Content Writer

Total Exp: 4-10 years 

Job Location: Ahmedabad - WFO 

Job Description: 

Roles / Responsibilities:

• Create high-quality, Research based & engaging content, including Landing Pages, blogs, portfolio, case studies, guest blogging and more.
• Collaborate with the team to develop and execute the content.
• Updating website content as needed
• Create new content to assist marketing campaigns
• Work closely with marketing team members
• Optimize content using SEO best practices
• Conducting simple keyword research and use SEO guidelines to increase web traffic
• Present drafts and final deliverables to the internal team, and founders as needed, and participate in brainstorming sessions from time-to-time
• Revise copy based on feedback/direction
• Be willing to suggest creative ways to showcase our products to a distinct set of users and customers worldwide
• Ensure brand image and message is being maintained across all company communication

Requirements: 

• Exceptional proficiency in written and verbal English communication is essential.
• Proven Strong Written Communication Skills
• Minimum 3+ years Experience in Technical writing (with work samples)
• Knowledge of IT industry and jargons is desirable
• Familiarity with content management system

Job Title: Digital Marketing Executive

 Location: Indrapuri, Bhopal, Madhya Pradesh & JP Nagar, Bangalore

 Job Type: Full-time, Permanent

 Salary: Up to ₹6,00,000 per year

 Schedule: Day Shift

About the Role

We are looking for a passionate and results-driven Digital Marketing Executive to join our dynamic team. You will be responsible for developing and implementing digital marketing strategies that enhance our online presence, engage target audiences, and drive business growth.

Key Responsibilities

• Assist in formulating strategies to build a lasting digital connection with consumers.
• Plan, manage, and monitor the company’s presence on social media platforms (Twitter, Facebook, Instagram, LinkedIn, etc.).
• Launch and optimize online advertisements via Google Ads, Facebook Ads, and other platforms to boost brand awareness and lead generation.
• Execute SEO activities, including keyword research, link-building, and image optimization.
• Design and distribute online newsletters, promotional campaigns, and email marketing initiatives.
• Provide creative ideas for content marketing and ensure timely updates of the company website.
• Collaborate with designers and developers to enhance user experience.
• Track and measure digital marketing performance using tools such as Google Analytics, Web Trends, and other web analytics platforms.
• Stay updated with the latest online marketing trends and best practices, applying them to ongoing strategies.
• Manage and maintain partnerships with media agencies and external vendors.

Requirements & Skills

• Proven experience as a Digital Marketing Executive or in a similar role.
• Strong understanding of SEO, SEM, social media, Google Ads, and email marketing.
• Hands-on experience with analytics tools (Google Analytics, Web Trends, etc.).
• Creativity and ability to generate innovative marketing ideas.
• Excellent communication, collaboration, and organizational skills.
• Bachelor’s degree in Marketing, Business Administration, or related field (preferred).

Why Join Us?

• Competitive salary with yearly bonus.
• Relocation assistance provided.
• Opportunity to work on exciting digital projects with a growing team.
• Exposure to cutting-edge marketing tools and strategies.

You will: 

• Plan, create, and publish engaging content across Instagram, Facebook, YouTube, LinkedIn, and Twitter (X)
• Manage daily social media activities including posts, stories, reels, comments, and DMs
• Develop and execute monthly content calendars aligned with marketing goals
• Coordinate with design, video, and marketing teams for creatives and campaigns
• Handle paid social media campaigns with a basic understanding of Meta Ads
• Monitor social media performance using analytics tools and prepare weekly/monthly reports
• Track trends, hashtags, and competitor activities to improve reach and engagement
• Engage with followers, respond to queries, and build an active online community
• Support influencer collaborations and campaign execution
• Coordinate with the HR team on employee engagement activities and employer branding,, including basic content capture and posting for social media
• Participate in brainstorming sessions to support overall brand presence and visibility through social media
• Maintain consistent brand tone, messaging, and visual identity across all platforms

You have:

• 2–4 years of proven experience as a Social Media Executive or in a similar role
• Strong understanding of social media platforms (Instagram, Facebook, YouTube, LinkedIn, Twitter/X), their algorithms, and best practices
• Good copywriting skills with strong attention to detail
• Basic knowledge of Meta Ads Manager and campaign objectives
• Hands-on experience with tools like Canva, Meta Business Suite, Hootsuite, or similar platforms
• An analytical mindset with the ability to interpret social media performance data
• Ability to multitask, meet deadlines, and work in a fast-paced environment
• Experience with video content, Reels/Shorts strategy, influencer marketing, or performance/lead-generation campaigns

We Are:

Software development and consulting firm; Subsidiary of Choice International Limited which is a  multi-diversified business enterprise; established in India in March 1993. The group operates from its head office in Mumbai and has zonal offices across the country and has several business verticals like  Investment Banking, Broking, Hospitality, E-commerce, the Energy sector etc. 

We are fast emerging in the field of innovation to help accelerate the digital transformation journey by providing credible web solutions to foster business growth. We assist in business by offering Cloud,  Mobile & IT solutions that foster efficiency, growth, and ROI. We keep in mind the goals of the organization while simultaneously enhancing efficiency. Our dynamic team comprises Web Software  Developers, Cloud Architects, Technical Consultants, Data Administrators, IT Security experts, DevOps  Professionals & Digital Marketing. 

You & We:

Together, we will strengthen the brand’s presence across social media platforms while driving higher engagement, reach, and audience growth. We will create meaningful content and campaigns that align with business and marketing objectives, using insights and performance data to continuously refine and improve outcomes. Through consistent messaging and creative storytelling, we will build an authentic and recognizable digital brand voice.

Location: Gandhinagar, Gujarat (On-site)

Experience Required: Minimum 2+ years

Salary Range: ₹20,000 – ₹25,000 per month

Role Overview

We are seeking a Female Social Media Manager with proven hands-on experience in managing and scaling brand presence across social media platforms. The candidate should be creative, organized, and capable of managing multiple tasks while coordinating with design and video teams. She will work closely with the Marketing Manager to execute strategies and ensure timely delivery of content.

Key Responsibilities:

• Develop and execute a comprehensive social media content strategy aligned with brand goals.
• Plan, create, and manage monthly content calendars for Instagram, Facebook, LinkedIn, YouTube, and other platforms.
• Coordinate with graphic designers and video editors, ensuring timely delivery of creatives and video content.
• Write compelling captions, post copies, and scripts tailored for different platforms.
• Be directly involved in content creation – including reels, behind-the-scenes, stories, and trending formats.
• Participate in company events to capture moments and create engaging, real-time content with audiences.
• Monitor, analyze, and report social media insights & performance metrics (reach, engagement, followers, conversions).
• Stay updated with the latest social media trends, tools, and algorithm changes to improve brand presence.
• Ensure brand voice and identity consistency across all digital touchpoints.
• Work in alignment with the Marketing Manager, reporting progress, challenges, and new ideas regularly.

Required Skills & Qualifications :

• Strong knowledge of social media platforms, insights, and analytics tools.
• Ability to create and manage content calendars effectively.
• Hands-on experience with tools like Meta Business Suite, Canva, Hootsuite/Buffer, etc.
• Strong copywriting & storytelling skills.
• Creative mindset with a passion for brand building and digital growth.
• Comfortable in front of the camera and actively involved in reels & content creation.

What we look for:

Resourceful individuals with a creative spirit to sketch our brand image through vividly portrayed content.

Responsibilities:

• Develop persuasive SEO-optimized content for blogs, campaigns, and newsletters
• Create research-oriented industry-specific content for websites
• Proofreading content before delivery
• Identify customers’ needs and gaps in content and recommend new topics
• Generate fresh content ideas for social media
• Work with graphic designers to digitally deliver content concepts

Requirements:

• Graduate in any stream with exceptional writing skills
• Good communication and interpersonal skills
• Proficient with Microsoft Office Suite and Google Docs
• Ability to multitask, prioritize and manage time efficiently

• Understand the client’s business, strategy and product offerings.
• An Integrated part in Ideating & deriving 360˚ strategies along with the research team
• Edit and produce online marketing campaign strategy and content while working closely with web designers on page layout, content organization and graphics.
• Edit content for grammar, accuracy, clarity, readability, consistency, and coherence.
• Manage a project from start to completion.
• Independently research subject matter.
• Self-educate through engineering documentation and product use.
• Develop compelling original content (whitepapers, case studies, newsletters, web content, data sheets, presentations, Blogs, etc.)
• Produce customized templates/Collate technical & functional informatio

Must to have:

• Qualification in BA/MA/ BMM OR any postgraduate in Copywriting/Copy crafting.
• Must have a strong portfolio of live work which must include creative copy written for websites and other digital collaterals.
• Clear, concise and compelling copywriting and editing proofreading skills.
• 3+ Yrs of experience in Digital Marketing

• Writing website product descriptions
• Coming up with social media captions
• Writing weekly blogs
• Managing all kinds of social media activities

Desired Candidate Profile

• Graduate with minimum 2-3 years’ experience in content writing
• Experience working in an ecommerce setup preferred    

Content Marketing Manager – Job Description

About DataWeave

Powered by AI, DataWeave provides Competitive Intelligence as a Service to retailers and consumer brands by aggregating and analyzing data from the Web at massive scale.

While retailers use DataWeave’s Retail Intelligence product to make smarter pricing, assortment, and promotion decisions to drive profitable growth, consumer brands use DataWeave’s Brand Analytics product to govern their online brand presence, optimize their Share of Voice, and drive improved e-commerce shelf velocity.

DataWeave’s Counterfeit Products Detection Solution was awarded as one of the “Best 50 Innovative Applications of Artificial Intelligence” by NASSCOM in 2018. Also, our competitive intelligence platform won the NASSCOM Emerge 50 Award in 2016.

Some of the world’s largest and most popular retailers and brands have consistently trusted DataWeave, including the likes of Overstock, Metro Cash & Carry, OfferUp, Adidas, Dorel, and Netgear.

Marketing @DataWeave

The marketing team at DataWeave wakes up to take unique challenges head on in an industry ecosystem that’s only now beginning to consolidate and mature globally. This affords marketeers the opportunity to mould the story of a rapidly growing company like DataWeave as well as the space it operates in.

We serve markets around the world, including Unites States, Europe, India, the Middle East, and South East Asia. We target a variety of industry verticals, including retail, e-commerce, consumer brand manufacturing, and investment firms. As a result, marketing at DataWeave is a rich learning experience and a crash course in engaging multiple audiences across the breadth and depth of organization levels using relevant content across diverse communication channels.    

Join the team today!

Job Summary

At DataWeave, we are seeking to hire an experienced content marketing manager who can develop and disseminate engaging and high-quality content across diverse media that speaks to a variety of personas in the retail and consumer brand industries. The selected candidate will work with the marketing team and liaise closely with several internal stakeholders at DataWeave to conceptualize and execute on marketing-oriented content on an ongoing basis. 

Responsibilities:

• Devise the content marketing plan for DataWeave and own the entire content value chain – the roadmap, ideation, writing, and dissemination. Define the success metrics.
• Write consistently on a wide variety of topics relevant to retailers and consumer brands that are looking to compete profitably in the online world. Generate content for a variety of platforms, such as blogs, website, articles, press releases, case studies, industry reports, guides, white papers, videos, and other emerging formats. Collaborate with internal stakeholders to source information on a consistent basis.
• Create persona-oriented content for marketing collaterals, brochures, presentations, scripts, at-a-glance docs, etc. that can be used by internal sales teams to have more engaged conversations with prospects.
• Understand and translate the benefits of DataWeave’s product suite, which includes proprietary AI/ML, deep learning, and data science technologies, to a business-focused audience.
• Utilize internal domain expertise and perform secondary research to gather useful information and create content that is innovative and original.
• Brainstorm and collaborate with the product, marketing, and data science teams for new ideas and concepts.
• Conduct rigorous quality checks on every piece of content produced.
• Ensure all-around consistency in the style, fonts, and images used, as well as the overall tone of the content.

Requirements:

• 4-8 years’ proven experience as a content writer, media expert, technology journalist, research analyst, or writing for an agency, especially for a B2B audience.
• Exceptional verbal and written communication skills with the ability to produce diverse types of content around the same subject matter, based on the communication medium.
• Any experience writing in the areas of retail, e-commerce, data analytics, or artificial intelligence would be an advantage.
• Bachelor’s degree or higher in journalism, media communications, engineering, or equivalent fields
• Creative thinker with the ability to transform technical and digital information and processes into compelling stories.
• Comfortable working under aggressive timelines. Ability to multitask, prioritize, and manage time efficiently.
• Self-motivated and self-directed in a fast-paced work environment
• Proficient computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel) and Google Docs
• Content Portfolio will be required

We are looking for a passionate and creative content writer to join our marketing team. You are an individual who possess world-class writing skills, loves making complex technology easy to understand and thrives in a fast paced agile environment.

• Design and execute content marketing strategy to support sales and marketing team
• Write compelling content for multiple online channels like blogs, white papers, Ebooks, case studies, press releases, videos, etc.,
• Drive internal sales enablement and work closely with our Inside Sales team to develop monthly client pitches, emails, and drafting content with various touch points defined in the outbound sales activity.
• Write innovative content copy for weekly social media posts (LinkedIn, Twitter)
• Ghost write few original content in the form of blogs, ebooks, others
• Support content operations including uploading content, maintaining content management system (Wordpress), creating supporting graphics.
• Use search engine optimisation (SEO) in writing to maximise the visibility of all the online content pieces
• Engage with the internal product team, strategy team to get product briefs and create positioning documents.
• Research buyer personas, and create appropriate messaging around it.
• This profile will be required to collaborate extensively with fellow colleagues across the marketing, inside sales, strategy, leadership, other teams to create and execute high impact content development and content marketing projects.

• Bachelor’s degree preferably in Journalism, Business Marketing or related field from a top institute with an excellent academic record

• 4+ years of content marketing experience in IT industry / tech start-ups (SaaS experience is a plus)
• Have a proven track record of on time and high-quality project delivery
• Experience of having operated effectively in a high demand, rapidly shifting / fluid environment.
• Ability to work on multiple projects with different objectives simultaneously

• Impeccable grasp of English language with strong interpersonal skills
• Strong knowledge of SEO, SEM, Google Analytics best practices
• Understanding of Social media content formats and style.
• Well versed with the nuisances of social media, especially LinkedIn and Twitter

• Lives and breathes a proactive delivery mindset, role-filling as necessary to meet program goals.
• Strong leadership skills and demonstrated ability to manage through times of uncertainty and change
• Ability to work with marketing and sales teams virtually
• Good time management skills, including prioritizing, scheduling and adapting as necessary
• Exceptionally creative with the ability to come up with creative content suggestions for various sales and marketing campaigns for different industries and personas
• Innovative mindset to come up with engaging content strategy that adds to our brand voice.
• Ability to quickly understand and communicate technical concepts and challenges across a wide range of audiences
• Self starter with the aggression to contribute continuously to increasing brand reach, and in the long run generating leads

Anywhere in India, Mumbai preferred.