SEO at Avista Web Technologies Pvt Ltd · Vadodara · 1 - 3 years · ₹1L - ₹3L / yr · Raised funding · Posted 4 Apr 2023

Optimizing copy and landing pages for search engine optimization
Performing ongoing keyword research including discovery and expansion of keyword opportunities
Researching and implementing content
recommendations for organic SEO success

About Avista Web Technologies Pvt Ltd
About
Avista Web Technologies Private Limited is an IT service provider company in Vadodara, India. We believe in innovations and excellence. Our aim is to provide excellent solutions to business complexities with our best team efforts in area of Web development, Web designing, Mobile development and User Experience. Goal to respond business needs, whether it be through timely delivery, providing the best value for the money, efficient and courteous service and reliability of our services and that will provide quality output ensuring value to our customer's business and mark their profitability. Our focus is on to reduce efforts by using diverse IT technologies. It provides offshore web development solutions like Finance portal, ecommerce portal, CRM, SAAS, SMS API services, Web hosting and Open source to clients across the world.
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We are looking for a motivated and detail-oriented SEO Executive with 1–2 years of experience to join our team in Mohali. The ideal candidate should have a good understanding of SEO strategies, keyword research, on-page and off-page optimization, and website performance analysis.
Key Responsibilities
- Perform keyword research and competitor analysis.
- Implement on-page SEO activities, including meta tags, content optimization, and internal linking.
- Execute off-page SEO strategies such as link building and outreach.
- Monitor website performance using SEO tools and analytics platforms.
- Track keyword rankings and prepare SEO performance reports.
- Collaborate with content and development teams to improve website visibility.
- Stay updated with the latest SEO trends and search engine algorithm changes.
SEO Intern | Work From Office | Gurugram
We’re looking for an SEO Intern to support our organic growth initiatives.
What you’ll do:
Keyword research & competitor analysis
On-page SEO and content optimisation
Backlink building & outreach
Track rankings and organic traffic
Assist with SEO audits and reporting
What we’re looking for:
Basic understanding of SEO
Good research and analytical skills
Strong written communication
Familiarity with Google Search Console, GA4 or SEO tools is a plus
Freshers are welcome
Job Description: Junior SEO Executive
About the Role
We are looking for a motivated junior SEO executive with 1–2 years of hands-on experience to join our marketing team. The ideal candidate will support the planning and execution of on-page, off-page, and technical SEO activities to help improve organic search visibility, traffic, and rankings.
Key Responsibilities
● Conduct keyword research and analysis to identify growth opportunities
● Perform on-page SEO optimization (meta titles, descriptions, headers, internal linking, content optimization)
● Assist in off-page SEO activities including link building, guest posting, and outreach
● Support basic technical SEO tasks (sitemap updates, robots.txt checks, broken link fixes, page speed monitoring)
● Track and report keyword rankings, organic traffic, and other SEO KPIs using tools like Google Search Console and Google Analytics
● Monitor website performance and identify issues affecting search rankings
● Coordinate with the content team to ensure SEO best practices are followed in blogs, landing pages, and website copy
● Stay updated with the latest search engine algorithm updates and industry trends
● Assist in competitor analysis and benchmarking
Required Skills & Qualifications
● Bachelor's degree in Marketing, IT, or a related field
● 1–2 years of relevant experience in SEO or digital marketing
● Working knowledge of SEO tools such as Google Search Console, Google Analytics, SEMrush, Ahrefs, or Moz
● Basic understanding of HTML/CSS as it relates to SEO
● Good analytical and reporting skills (Excel/Google Sheets)
● Strong written and verbal communication skills
● Ability to work independently as well as in a team
Good to Have
● Knowledge of local SEO and Google My Business optimization
● Basic understanding of WordPress or other CMS platforms
● Familiarity with schema markup and structured data
● Exposure to social media or content marketing
We have an urgent opening for freshers. We are seeking enthusiastic, fresh candidates who are eager to learn and grow within our organization. This role will give you hands-on exposure to Seo and an opportunity to build your career.
Job Title: SEO Executive
Company: TOPS Infosolutions Pvt. Ltd.
Location: Ahmedabad, Gujarat (On-site)
Experience: 3+ years
Industry: IT Services / Software Development / AI Solutions
Job Description
- Sound knowledge of SEO On-page, Technical and Link-building
- Planning, overseeing, and evaluating the link-building process
- Good knowledge of Google Search Console, Google Tag Manager and GA4.
- Experience with SEO tools such as SEMrush, Ahrefs, Screaming Frog, Google Keyword Planner
- Basic knowledge of AEO, GEO
- Experience working with B2B / IT services / SaaS websites.
- Regular SEO competitor analysis
- Should be good with Communication (Written and verbal)
- Develop and map out SEO and Social Media content.
- Identifying powerful keywords to drive the most valuable traffic
- Understanding of content creation process is a plus
- Create, curate, and manage all published content (images, video, and written)
- Website usability understanding & knowledge of HTML+CSS (from SEO perspective)
- Ability to work independently and as part of a team
- Should be up-to-date on the latest SEO trends
Role & Responsibility:
- Development of SEO strategies, consulting and executing SEO tactics, as well as development of training programs for our clients to allow them on-going success in natural search marketing.
- Lead and develop experienced SEO team to drive successful client engagements and natural search results for our clients.
- Understanding and adherence to search engine algorithms, shifts, requirements, and best of breed SEO.
- Keyword research strategies (terms, head/tail, user intent, etc).
- Site structure analysis, navigation, page construction and additional site audits recommendations for optimal search engine friendliness & indexing.
- On-page optimization including content development strategies supported by professional copywriting (meta tags, content relevancy, keyword integration, semantic relevance, etc).
- Utilize trending AI-powered SEO tools (e.g., ChatGPT for content ideation, SurferSEO/Frase for optimization, Ahrefs/SEMrush AI insights, Screaming Frog AI audits) to enhance strategy, reporting, and productivity.
- Work with the development team to ensure SEO, SEE, Digital Marketing best practices are properly implemented on newly developed website.
- Work with editorial and marketing teams to drive SEO in content creation and content programming.
- Link building strategies and execution; including viral and buzz-oriented efforts.
- Should have knowledge about Social Media, advanced knowledge of Google Analytics.
- Knowledge about LOCAL SEO will be especially important, knowing all the details about local ranking factors, such as Google Local optimization, citations, and others is essential for this position.
- Client reporting, analytics, Key Performance Indicators, and metrics for client evaluation
Experience: Minimum 7 Years
Location: Indore Onsite
JOB DESCRIPTION: SEO EXECUTIVE
Job Overview:
We are looking for a motivated and detail-oriented SEO Executive to join our team. The ideal candidate should have hands-on experience in Search Engine Optimization (SEO) and a strong understanding of on-page and off-page SEO techniques. The candidate should be familiar with SEO tools, keyword research, backlink strategies, and website optimization to improve search engine rankings and organic traffic.
Key Responsibilities:
- Plan and execute on-page and off-page SEO strategies to improve website rankings.
- Conduct keyword research and competitor analysis to identify growth opportunities.
- Optimize website content, meta titles, meta descriptions, headings, URLs, and internal linking.
- Build high-quality backlinks through ethical link-building techniques.
- Monitor website performance and identify technical SEO issues.
- Perform regular website audits and recommend optimization strategies.
- Track keyword rankings, organic traffic, and other SEO performance metrics.
- Work closely with the content and development teams to implement SEO best practices.
- Use SEO tools to analyze website performance and generate reports.
- Stay updated with the latest search engine algorithms, SEO trends, and industry best practices.
Required Skills:
- Hands-on experience in Search Engine Optimization (SEO).
- Strong knowledge of On-Page SEO and Off-Page SEO.
- Experience with keyword research and competitor analysis.
- Good understanding of backlink creation and link-building strategies.
- Familiarity with technical SEO concepts.
- Working knowledge of SEO tools such as Google Search Console, Google Analytics etc.
- Understanding of website indexing, crawling, and ranking factors.
Senior SEO & Website Growth Manager
Role Overview
We are seeking an experienced SEO & Website Growth Manager to drive organic growth, manage website performance, build high-converting landing pages, and improve qualified lead generation.
This is a hands-on role combining SEO strategy, WordPress management, landing-page development, technical SEO, conversion-rate optimization, analytics, local SEO, and AI-assisted search optimization.
Key Responsibilities
1.SEO and organic growth
Own the SEO strategy across technical, on-page, content, local, off-page, and digital PR
activities.
Conduct keyword research, search-intent analysis, competitor research, keyword clustering, and
content-gap analysis.
Create and execute SEO roadmaps aligned with traffic, lead, conversion, and revenue goals.
Improve organic sessions, keyword rankings, qualified leads, conversion rates, and referring
domains.
Monitor performance using Google Search Console, GA4, Ahrefs, SEMrush, Screaming Frog,
and Looker Studio.
2.Landing pages and CRO
Build and optimize landing pages for organic search, Google Ads, Meta Ads, remarketing, local campaigns, services, and locations.
Create pages using WordPress, Elementor, Gutenberg, HTML, and CSS.
Develop conversion elements such as forms, click-to-call buttons, WhatsApp CTAs, FAQs, testimonials, trust signals, and clear calls to action.
Optimize landing pages for search intent, mobile responsiveness, page speed, usability, accessibility, and conversion rate.
Conduct A/B tests on page copy, headlines, layouts, forms, CTAs, images, and offers.
Implement and validate tracking for forms, calls, WhatsApp clicks, downloads, bookings, and other key actions.
3.WordPress and website management
Manage WordPress themes, plugins, custom post types, taxonomies, menus, templates, and page builders.
Build and maintain SEO-friendly service pages, location pages, blog templates, campaign pages, and reusable website components.
Troubleshoot plugin conflicts, responsive-layout issues, broken forms, security concerns, and functionality problems.
Improve performance through image optimization, caching, lazy loading, CDN configuration, and code optimization.
Manage staging environments, backups, redirects, migrations, URL changes, and safe staging-to-live deployments.
Coordinate with developers, designers, content teams, and external vendors.
4.Technical SEO
Conduct technical audits and prepare prioritized action plans.
Manage crawlability, indexation, website architecture, internal linking, XML sitemaps, robots.txt, and Core Web Vitals.
Resolve broken links, redirect chains, duplicate content, orphan pages, crawl errors, soft 404s, and JavaScript-rendering issues.
Implement canonical tags, redirects, pagination, breadcrumbs, hreflang, Open Graph metadata, and relevant schema markup.
Review server response codes, staging changes, migrations, and technical releases for SEO impact.
Ensure website updates do not create performance, security, indexation, or usability issues.
5.Portals and local SEO
Build scalable service, location, lead-generation, and content portals.
Create reusable templates, taxonomies, filters, search functions, forms, and category structures.
Develop city, suburb, neighbourhood, and pincode-level landing pages without creating thin or duplicate content.
Manage Google Business Profile listings, local citations, NAP consistency, local schema, service-area targeting, reviews, FAQs, and location-specific content.
Monitor local-pack, Google Maps, “near me”, and local lead performance.
6.Content, AI search and digital PR
Create SEO content briefs and optimize website content based on search intent and business priorities.
Use ChatGPT, Claude, Gemini, Surfer, Frase, Jasper, or similar tools for keyword clustering, content briefs, competitor research, internal linking, and optimization.
Review AI-generated content for accuracy, originality, expertise, brand alignment, and human quality.
Optimize content for Google AI Overviews, ChatGPT Search, Perplexity, Gemini, and other generative search platforms.
Build white-hat backlinks through digital PR, expert commentary, data-led campaigns, relevant guest posts, broken-link building, partnerships, and unlinked brand mentions.
Avoid PBNs, link farms, spam networks, and manipulative link-building practices.
Key Requirements
4–7 years of hands-on experience in SEO, website growth, digital marketing, landing pages, CRO.
Proven experience improving organic traffic, qualified leads, conversions, or revenue.
Strong WordPress experience, including Elementor or Gutenberg.
Working knowledge of semantic HTML5, CSS, responsive design, and basic JavaScript troubleshooting.
Strong understanding of technical SEO, on-page SEO, local SEO, search intent, keyword research, and conversion optimization.
Experience building landing pages for both paid advertising and organic search.
Experience with GA4, Google Search Console, Google Tag Manager, Looker Studio, Ahrefs, SEMrush, and Screaming Frog or equivalent tools.
Knowledge of Core Web Vitals, page-speed optimization, schema markup, canonical tags, redirects, hreflang, XML sitemaps, robots.txt, and JavaScript SEO.
Experience with conversion tracking, form tracking, call tracking, UTM parameters, and A/B testing.
Ability to manage website migrations, backups, staging environments, plugin updates, and safe deployments.
Strong analytical, copywriting, communication, project-management, and problem-solving skills.
Ability to work independently and collaborate with marketing, sales, design, development, and external agencies.
Preferred Qualifications
Experience with Google Ads, Meta Ads, remarketing, and lead-generation funnels.
Experience with local-service, logistics, transport, removals, home-service, or multi-location businesses.
Knowledge of hosting, DNS, CDN configuration, PHP, APIs, Git, or basic deployment workflows.
Experience with Google Business Profile, local citations, online reputation, and review-generation strategies.
Familiarity with Microsoft Clarity, Hotjar, call-tracking platforms, CRM systems, or marketing automation.
Relevant SEO, Google Analytics, Google Ads, or digital-marketing certifications.
Key Performance Indicators
Growth in organic traffic and priority keyword rankings.
Increase in qualified organic leads and conversion rate.
Landing-page conversion rate and cost per qualified lead.
Form submissions, calls, WhatsApp enquiries, bookings, and other tracked conversions.
Website speed, mobile usability, Core Web Vitals, and technical health.
Local-pack, Google Maps, and Google Business Profile visibility.
Growth in relevant, high-quality referring domains.
Organic revenue contribution and return on SEO investment.
Recommended seniority: This scope is appropriate for a senior individual contributor or manager who can independently own SEO, landing-page production, website optimization, and growth
reporting.
Job Title: SEO Content Writer
Job Overview:
We are looking for a skilled SEO Content Writer who can create high-quality, engaging, and search-optimized content for digital platforms. The candidate should have a strong understanding of SEO principles, keyword research, and search intent, with the ability to produce content that ranks well on search engines while providing value to readers.
Key Responsibilities:
● Write SEO-optimized content for blogs, website pages, landing pages, and articles.
● Conduct keyword research to identify relevant topics and search opportunities.
● Create content that aligns with user search intent and SEO best practices.
● Optimize content using proper keyword placement, meta titles, meta
descriptions, headings, and internal linking.
● Perform competitor content analysis to identify ranking opportunities.
● Edit and proofread content to ensure clarity, accuracy, and grammatical correctness.
● Work closely with the SEO team to improve organic rankings and traffic.
● Update and optimize existing content to improve search engine performance.
● Ensure content follows brand guidelines and maintains consistency in tone and style.
Requirements & Skills:
● Strong writing, editing, and research skills.
● Good understanding of SEO fundamentals and keyword optimization.
● Ability to write engaging, informative, and reader-friendly content.
● Familiarity with SEO tools (such as Google Keyword Planner, Ahrefs, SEMrush,
or similar tools) is a plus.
● Basic knowledge of on-page SEO techniques.
● Ability to manage multiple content projects and meet deadlines.
● Excellent English writing and communication skills.
We are looking for a highly motivated SEO Executive to join our team. The ideal candidate will be responsible for implementing SEO strategies to improve website visibility, drive organic traffic, and achieve higher search engine rankings.






