Content Manager

Job Tittle:-  Marketing Manager 

CTC:-       10-13 LPA

Experience:- 6-10 Years

Location:-  Bangalore

Working Mode:- WFO

Technical Skills:-

• The candidate should have experience in the preparation and execution   of a marketig strategy. 
• The candidate must be an EXPERT in digital marketing. 
• The candidate must have an intimate knowledge of campaigns. 
• The candidate must have deep knowledge in the digital tool options and b  e an expertn LinkedIn and other relevant Social Media tools. 
• The candidate must have a good understanding of website optimization    and be able to  maintain it efficiently. 
• Establish the valid SEO's and supervise the SEO for highest positioning. 
• Must have a good idea and mind for design and be able to interact with d   e signer for collaterals and content. 
• Interact with external media interfaces.

Qualification:- MBA ( Marketing ), BBA 

Roles & Responsibilities:-

• Understand the business and the potential 
• Analyzing market and sales information 
• Identification of prospective clients. 
• Preparing a go to marketing strategy on digital, social media and print me  dia 
• Set up a Brand identification strategy and execution plan 
• Research competitive products by identifying and evaluating product cha       characteristics,  market share, pricing, and maintaining research databases. 
• Tracks product line sales and costs by analysing data and reviewing the c   competitors 
• Supports sales staff by pre sales tasks, providing sales data, market trend,  forecasts,  account analysis, new product information; relaying customer   services requests 
• Follow up with Clients through the CEO's contacts 
• Website maintenance and press releases 
• Marketing collateral – creation and maintenance and presentations 
• E – campaign coordination 
• Setting up tracking systems for marketing campaigns and online activities 
• ​Reporting to management on marketing and sales activities

About us:

At Astra Security, we're not just a team; we're innovators, protectors, and storytellers.

As a U.S. & India based powerhouse, we proudly offer a state-of-the-art Pentest Platform that mimics hacker behaviour. We're not just about finding vulnerabilities; we've discovered 100,000+ of them for our clients! And guess what? We defend against over a million threats daily. 

Our accolades speak for our excellence—from being recognized as ‘The Most Innovative Security Company’ by Prime Minister Narendra Modi to bagging the CyberTech100 title in 2021.

Why Join Us?

Because words are magical, and here at Astra, we believe they can make the digital world safer.

We're on a thrilling journey, and we need You, who can translate intricate technical tales into captivating content. Ready to embark on this cyber-adventure?

Your Mission (If You Choose to Accept):

• Craft content that bridges the gap between tech buffs and novices—think blog posts, white papers, and landing pages.
• Play a pivotal role in content management and project coordination.
• Guide and inspire budding writers on our team.
• Join forces with SEO, development, and design maestros to produce stellar content.
• Ensure every word we publish is a masterpiece—optimised, insightful, and valuable.
• Work with the marketing and frontend developer on the feedback shared and amend design changes.
• Work & come up with design guidelines for the brand

Requirements:

• 4+ years in content writing, especially in SaaS or content marketing realms.
• A flair for SEO and a penchant for NLP.
• The ability to decode complex tech puzzles and pen them down with finesse.
• Organizational prowess, self-driven spirit, and an eagle-eyed attention to detail.
• Prior experience of content marketing would be a big plus. 
• A sprinkle of experience in the cybersecurity world would be the cherry on top!
• Bonus: Familiarity with WordPress/Webflow CMS.

Benefits of joining the Astra Squad:

• Embrace the cosy remote work lifestyle.
• Feel the startup adrenaline pumping through your veins.
• Your brilliance showcased to thousands of eager readers and users.
• Revel in our open, growth-centric ambiance; it's like a digital playground.
• Dive deep into the captivating world of cybersecurity.
• And yes, get ready for some unforgettable workcations—think Chikmagalur & Jim Corbett. 

About the Assistant Director’s responsibilities include:

1.       Crafting shooting schedules that incorporates with Team

2.       Formulating storyboards that represent salient occasions in each script

3.       Ensuring that all applicable filming crew and cast members arrive when needed

4.       Positioning, instructing and supporting extras on the set

5.       Motivating the filming crew ahead of each take

6.       Settling minor discipline-related concerns on the set

7.       Supporting and promoting the observance of existing safety protocols

Those who can apply:

1.       Education: should done the specialized course in Film making / Film Direction.

2.       Experience - Min 0 to 3 years’ experience in field of Video film making/ Documentaries/Ads Films / TVC.

3.       Well versed with Marathi & English languages (Additional Advantage for Marathi writing skills)

4.       Effective communication skills

5.       Able to do proper planning about project generalization with Team & client.

6.       Should be located within 5-10 Kms Range of Aundh, Pune.

7.       Should have relevant skills and interests

Perks: Certificate, Informal dress code, Job offer

Number of openings - 2

NOTE - This job is not for the feature films / serials. This job is purely based on Audio video advertising sector work. 

Testsigma is built to make test automation effortless. We are a fast-growing, product-based startup backed by leading global Investors like Accel, STRIVE and Marquee Angels. 

We are the first open-source test automation platform built out of India and competing with global giants. With product-market fit and a terrific team, we’re poised to capture the global market for AI driven, cloud-based test automation platforms.

We are inviting the right people to scale our growth, who can help us continuously improve our product offering in collaboration with product, engineering, and customer success teams. If you have a great attitude and a drive to succeed, hop on this test automation journey with us. Learn new technologies & grow your skills along the way!

Job Description

As a content writer, you’ll be working with teams across the company (and sometimes across countries) to create valuable content to educate our customers and wow our prospects. Your work will have you fiddling with taglines on website pages, writing blog posts for feature announcements, putting together thought leadership posts for guest publications, sketching educational collateral, framing scripts for feature videos, building presentations to better explain features and so on.

Responsibilities

• Write, publish, and maintain customer-facing marketing and technical content, including testing and product blogs, technical reports on testing, educational guides, and newsletters.
• Understand the domain, create value-focused educational content for ICP, secondary personas, & segments
• Coordinate with researchers to prepare short reports for timely and accurate testing intelligence to be shared with clients.
• Work closely with Product, Engineering, Design, SEO, and Marketing teams to determine and deliver content requirements.
• Prepare and review testing related content strategy and target achievements from time to time.
• Implement various elements of SEO and marketing strategy in static and dynamic content for B2B deliverables.
• Follow SEO guidelines. Include and optimize new and existing content for SEO
• Hire and manage freelancers and verify content quality and relevance
• Edit, clarify, and proofread documents written by others, and coach junior writers on ways to improve their writing skills.
• Manage multiple competing priorities in a fast-paced and constantly changing environment.
  
  

Requirements

• Minimum 3 years of experience in writing for the technology industry (testing will be highly preferred).
• Good knowledge and understanding of Automation testing.
• Demonstrated writing skills, oral communication, and grammar skills with proven ability to take initiative and build productive relationships.
• Passionate about writing and a hunger to prove yourself.
• Familiarity with the startup work culture and willingness to learn, adapt, and contribute.
• Ability to prioritize and succeed in a highly ambiguous environment with competing demands.
• Demonstrated interpersonal skills, understanding of web culture, and passion for technology.
• Can articulate ideas in a clear and lucid manner to produce informative, interesting, and engaging articles.A knack for creativity and innovation that re-defines the Job!
  
  Candidates from saas, technology product background prefered.

We are looking for a Content Strategist/Writer who has experience in creating content for branding and digital marketing, and an ability to stay up to date with the latest trends. He/she will be responsible for creating, and improving content across our business verticals. 

The role will include generating content for branding projects, websites, improving social media interaction by ideating on creative concepts and campaigns, driving engagement, creating content calendars etc. 

The Content Manager/Writer will work closely with the rest of the team to achieve overall marketing goals. 

Responsibilities:

Creating original & creative content that drives traffic to a website and social media platforms:

• Create social media strategy aligned with short-term and long-term marketing targets
• Write research-based content that is original and engaging
• Edit/proofread and quality check content
• Develop creative concepts for digital media, including social media creatives (This includes copy for creatives, infographics, and captions for social media)
• Develop authentic social media campaigns 
• Tie-in editorial calendars with trending digital initiatives and campaigns 

• Promote the business's brand identity via trendy, authentic and creative content 
• Create content for other marketing collateral as and when needed 
• Write content for web pages, ebooks, and video scripts as and when required
• Assist with creating content for business pitches as and when required
• Create original, witty, on-trend concepts for social media creatives and campaigns
• Work with the design team to ensure creatives are based on the brief and lead to online engagement