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Developing key growth alliance strategies, and tactics, and achieving financial targets
Successful execution of these strategies is required to
Responsible for strategic tie-ups with the banks- Ensure a banks
Key Account Management for Banks for New Business
Build and maintain strong, long-lasting bank relationships.
Partner with banks to understand their business/product
Able to negotiate with banks on commercials.
Able to Acquire the Top rated and underrated banks.
Self-starter and individual contributor
Should be able to prepare proposals and presentations.
Understand category-specific landscapes and trends.
Reporting on forces that shift tactical budgets and strategic
Should have a large set of satisfied customers and establish
Required 2 years of experience in the same profile
An added advantage would be if the candidate has worked with verticals with banks/NBFCS such as lending/digital lending or worked in an alliance role with lending/fintech companies.
Prepare and handle Official outdoor Meetings on the Banks site and merchant sites.
Location: Andheri west, Mumbai
at BLITZPOKER
About the job
As the AGM - Acquisition, you will be responsible for developing and implementing our marketing strategy for player acquisition. You will consistently execute, learn, and iterate result-oriented marketing campaigns to ensure successful player acquisition and optimum utilization of all resources. Leading a team of marketing specialists, you will work with senior leadership across functions and ensure we achieve industry-leading revenue and budget targets consistently.
Responsibilities
- Develop and implement a cohesive marketing plan for player acquisition through various platforms.
- Ideate and execute innovative campaigns for player acquisition. Strategizing and implementing various promotional offers and bonus offers to increase player acquisition and deposits.
- Create aggressive monthly and quarterly acquisition plans and ensure we meet them.
- Track the effectiveness of ongoing campaigns through regular reporting that includes details of customer behaviour, usage, and spending.
- Analyse the customer journey and identify key touchpoints in the customer's interaction to optimize customer activation and acquisition.
- Prepare regular reports and presentations on marketing metrics.
- Conduct market analysis to identify challenges and opportunities for growth.
- Provide guidance and ideas to organize effective marketing events.
- Conduct thorough competitive analysis to stay informed and ahead of the competition.
Requirements
Qualifications
- Demonstrable experience in a senior role leading acquisition as well as designing and implementing successful marketing campaigns.
- Thorough knowledge of SEM, Facebook and CRM tools like CleverTap, Web-engage, etc.
- Advanced Excel skills and knowledge of SQL and Tableau is preferable.
- Ability to creatively solve business problems through strategic and innovative approaches.
- Ability to work with various teams in a complex environment, ensuring timely delivery of multiple projects.
- Highly analytical with the ability to collate, analyse, and present data and drive clear insights into decisions that improve KPIs.
- Ability to effectively communicate and manage relationships with senior management, company divisions, and partners.
- Ideally, should have gaming or e-commerce industry experience.
About BLITZPOKER
BLITZPOKER is part of one of the largest poker networks in the world with over a million registrations and 100,000 active users.
In India, majority-owned by i3 Interactive Inc. BLIZTPOKER brings together all the fun and class in the world of online poker games in India with its exciting poker tournaments and promotions. It offers varieties of games in poker like Texas Hold’em, Omaha, Open Face Chinese Poker among others for professional and recreational players.
highly skilled resources, effectively managing candidate relationships, and selling as an employer of choice – all to ensure the right talent is available when needed.
● Handle recruitment activities from gathering the role’s responsibilities, sourcing, screening, interviews, offers, and following up until the candidate joins.
● Articulate, in writing, a plan with deliverables, timelines and a formal tracking process/reporting/metrics.
● Manage customer/partner expectations through a deep understanding of business.
● Work with hiring managers to understand immediate and future requirements in business units to regulate direction of efforts.
● Interview candidates within the framework of the position specification.Possess validated ability to screen, interview and prepare an ideal candidate within an appropriate and consistent timeline.
● Focus on effective networking methods to reach the greatest number of potential candidates through internet sourcing, direct mailing, LinkedIn, industry leads & sources, key contacts, portals, etc.
● Ability to understand how to recruit passive candidates and possess the mentality to "profile people and gauge chemistry of candidates for fit and understand their motivation" rather than simply selling a role.
● Experience in handling salary mapping, offer negotiation and follow up with the candidates.
● Recommend ideas and strategies related to recruitment that will contribute to the long-range growth of the company, implementing any new processes and fine tuning standard processes for recruiting that fits
within mission to deliver the highest quality results to our users.
● Participate in special projects/recruiting initiatives including assessment of best practices in interviewing techniques, leveraging of internal sources of
talent.
● Challenge the validity of given procedures and processes with the intent to enhance and improve.
● Responsible for fulfillment of hiring requirements which will involve Sourcing screening and scheduling.
● Manage Reporting and Analytics
● Responsible for managing/driving key recruitment metrics
● Client Management
● Managing a team of interns for lead generation through LinkedIn and job portals
● Expanding into new channels of acquiring creators
● Using an analytical approach to determine which channels are suitable for acquiring
creators in different industries and verticals
● Building an agency network that allows Pepper to on board micro-agencies - agencies
that act as supply partners for complex and high-volume work
● Meeting tactical demands that might arise from business through targeted campaigns
● Bringing more structure into daily reporting of all acquisition efforts being made
through direct sales approach