Eridium Digital is a Digital Marketing company, we help brands - see, shape, and act on opportunities. Driven by insights and data we decipher the consumer intent, delivering sophisticated Integrated brand presence and targeted campaigns across Search, Social, AI driven Display in sync with Marketing Technologies. We help brands to enhance their value across reputation, reach, and interest.
As an SEO Team Lead at Eridium, you will play a pivotal role in enhancing our clients' online visibility and search engine rankings. You will lead a team of SEO professionals, develop effective strategies, and ensure the successful execution of on-page SEO initiatives.
- Develop and implement on-page SEO strategies to optimize client websites for search engines.
- Conduct keyword research and analysis to identify growth opportunities.
- Stay updated with industry trends and algorithm changes to adapt strategies accordingly.
- Lead a team of SEO specialists, providing guidance, training, and performance feedback.
- Assign tasks, set goals, and ensure the team meets deadlines.
- Foster a collaborative and innovative work environment.
- Act as the primary point of contact for clients, addressing their SEO needs and concerns.
- Prepare and present SEO reports, explaining progress and recommending improvements.
- Work closely with clients to align strategies with their business goals.
- Monitor and track the progress of on-page SEO projects, ensuring they are executed effectively.
- Analyze website performance metrics and provide insights for continuous improvement.
- Implement best practices to enhance search visibility and user experience.
- Identify technical SEO issues and work with the team to resolve them.
- Optimize website content, meta tags, and on-page elements to improve search rankings.
- Collaborate with the off-page SEO team to develop integrated strategies.
- 4-5 years of proven experience in on-page SEO with a strong track record of improving search visibility.
- Prior experience working in a digital marketing agency is a plus.
- Excellent communication and client-facing abilities.
- Analytical mindset with a focus on data-driven decision-making.
- Strong understanding of search engine algorithms and ranking factors.
- Sound experience in managing multiple projects in the agency/client relationship model
- Proficiency in SEO tools and analytics platforms (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs).
- Strong leadership and team management skills.
- Up-to-date knowledge of SEO best practices and industry trends.
Nice to Have:
- Knowledge of digital marketing services, including website design/development, content marketing and social media marketing.
- Bachelor’s Degree in Marketing, Business Administration, Communications or related field.
Subodh PopalwarSoftware Engineer, Memorres
SEO Team Lead Job Description
- Perform keyword research
- Develop keyword plans through conducting keyword research on a regular basis to generate content ideas and optimise existing content
- Plan and oversee the entire website architecture, restructuring page hierarchy where necessary
- Optimise web pages such as the homepage, landing pages, blog posts, product pages (on-page SEO) in terms of improving content quality, keyword optimization, and user experience to boost organic search rankings
- Conduct regular technical SEO audits and work with the web development team to fix technical website issues (e.g. slow page load speeds, page crawl errors, and duplicate content) that may negatively impact organic search rankings
- Conduct full-scale SEO audit (technical, on-page, and off-page) on both mobile and desktop website versions to provide recommendations for improvement in key areas such as keyword optimization on meta tags and images, content quality, and link building
- Implement local and international SEO techniques across local (Google My Business listings) and international websites
- Measure key SEO metrics such as organic traffic, ranking positions, domain authority and provide recommendations for improvement
- Perform competitive analysis to benchmark current SEO performance against competitors and devise strategies to surpass competitors
- Keep up to date with the latest SEO trends, search algorithm updates, and new SEO tools and best practices
- At least 1 years of experience as SEO team lead or similar role
- Digital Marketing Agencies experience would be preferred
Why should you join us:
- · Fixed working timings- 5 days working
- · Attractive Incentives
- · Young & Vibrant work culture
- Job Location: Block A-128, Sector-63, Noida
- Salary Package: Depends on skills
- Working Days: Monday to Friday
Hi there! Thanks for taking the time to check us out - we’re flattered. Reading the description below might take a few minutes, but we promise it is all worth it.
Let’s start with
If you live and breathe digital marketing, we want to talk to you. We are looking for a Sr.Digital Marketing Executive to develop, implement, track and optimise our digital marketing campaigns across all digital channels. Your work will directly impact millions of lives as you will be working on one of our high growth products. We have over 100 Million users across all our products and we are growing exponentially.
What we believe:
Our number one priority is company culture. our whole belief is that “your culture is your brand”
● All the team members are open to converse, helping and teaching
● You will always be noticed for your better work and rewarded.
● Great work-life balance with the flexibility of you deciding your working hours.
● No bossy culture
● The relationship with the founder is more like a partnership & he is always open to listening to you and ready to go beyond the extra mile when you need him.
Feel free to reach out to any of our team members. They can share their first-hand experience.
● Plan and execute all digital marketing, performance marketing campaigns including SEO/SEM, app marketing, marketing database, email, social media and display advertising campaigns.
● Performing App Store Optimization & Search Engine Optimization activities for generating organic traffic.
● Design, build and maintain our social media presence.
● Promoting app on various platforms.
● Creating viral & trendy content.
● Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
● Brainstorm new and creative growth strategies.
● Plan, execute and measure experiments and conversion tests.
● Collaborate with internal teams to create landing pages, web pages and other merchandising collaterals and optimise the user experience.
● Utilise the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
● Instrument conversion points and optimise user funnels.
● Collaborate with agencies and other vendor partners.
● Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
● Participate in market and user research to identify new product features, trends and opportunities that will drive our business growth and transformation.
● Monitor cohort performance from channels and campaigns, conduct research and use it to understand user needs, identify key improvement areas, product & process iterations for driving sales & user growth.
● Planning and executing campaigns, including web, SEO/SEM, social media, content, email and display advertising.
● Weekly-Monthly Stats Report
● MBA/BBA/B.E/B.Tech degree in Marketing, Engineering or a related field.
● 3+ years experience in online advertising/marketing digital marketing.
● Experience in Organic Traffic Generation
● Experience in Social Media Optimization and Marketing
● Experience with Data Analytics for ASO and SEO.
● Experience in Keyword Research and Optimisation
● Experience in Competitor Analysis
● Understanding of How metadata differs across store pages and platforms.
● Demonstrable experience leading and managing SEO/SEM, performance marketing, app marketing, marketing database, email, social media and/or display advertising campaigns
● Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
● Experience in optimising landing pages and user funnels
● Experience with A/B and multivariate experiments
● Solid knowledge of website analytics tools (e.g., Google Analytics, Firebase and others)
● Working knowledge of ad serving tools (e.g., Taboola, DV 360, others )
● Experience in setting up and optimising Google Adwords campaigns
● Strong analytical skills and data-driven thinking
● Up-to-date with the latest trends and best practices in online marketing and measurement
● Excellent written and verbal communication.
● Experience in Digital Marketing with a specific focus in Google Ad words, Facebook Ads
● Responsible for creating and scaling Facebook, Adwords marketing campaigns
● Analyse data from various sources (Google Analytics, Facebook analytics, etc.) and find insights on how to grow faster
Are you the right person?
To make the cut, you must meet the following criteria -
● You are an impressively smooth talker who can get your point across with ease
● You are able to assess and understand a situation faster than Sherlock
● You love taking initiative and seeing a project through to completion
● You are creative and would love to experiment with new ideas
● You’re a pro at managing Google Play Console If you’ve worked in the mobile marketing space before, we would especially love to hear from you!
Location: Bengaluru (Koramangala) Experience: 3 to 6 years
● Health Insurance for yourself and your Parents- We know a healthy employee is a happy and productive employee. That’s why we offer a variety of health insurance options to meet your lifestyle. You’ll have access to the top providers and physicians available to you and your family.
● Office lunch - Daily free lunch
● Challenging work- All our products target 100+ Million users. One gets to work on scale and experience solving challenging problems.
● Great team- Like-minded talented team to work with
● MacBook to work- You decide your machine, however, we prefer Apple
● Career growth- Boost your career growth by 10X more learning and opportunities
● Team outing- Join us on our annual 2-3 days team outing! Our last one was in Ooty, Tamil Nadu
We’re passionate about enabling people to do their best work. We dream big and we’re looking for people who do the same. Come work with us and find out where your career will take you at Apps10X!
It’s a great opportunity to work on an important mission and join a fun, talented team. Share your portfolio - we want to see what you can do. :)We know that people are more than what’s on their CV.
If this role highlights your experience and gets you excited – please apply!
About Zest Network LLP
At Zest Network LLP, we run a portfolio of content-based online businesses where we take serious efforts to educate and inform our readers on various subjects.
*About the job*
Requirements: We are looking for an individual (1+ years experience) who is familiar with current SEO techniques and tools and has excellent analytical skills. If you have worked on any affiliate website or SaaS firm and have a strong understanding of SEO (both on-page and off-page), we have the right role for you for the long term!
1. On-site content optimization (best practice for E-E-A-T, internal linking, titles, content audit & updating old content, CRO, Content gap analysis, Making Topical Maps, why not ranking analysis? etc.)
2. Site maintenance (redirects, broken links, site cleanup, duplicate content, etc.)
3. Strategize, plan, and coordinate link-building activities: Create link building content ideas, angles, and pitches & pitch and conduct SaaS link-building outreach
4. Monitor Google algorithm changes & implement on-site and content changes to adapt to the changing landscape
5. Identify new SEO growth opportunities with technical audits, data/traffic analysis, and competitive research.
6. Digital PR research
We expect you to manage your time and responsibilities with minimal oversight. We aren't interested in babysitting you that’s why we need a proactive person. We're interested in fostering your success and the success of the team.
*Who can apply*
1. Candidates having experience working with SaaS firms will be given a preference
2. Aware of all the nuances of Technical and On-Page SEO techniques including data analysis using Google Analytics and Search console
3. Knowledge of using Google Analytics, Google Webmaster Tools, Ahrefs (or similar backlink tools), crawling tools (Screaming Frog, DeepCrawl), Google Search Console, keyword tools (Google, WordTracker, Keyword Discovery, Semrush, buzzsumo, Moz), etc.
4. Strong sense of ownership, the inclination for action, urgency, and drive
5. 1-2 years of SEO experience
6. Holistic SEO Knowledge (technical, on-page, content, link building, digital PR)
7. Candidates having experience working with SaaS firms will be given preference
Selected intern's day-to-day responsibilities include:
- Developing and executing marketing strategies that drive sales to business-to-business companies
- Research through web analytics and use keywords for global promotion and generating leads through digital means.
- Plan and execute all web, SEO/SEM, database marketing, email and social media.
- Performing market analysis and research on the latest trends.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Identify critical conversion points and drop-off points and optimize user funnels.
- Measure and report the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Update information on our website to boost rankings.
- Researching and evaluating competitor marketing and digital content.
- Brainstorm new and creative growth strategies through digital marketing.
- Plan, execute, and measure experiments and conversion tests.
Location: Ahmedabad (Work From the Office)
Responsibilities of a Campaign Manager
Responsibilities w.r.t Customer:
Keep the promises made to the customer in terms of deliverables.
Continuous research on Audience and product to ensure an appropriate match and share as well as get insights from the customer
Design a marketing plan and get it approved by the customer
Design and implement the planned campaign to achieve the customer KPI
Negotiate deals with third party publishers as a part of the marketing plan
Implement the campaign by ensuring traffic (Campaign Trafficking )
Analyze the campaign
Report the results to the customer
Deep analysis of the data
Optimize the campaign based on the data
Guide the customer on a technology road map for their requests.
Keeping the floodlight implementation at the correct trigger points to get the data
Keep the customer updated and aware of the progress.
Communicate to keep customer sentiment high
Increase the revenue per customer by giving a marketing plan which they accept.
Providing marketing plans for new customers to the Customer Development team for business development
Designing Innovative and performing campaigns which lead to increased revenue by the customer.
Stay abreast with the concepts and updates in the core technologies DV 360, Campaign Manager and Google Ads, and GA 360.
Planning & Strategy
Trafficking, Conversion setup
Optimization, Bidding, Budgets, and Targeting
Reporting, Analysis, and insights
- Prior experience in content marketing, content growth, and SEO
- Working knowledge of search engine optimization practices
- Outstanding ability to think creatively, strategically, and identify and resolve problems
- Excellent verbal and written communication skill
- Ability to work within a team and independently
- Familiarization Google analytics
- Experience with website optimization tools
- Strong organizational, time management, and analytical skills
- Reviewing and analyzing client sites for areas that can be improved and optimized
- Preparing detailed strategy reports
- Identifying powerful keywords to drive the most valuable traffic
- Running PPC campaigns
- Writing powerful calls-to-action to convert visitors
- Filling websites and other content with effective keywords
- Writing effective SEO content for blogs, websites and social media accounts
- Developing link building strategies>
- Analyzing keywords and SEO techniques used by competitors
- Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines
- Compiling and presenting SEO guidelines
Responsibilities for Digital Marketing
- Analyze digital data to draw key recommendations around website optimization
- Conduct social media audits to ensure best practices are being used
- Maintain digital dashboard of several different accounts
- Coordinate with sales team to create marketing campaigns
- Prepare emails to send out to customers
- Monitor key online marketing metrics to track success
- Create and maintain online listings across e-commerce platforms
- Ensure that the brand message is consistent
Experience - 10 years minimum in Health
Enterpreneural Mind - will be able to create,manage and successfully run a Digital Advertising P&L from scratch
Health / Pharma experience is a must