouTube Shorts, and TikToks using movie footage, behind-the-scenes content, and trending audio formats.
• Influencer Outreach: Identify, pitch, and collaborate with digital creators, meme pages, and lifestyle influencers to use our movie tracks in their content.
• Music Streaming Hustle: Pitch and place our songs on curated Spotify, Apple Music, and JioSaavn playlists (both editorial and independent curator playlists).
• Radio & Media Coordination: Connect with Radio Stations (RJs and programming heads) to secure airplay, interviews, and promotional spots for the film's music.
• Community Management: Engage with fans in the comments, run online contests, and build a buzzing digital community around the film's release.

Who You Are (The Profile):

• Freshers Welcome! A degree in Marketing, Media, or Communications is a plus, but your personal social media footprint and passion matter more.
• Gen-Z Trend Spotter: You live on Instagram and YouTube. You understand algorithms, hooks, visual storytelling, and what makes people share content.
• Music Enthusiast: You know how the modern music ecosystem works—from Spotify algorithms to how a song trends on Reels.
• Natural Networker: You aren't afraid to cold-DM an influencer, email a Spotify curator, or call up a radio station to pitch our music.
• Basic Editing Skills: Handy with mobile editing apps (CapCut, VN, InShot, Canva) or Premiere Pro/Final Cut. You know how to cut a video to the beat of a song.

What’s In It For You?

• Real-World Film Marketing Experience: Get your hands dirty marketing a mainstream commercial cinema release (Spark).
• Portfolio Goldmine: Your work will be seen by hundreds of thousands of people. Perfect for building an enviable portfolio in entertainment marketing.
• Access & Networking: Work directly with film producers, artists, actors, and media executives.
• Growth Potential: GAP Studios is scaling a multi-film slate and music projects over the next three years. Prove yourself here, and you can grow into a core leadership role.

Mple.ai is an AI-powered training platform for enterprises, designed to deliver scalable, measurable, and impactful training through role-plays and AI-driven evaluations.

Our platform allows enterprises to create custom simulations or use pre-built templates, making training more relevant, effective, and impactful. With mple.ai, companies streamline training, improve communication, and empower teams to sell smarter and faster.

Role Overview:

We are seeking a passionate and hands-on marketing professional with 3 +years of experience to lead our marketing efforts. The ideal candidate should have a proven track record in SEO, digital campaigns, ads management, and marketing strategy execution. Experience in AI companies or technology-driven businesses will be preferred.

Key Responsibilities:

• Develop and execute end-to-end marketing strategies to build brand visibility and drive lead generation.
• Manage SEO activities, ensuring website ranking and organic traffic growth.
• Plan, launch, and monitor digital campaigns across platforms (Google Ads, LinkedIn Ads, Meta Ads, etc.).
• Create and manage content for marketing channels, including blogs, newsletters, and social media.
• Analyze campaign performance metrics and optimize for ROI.
• Collaborate closely with leadership to align marketing goals with business objectives.
• Stay updated with AI industry trends and competitor activities to drive innovation in marketing efforts.

Requirements:

• 3+ years of marketing experience, preferably with exposure to AI/tech companies.
• Strong expertise in SEO, digital marketing campaigns, and paid ads.
• Proven experience working in an individual contributor capacity with end-to-end ownership of projects.
• Excellent analytical skills with proficiency in tools like Google Analytics, SEMrush, or similar.
• Strong communication and creative thinking skills.
• Ability to thrive in a fast-paced, startup environment.

What We Offer:

• Opportunity to build and lead marketing from the ground up in a growing AI company.
• A collaborative and innovative work environment.
• Competitive salary and growth opportunities.
• Onsite role at our Mulund West, Mumbai office (5 days a week).

Job Title: Head of Marketing

Location: Mulund West, Mumbai

Joining: Immediate

Employment Type: Full-Time

Experience: 3+Years

Location: Remote / Flexible

Type: Full-Time

Experience: 1–3 years (or an insane portfolio that speaks for itself)

Industry: Social Media / Digital Content / Creative Marketing

About the Role

We’re looking for a bold, culture-savvy creator who doesn’t just follow trends — they start them. You’ll take over our social media presence (TikTok, Instagram, YouTube) and create scroll-stopping content that turns casual viewers into obsessed fans.

This isn’t your standard “post and pray” corporate social role. We want someone who thrives on chaos, creativity, and cultural impact. If you think in memes, dream in Reels, and can smell a trend before it hits the algorithm — you’re exactly who we want.

What You’ll Do

• Own and manage our TikTok, Instagram, and YouTube channels end-to-end
• Create short-form, high-impact content that’s unapologetically bold and culturally relevant
• Jump on trends instantly — speed beats perfection here
• Engage with audiences in our brand’s unique, loud, and authentic voice
• Collaborate with internal teams for creative campaigns and launches
• Experiment constantly — test new formats, new tones, and new ideas
• Analyze performance metrics to double down on what works

Who You Are

• Social media native — TikTok, IG Reels, YouTube Shorts are second nature
• Meme-literate, pop culture fluent, and unapologetically creative
• Confident in front of a camera (bonus points if you can edit your own videos)
• Comfortable working fast and loose — no hand-holding, no red tape
• Understands storytelling, virality, and emotional hooks
• Knows how to make brands feel human, funny, and unforgettable

Bonus Points For

• Experience building personal or brand accounts with significant followings
• Skills in video editing tools (CapCut, Adobe Premiere, Final Cut, etc.)
• Background in influencer marketing or online community growth
• A portfolio of viral content you’ve created

Why Join Us

• Creative freedom — push boundaries, break rules, make noise
• Be the face and voice of a bold, disruptive brand
• No corporate fluff — just real impact and fast growth
• A team that celebrates risk-takers and internet disruptors

How to Apply

Send us:

• Your social media handles
• A quick video or portfolio showing your best content
• One idea you’d post tomorrow if you took over our socials

We are looking for an experienced SEO Expert to join our dynamic team. The ideal candidate will be responsible for developing and executing SEO strategies to improve website rankings, drive organic traffic, and increase online visibility across various platforms. You will work closely with our content, marketing, and development teams to optimize our website and content for search engines.

Key Responsibilities:

• Conduct keyword research to identify high-ranking keywords for SEO optimization.
• Optimize on-page elements such as meta tags, titles, and descriptions for SEO.
• Develop and implement link-building strategies to increase website authority.
• Improve website structure and navigation to enhance user experience and SEO performance.
• Monitor, analyze, and report on SEO performance using tools like Google Analytics, SEMrush, Moz, or Ahrefs.
• Collaborate with content writers to ensure content is optimized for search engines.
• Stay up-to-date with the latest SEO trends, algorithms, and best practices.
• Perform competitor analysis and identify new opportunities for growth.
• Manage technical SEO improvements, including site speed, mobile optimization, and schema markup.
• Optimize content for featured snippets, voice search, and local SEO.

Skills & Qualifications:

• Proven experience in SEO, with a solid understanding of on-page, off-page, and technical SEO.
• Proficiency in SEO tools (e.g., Google Analytics, SEMrush, Moz, Ahrefs).
• Experience with website analytics tools and keyword research platforms.
• Strong understanding of Google’s algorithms, ranking factors, and SEO guidelines.
• Ability to work independently and manage multiple tasks effectively.
• Strong communication skills, both written and verbal.
• Ability to analyze data, extract insights, and make data-driven decisions.
• Familiarity with HTML, CSS, and website content management systems (WordPress, Shopify, etc.) is a plus.
• A creative and innovative approach to SEO problem-solving.

LambdaTest is a cloud-based testing platform aimed at bringing the whole testing ecosystem to cloud. LambdaTest provides access to a powerful cloud network of 2000+ real browsers and operating systems that helps testers in cross-browser and cross platform compatibility testing. The product roadmap is evolving and there are many more functionalities and features which will be added to the product. The company is angel funded by the leading investors and entrepreneurs of the industry. We are growing at a fantastic rate. This is an incredible opportunity for someone talented and ambitious to make a huge impact.

You will join a dynamic and fast-paced environment and work with cross-functional teams to design, build and roll out a product that delivers the company’s vision and strategy.

Requirements–

• Experience in creating various types of content such as video scripts, blogs, infographics, guides, website etc.
• Be creative and able to work with subject matter experts to turn ideas into compelling scripts that are shared through video to target our audience i.e. Developers, Product Managers, Designers, and Testers etc.
• Experienced in marketing, digital media, and social media. You are a storyteller, with a passion for sharing and/or creating these stories through video.
• Knowledge of marketing tech like SEO, PPC, keywords optimization, and social media marketing would be a plus.
• Experience with YouTube or any other video marketing would be a solid perk.
• Able to write engaging content for different social media platforms like LinkedIn, Facebook, Twitter etc.
• You’ll lead and create a video that tells our story, promotes our products, and enhances our brand.

Qualifications –

• 2+ years of experience
• Bachelor's degree in Engineering (Computer Science) is Mandatory
• Demonstrable experience in marketing together with the potential and attitude required to learn.
• The person should be a really good communicator & writer.
• Ability to work independently, collaboratively and proved to be a good team player.
• Go getter & self-learning attitude.