Growth Manager - SEO & Organic at Rimigo · Bengaluru (Bangalore) · 1 - 5 years · ₹8L - ₹12L / yr · Raised funding · Posted 23 Sep 2026

About Rimigo
Rimigo is a travel platform built to put the traveller first - helping people plan and book perfect vacations. We're building a brand people genuinely love, and organic growth is core to how we get there.
The Role
You'll own all content across Rimigo's website, product pages, and UI copy - and be held accountable for what that content does, not just what it says. Success is measured in conversion rates and customer activation, not content volume.
What You'll Do
- Own all content across Rimigo's website, product pages, and UI copy
- Continuously improve copy and content to drive better activation, conversion, and retention
- Identify drop-off points in the customer journey and fix them through content and messaging
- Run iterative experiments on landing pages, CTAs, and product copy
- Brief and manage interns, freelancers, or writers for larger content needs
What We're Looking For
- Strong Written English - Clear, concise, and persuasive. You can write well yourself.
- Ability to Brief and Give Feedback - Comfortable directing other writers, not just producing yourself.
- Understanding of Conversion & Funnel Metrics - You've owned a funnel metric before, not just produced content.
- Comfort with Analytics Tools - PostHog, Google Analytics, or similar.
- Experimental Thinking - Hypothesise, test, learn, repeat. You think in iterations, not campaigns.
Ideal Profile
- 1-3 years in a growth, content, or marketing role at a consumer startup
- Has owned a funnel metric before - not just produced content
- Curious about why users behave the way they do, not just what to write

About Rimigo
About
Rimigo is redefining the way people plan and experience vacation. While booking has gone digital, planning remains fragmented—we're here to change that. Our AI-powered platform transforms complex vacation problems into a seamless, personalized experience by bringing everything—flights, stays, activities, visa processing, and real-time support—into one place.
We believe in a world where travel is seamless, connected, and truly personal. If our vision excites you, let’s build it together.
🚀 Join us in building the future of travel.
Candid answers by the company
Our AI-powered platform transforms complex vacation problems into a seamless, personalized experience by bringing everything—flights, stays, activities, visa processing, and real-time support—into one place.
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Location: Remote | Immediate Joining
Duration: 2 months (with potential PPO)
Stipend: ₹10,000 – ₹15,000/month + LoR
Important Note:
Email your resume, work samples, and a brief cover letter to us. Please include your relevant experience and why you believe you would be a good fit for the role.
About Crea8
"Will this product work for me?" sounds like a simple question. The skincare industry has spent decades making sure it isn’t. Most skincare content online is confusing, biased, or brand-driven. We think that's broken.
Crea8 (www.crea8.co.in) is a skincare personalisation engine that helps D2C brands guide every shopper to the right products. It combines skin profiling, ingredient-level formulation analysis, and explainable AI to deliver transparent, personalised recommendations that build trust, improve conversion, and increase customer lifetime value.
We're early stage, moving fast, and building something that matters in a space that desperately needs more honesty and simplicity.
Why this role exists
To every content writer reading this: AI is not taking your job. I know; I build AI for a living, and I absolutely hate AI slop. I can spot it in seconds.
What AI can't do is think originally, write with personality, or convince a reader to care about a startup they've never heard of. That's what this role is about.
This is a content strategy and copywriting role. Not social media management. Not graphic design. You'll write things worth reading, and get them in front of people who should read them and take action. If you believe good content should provoke thought, offer real insight, and make people care about a startup they've never heard of, you might enjoy working here.
What you'll actually do
Content Strategy & Ideation: Work with Crea8's content pillars, pull ideas from our internal knowledge base, and pitch new ones we haven't covered yet. You'll also write opinionated, insight-led content for Crea8 and adapt it across platforms, with a significant part of what you write directly supporting outbound and inbound sales.
Content & Experimentation: Own the content pipeline from idea to publication and help us keep a consistent publishing rhythm. We won't keep doing what we're doing forever. You'll help us test new formats and new platforms as we grow.
You're a good fit if
- You write well and you know it
- You can research a topic you know nothing about and produce something sharp within a day
- You understand SEO basics, and how search engines identify good (relevant) content
- You're okay with ambiguity. You'll work directly with me, not inside a structured corporate program
- You actually want to learn how early-stage startups build credibility through content
Important Note:
Email your resume, work samples, and a brief cover letter to us. Please include your relevant experience and why you believe you would be a good fit for the role.
About Monsoonfish
Monsoonfish is a premier design and brand strategy consultancy specializing in UX/UI design, product strategy, and corporate branding. We build impactful digital products and brand experiences for both internal initiatives and a diverse roster of forward-thinking clients. We value high integrity, extreme ownership, and a deep-seated passion for quality over rigid corporate structures.
Role Overview
We are seeking a highly driven, strategic, and deeply creative Senior Content Writer & Marketing Manager. This is a hybrid, multi-faceted role divided into three core pillars:
- Brand Custodian & Marketing Lead for Monsoonfish: Driving the strategic growth, brand equity, and lead generation engines for Monsoonfish itself.
- Client-Facing Content & Strategy Consultant: Spearheading copy, UX writing, and marketing content for our clients’ websites, branding projects, and digital products.
- AI Transition & Infrastructure: Helping Monsoonfish evolve into an AI-enabled marketing organization by establishing scalable workflows, documentation systems, content repositories, and brand frameworks that improve efficiency, consistency, and quality.
This is a self-driven, high-ownership role where micromanagement does not exist. Working hand-in-hand with our internal Design Leader, you will lead from the front, safeguarding the Monsoonfish brand archetype while executing multi-channel marketing campaigns.
Location: In-Office (Pune, MH), with performance-based, flexible WFH exceptions.
Employment Type: Full-time
Experience Level: Mid-to-Senior level (5+ years preferred in marketing, copy/content writing, or agency environments)
Key Responsibilities
Pillar 1: Monsoonfish Brand Strategy & Marketing (Internal)
Brand Custodianship:
Act as the ultimate gatekeeper for the Monsoonfish brand. Ensure every internal and external touchpoint—from social media to HR appointment letters, exit documents, proposals, case studies, and pitch decks—aligns perfectly with our brand archetype, tone of voice, and visual standards.
Lead Generation & Growth:
Design and execute short-term marketing initiatives to generate high-quality inbound B2B leads and prospective clients.
Social Media & Content Management:
- Develop and execute comprehensive content calendars and thematic content buckets.
- Script, write, and conceptualize diverse content formats: text posts, long-form articles, carousels, and video/film scripts.
- Manage and distribute content across LinkedIn, X (Twitter), Medium, Dribbble, and the corporate website/blog.
- Collaborate directly with internal graphic designers and video editors to bring visual narratives to life.
Agency Management & SEO/AIO:
Partner with the internal Marketing Design Leader to co-manage external agency partners (such as our SEO/AIO agency). Act as the content anchor, ensuring everything the agency requires—headlines, meta tags, landing pages, and web collaterals—is perfectly written, aligned with our brand, and delivered efficiently.
"Cognilense" Publication Expansion:
Cognilense is Monsoonfish's knowledge and thought-leadership initiative focused on design psychology, UX principles, cognitive biases, and decision-making frameworks.
Take ownership of our proprietary publication house (Cognilense—covering UX laws, cognitive biases, mental models, etc.).
- Manage and scale distribution across Amazon and retail formats.
- Strategize, innovate, and market Cognilense Workshops to establish Monsoonfish as a thought leader in the design ecosystem.
Employer Branding:
Naturally attract elite design and engineering talent/interns through outstanding cultural and brand marketing.
Pillar 2: Client Content & Strategy (External)
Cross-Functional Collaboration:
Partner with our internal product strategists, brand designers, and UX/UI teams to deliver comprehensive design and marketing solutions to clients.
End-to-End Copywriting:
Take full ownership of the text-based deliverables for client projects, spanning website copywriting, UX copy, brand taglines, product messaging, and go-to-market collaterals.
Adaptability:
Swiftly adapt your writing style and tone to match various client industries, personas, and unique brand voices.
Pillar 3: AI Transition & Infrastructure
AI-Led Workflow Documentation:
Lead the marketing department's transition into an AI-augmented workflow.
Repository Management:
Build, organize, and maintain digital frameworks, rules, content repositories, tone-of-voice guidelines, and brand archetype style guides that will feed into and support future internal AI-based tools.
Key Performance Indicators (KPIs)
Your success in this role will be directly measured by:
- Inbound Lead Velocity: Growth in prospective business queries and B2B leads generated via marketing channels.
- Brand Equity & Visibility: Measurable increase in organic reach, engagement, and authority across key platforms (LinkedIn, Medium, etc.).
- Delivery Quality & Integrity: Consistently delivering thoughtful, high-quality, strategically sound content for both internal brand initiatives and client projects on schedule.
- Project Pipeline for Cognilense: Expansion of retail reach and successful corporate/educational sign-ups for Cognilense workshops.
- Vendor Efficiency: Successful collaboration with external agencies alongside the Design Leader to meet SEO and growth targets.
What We Look For (Requirements)
Technical & Creative Skills
- Proven experience as a Content Writer, Copywriter, or Marketing Manager (agency or design studio experience is a massive plus).
- Exceptional command of the English language, with the ability to pivot seamlessly between business-focused B2B positioning and human-centric UX copy.
- Familiarity with modern SEO practices and a keen interest in AI Engine Optimization (AIO).
- Collaborative Vendor Management: Prior experience working with or managing external marketing/SEO agencies to deliver business results.
- Hands-on experience creating social media content calendars and managing cross-functional creative workflows (working with designers/video editors).
- Comfortable with leveraging AI tools ethically to scale and optimize internal processes.
Behavioral Traits & Culture Fit
- Extreme Ownership: You do not wait to be told what to do. You spot gaps, build strategies, and execute them independently.
- High Integrity: Honesty, direct communication, and commitment to top-tier delivery are non-negotiable.
- Collaborative Leadership: You are a team player who can share ownership with a Design Leader, put your hand up to help others, and comfortably ask for help when a project requires collective brainpower.
- Flexibility: While we don’t watch the clock, you are willing to occasionally jump on late evening calls or extend hours when critical client deliveries demand it.
Culture & Perks
- Output-Driven Freedom: We do not track hours or micromanage your day. If you deliver world-class work with total integrity, you enjoy immense autonomy.
- Hybrid Flexibility: This is primarily an in-office position to foster deep design collaboration, but hybrid/WFH exceptions are readily granted based on performance, trust, and rapport.
- Direct Impact: Your strategic footprint will be visible daily on both our corporate brand trajectory and the products we build for clients globally.
Experience: 2–4 years
Location: Pune | WFO
Market: US / International clients
Industry: IT Services / Software / SaaS / Product Engineering
Key must-have requirements
- Excellent English Communication Fluent written and spoken English
- Comfortable directly communicating with US clients
- Able to participate in client calls and explain marketing/content ideas clearly
- Strong email and professional communication skills
- Content Writing – Strong Hands-on experience writing blogs, website content and landing pages
- B2B/technology content experience preferred
- Strong research and storytelling ability
- Can understand technical concepts and convert them into easy-to-understand business content
- Experience creating thought-leadership content
- SEO Keyword research
- On-page SEO
- Content/blog optimization
- Landing-page optimization
- Search performance analysis
- Identifying content gaps and opportunities
- Understanding of organic traffic growth
- Digital & Social Media LinkedIn — especially important for B2B IT marketing
- Facebook, Instagram and X
- Social media content creation
- Content calendar planning
- Campaign execution
- Email Marketing Email campaign creation and execution
- Newsletter management
- Brevo or similar platforms
- Basic understanding of email metrics and optimization
- Analytics Google Analytics
- Website traffic analysis
- Content performance
- Ability to interpret data and recommend improvements
- Sales/Marketing Collateral
- Candidate should be comfortable creating or coordinating:
- One-pagers
- Brochures
- White papers
- Sales decks
- Flyers
- Conference/event content
- Case studies
- IT/Technology Understanding
- Prior experience in IT Services, IT Consulting, SaaS, Software Development or Product Engineering should be strongly preferred.
- They should have at least a basic understanding of:
- Web & Mobile Development
- Product Engineering
- UI/UX
- QA/Testing
- Cloud & DevOps
- AI & Automation
- AI Tools
- Practical experience with tools such as:
- ChatGPT
- Claude
- Gemini
- Gamma
- Genspark
- Important: Candidate should know how to research, fact-check, edit and humanize AI-generated content rather than simply copy-pasting AI output.
- Basic Design
- Basic Figma knowledge
- Understanding of visual communication
- Ability to create basic visual concepts/references
- Comfortable working with graphic/UI designers
About the Role
We are looking for a detail-oriented Content Editor to join our growing marketing team. You will be responsible for reviewing, editing, and optimizing content across blogs, landing pages, website copy, emails, social media, and marketing assets. The ideal candidate has a strong command of English, understands SEO best practices, and can transform good content into high-performing content.
If you have a passion for storytelling, exceptional editing skills, and experience working with AI-assisted content creation, we'd love to hear from you.
Key Responsibilities
- Edit and proofread blog articles, website content, landing pages, emails, ebooks, and other marketing collateral.
- Ensure all content is grammatically correct, factually accurate, and aligned with the company's brand voice.
- Optimize content for SEO, including keywords, headings, metadata, internal linking, and readability.
- Review AI-generated content and refine it to ensure originality, clarity, and a human-first writing style.
- Collaborate with content writers, SEO specialists, designers, and product marketers to deliver high-quality content.
- Maintain editorial guidelines, style guides, and publishing standards.
- Publish and format content in WordPress or other CMS platforms.
- Update and refresh existing content to improve rankings and relevance.
- Verify statistics, claims, and references before publication.
- Ensure content is delivered on schedule while maintaining high quality standards.
- Monitor content performance and recommend improvements based on analytics.
Requirements
- Bachelor's degree in English, Journalism, Communications, Marketing, or a related field.
- 2-5 years of experience in content editing, copy editing, or editorial roles.
- Exceptional written and spoken English.
- Strong understanding of SEO fundamentals and content optimization.
- Experience editing long-form and short-form digital content.
- Familiarity with WordPress or other Content Management Systems.
- Experience with tools such as Google Docs, Grammarly, Google Search Console, Google Analytics, Ahrefs, Semrush, or similar SEO platforms.
- Comfortable working with AI writing tools such as ChatGPT, Claude, or Gemini.
- Excellent attention to detail and time management skills.
- Ability to manage multiple projects in a fast-paced environment.
Preferred Qualifications
- Experience editing content for B2B SaaS or technology companies.
- Understanding of lead generation, inbound marketing, and content marketing.
- Basic knowledge of HTML and on-page SEO.
- Experience with content performance analysis and optimization.
What You'll Bring
- Strong editorial judgment and attention to detail.
- Ability to simplify complex topics into engaging content.
- A collaborative mindset with excellent communication skills.
- A passion for producing high-quality content that drives business results.
Why Join Us?
- Opportunity to work with a fast-growing B2B SaaS company.
- Collaborative and learning-focused work environment.
- Ownership of impactful content initiatives.
- Exposure to SEO, AI-powered content workflows, and growth marketing.
- Career growth opportunities as the company scales.
We are looking for a B2B SaaS Content Writer to create content that drives pipeline and brand authority.
Responsibilities
- Write blogs, case studies, whitepapers and landing pages
- Turn product and customer insights into clear stories
- Optimise content for search and conversion
- Work with marketing and sales on campaign content
Requirements
- 1+ years writing B2B or SaaS content
- Excellent written English
- A portfolio of published B2B work
We are looking for a Content Writer to create clear, engaging content for our brand.
Responsibilities
- Write blogs, website copy, emails and social posts
- Research topics and write SEO-friendly content
- Edit and proofread content for quality
- Work with marketing on campaigns
Requirements
- 1+ years of content writing
- Excellent written English
- A portfolio of published writing
Senior Content Strategist
Marketing · Organic Growth (SEO + GEO + AEO)
5 days WFO 🕐 Full-Time · Senior IC role Individual contributor role. Path to leadership after you've proved the impact.
Read This First
If you're a Content Leader at a mid-size SaaS company right now, you probably know the trap: mostly managing, rarely strategizing, and almost never doing the actual work.
You'll do the work. You'll run the audits yourself, pick the keywords that matter out of the pool, rewrite the pages that need rewriting, build the dashboards, and set the roadmap the team executes against. Deliver a strong early turnaround, and a team gets built around you. But we're hiring for the person who can produce the outcome not for the person who wants to skip straight to owning the org chart.
Most senior content people can't do this anymore. If you still can this is the seat.
The Mission
We aren't automating scripts we're deprecating the era of manual-heavy testing entirely. TestMu AI is building the world's first AI-native platform where Agentic Intelligence autonomously plans, authors, and self-heals the entire Quality Engineering lifecycle.
The name "TestMu" comes from our community conference — our users and our team are the heartbeat of what we build, not an audience.
As we rebrand from LambdaTest to TestMu AI, our organic footprint needs someone who can protect what's ranking, rebuild what isn't, and set us up to win in the world where developers ask ChatGPT and Perplexity before they open Google. That's the seat.
Why This Seat Matters Right Now
GEO (Generative Engine Optimization) is a young discipline. Nobody has a playbook. You get to write one for an AI-native product, at the exact moment developers are shifting how they search.
A large keyword pool. A rebrand mid-flight. Real ranking positions to defend and real gaps to close. This is not "come manage a stable content engine."
Full LLM tooling from day one Claude, ChatGPT, whatever else you need. Not for content generation (that's the boring use). For analysis, dashboarding, opportunity detection, and the operational SEO work that used to take a team of three.
A product that people actually search for. QA engineers, dev leads, and CTOs at companies like Wells Fargo, JPMorgan, Meta, Louis Vuitton, and Sephora are your audience. High-intent, high-value, high-leverage.
What You'll Own
This is real work. Not oversight.
- The AEO + SEO + GEO strategy for TestMu AI end to end. What we rank for today, what we should rank for, and how we win in AI answer engines as the search landscape shifts.
- Prioritisation across a sprawling keyword pool. You'll pick what matters first, defend the choice, and hold the line when other functions want to hijack the roadmap.
- Hands-on execution on the top-priority pages audit, rewrite, consolidate, or deprioritise. You don't just brief this work. You do the parts that need your judgment.
- The weekly and monthly cadence how the content team runs, what they work on, what gets shipped, and how it gets measured.
- The dashboards and reporting layer — Google Search Console data, page-level trends, alerts on ranking drops, and recurring performance updates the whole company reads.
- The early-innings outcome measurable movement in organic clicks and ranking on the priority set. Not a large unactioned backlog. Real improvement, defensible in a room.
How You'll Spend Your Week
So you know what you're walking into.
- Mornings in Google Search Console what moved, what dropped, what deserves attention today.
- Deep audit blocks pulling data with Ahrefs / SEMrush, running Apify workflows, digging into why a specific set of pages isn't converting search intent.
- Actually writing and rewriting the pages where your judgment is the difference between a page that ranks and one that doesn't. This is not delegated.
- Team enablement briefing the existing content team on priorities, reviewing their work, teaching the SEO/GEO lens as you go.
- Building dashboards and alerts the reporting layer that makes organic performance visible to marketing, product, and leadership without meetings.
- Weekly leadership sync showing the numbers, defending the priorities, and shifting the plan when the data says so.
How We'll Know You're Great
Signals we're looking for.
- You think in queries and intent, not in "topics." You can look at a keyword and see the buyer journey, the SERP composition, and the fastest path to ranking without being told.
- You use LLMs as a second brain, not a content mill. You've built at least one workflow that automates something in your SEO stack analysis, clustering, opportunity detection, brief generation from SERP data.
- You know what changed in search this year. Google's AI Overviews, the shift to answer engines, the way core updates hit topical authority. You have opinions, and they're informed.
- You've been the person who made the numbers move — not the person who managed the person who made the numbers move. You can point to specific pages, specific quarters, specific traffic curves.
- Extreme ownership: you take full accountability for outcomes, not just tasks.
Your Early Runway
Precision expectations. Not vibes.
Diagnose first.
- Audit current content and organic performance across the domain.
- Identify priority pages, keyword clusters, and the immediate fixes worth shipping early.
- Set up dashboards, alerts, reporting cadence, and the SEO/GEO roadmap the team will execute against.
Then ship and prove.
- Drive execution on the highest-priority pages and optimisations. Your hands on the ones that need it.
- Show measurable movement in organic clicks and priority-page rankings not a backlog, an actual curve.
- Prove a repeatable prioritisation model the team can run without you in the room for every decision.
- Earn the case for expanded scope team leadership is discussed only after hands-on impact is on the table.
Your Toolkit
What you'll be fluent in or become fluent in fast.
- Google Search Console this is where you live. Daily. Non-negotiable fluency.
- Ahrefs, SEMrush, or equivalent for keyword and backlink intelligence.
- Apify for scraping, competitive tracking, and SERP data at scale.
- Claude and other LLMs as operational tools for audits, clustering, brief generation, dashboard building, and any analysis that used to take days.
- Dashboard, alerting, and reporting whatever tool makes the numbers visible.
Who This Is For (And Who It Isn't)
This role is for you if:
- You've spent years deep in SEO / content strategy, primarily in B2B SaaS, tech, or IT (EdTech, FinTech, and post-COVID high-growth companies are also relevant).
- You still love the craft. You'd rather run an audit yourself than send it to someone junior and hope.
- You want to move fast, work in ambiguity, and be trusted with real ownership.
- You're excited about GEO as the next frontier not defensive about it.
This role is not for you if:
- You haven't done hands-on SEO work in a long while.
- You want a purely managerial seat with a large team and predictable rhythms.
- You need a highly structured corporate environment.
- You'd rather set direction than execute against it.
Your Path
Your growth at TestMu AI is mapped to what you ship. Deliver a strong early turnaround and you earn the case for building a team around you. Prove that team can compound the outcome, and Lead - Content is the next seat. This is the ladder, and it's earned not inherited.
Job Title: Social media management
Location: Hyderabad
Experience: 1–2 years
Employment Type: Full-time
About the Role
We're looking for a Content Production Executive to own end-to-end content production from strategy and scripting through publishing and performance analysis. You'll work cross-functionally with design, video, and marketing teams to ship high-volume, high-impact content across platforms.
Key Responsibilities
Own the content production lifecycle: research, strategy, scripting, coordination, publishing, and performance tracking
Produce marketing assets at volume reels, scripts, carousels, captions, graphics, and campaign creatives
Plan and manage editorial calendars across multiple brands/verticals
Execute multi-platform content strategies to drive audience engagement and growth
Collaborate with designers, video editors, and marketing teams on integrated campaigns
Ensure brand consistency across all creative output
Requirements
1–2 years of experience in content production, content strategy, or social media operations
Proven track record shipping high-volume content (100+ assets/quarter type output)
Strong scriptwriting and content planning skills
Experience managing multiple brands or workstreams simultaneously
Bachelor's degree in Visual Communication, Mass Comm, Marketing, or related field
Portfolio (Behance or similar) demonstrating creative range
Nice to Have
Experience across B2B content
Track record of measurable engagement lift from content campaigns
Rite KnowledgeLabs is looking for a Content Writer with 0-2 years of experience.
Experience: 0-2 years
Location: Chandivali, Mumbai
Mode: 5 Days WFO
Job Description
Roles & Responsibilities
As a Content Writer – Social Media & Digital, you will:
- Craft compelling content – Write crisp, engaging, and professional business content for LinkedIn, blogs, and marketing materials.
- Bring fresh ideas to the table – We love creative minds! Share new content concepts to captivate audiences.
- Learn & grow – Track social media metrics, analyse performance, and improve your content game.
- Team up with designers – Work closely with the creative team to ensure your words are visually stunning.
- Stay on top of trends – Keep up with what’s buzzing in the B2B world to make content that stands out.
What’s in it for you?
A creative, non-political, friendly yet fast-paced environment where your words shape corporate stories. Plus, a solid career growth path and exposure to top MNC & local clients. And yes, a 5-day work week! If you’re ready to write your way into the business world, apply now!
Qualification:
- Graduates or Post-graduates in English, Business Journalism, Business Communication, Marketing Communications, Economics, or related fields.
- Freshers with good writing skills and a portfolio of digital and social media content are welcome to apply.
Job description:
About Evaraa
Evaraa is a D2C brand specializing in handcrafted spiritual décor — god idols, car dashboard idols, silver collectibles, and home décor pieces that blend tradition with modern living. We're building a content-first brand voice across Instagram, Facebook, YouTube, and Pinterest.
Role Overview
We're looking for a Social Media Content Writer who can translate our products' craftsmanship and spiritual value into scroll-stopping captions, scripts, and copy that drive engagement and conversions across platforms.
Key Responsibilities
Write daily/weekly social media captions, hooks, and scripts for Instagram Reels, YouTube Shorts, Facebook posts, and Pinterest pins
Draft ad copy variations (primary text, headlines, descriptions) to support performance marketing campaigns
Write product descriptions and collection copy for the Shopify store in a brand-consistent tone
Develop content calendars aligned with festivals, product launches, and sales (Diwali, Navratri, Raksha Bandhan, Republic Day, etc. — high-relevance occasions for our category) Collaborate with the design/video team to brief reels, carousels, and UGC-style content Write blog articles for SEO (spiritual décor, home temple ideas, gifting guides)
Repurpose long-form content into short-form social hooks
Track which captions/hooks correlate with higher engagement and iterate based on performance feedback from the marketing team
Stay on top of trending audio, formats, and meme templates relevant to the lifestyle/spiritual/decor space.
Requirements
1–3 years of experience writing for social media, preferably for a D2C or e-commerce brand Strong grasp of Instagram/Facebook content formats and what drives engagement vs. reach vs. conversions
Excellent written English (Hindi/Hinglish copywriting skills are a strong plus given our audience)
Comfortable writing both brand storytelling content and direct-response ad copy Basic understanding of SEO principles for blog/product copy
A portfolio of past captions, ad copy, or content calendars
Work Location: In person






