QA Automation Engineer

About Us: We are not just an AD agency or a creative agency, we are a Communication Company. Founded in 2014, Moshi Moshi is a young, creative, gutsy, and committed communication company that wants its clients to always Expect the EXTRA from it. Our primary clientele consists of Startups and corporations like Ola, Zoomcar, Mercedes Benz, ITC, Aditya Birla Group, TATA Group, MTV, IHCL, Jaquar, Sobha, Simple Energy, and Godrej amongst others. We have a huge team of creative folks, marketers, learners, developers, and coders who believe Moshi Moshi is an experience rather than a company.

Job Role: Brand Strategist - Brand Consultancy Team

Experience Level: 3+ Years

Location: Bangalore, Karnataka (On-site)

Job Overview: Are you a creative wordsmith with a passion for crafting engaging, informative, and long-form content? Our website team is seeking a talented Content Writer with 2-3 years of experience to join our dynamic and growing organization. In this role, you will be responsible for producing high-quality articles, blog posts, and web content that captivate our audience, drive organic track, and elevate our online presence.

Roles and Responsibilities:

● Define, plan, and execute brand research - primary and secondary.

● Plan & Conduct primary research by way of interviews, site visits, focus groups, etc.

● Plan & Conduct secondary research by way of brand audits and SWOT analyses to assess

strengths, weaknesses, opportunities, and threats.

● Develop brand positioning statements and value propositions that differentiate the company in the marketplace.

● Collaborate with creative teams to develop compelling visual assets, marketing collateral, and brand campaigns.

● Present brand strategies, recommendations, and campaigns

● Stay updated on industry trends, consumer preferences, and emerging technologies to recommend innovative brand strategies and tactics.

Qualifications:

● Bachelor’s degree in Marketing, Communications, or a related field.

● Demonstrable experience as a Brand Strategist, Brand Manager, or similar role with a minimum of 4-5 years in brand development and management.

● Experience in developing and launching successful brand campaigns.

● Strong analytical skills and ability to interpret data, consumer insights, and market research findings.

● Creative thinker with a strategic mindset and a strong understanding of brand identity and positioning.

● Excellent communication, presentation, and interpersonal skills, with the ability to influence and collaborate effectively.

● Strong leadership and management skills.

● Ability to prioritise and manage multiple projects and deadlines in a fast-paced environment.

● Proficiency in branding tools and software, as well as Google Workspace and project management tools.

Objectives of this role:

● Developing and implementing comprehensive brand strategies that align with the company’s objectives and target audience preferences.

● Conducting branding focused market research and analysis to identify trends, competitive insights, including conducting primary research to understand consumer behaviours that inform brand positioning.

● Defining brand elements, including brand architecture, messaging, value proposition, positioning, tagline, voice, and tone, to ensure consistency across all channels.

● Aiding design & content teams in properly understanding and implementing finalised strategies

● Collaborating with cross-functional teams, including marketing, PR, and web to integrate brand strategies into ongoing initiatives.

● Project ownership, coordination, and client management on key accounts.

Requesting you all to please attach your portfolios to the resume while applying, Profiles without portfolios will not be reviewed.

What you'll do:

· Perform complex application programming activities with an emphasis on mobile development: Node.js, TypeScript, JavaScript, RESTful APIs and related backend frameworks

· Assist in the definition of system architecture and detailed solution design that are scalable and extensible

· Collaborate with Product Owners, Designers, and other engineers on different permutations to find the best solution possible

· Own the quality of code and do your own testing. Write unit test and improve test coverage.

· Deliver amazing solutions to production that knock everyone’s socks off

· Mentor junior developers on the team

What we’re looking for:

· Amazing technical instincts. You know how to evaluate and choose the right technology and approach for the job. You have stories you could share about what problem you thought you were solving at first, but through testing and iteration, came to solve a much bigger and better problem that resulted in positive outcomes all-around.

· A love for learning. Technology is continually evolving around us, and you want to keep up to date to ensure we are using the right tech at the right time.

· A love for working in ambiguity—and making sense of it. You can take in a lot of disparate information and find common themes, recommend clear paths forward and iterate along the way. You don’t form an opinion and sell it as if it’s gospel; this is all about being flexible, agile, dependable, and responsive in the face of many moving parts.

· Flexible and willing to accept change in priorities, as necessary

· Demonstrable passion for technology (e.g., personal projects, open-source involvement)

· Enthusiastic embrace of DevOps culture and collaborative software engineering

· Ability and desire to work in a dynamic, fast paced, and agile team environment

· Enthusiasm for cloud computing platforms such as AWS or Azure

· Excellent written and verbal communications skills

Job Title: Digital Marketing Executive

Job Description:

As a Digital Marketing Executive, you will play a vital role in developing and implementing digital marketing strategies to enhance our online presence, drive brand awareness, and achieve business goals. You will work closely with the marketing team to execute campaigns across various digital channels, monitor performance, and optimize strategies for maximum effectiveness. Your creativity, analytical skills, and understanding of digital trends will be crucial in generating measurable results and fostering customer engagement.

Responsibilities:

1. Digital Campaign Management

2. Content Creation and Management: 

3. Social Media Management 

4. Search Engine Optimization (SEO)

5. Pay-Per-Click (PPC) Advertising

6. Email Marketing

7. Analytics and Reporting 

8. Conversion Rate Optimization (CRO)

9. Digital Trends and Market Research.

10. Collaboration

Requirements:

1. Bachelor's degree in Marketing, Business, or a related field.

2. Proven experience in digital marketing with a focus on campaign management, SEO, PPC, social media, and email marketing.

3. Familiarity with digital marketing tools and platforms, such as Google Ads, Google Analytics, social media management tools, and email marketing software.

4. Strong written and verbal communication skills.

5. Analytical mindset with the ability to interpret data and make data-driven decisions.

6. Creative thinking and ability to generate innovative ideas for campaigns.

7. Strong organizational skills and attention to detail.

8. Ability to work in a fast-paced environment and manage multiple projects simultaneously.

9. Up-to-date with the latest digital marketing trends and best practices.

Join our dynamic team and contribute to our digital marketing success! If you are passionate about leveraging digital channels to drive business growth and have a track record of delivering results, we'd love to hear from you.

Website: https://www.theuniqueculture.com/

Company background:

Myfi is a dynamic and innovative wealthtech company committed to empower people to take control of their financial outcomes by providing access to intelligent and unbiased financial advice.

MyFi is an AI powered financial assistant that serves to break down the complexities around financial planning so that users can make better decisions. Through a conversational chatbot experience, MyFi makes the start of your financial journey seamless.

We are passionate about pushing the boundaries of technology and delivering exceptional solutions to our users. Our goal is to provide better wealth outcomes for every individual through a conversational AI powered Co-pilot.

Our Culture:

· We’re a fast paced startup looking impact lives through technology and innovation

·Ownership and self-motivation is key, we don’t believe in micro managing

·We’re outcome and impact driven, something isn’t done until a user benefits from it

Our Values: Go With You GUT

· Grow At the Edge: We are driven by personal growth. We get out of our comfort zones and keep egos aside to find our genius zones. With self-awareness and integrity we strive to be the best we can possibly be. No excuses.

·Understanding through Listening and Speaking the Truth: We value transparency. We communicate with radical candour, authenticity and precision to create a shared understanding. We challenge, but once a decision is made, commit fully.

· I Win for Team Win: We believe in staying within our genius zones to succeed and we take full ownership of our work. We inspire each other with our energy and attitude. We fly in formation to win together.

Key responsibilities:

· Work closely with the design and product teams to help craft conversational experiences for our users

· Ability to work independently to deliver features that the team design

· You need to own outcomes without someone watching over you

· Understand the data we have and identify how we could leverage it to create more personalised experiences for our users

· Fine tune models with data specific to our use case

· Use different RAG approaches to augment data that the LLM already ha

Ability to be a leader and independent contributor (we’re a startup so be ready to do whatever it takes)

· Setup new workflow, systems and tool from the ground up (you will have support, but we’re building things from scratch)

Requirements:

·      Masters/Bachelor's degree in computer science, mathematics, statistics, engineering, or relevant field

·      10+ years of overall work experience

·      1-2 Experience working with LLMs and Generative AI

·      Hands-on experience in various LLM fine-tuning techniques (e.g. LORA), LLM inference frameworks (e.g. vLLM), advanced RAG pipelines

·      5-6 years of machine learning/deep learning experience within frameworks such as TensorFlow and/or PyTorch

·      Experience using RAG base approaches

·      Understanding of financial concepts and investing would be a big plus but not required

·      Publications at reputable machine learning conference or journal

We are looking for a passionate and driven individual for a two month contract job at Truebase in our growth team. Truebase is an AI-based B2B sales acceleration platform that enables revenue teams to prospect faster & connect smarter. We are building the future of sales prospecting and we need your help in scaling some of our go-to-market activities. Check out our website at http://truebase.io">truebase.io and https://www.linkedin.com/company/truebase/">LinkedIn profile. 

Whom will you work with? 

You will work closely with the growth team running campaigns across multiple channels to take the product to market. 

In this role you will: 

• Support our cold email outreach efforts by prospecting leads on Truebase. 
• Research personalization points for leads that you prospect. 
• Manage sales CRM/outreach/automation tools like Mixmax, Pipedrive, LinkedIn Salesnavigator, DuxSoup etc. 

You should apply if you have: 

• Excellent research skills. 
• Great interpersonal skills. 
• Knowledge of working with sales/marketing software like Mixmax, Pipedrive, etc. 
• Worked with Google sheets and Excel. 
• Basic knowledge of B2B sales. 

Even better if you have: 

• Writing skills
• Experience writing cold emails. 
• Experience working with remote teams.