
About this role
We are looking for a versatile, enthusiastic content marketer with an inclination towards digital long-form content to join our founding team. As the second member of our marketing team, you'll need to possess a strong drive, take ownership of your work, and have an insatiable desire to take action and make things happen š
You will be responsible for developing engaging, high-quality, and SEO-friendly content. Your primary focus will be on creating content that attracts and engages our target audience, drives organic traffic, and promotes brand awareness.
You will be working closely with the founders, marketing, and product teams to ensure that the content you produce stays relevant, user-friendly, and SEO-friendly at all times.
You will play a pivotal role in shaping our brand's voice and message and ensuring that our content is engaging and relevant to our target audience. You will be required to:
- Write a variety of well-researched, engaging, and target audience-oriented content, including but not limited to: long-form blogs, social media posts, emailers and newsletters, repackaging video content (podcasts and webinars), eBooks, whitepapers, website content, etc.
- Develop a deep understanding of the user, their stage of the journey and intent
- Frequently conducting keyword research and incorporating best SEO practices in the content you produce
- Hustle your way to find channels to promote the different forms of content that you will create
- Set up personal processes to improve the efficiency and effectiveness of the writing process: Strive to get to the published stage with minimal reviews
- Ensure all-around consistency with regard to the style, fonts, images and tone
- Research competitors and industry trends to come up with content pegs that communicate our USPs and strengths to the correct TG
- Publish high-quality compelling content within established timelines to achieve outcomes
- Work towards minimizing the time for research by curating high-quality sources for research
šĀ Key qualifications
- Minimum 3 years - as a content marketer, or similar role in B2B SaaS company.

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urpose
At Better, we are working hard to be the world's most loved skill learning platform & build the future of passion. We are here to do the best work of our lives, and together, we hope you are too. Come & help shape the future of inspiration & passion. As an early team member, you get to shape the direction of our products, company culture, hiring & product engineering practices.
Founders/Team
We are a team that is maniacally customer obsessed & building products that consumers love. -Subramanya Sharma (Subba), was recently CPO & CMO @ Cleartrip helping build one of the most loved consumer companies in the region. He was also instrumental in taking Cleartrip global (8 countries) & create global high quality products in an increasingly flat world.
-Kunal Sarkar (kunal) was recently Founder & CEO @ Lumosity, a global brain training product & is based in San Francisco. He is passionate about edtech & the holistic learning space.
We want to recreate the magic, and build the same customer obsession & product culture here. What is it like working at Better?http://bit.ly/3rjTllO"> Find out more on what we love, how we build products & books we dig.
Brand:http://pixical.com"> pixical.com
Funding Status
- Better Ed is backed by a top-tier VC firm.
Performance Marketer
About the role
- Own and drive a full-funnel global paid media strategy. Youāll define and shape our paid acquisition strategy, driving acquisition and assessing the full-funnel impact of our paid channels on activation, conversion, and retention.
- Experiment and test campaigns. Youāll design and execute on testing roadmaps to evolve new campaign strategies, measuring performance to achieve maximum returns in any paid spend.
- Analyze, assess performance, and iterate. Youāll analyze performance results, and make recommendations for decisions across spend, targeting, bidding, creative, landing pages, and more.
- Partner and collaborate cross-functionally. You are highly collaborative in your approach, and work closely with your counterparts across design, engineering, growth, and product.
- Be a leader in your craft. Youāll stay abreast of industry best practices, channels, strategies, and identify new opportunities for growth.
- As the senior most member of the Marketing and Growth team, you'll be expected to setup repeatable processes and helping us scale the function as we grow
- Problem solve some of the best consumer marketing problems on a global scale
What are we looking for?
- 5+ years working in the marketing or growth function, preferably in a startup.
- Proven experience in managing paid digital campaigns. You have a solid understanding of performance marketing, conversion, and customer acquisition.
- Hands on experience in Google Adwords and Display/Social ads is a must. Expertise in one of them is a pre-requisite.
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- You are somebody who shares the same http://bit.ly/3rjTllO">ethos.
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- You have interests outside work, in art, music, cooking, dance or any other similar skill.
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- An initial 30 min call to understand each other at a high level.
- Work on a case study or assignment together to ensure a good match.
1. Developing new user-facing features using React.js
2. Ability to understand business requirements and translate them into technical requirements
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1. Strong proficiency in JavaScript, ReactJS, Redux, redux-saga and ES6.
2. Konwledge with common front-end development tools such as Babel, Webpack, NPM, etc.
3. Familiarity with code versioning tools such as Git
4. Familiarity with RESTful APIs and Express js.
5. Ability to work in a fast-paced and deadline-oriented environment.
Job Description:
As a MERN Full Stack Developer, you will be responsible for developing and maintaining web applications using the MERN (MongoDB, Postgresql, Express.js, React, Node.js) stack. You will work closely with our product and design teams to build high-quality, scalable, and efficient solutions.
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- Professional development opportunities.
Job Summary
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We are looking for an Android Developer who possesses a passion for pushing mobile technologies to the limits. This Android app developer will work with our team of talented engineers to design and build the next generation of our mobile applications. Your primary focus will be the development of Android applications and their integration with back-end services.
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- Conceptualizing and formulating apps that are suitable for use on all types of Android devices.
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- Creating app updates, including bug fixes and additional features, for release
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Requirements
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- min. 2+ yearsĀ of experience as an android developer
- Proficiency in Java, Kotlin, or C++.
- Ability to use the Android Studio, including the Android SDK, with ease.
- Prior experience as an android developer will be advantageous.
- Excellent coding and proofreading skills.
- Top-notch teamwork and communication skills.
- Ability to manage your workload with minimal supervision.
- Unwavering curiosity.
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Benefits
- Opportunity to work with early stage start up and grab a front row seat in core engineering team
- ESOPs available
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DevOps Engineer
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KNOLSKAPE is looking for a DevOps Engineer to help us build Educational platforms and products that make learning experiential for leaders of the world.
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DevOps Engineer responsibilities include deploying product updates, identifying production issues, and implementing integrations that meet customer needs. If you have a solid background in working with cloud technologies, setting up efficient deployment processes, and are motivated to work with diverse and talented teams, weād like to meet you.
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Ultimately, you will execute and automate operational processes fast, accurately, and securely.
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Skills and Experience
- 2+ years of experience in building infrastructure experience with Cloud Providers ( AWS / Azure / GCP)
- Build and Deployment Management (Gitlab).
- Experience in writing automation scripts using Shell, Python, and Terraform based.
- Good experience in building pipelines with YAML-based knowledge of the GitLab environment.
- System Administration skill set.
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- Deploying/operating NodeJs/PHP/LAMP framework-based clusters with infrastructure.
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- Infrastructure as codeā ā Experience with Terraform preferred.
- Strong AWS Deployment Experience
- Provide system-level technical support
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Roles and Responsibilities
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Location: Bangalore
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About KNOLSKAPE
KNOLSKAPE is an end-to-end learning and assessment platform for accelerated employee development. Our core belief is that desired business outcomes are achieved best when learning needs are aligned with business requirements, but traditional methodologies for capability development require a new, more updated approach. Keeping with this philosophy, we offer engaging, immersive, and experiential learning and assessment solutions - strategy cascading, business acumen, change management, leadership pipeline, digital capabilities, and talent assessments. Leveraging a blended omnichannel delivery model, KNOLSKAPE offers instructor-led classroom sessions, live virtual sessions, and self-paced courses to suit every learning need.
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More than 300 clients in 25 countries have benefited from KNOLSKAPE's award-winning experiential solutions. A 120+ strong team based out of offices in Singapore, India, Malaysia, and the USA serves a rapidly growing global client base across industries such as banking and finance, consulting, IT, FMCG, retail, manufacturing, infrastructure, pharmaceuticals, engineering, auto, government and academia.
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KNOLSKAPE is a global Top 20 gamification company, recipient of numerous Brandon Hall awards, and has been recognized as a company to watch for in the Talent Management Space, by Frost & Sullivan, and as a disruptor in the learning space, by Bersin by Deloitte.
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