Location : Bangalore Experience : 3-8 + yrs of relevant experience in handling social boards like Facebook, Twitter, Instagram, etc. Managing presence of all the south (Kannada, Tamil, Telugu, Malayalam and Marathi properties on social media Implementing websites social media strategy Tracking social media conversations about the brand Tracking social trends for potential viral content Tracking competition on platforms Collaborate with Product Development team. Monitoring trends in social media tools, trends and applications Implementing insights gained from social media monitoring. Should be comfortable in handling a small team. Responsible for copy and Video editing of news stories that go up on the websites. Should have excellent command over Hindi and English Excellent overall writing skills in a number of different styles/tones Impeccable spelling and grammar. A deep understanding of customers and what motivates them online.Great research, organizational, and learning skills. Researching markets and industries to compare and create content that is innovative and original. Consistently brainstorming and collaborating with team for new ideas and strategies. Coordinate with marketing and design teams to illustrate articles Familiarity with keyword placement and other S E O best practices High comprehension of software like Microsoft Word and Google Docs Paraphrase or write content from scratch depending on specific instructions provided in the work order Revises, edits, or updates instructions, information, and frequently asked questions as necessary. Content Writers Work Core website copy Social media posts Content for banners Product descriptions Company bios Landing Pages Blogs and news articles Case studies, whitepapers, and e books Excellent knowledge of handling social boards like Facebook, Twitter, Instagram, etc. Understanding of SEO and web traffic metrics Experience required: Candidates with 3-8 + yrs of relevant experience in similar newsroom role will be preferred.
What you will do Contribute to product blog with content that is well researched, persona oriented and engaging. Get a good grasp of the industry and create compelling content to drive traffic, engagement and leads Create content for the website around product use-case and help articles, case studies & white papers Ability to think like a product owner and execute content initiatives in all forms including the ability to ensure all content is on-brand, consistent in terms of style, quality, and tone of voice, and optimised for search and user experience for all channels of content including online, social media, email, mobile, video. Distribute content on partner websites, top community forums, and social media Manage & Position founder profiles in Linkedin /twitter by curating through leadership content Shape the content strategy and contribute to the content calendar. Own content delivery for Ad campaigna across Linkedin, Google, Facebook, quora. understanding what content goes well & what ad copies work Own the content calendar to scale our messaging and support regional lead-gen programs across regions and industry verticals Plan and execute PR strategy for brand awareness Engage with product integration partners, identify and execute co-marketing/guest blogs /backlink opportunities. Leverage market data to develop content themes/topics and develop the assets that support a point of view and educate customers that leads to critical behavioural metrics. Help our sales team differentiate our product offerings with messaging, battlecards, training material and case studies-Develop a micro-content plan and re-purpose content into new forms such as info graphics, articles, direct mail, etc Measure and improve all key content metrics using tools like Google Analytics, Hotjar HubSpot, among others create outreach emails , email sequences for resource downloads Activation of Inbound marketing Channel through content Requirements Strong understanding of different marketing channels and marketing’s role and impact in a business environment with atleast 2 years of experience in Content Marketing & minimum of 1 year experience in a B2B SaaS company serving international markets Strong SEO understanding and knowledge Passionate about startups, the SaaS industry and Marketing in general Strong verbal and written communication skills, impeccable grammar Strong research skills Portfolio showcasing SEO projects and their outcome Knowledge of A/B & multi variate testing Experience with Marketing Automation tools like Hubpot /Intercom/drift Experience with SEO tools like SEMrush, Ahrefs . Experience with both technical and Non technical aspects of search including page speed, Search algorithms, rich snippets ,Page rendering . Ability to manage multiple projects, stakeholders and priorities
Project Description Work out of our office for 3 months. Job Responsibilities:The Designer's role includes designing the online User Experience and design the "look and feel" of interactive applications to reflect and enhance the clients’ brand values, Key responsibilities include:Produce leading edge creative work for our clients’ social media assets, apps, user interfaces, e-marketing collateral etc.Understand functionality requirements and clients’ brand world and identityExecute design as per guidelines and playbooks for clientsKeep abreast of latest design disciplines, innovations and technologyQualifications:Diploma in fine Arts / BFA from a reputed instituteExperience:2 - 4 YearsOther/Special RequirementsAt least 1-3 years as a member of a creative team in a web development/interactive agency.Must have a strong portfolio of work which reflects a keen sense of aesthetics and brandsMust be adept at Photoshop,.Knowledge of animation and illustration styles Creative Fields UI Design Softwares Photoshop Desired Experience Level 1 to 3 Years About Company Part of the Publicis Groupe, and aligned with the Leo Burnett worldwide network, Indigo Consulting is India's leading Website Development and Online Marketing agency employing over 150 professionals. Offices in New Delhi and Mumbai, clients in India, Asia-Pac, Middle East, Europe, USA, Canada. Over the last 13 years we have successfully executed digital marketing campaigns for clients like HSBC, Asian Paints, HDFC Bank, Thomas Cook, Godrej Nature's Basket, South Australia Tourism, and Max Life Insurance. Our services include Digital Strategy, Website Design & Development, Social Media Marketing, Search Engine Optimisation, Usability Testing and Mobile Marketing.Indiefolio is the hiring partner with Leo Burnett worldwide network, Indigo Consulting . Job URL
Someone who can run ad campaigns and manage growth on digital for products and businesses. Apply only if you're willing to work hard, are result driven and love challenges. You'll get to work with some of the best professionals and clients in the country and with a very fun team.
About the role: We are looking for a young and amazing, data-driven marketeer to own the SEM section of the marketing funnel for our company. (S)he will be required acquire new leads and customers through online pay-per-click and cost-per-acquisition campaigns, and be in charge of all online acquisition marketing, managing the strategy, execution, and optimization across SEM. It would be beneficial for the person to be Google Analytics Certified and further have a knowledge of other PPC platforms. The person will be end to end responsible for scaling up AdWords as a channel for customer acquisition with a laser sharp focus on generating ROI at a per unit level. This means being highly analytical in nature and coordinating with other internal stakeholders to ensure a high conversion ratio of PPC traffic generated. Key responsibilities: • Work towards monthly, quarterly and yearly Digital Marketing department performance targets and ensure that all campaigns are run at the given budget, RoI and deadlines. • Track, measure, and analyse all initiatives to report on SEM ROI • Manage the strategy and setup of all paid campaigns. Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs. Requirements • Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions. • In-depth knowledge of the various paid marketing channels and technologies, including paid search (Google AdWords), retargeting. • Experience handling AdWords budgets and forecasting/reporting results • Establish and maintain scalable processes that ensure best practices in campaign and lead management.