Marketing Executive

SEO Team Lead Job Description

• Perform keyword research
• Develop keyword plans through conducting keyword research on a regular basis to generate content ideas and optimise existing content
• Plan and oversee the entire website architecture, restructuring page hierarchy where necessary
• Optimise web pages such as the homepage, landing pages, blog posts, product pages (on-page SEO) in terms of improving content quality, keyword optimization, and user experience to boost organic search rankings
• Conduct regular technical SEO audits and work with the web development team to fix technical website issues (e.g. slow page load speeds, page crawl errors, and duplicate content) that may negatively impact organic search rankings
• Conduct full-scale SEO audit (technical, on-page, and off-page) on both mobile and desktop website versions to provide recommendations for improvement in key areas such as keyword optimization on meta tags and images, content quality, and link building
• Implement local and international SEO techniques across local (Google My Business listings) and international websites
• Measure key SEO metrics such as organic traffic, ranking positions, domain authority and provide recommendations for improvement
• Perform competitive analysis to benchmark current SEO performance against competitors and devise strategies to surpass competitors
• Keep up to date with the latest SEO trends, search algorithm updates, and new SEO tools and best practices
• At least 1 years of experience as SEO team lead or similar role
• Digital Marketing Agencies experience would be preferred 

Why should you join us:

• · Fixed working timings- 5 days working
• · Attractive Incentives
• · Young & Vibrant work culture

• Job Location: Block A-128, Sector-63, Noida
• Salary Package: Depends on skills
• Working Days: Monday to Friday

Introduction

We are actively Looking for a Fresher with a deep passion for Digital Marketing to join our emerging Digital Marketing team. This position entails the strategic planning, meticulous execution, and continuous optimization of our online marketing initiatives. We are in search of an individual driven by a true passion for the world of marketing and advertising.

Roles and Responsibilities

• Plan and execute digital marketing campaigns, email marketing campaigns, social media, and paid advertising campaigns.
• Conduct market research to identify trends and insights, and optimize strategies accordingly.
• Create and manage content for various digital platforms, ensuring it aligns with the brand's tone and messaging.
• Create, manage and Automate digital marketing campaigns on buffer/Hootsuite (or any other tools).
• Create and manage content calendar for Hiringhood brand accounts.
• Monitor and analyse the performance of campaigns, using data-driven insights to make continuous improvements.
• Collaborate with cross-functional teams to coordinate marketing efforts and ensure brand consistency.
• Social Media Marketing: Create and manage Groups/Pages and Content across various social media platforms, engage with the audience, increase the followers and grow our social media presence.
• SMM (Social Media Management): Monitor and analyze social media performance metrics, generate insights, and adjust strategies accordingly.
• Email Marketing: Assist in email marketing campaigns, including content creation and segmentation, to drive customer engagement and conversions.
• Analytics and Reporting: Generate regular reports on digital marketing performance, highlighting key metrics and areas for improvement.

Must Have Skills

• Knowledge of digital marketing principles, strategies, and tools.
• Familiarity with social media platforms and digital marketing trends.
• Knowledge of Building digital creatives in various formats like Banners, Videos, slideshows, Gifs, Animations, market flyers, promos & ads for posts using tools like Canva, Photoshop or any other tools.
• Excellent presentation, communication, visualization and articulation skills.
• Bachelor's degree in Marketing, Communications, technology or any related field.
• Fresher / Experienced with knowledge in Social Media Marketing / Digital Marketing.

Good to Have Skills

• Candidates with a portfolio of existing digital marketing projects will be preferred over candidates who do not have related experience.
• Candidates with related micro/nano courses and certifications in digital marketing will be given additional preference.
• A strong passion for digital marketing, a willingness to learn new tools and tech savviness.
• Ability to work with programmatic advertising and the ability to compare and contrast between campaigns across different platforms.
• Ability to automate marketing on instant messaging Apps/Channels like Whatsapp, telegram, Slack, etc,. using NoCode tools like WATI.

About Hiringhood

Hiringhood is a technology platform that offers marketplaces to employers, recruiters, jobseekers, and third parties to increase the acceleration, precision & scale of the recruitment process while decreasing the cost & time. Hiringhood aims to build a cosmos of these marketplaces across India and the world serving various industries & domains.

Hiringhood has built the world’s first and only premium bounty-hunting & crowdsourcing recruitment marketplace.

Location

Hiringhood, founded on 14th November 2020, is located in T-HUB 2.0, the largest incubation center and Innovation campus in Asia, a Hyderabad-based start-up ecosystem enabler. T-Hub facilitates collaborations between Startups, Angel Investors, Venture Capital Firms, Corporates, Governments, and Academia. 

Why Join Hiringhood?

• Be part of an award-winning startup that believes in the entrepreneurial acumen of every employee.
• Hiringhood offers access to a great startup environment at T-Hub you will get access to over 250+ startups, their founders, and their teams, the scope to learn is infinite.
• Hiringhood also offers great networking opportunities through T-Hub events.

JOB DETAILS

CTC - 10-15k Per Month (STIPEND)

EXP RANGE - 0-6 Months

Education - BBA/ Any Graduate

Notice Period - Immediately

Work Mode - WFO

Location - HYDERABAD

• Plan, monitor and execute organic Social media growth strategies on all relevant social media platforms for the company and its clients.
• Excellent and confident communicator to be able to understand and convey the strategies, and plan to the client and internal team.
• Be actively involved in SEO efforts
• Write content for marketing and website
• Collaborate with designers to improve user experience
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics)
• Acquire insight into online marketing trends and keep strategies up-to-date
• Developing and optimizing quality paid advertising campaigns across various networks such as Google Ads & Google Shopping, Facebook Ads, Instagram, LinkedIn and more. TikTok & Snapchat Ads are a bonus.

• Skills and experience in creative content writing (Important)
• Fair understanding of digital marketing concepts and best practices
• Working knowledge of Internet and SAAS tools like Google Sheets, Google Slides, etc
• Exposure to SEO concepts
• Exposure to web analytics tools (e.g. Google Analytics, etc)
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills

Hummingbird is a WordPress product company, we build and maintain popular WordPress Themes and Plugins used by thousands of users worldwide.

We are looking for a Digital Marketing Manager to join our WordPress Product Marketing Team to grow sales and adoption of our WordPress Plugins and Themes.

If you understand the WordPress ecosystem, have 6+ years of proven experience with Digital Marketing, and Project Management, and can lead a team to achieve business objectives, then this is the perfect job opportunity for you.

Job description -

Manage and guide the Digital Marketing team to achieve our WordPress business objectives. Provide thought leadership and guidance in one or more of the following areas:

• Content Marketing: Product Pages, Landing Pages, and Website Copy, using WordPress and Elementor.
• Email Marketing: Online newsletters, and promotional emails. Manage, and track email Campaign Performance
• SEO: keyword research, on-page optimization, off-page natural link building
• SMM: Social media marketing on popular platforms - YouTube, Facebook, Twitter
• Analytics: Track & monitor the progress of digital marketing efforts using analytics tools such as Google Analytics
• Conversion Rate Optimisation: Run A/B testing experiments, and analyze heat maps and visitor recordings to improve the performance of conversion funnels
• Partnerships: Maintain partnerships with freelancers, agencies, vendors, and affiliates

Requirements -

• Experience - Proven 6+ years of experience in Digital Marketing (SEO, Email, Content)
• Effective Leader - Able to work with your team to deliver business objectives, and provide training and guidance to your team where required. Review your team's work, provide feedback, and help them improve and become more productive.
• Project Management - Ability to plan, and track tasks for their team. Manage schedules, and delivery of outcomes, with high quality. Motivate and engage with their team for them to be able to deliver high-quality work. 
• WordPress Industry Knowledge - Extensive knowledge and experience of the WordPress industry. Ability to keep updated on the trends in the WordPress industry and apply these to our business for success.
• Website Copy - Ability to build Product Landing Pages using WordPress and Elementor
• Email - Ability to use email as an effective tool for digital marketing
• Ability to Learn - Passion for learning new Digital Marketing skills
• Communication skills - Excellent spoken and written English skills

Please note, prior knowledge and exposure to the WordPress ecosystem - Selling and Marketing WP Themes and WP Plugins is mandatory. Please apply only if you have done digital marketing for WordPress products. 

If you love Digital Marketing, are passionate about WordPress, and want to lead a team of Digital Marketers to success in the WordPress industry, apply today.

Digital Media Marketing

The Digital Marketing, Online Marketing, and Digital Promotion specialist will be responsible for developing and executing marketing campaigns across a variety of online platforms, including Digital media, email, and the company website. This individual will work closely with the marketing team to identify target audiences and develop strategies to reach and engage potential customers.

Roles and Responsibilities

• Developing and implementing Digital Media Marketing campaigns to increase brand awareness and drive website traffic.
• Managing the company's media accounts and creating engaging content for a variety of platforms, including LinkedIn.
• Utilizing email marketing and automation tools to create and send targeted campaigns to potential customers.
• Developing and executing digital promotion campaigns, including paid advertising on Digital media platforms and search engines.
• Analyzing and reporting on the effectiveness of marketing campaigns using tools such as Google Analytics.
• Collaborating with the marketing team to develop and implement brand management strategies.
• Assisting with the development and execution of online advertisement campaigns, including banner ads and display ads.
• Utilizing SEO techniques to improve the company's search engine ranking and drive traffic to the website.

Perks and Benefits

• 6 Day Working (Monday-Saturday)
• Flexi Working Hours.
• Work from Home available (Need Basis)
• Salary is always on time.
• The best work Culture.
• The Best Working Environment.
• Alter Saturday leave

• Implementing Digital Marketing activities to enhance the Fanztar community.
• Learning different Email/WhatsApp marketing activities and executing the same.
• Increasing Brand Awareness in your institution.
• Providing support assistance for customer queries.