SEO Executive at FirstPrinciples · Remote only · 4 - 6 years · ₹3.5L - ₹4L / yr · Profitable · Remote only · Posted 1 Apr 2022

Job description
Roles and Responsibilities
Analyze and create the SEO strategy including technical and content audits, keyword research, and off-site analysis to drive keyword rankings
- Create the content strategy, bring SEO-backed ideas, and execute through a group of writers and content managers using a test and learn approach
- Conduct data analysis of campaign performance, traffic, and keyword rankings against key metrics, and present insights and learnings to the team and broader company
- Manage our link building and content outreach efforts to increase domain authority and boost performance in SERPs
- Own the technical SEO roadmap to identify and fix crawlability issues and implement an SEO-friendly content creation process
- Research and analyze keywords and SEO techniques used by competitors and top industry experts
- Incorporate SEO best practices into all marketing to improve organic rankings, traffic, and registrations
Desired Candidate Profile
Minimum 5+ years of experience in SEO managing projects from idea to implementation
- Proven results in improving organic traffic, conversion rates, and working with content to drive SEO rankings growth
- Proficiency with Google Analytics and Google Tag Manager, and SEO tools like Google Search Console, Moz, BrightEdge, SEMrush, etc.
- Comfortable with technical SEO and web code best practices
This is a great next step for your career if you have
- 5-7 Years of Proven experience as an SEO Executive (or) Analyst
- Educational Background: Engineering, Master or MBA-Marketing (from reputed university)
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as an internal reporting tool
- Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, Ahrefs, Semrush, buzz sumo, Moz, etc)
- Experience working with CMS and building/administering content in CMS environments
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
- Time Management skills and are a team player
- Compensation:: Best in the industry.
- Job Location:: Work From Home

About FirstPrinciples
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