Product marketers play a crucial role in positioning products/services the right way to the right people because they have a deep understanding of your target customers and how our products and services fulfil their needs. As a product marketing specialist, you will be on the team responsible for telling the world (and enterprises) the story of our product. You will be expected to be an avid advocate for our product feature set and its benefits. We’re looking for a passionate, go-getter who will have the opportunity to make a big impact on a tightly knit team that is building enterprise software.
This could be an excellent opportunity to take your career to the next level and learn a lot more along the way, hopefully you’ll teach us a few things too!
Typical Responsibilities:
- You will be required to create product content (e.g. sales enablement documentation, case studies, product videos, website copy, blog posts, Quora/forum responses) to articulate the benefits of our products to the world.
- Work on thetactical campaign execution. Daily hands-on work will include email builds/sends, landing pages, dynamic content, A/B tests, list imports, and database management.
- You will also set up, test, maintain, and report on recurring and triggered campaigns. Improve initiatives around lead targeting, A/B testing, and deliverability.
- You may be required to manage the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn, and additional channels that may be deemed relevant.
- You will be expected to build product page content, optimize the conversion paths on those pages, and use dynamic call-to-action to create and test buyer stage-specific calls-to-action.
- Manage both on-page SEO and off-page SEO for the company.
- Collaborate with content marketing and blog contributors to create high-quality content around important, relevant terms.
- Manage and improve organic search engine performance and goal-setting based on clickthrough rates, traffic, and conversions. Track lead generation activities.
About Aikon Labs Private Limited
Aikon Labs is a product startup that is solving enterprise problems with AI. Our platform iEngage has evolved from being focused on fostering innovation in a global community to becoming a central reusable repository of information, insights, and intelligence, derived from interactions that happen inside and outside of enterprises.
iEngage is a passive API enabled platform that blends seamlessly into the Enterprise technology stack to make interactions more meaningful. Interactions between employees, or employees and customers or any other stakeholder tend to be sliced and stored in siloed systems of record. The interaction context is usually lost or quickly turns into dark data that is stored in an archive. iEngage addresses that challenge.
iEngage utilizes cutting edge Machine Intelligence (your own models or iengage's open-source AI stack) to extract info, insight and intelligence from interactions that flow through systems of engagement (chat, email, phone calls etc) and make this available in the form of an API accessible enterprise knowledge graph that can power smarter, resilient automation. Provide answers, suggestions, and context when required, where it is required.
If you are excited about working on emerging technology, applying AI and ML to real world problems, we can offer you a challenging role. Take a look at our job postings and let us know if any of them interest you.
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We are looking for you if you are inspired by the vision of building India's first global premium beauty house which is dynamic and beautifully crafted with consumer centric and world class Clean Beauty products.
Overall objective of the Role:
Develop, own, drive and implement the overall e-commerce strategy to ensure revenue growth through increased customer acquisition, conversion and AOV . This will incorporate digital marketing strategy including PPC, SEO, affiliate, email and social media marketing.
Responsibilities
• Develop and manage own website (and sub-sites) by working closely with the IT team, the E-commerce / Website Manager and external agencies
• End-to-end ownership of strategic and operational initiatives for paid marketing campaigns including budgeting, tracking, creative production, landing page optimisation etc.
• Develop a model of iterative testing and optimisation of all campaigns to drive efficiency in paid spends
• ideate and execute strategies for keyword optimisation, campaign restructuring, improved retargeting of the users
• Develop and manage customer relationship with eCommerce platforms such as Amazon, Nykaa, Myntra etc.
• Develop and implement customer acquisition strategy, including: SEO, PPC, affiliate, social, print advertising, direct marketing and leafleting, as well as emerging channels
• Optimize customer acquisition costs, sales and brand experience
• Manage overall website performance and online trading and ensure continuous improvements to the website
• Measure and report performance of all digital marketing campaigns, and assess against ROI, ROAS and KPIs
• Identify trends and insights, and optimize spend
• Forecast and correlate sales
• Conduct regular and in-depth analysis of our customer trends and patterns and act on this analysis to inform short, medium and long termstrategy
• Manage the annual marketing budget (customer acquisition and e-commerce) with regular review and reporting on ROI of each activity
• Support brick and mortar retailers through in-store and online sales initiatives to most effectively promote their products in an omnichannel methodology, to capitalize on cutting edge trends in these rapidly evolving markets.
Work Experience:
•Experience with eCommerce marketplace such as Amazon, Flipkart, Myntra
•5+ years of experience in digital marketing
Skills & Competencies required:
• Credible and extensive experience of leading e-commerce and digital marketing in a commercial environment - preferably consumer goods
• A strong understanding of current online marketing strategies and best practices
• Understanding of retail and online business development.
• Strong understanding of Affiliate and Social MediaMarketing
• Ability to travel required
• Experience in building an online-first brand is a plus
• Must have experience in working with tech team in developing brand website for product sales and partnered with social media influencers to review the platform and merchandise
• Ability to collaborate with multiple internal teams to create strategies and plans to maximize sales of managed accounts.
Experience:
5+ years
Experience of working in D2C brands/ cosmetics & clothing brands preferred
Marketing Artist - PC and Console department (PCC)
at Kwalee
Kwalee is one of the world’s leading multiplatform game publishers and developers, with well over 750 million downloads worldwide for our mobile hits. Alongside this, we also have a growing PC and Console department of incredible pedigree that is on the hunt for great new titles to join Scathe, Die by the Blade, Eternal Hope and TENS! This role would be working in the PC and Console team (PCC).
With a team of talented people collaborating daily between our studios in Leamington Spa, Bangalore and Beijing, or on a remote basis from Turkey, Brazil, the Philippines and many more places, we have a truly global team making games for a global audience.
Founded in 2011 by David Darling CBE, a key architect of the UK games industry who previously co-founded and led Codemasters for many years, our team also includes legends such as Andrew Graham (creator of Micro Machines series) and Jason Falcus (programmer of classics including NBA Jam) alongside a growing and diverse team of global gaming experts. Everyone contributes creatively to Kwalee’s success, with all employees eligible to pitch their own game ideas on Creative Wednesdays, and we’re proud to have built our success on this inclusive principle. Could your idea be the next global hit?
What’s the job?
As our Marketing Artist on the Creative Services team in the PC & Console (PCC) publishing department you'll be making; logos, print-ready assets, digital ads, GIFs, and a wide variety of other materials that all contribute to helping with the marketing, awareness and promotion of our games.
What you tell your friends you do
“I create eye-catching visuals that make Kwalee’s PC and Console games stand out in the market.”
What you will really be doing
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Creating dynamic and static graphics for our released and upcoming PC and Console games;
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Iterating on designs, assets, layouts, etc, in response to PCC team members, market research, developer feedback or external consumer feedback;
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Strategising, conceptualising and designing imagery for campaigns with other PCC department team members.
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Executing imaginative, appealing visuals with great attention to detail and delivered to agreed deadlines.
How you will be doing this
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You’ll be part of an agile, multidisciplinary and creative team and work closely with them to ensure the best results.
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You'll think creatively and be motivated by challenges and constantly striving for the best.
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You’ll work with cutting edge technology, if you need software or hardware to get the job done efficiently, you will get it. We even have a robot!
Team
Our talented teams are our signature. We have a highly creative atmosphere with more than 200 staff where you’ll have the opportunity to contribute daily to important decisions. You’ll work within an extremely experienced, passionate and diverse company, including industry veterans Jason Falcus (developer) and Max Everingham (publisher).
Skills and Requirements
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2 plus years of experience as a Marketing Artist making digital assets / graphics;
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Experience using Illustrator, Photoshop, other Adobe Suite products;
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Ability to work independently, show initiative and work collaboratively and positively with other PCC dept team members;
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A keen eye for layout, design, typography and colour;
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Ability to create eye-catching, engaging, visual designs for our marketing materials and campaigns;
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Capacity to manage multiple projects at once and deliver to deadlines in a fast-paced, creative team;
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A positive and enthusiastic attitude, able to give and receive constructive feedback;
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Excellent organizational and communication skills
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Passion for PC and console games;
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Expertise with After Effects, Premiere Pro, Maya (or similar 3D software), etc.;
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Experience with either Unity or Unreal Engine;
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Animation experience.
We offer
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In addition to a competitive salary we also offer private medical cover and life assurance;
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Creative Wednesdays! (get a chance to suggest games every Wednesday);
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20 days of paid holidays plus bank holidays;
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Hybrid working model available depending on the department and the role;
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Relocation support available;
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Great work-life balance with flexible working hours;
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Quarterly team building days - work hard, play hard!
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Monthly employee awards;
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Free snacks, fruit and drinks.
Our philosophy
We firmly believe in creativity and innovation and that a fundamental requirement for a successful and happy company is having the right mix of individuals. With the right people in the right environment anything and everything is possible.
Kwalee makes games to bring people, their stories, and their interests together. As an employer, we’re dedicated to making sure that everyone can thrive within our team by welcoming and supporting people of all ages, races, colours, beliefs, sexual orientations, genders and circumstances. With the inclusion of diverse voices in our teams, we bring plenty to the table that’s fresh, fun and exciting; it makes for a better environment and helps us to create better games for everyone! This is how we move forward as a company – because these voices are the difference that make all the difference.
Social Media Handling
Dear Jobseekers,
Greetings from PIXEL WEB SOLUTIONS....!!!
Pixel Web Solutions is a global Web, Mobile / IT Servicing Company with the strong team of technical and professional expertise. We believe in Innovative Solutions that turn the business idea into achievable goals. We work on wide array of Technologies that can provide sustainable and long-term business solutions. More than 8+ Yrs of experience in global IT markets, we have curved ourselves to adapt leading & cutting edge technologies.
Job Description
v Build, plan and implement the overall Digital Marketting Strategy
v stay upto date with latest technology and best practices
v Manage all Digital Marketting channels
v Oversee all the company's Social media accounts
v Manage and improve Online content, considering SEO and Google Analytics
v Monitor Competition and provide suggestions for improvement
v Build and Inbound marketting plan
|
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Position Vacant Details |
|
POSITION NAME |
Digital Marketting Executive / SEO |
|
EXPERIENCE |
1 to 3 Years |
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SALARY |
Negotiable |
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LOCATION |
Madurai |
***Preferring Madurai candidates only***
Key Skills
v Market Trend Analysis
v Competitor tracking
v On/Off Page Promotional strategies
v Web Analytics
v Qualified Traffic/Lead Generation
v SMM
v SMO
v Content Promotion
v Email Marketing Campaigns.
Also, provide us with the below information required for the further process;-
Details Required:-
Current Company:
Current Designation:
Experience:
Current CTC:
Expected CTC:
Notice Period:
Instadukan is searching for a Social Media and Community Manager to own and develop our online media presence and construct niche communities.
Key Responsibilities :
- Own brands online media channels.
- Develop online media procedures, guide and plans in a joint effort with cross-team efforts.
- Oversee the creation and conveyance of all resources for social
- Drive visibility, engagement, reach and development of all brand online media stages
- Manage paid ads and promoting efforts to drive awareness and engagement
- Develop connections and work together with influencers and content creators
- Monitor everyday online media comments and opinions
- Ensure speedy and successful resolution to negative discussions on online media channels
Prerequisites :
1. Demonstrated work insight in social media marketing with real results via reach, engagement
2. Deep understtanding of social media platforms
3. The eagerness to work and convey results at a executional level
4. Four year college education in news-casting, correspondences, showcasing or a connected field
5. Superb written and verbal communication skills.
BarRaiser is an AI based B2B & B2C SaaS video recorded interview platform helping
companies to reduce their hiring time by getting their candidates interviewed by the top
industry leaders coming from the companies like Amazon, Linkedin, Microsoft, Google etc.
At BarRaiser, we are standardizing the interview process, so companies hire the right talent
and candidates land their dream job. Our expert partners interview the company's potential
hires by leveraging BarRaiser's proprietary platform and sharing a fair, unbiased assessment
of the candidate's skills, aptitude, and knowledge. We've completed 7.5k+ interviews from
the time of inception working with top product companies like Glance, upGrad, Acko and
Cure.fit among others. Our aim is to reach 50k+ interviews per month globally by 2023.
Responsibilities:
● Be responsible for the positioning, the value proposition and the messaging for our
flagship solution.
● Create engaging product storytelling directed to our key persona and targeted
audience.
● Define the product marketing roadmap in collaboration with the product and sales
teams, establish the execution plan.
● Elaborate the content strategy and the related plan, produce the core assets that will
nurture the marketing funnel.
● Co-create content for marketing campaigns and sales collaterals in collaboration with
the Product, Growth Marketing & Sales teams.
● Be the ambassador of our solution, raise awareness, deliver presentations for our
prospects, customers & partners.
● Contribute actively to the road map process.
● Set, measure and analyse KPI’s to identify areas for continual improvement.
Requirements
You are passionate about new technologies and perfectly meet all the following criterias:
● Bachelor’s degree in Marketing
● 3+ years of experience in a similar role within B2B Marketing in a SaaS environment.
● As a storytelling expert, you have excellent communications skills, both written and
oral.
- Promoting business on social media for improving brand awareness and generating traffic through social media engagement
- Create and manage link building strategies, content marketing strategies, and social media presences
- Developing content calendars on a weekly and monthly basis for the company
- Use Google Analytics, Google AdWords, and other relevant sites
- Drive traffic to company pages
- Creating engaging social media content
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
- Developing graphics, video, and collaterals
- Analyzing popular social media platforms and using emerging social media tools to develop relationships with clients
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
- In-depth working knowledge of Facebook, Twitter, Instagram, and Google+
- Experience with social media analytics, including Google Analytics and Facebook Insights
- Basic knowledge of Photoshop
- Must have a reach of a minimum of 10K followers on various social media platforms
- Strong working knowledge of marketing terms
- Must be self-motivated and open to learning and sharing new ideas
- Practical experience with social media campaigns
- Highly creative with excellent analytical abilities.
- Outstanding communication and interpersonal skills.
- Up-to-date on the latest trends and technologies in digital marketing.
What you’ll be doing:
● Write content for the blog and large story pieces. Interview senior facility management executives and real-estate leaders.
● Product content: Create an educational product and solution content across platforms.
● Customer marketing: Become an expert on our customers and their unique cases. Write compelling case study content in multiple formats (webpage, blog, video, social) that highlights how Facilio helps enterprises transform facilities experience.
● Sales Enablement: Communicate value proposition and high-value sales materials, presentations, partner training, and feature collaterals.
● Optimize all content for SEO for better reach, measure and improve content programs
What type of skills you’ll need:
● Previous experience: 1-3 yrs of experience of content writing or marketing experience, preferably at B2B tech product company
● You love writing stories. Have many examples to show. Can work with consistent feedback.
● You love to research, to dig below the surface, and uncover the truth.
● Customers are always your main focus and priority.
Social Media Marketer
at SNAPIVITE INTERNATIONAL PVT. LTD.
