A little about Flynote (http://www.flynote.in">www.flynote.in):
Flynote is an international vacation platform with a belief that the best way to plan your trip is to speak to someone who has lived there. To get this done, we work with a global community of travel enthusiasts (Flynote Fellows) who travel and experience the world on our sponsorship. We then leverage this experience to monetise their passion for travel, using Flynote’s Technology Platform to plan & book highly tailored itineraries for our holidaying customers.
Founded by IIT Kanpur-ians in 2018, we are backed by some of the largest venture capital firms in the world & labelled as one of the top 15 early stage startups in Asia.
We are looking for great talent to join as earliest members of our team and make the world travel.
Media:
- CNBC: http://bit.ly/2XB70FQ
- YourStory: http://bit.ly/2ID2CTr
- Techcrunch: https://tcrn.ch/2ICn46E
As a Social media marketing specialist your major responsibilities revolve around acquisition of travellers (leads) from social media channels such as Facebook & Instagram. This role requires you to take the ownership of the following responsibilities :
- Research on current benchmark trends, audience preferences and then design strategies for paid acquisition via social media
- Managing a budget to be spent on social media ads
- Design and execute social media ads and align the goals of marketing, revenue and supply team
- Brainstorm new and creative growth strategies for paid acquisition
- Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
- Diligently infuse tracking parameters and UTMs in the campaigns.
- Identify trends and insights, and optimize spend and performance based on the insights
- Align and leverage resources from the tech team, content team, supply team and revenue team to further optimize your campaigns.
- Identify potential new audience (eg :- lookalike audience) and leverage existing customer base by running remarketing Ads.
Requirements:
- Proven work experience as a Social Media Marketing specialist in an experience, travel or hospitality industry.
- Worked on lead generation campaigns.
- Was involved in managing a marketing budget of 1Cr+ every month.
- Ability to present and communicate ideas and strategies.
- An ability to multitask, to work on a number of projects at once with multiple managers.
- Facebook Blueprint Certification is preferred but not a must.
Similar jobs
- Digital Marketing (preferably SEO – keyword research, on-page and off-page optimization, local business listing optimization and web analytics reporting) required; B2B experience an advantage
- University graduate
- Solid knowledge on SEO and Web Analytic Tools (preferably GA4, SEMrush, Google Keyword Planner, Search Console etc)
- Background in Paid Search (PPC) or Paid Social is an advantage
- IT literate with extensive experience in internet.
- Must know the modern techniques of content marketing.
- Proficient in creating and presenting comprehensive SEO reports that highlight key performance metrics, trends, and actionable insights.
- Good Communication Skills
Added Advantage
- Ability to leverage AI-powered SEO tools and platforms for keyword analysis, content optimization, and predictive analytics.
- Have experience of using generative AI tools.
Saviom is a world leader in resource management software with a client base across the USA, Australia, Canada, UK, Europe, and many other countries. Many of our customers are Fortune 500 companies such as Fujitsu, Siemens, Alix Partners, Konica Minolta, and many more.
Saviom has offices in Sydney, Vadodara, and London and is expanding its team into Bengaluru to bring in its first members to its growing marketing team. Saviom operates under the name of Alphatech Software and PMentire Solution in India. To support our engineers who build great products and contribute to our growth, we’re looking to add a Digital Marketing Associate to our existing team.
We are looking for a candidate who has a background in executing digital marketing strategies to achieve lead generation and branding goals. Please apply if you fit the experiences and skill criteria listed below.
Primary Responsibilities
- Plan and execute digital marketing activities, including SEO/SEM, email, social media and display advertising campaigns. Adopt SEO best practices across all content generated.
- Collaborate with internal and external teams to create guest posts, emails, and webinars to drive engagement.
- Utilize Google Analytics to periodically measure and report the performance of all digital marketing campaigns.
- Maintain and update the marketing database to execute email marketing campaigns.
- Support presales and marketing departments on their business-as-usual activities.
Experience and Skills
- 0-1-year experience
- Proficiency in MS office
- Ability to work under short deadlines.
- Strong time management skills to effectively juggle several projects at once
- Potential to work both collaboratively and independently in a fast-paced environment.
- Understanding the B2B marketing process will be a plus
- Must be a quick learner and an enthusiastic team player
- Fluent and conversant in Business English
- Freshers are also encouraged to apply
Why Saviom?
- The compensation & salary will not be a constraint for deserving candidates.
- We encourage working mothers to apply who want to make a comeback after a sabbatical.
What to Expect from Us?
- A dynamic team and an inclusive, encouraging work culture
- Creative responsibilities have a direct impact on the company’s marketing efforts. You won’t be another cog in a machine.
Website - www.saviom.com
Roles & Responsibilities
• Devise creative and engaging social media strategies following the design thinking process.
• Build user personas to create understanding and empathy with target audience.
• Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Instagram and YouTube.
• Craft engaging multimedia content across multiple social media platforms.
• Build key relationships with influencers across social media platforms.
• Manage social media communities by responding to social media posts and developing discussions.
• Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Facebook insights.
• Research and assess the latest trends and techniques to find new and better ways of measuring social media activities.
• Analyze competitor activities.
• Set targets to increase brand awareness and customer engagement.
Key Skills:
Digital Marketing, Social Media Ads Campaign Management, Social Media Marketing (SMM), SEO, Marketing Strategy, Content Strategy, Search Engine Marketing (SEM), Content Marketing, MS Office
What would you be doing?
- Bring our brand to life across multiple channels, by connecting with our customers and building content & creatives that deeply resonate with them.
- Strategize with channel SM managers, and accelerate the growth of channels by 10x.
- Creating engaging and innovative viral content which engages audiences and promotes brand-focused messages.
- Brainstorm and devise unique social media strategies and experiments to gain new audiences and grow exponentially.
- Dig into dashboards and fish out insights that help unravel our audience and their behaviour.
- Imagine, iterate, edit, publish and share engaging content daily across all our social media channels.
- Influencing us with your ideas is just the first step. Our competition is obviously cut-throat, so watch them like a hawk.
- Track our brand reputation online by listening, monitoring and obviously jumping in to manage our rep.
- Proactively manage relationships with various influencers and brands
- Consume a plethora of content from different brands and influencers across the spectrum and stay updated with everything social.
Superpowers you’ll need to be a success in this role
- Drive brand awareness, engagement and positive brand sentiment online.
- Conceptualise crazy yet effective social media campaigns, and push good creatives to great
- Slip into our customers' shoes and intuitively make decisions aligned with their social media consumption patterns.
- Solve problems; develop & execute objectives with minimal direction.
- Master’s degree in marketing, advertising, or mass communication (preferably from a premier institute).
- 7-8 years of experience in social media management/leadership, preferably in related industries (gaming, media & entertainment, apps, startups).
What would you get from GetMega?
- The rare opportunity to join one of the hottest Indian startups with multi-million dollar funding. We are not just another gaming studio but are creating the largest skilling platform in the world.
- Above market compensation in Cash. We believe to hire the top 100 talents of the country in any field (tech/product/design/brand), we need to be a paymaster. Obvious sweet perks like daily catered breakfasts and lunches, endless coffee, and dry snacks. We believe in enabling our employees by removing trivial tasks like packing breakfast/ordering lunch/going out for coffee etc.
- Swanky custom-built office space. It's a fact that any individual spends a major portion of their lives in the office. There's no reason to cut corners in providing the best office space ever.
- Reimbursements. The company will reimburse any expenses made by an employee to reach our goals.
- We are open to giving out any benefits which will further empower our employees to create the Mega which we collectively envision
- You will be the One go-to person for - everything- Revenue & Growth. Responsible for building the team, processes & programs that enable growth.
- Owns the overall revenue of the organisation. Manage P&L, Discounts & Marketing budgets efficiently.
- Completely own User Acquisition, Conversion & Retention Drive tech enabled growth for the company.
- Drive Digital & Offline marketing strategies. Completely own the performance marketing and assist in brand building.
- Work with the agency to drive SEO (website) mandates for growing the organic traffic.
- Influence online product changes on websites that drive discovery, user engagement & revenue.
- Lead corporate partnerships and programs to build brand awareness and cost effective user acquisition.
Growth Marketing Manager
Experience - 2.0 to 6.0 Year(s)
Location - Delhi
Working days - 5
Qualification - Any Graduate (Full time)
Skills: 2 years Hands-on Experience on Facebook or Google Marketing | Excel & data analytics skill set
Job Responsibilities:
- Ownership of growing app base through Digital Marketing channels (FB, Insta, Google, Tiktok++)
- Collaborate with the business(category) and creative team in devising communication strategy (creative & messaging) & bringing this to life
- Lead larger business decisions by working with the digital team in creating, analysing & optimizing growth data sets to deliver insights
- Monitor & optimize ROI driven campaigns regularly to meet demand, revenue and budget goals
- Work with product and data engineering teams to design systems and processes for efficiencies leading to exponential growth
Job Requirements:
- 2 years Hands-on Experience on Facebook or Google Marketing
- Excel & data analytics skill set (SQL knowledge is a plus)
- Strong with number crunching
- Analytical bent of mind; can break down data and assess it efficiently
- Willing to learn in fast-paced startup ecosystem with Result-driven mindset
- Ability to work under pressure, tight timelines & handle uncertainty
- Ability to manage and prioritize multiple projects and tasks simultaneously
- Strong interpersonal, time management, and problem-solving skills
About Role:
Leads demand growth for the platform. Driving New-Users & More-Usage as key mandates. Missioned to unlock rapid adoption (in a profitable way) with Strong Consumer Intelligence, Offering & Pricing strategy, Zero-$ hacks, Strategic Partnerships, Large Media campaigns etc. Digital Growth team plays a key role in Driving New-User acquisition. Working end to-end in planning digital strategy, executing for all channels & driving performance/demand.