11+ Social Media Optimization (SMO) Jobs in Chandigarh | Social Media Optimization (SMO) Job openings in Chandigarh

Roles and Responsibilities

How to know if you are the one we're looking for? You are the one if you have extensive knowledge of the latest SEO Trends and online marketing channels.

Developing SEO-based content like Blogs, Guest Blogs and PR and s. Optimize content considering SEO and Google Analytics.

Accountable for all initiatives to drive traffic, engagement, and leads, that deliver sales and customer retention.

Depth of understanding and knowledge of organic search trends, including search engine algorithm changes, and the latest tools and technologies.

Create and launch SEO campaigns, identify areas of improvement, and optimize the site's performance and rankings in major search engines.

Handy experience in operating various marketing tools.

Other Skills: link building, keyword research, Google search console, Google Analytics, Website analysis tools.

Desired Candidate Profile

Ability and desire to strive for excellence.

Self-initiative, determined, and tech-savvy to the core.

SEO, SEM, Google Analytics, Website Designing, Graphic Designing.

Handy experience in operating various marketing tools.

Excellent Rank Producing, On page Off Page promotion, Link Building, and Back link Building.

a plus for channels such as SMO, PPC, Email Marketing and Content Marketing.

Role Objective

The Digital Marketing Manager will lead and scale Instanodes’ digital marketing function, overseeing the SEO, PPC, and SMM teams while driving growth across all digital channels. This role requires strong hands-on expertise in SEO, PPC, SMM, AEO, and GEO—along with the ability to guide, mentor, and strategically align the team with business goals.

The DMM will ensure that Instanodes is discoverable, competitive, and positioned effectively across global markets, working closely with Sales, Product, and Growth teams to execute conversion-driven digital strategies.

Key Responsibilities

1. Team Leadership & Management

a. Lead and manage the existing SEO, PPC, and SMM team members.

b. Set clear goals, KPIs, workflows, and reporting structures for each function.

c. Conduct weekly performance reviews and provide guidance, coaching, and skill development.

d. Ensure cross-functional alignment between SEO, PPC, SMM, content, and website initiatives.

2. Digital Positioning & Messaging

a. Define Instanodes’ online brand presence for developers, startups, enterprise clients, and Web3 audiences.

b. Ensure consistent messaging across website, landing pages, ads, and social channels.

c. Oversee SEO-led content strategy and ensure digital messaging reflects product value and technical differentiation.

3. SEO Ownership & Strategy

a. Create and execute the overall SEO strategy (technical + on-page + off-page).

b. Review and guide the SEO specialist’s tasks—keyword strategy, content clusters, backlinks, audits.

c. Optimize product/solution pages to maximize organic visibility and conversions.

d. Implement AEO (Answer Engine Optimization) strategies for AI search platforms.

e. Strengthen GEO targeting for high-value regions.

4. PPC & Paid Acquisition Management

a. Own the paid marketing roadmap—Google Ads, Meta, LinkedIn, X, and Web3-native platforms.

b. Provide hands-on direction to the PPC team on campaign setup, optimization, A/B tests, and scaling.

c. Improve CAC, ROAS, impressions, and conversion efficiency.

d. Align PPC campaigns with GTM plans, feature releases, and chain integrations.

5. Social Media & Community Strategy (SMM)

a. Oversee SMM strategy for LinkedIn, X, Discord, and Web3 communities.

b. Guide the SMM team on content formats, posting strategy, engagement, and campaign execution.

c. Ensure social channels support lead generation, product positioning, and market education.

d. Drive thought leadership for Instanodes across industry channels.

6. Go-to-Market (GTM) Collaboration

a. Work with Product and Growth teams to build digital-first GTM plans for:

• New chain integrations
• New enterprise offerings
• New features and releases

b. Translate GTM plans into SEO, PPC, SMM, and content execution steps.

c. Define target personas, user journeys, and conversion funnels.

7. Website, Landing Pages & CRO

a. Own the website performance—SEO, UX, content, speed, and conversion optimization.

b. Plan new landing pages for campaigns, chain integrations, and enterprise solutions.

c. Run experiments (A/B tests) and improve demo signup and lead conversion rates.

8. Analytics, Reporting & Insights

a. Maintain dashboards for SEO, PPC, SMM, and website performance.

b. Analyze conversion data, user behavior, channel ROI, and funnel performance.

c. Provide insights for ongoing digital optimization and share reports with leadership weekly/monthly.

Requirements

• 5–8 years of experience in Digital Marketing, with minimum 2–3 years in a team lead/managerial role
• Deep hands-on experience in SEO, PPC, and SMM (must be capable of guiding team members at a technical level)
• Experience in AEO (Answer Engine Optimization) and GEO targeting
• Proven success in managing digital marketing teams and multi-channel performance campaigns
• Strong analytical mindset and familiarity with GA4, GSC, SEMrush/Ahrefs, HubSpot, ad managers
• Background in B2B SaaS, developer platforms, or Web3 infrastructure is a strong advantage
• Ability to translate technical product concepts into clear digital marketing strategies
• Strong project management, communication, and leadership skills

Success KPIs

• Growth in organic traffic & keyword rankings (SEO)
• Improved ROAS, CTR, and lower CAC (PPC)
• Increase in demo signups, MQLs, SQLs, and conversions
• Higher social engagement & follower growth (SMM)
• Improved product page conversion rates & landing page performance
• Strong internal alignment between marketing, sales, and product teams
• Positive feedback from team members and leadership on management effectiveness

Job Description – CEO & Principal Officer

Position: Chief Executive Officer & Principal Officer

Industry: Insurance Broking

Location: Mumbai

Experience: 10–20+ years in the Insurance Sector

Role Overview

We are seeking a dynamic and experienced professional to join as chief executive officer & principal officer. The role will be responsible for leading the organization’s strategic direction, managing regulatory compliance with IRDAI, driving business growth, and establishing strong market relationships.

Key Responsibilities

Regulatory Compliance & Licensing

• Serve as the principal officer in accordance with IRDAI regulations.
• Lead and manage the IRDAI insurance broking license application process.
• Ensure full compliance with regulatory requirements, policies, and reporting obligations.
• Liaise with regulators and ensure adherence to governance and compliance frameworks.

Business Development & Market Expansion

• Drive business growth across corporate, SME, and commercial insurance segments.
• Build and maintain strong relationships with insurers, corporate clients, and strategic partners.
• Identify new market opportunities and expand the company’s client portfolio.
• Develop innovative insurance solutions to meet evolving client needs.

Client Advisory & Risk Management

• Provide expert advisory services in corporate, SME, marine, and fire insurance.
• Design customized risk management and insurance programs for clients.
• Ensure high standards of client service and long-term client retention.

Operational Leadership

• Establish operational frameworks and oversee day-to-day broking operations.
• Recruit, mentor, and lead a high-performing insurance broking team.
• Implement efficient processes, systems, and performance monitoring mechanisms.

Strategic Leadership

• Develop and execute long-term growth strategies aligned with business objectives.
• Strengthen the company’s market presence and competitive positioning.
• Drive innovation, operational excellence, and sustainable business growth.

Key Requirements

• 10–20+ years of experience in the insurance or insurance broking industry.
• Strong understanding of IRDAI regulations and insurance broking compliance.
• Proven track record in business development and leadership roles.
• Expertise in corporate insurance, risk advisory, and market development.
• Excellent leadership, negotiation, and relationship management skills.

Joining Timeline: Within 3 months

Compensation: Salary will commence upon approval of the candidate’s profile and in-principal approval of the broking license by IRDAI.

Regards,

Radhika Sharma

HR Manager

Estabizz fintech private limited

Roles and Responsibilities
1. Ability to work on diverse backend stack such as Node JS, Java, Express JS
2. Ability to work on diverse frontend stack such as React JS, Angular 6/7/8/9, HTML5, CSS3

3. Ability to deliver quick POC’s using cutting edge technologies.

4. Preparing reports, manuals and other documentation on the status, operation and maintenance of software.

5. Design, develop, and unit test applications in accordance with established standards

6. Developing, refining, and tuning integrations between applications. Analysing and resolving technical and application problems.

7. Ability to debug application.

8. Should have complete knowledge on developing RESTful Services.

9. Should be able to also work in agile development methodology.
10. Work with designated JavaScript framework to design, develop, and debug web applications
11. Can work on Angular and Integrate backend services
12. Work with the team to manage, optimize, and customize multiple web applications
13. Manage end to end module lifecycle management of the product
14. Push and pull codes via Git repository

Competency Requirements

1. Experience in NodeJS, Java and development using AngularJS / ReactJS
2. Experience in front end frameworks such as Angular.js, React.js, Bootstrap, Foundation etc
3. Experience in client/server application development
4. Knowledge of agile development methodologies
5. Knowledge of unit testing theory
6. Knowledge of AWS cloud
7. Experience in Java, Python and Go will be added advantage

Job Summary: Our growing company is in need of an experienced and resourceful Business Development Executive (Online Bidder) to develop the growth opportunities in existing and new IT Markets. Expected Qualities -

1. Must have experience in Online bidding.

2. Must be familiar with Online portals like Upwork

3. Experience in proposal writing.

4. Confident enough to do international Client Communication using emails, chat, audio and video call, Skype call

5. Excellent expertise in Sales for the projects as IT Services for Digital Marketing, SEO, and online branding projects.

6. Good working experience in effort estimation, client follow up, proposal writing.

7. Excellent communication/presentation skills and ability to build relationships

8. Analytical and time-management skills

9. Up selling and cross selling skills

10. A flexible work schedule

Roles & Responsibilities:

1. To identify profitable business opportunities based on the analysis of potential profit margins, timescales, and competition

2. The candidate is responsible for generating business from online Bidding Portals like Upwork.

3. Responsible for bidding on Digital Marketing, SEO, and online branding projects.

4. To develop and maintain a lead generation plan.

5. Will be responsible for generate new leads and contribute to revenue generation.

6. Creating and maintaining a list/database of prospect clients, maintaining a database of prospective client information.

7. Responsible for costing, negotiations, follow up & requirement gathering.

8. To identify and report on market trends, competitor activity, customer demand, buying process developments and other relevant market intelligence

Skin and hair problems give many people stress, make them self-conscious and impact their confidence. Re’equil offers reliable and effective personal care formulations so that people look good in their own skin and feel even better.

Re'equil is a direct-to-consumer (D2C) beauty and personal care brand. Founded in 2018, we are a self-funded profitable company scaling new heights. We are currently a team of 30 based out of Chandigarh.

Joining: Immediate - 1 month

Qualification: BCA/MCA/B. Tech (CS/ECE)

• Developing eCommerce sites on the Shopify platform. Shopify theme development and customization, private apps, Shopify Liquid templating language, Shopify JS APIs (storefront, AJAX Cart, Sections etc.), HTML5, CSS3, JavaScript, jQuery & Rest API's)
• Responsible for the development of the website on Shopify as per the design handed off by the UI Designers. Knowledge of Installing & Customizing the new Shopify theme.
• Deliver optimized, fast loading, and super responsive website. Understand the requirements from briefs, do thorough research, and based on previous experiences -propose the most suitable solution platform with an ETA.
• Extending Shopify functionalities to the next level using storefront APIs, liquid programming, meta fields, etc.
• Implementing SEO/CRO best practices in Shopify sites Creating responsive website designs
• Integrating third-party and platform-supported apps in the sites.

• Conducting market research to better comprehend prevailing consumer behaviors.
• Reviewing our former campaigns to ascertain areas of strength and weakness, which could inform subsequent outputs.
• Conceptualizing marketing campaigns that speak directly to the pain points of existing and prospective clientele.
• Creating well-written copy that is free from mistakes.
• Collaborating with graphic designers to improve the appearance layout of outputs.
• Maintaining a database of customers who have opted to receive our correspondence.
• Distributing emails through the use of automation software.
• Monitoring and reporting on the utility of each campaign.

As a Sales Officer, you will be resposible for identifying potential towns, appointing distributors, inducting them on processes and system in line with

• Communicating distributor margin and his ROI
• Establising relationships with retailer to address his needs, driving orders, increasing the number of SKU stocked, answering retailer questions and escalating complex issues to senior
• Retailing for secondary sales through explaining company products
• Using cost benefit analyses on retail margin, trade scheme, distributor credit days for retail, implementation of btl activity eg display, merchandise company products etc.
• Overall value/volume target achievement in assigned area
• Building distribution infrastructure in assigned area
• Maintaining record for primary/secondary sales, claims etc.
• Informing senior on competitor’s activities

What you need to have:

• Prior experience of distribution, channel sales, dealersetc
• Good verbal and written communication skills
• Passion for sales
• A results-driven approach    

Antier, a leading brand in Crypto Assets Management, is looking for a Golang Developer capable of writing custom blockchains and have good knowledge of C++ or Rust / Golang.

Antier – a leading blockchain development company – harnesses the power of blockchain and other technologies like distributed ledger and smart contracts to build scalable, asset agnostic applications such as white label exchange platforms (centralized, decentralized and P2P), smart wallets, ICO, STO, tokens and other enterprise blockchain solutions development. Our experts follow design thinking-driven approach to identify blockchain use cases and create intelligent strategies around the same to accelerate your deployments. Together, we are decentralizing the world by combining our deep domain expertise and rich experience to deliver blockchain solutions at enterprise scale. 

Experience: 1-4 years

Required Skills: 

1. Able to write programs with a compiled language (C/C++, Go, or Rust)
2. Must have knowledge of SQL Database programming.
3. Degree or equivalent in Software Engineering.
4. Problem-solving skills.
5. Excited to learn and develop blockchain technology (No experience yet? No problem!)
6. Possess a strong sense of ownership in your work, which drives you to find ways to do things better and faster.
7. Always up-to-speed on the latest technologies.
8. Constantly on the lookout for new and innovative ways to solve complex problems through rigorous experimentation.
9. Your communication style is open, transparent, and direct, and you consistently work in tight collaboration with your teammates.
10. Always open to feedback, new ideas, and opportunities for self-improvement.
11. Ability to work independently as well as collaborate with a small team of developers on various work streams and guide them on development tasks, perform code reviews and ensure design and coding are adhering to architectural standards.

We harness the potential of varied Blockchain platforms to deliver innovative enterprise grade blockchain solutions that make a difference. Get a chance to explore  a completely new environment of working.