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Technical Analyst
Technical Analyst

Technical Analyst at AnalyticsLiv · Ahmedabad · 1 - 5 years · ₹2L - ₹9L / yr · Bootstrapped · Posted 1 Dec 2025

AnalyticsLiv's logo

Technical Analyst

Sonali Jain's profile picture
Posted by Sonali Jain
1 - 5 yrs
₹2L - ₹9L / yr
Ahmedabad
Skills
skill iconGoogle Analytics
Google Tag Manager (GTM)
Firebase
skill iconHTML/CSS
skill iconJavascript

Key Responsibilities:

  1. Advanced Tracking Implementation
  2. Design and execute advanced tracking solutions across both web and app environments using GA4, GTM (Web & Server-side), and Firebase. This includes configuring events, custom parameters, and dataLayers for accurate data collection. You will also implement enhanced tracking, user journey analytics to ensure comprehensive visibility of user behavior.

  3. Troubleshooting and Problem Solving
  4. Identify, investigate, and resolve complex tracking or data discrepancies. You’ll use debugging tools and browser inspection utilities to diagnose issues. Collaborating with developers, you will resolve technical errors, configurations, and perform thorough QA testing to validate every deployment.
  5. Custom Solution Development
  6. Develop and deploy custom JavaScript and GTM solutions to meet unique business tracking requirements. You will create reusable templates, automation scripts, and tagging logic that improve efficiency and enable scalable analytics solutions. Implement and manage cookie consent systems to ensure compliance with global privacy regulations like GDPR and CCPA
  7. Measurement Strategy and Analytics Frameworks
  8. Build and maintain measurement frameworks that align analytics implementations with key business KPIs. You’ll translate marketing and operational objectives into clear, technical tracking requirements and audit existing setups to identify data integrity issues.
  9. Documentation and Reporting
  10. Create and maintain detailed documentation for all tagging structures, dataLayer designs, and measurement frameworks. You’ll produce QA and validation reports, project summaries, and technical handovers to ensure transparency and consistency across teams and clients. Create and share implementation reports, audit summaries, and technical handover guides.


Key Skills & Competencies

  • Strong technical knowledge of GA4, GTM (Web & Server-side), and Firebase implementations.
  • Strong understanding of tools like: GA4 / Firebase / Mixpanel / Segment / Adjust / AppsFlyer
  • Hands-on experience with JavaScript, regex, and JSON for creating custom tracking solutions.
  • Website, iOS, Android, React Native, Flutter event architecture
  • Hands-on experience with debugging tools (Charles, ADB, Xcode logs, chrome extensions).
  • Expertise in dataLayer schema design, tagging, documentation, implementation, debugging, and data validation processes.
  • Excellent understanding of data privacy laws (GDPR, CCPA) and consent management solutions.
  • Analytical mindset with a strong attention to detail and problem-solving ability.
  • Proven ability to collaborate with cross-functional teams and communicate technical concepts clearly with clients and teams.
  • Ability to troubleshoot complex data issues independently.
  • Project ownership mindset with strong prioritization and organizational skills.


Read more
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Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About AnalyticsLiv

Founded :
2022
Type :
Services
Size :
20-100
Stage :
Bootstrapped

About

N/A

Company social profiles

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●​ Conduct keyword research aligned to business goals

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●​ Build and execute SEO strategies that deliver measurable results

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●​ Coordinate with Client Success Management team on performance, timelines, and

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●​ Work with global enterprise brands

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  • International Exposure
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  • Mentorship


OUR OFFERINGS

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  • Demand Generation


Our client portfolio includes 100+ leading European companies

OUR OFFICES: WeWork Raheja Woods, Kalyani Nagar

_________________________________________________________


SCOPE OF WORK:

Research and Analysis:

  • Stay ahead of platform updates and trends; integrate innovations into strategy
  • Drive keyword strategy and restructure accounts to unlock scalable growth
  • Lead cross-channel campaign optimization using platforms like Google Ads, Bing Ads, and GA4 to improve ROI
  • Analyze and interpret conversion and attribution data to deriveactionable strategic insights
  • Ability to create strategies and budget forecasts

Communication:

  • Coordinate with team Sweden on project performance, timelines and results to design growth-driven strategies
  • Partner with internal teams to address performance challenges
  • Deliver projects on time, meeting weekly and monthly deadlines

Strategy & Execution:

  • Lead paid media initiatives to drive conversions and revenue using omnichannel strategies, capitalizing on AI for optimization
  • Optimize campaigns on platforms like Google Ads, Bing Ads, and LinkedIn Ads
  • Take ownership of campaigns end-to-end to ensure KPIs and Goals are met
  • Continuously refine team processes and automate repetitive tasks to drive efficiency and scalability

Reporting

  • Create performance reports using Google Slides/other dashboards, and review them with clients
  • Present key strategies and insights to Client Success Managers and clients
  • Consider key performance metrics such as CPC, CTR, CPA, & ROAS for creating and conveying detailed inferences in monthly, quarterly & yearly reports

__________________________________________________________________________________

MANDATORY REQUIREMENTS

  • Minimum 2 experience hands on experience with Google Ads
  • Strong domain expertise in paid media, including strategy, execution, and analytics
  • Skilled in leveraging AI tools (e.g., ChatGPT, Gemini, Claude) to enhance campaign efficiency and decision-making
  • Strong analytical skills with advanced proficiency in Excel or Google Sheets for data analysis and performance tracking
  • Excellent written and verbal communication skills in English
  • Bachelor's degree in any field; a Master’s degree is a plus


HANDS ON EXPERIENCE

  • Google Ads, LinkedIn Ads, Bing/Microsoft Ads
  • Google Tag Manager (GTM), GA4, Looker Studio
  • Strong understanding of performance marketing principles, bidding
  • strategies, and attribution models
  • Proven track record in driving successful PPC and paid search campaigns
  • Experience in dealing directly with clients
  • Effective communication and reporting skills
  • Good experience in managing medium to large-sized budgets
  • Strong analytical skills and should be good with numbers
  • Should have a data driven approach to work


PREFERRED ATTRIBUTES

  • Experience in LinkedIn Ads
  • Proven track record in driving successful Performance Campaigns utilizing AI tools like ChatGPT
  • Certifications in digital marketing tools like GA4, Google Ads, Meta Ads, etc
  • Residing in/ willing to relocate to Pune
  • Experience with delivery management or people management


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Benefits:

  • Health insurance
  • Leave encashment
  • Provident Fund

Experience:

  • Google Ads: 2 years (Required)

Location:

  • Kalyani Nagar, Pune, Maharashtra (Preferred)

Work Location: In person

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Google Adsense

Sr. Paid Marketing Analyst

Full-time | On-site | 3+ years​ | Pune, Maharashtra​


Or apply via: https://www.gomogroup.com/en/career/


WHY CHOOSE GO MO?

We are an award-winning international digital pull-marketing firm and one of Europe’s fastest growing digital marketing agencies. You will receive:

  • Extensive Growth Opportunities
  • International Exposure
  • Training Programs
  • Mentorship


OUR OFFERINGS

  • Pull Marketing (SEO)
  • Google Ads
  • Web Development
  • UI / UX Design
  • Demand Generation


Our client portfolio includes 100+ leading European companies

OUR OFFICES: WeWork Raheja Woods, Kalyani Nagar

_________________________________________________________


SCOPE OF WORK:

Research and Analysis:

  • Stay ahead of platform updates and trends; integrate innovations into strategy
  • Drive keyword strategy and restructure accounts to unlock scalable growth
  • Lead cross-channel campaign optimization using platforms like Google Ads, Bing Ads, and GA4 to improve ROI
  • Analyze and interpret conversion and attribution data to deriveactionable strategic insights
  • Ability to create strategies and budget forecasts

Communication:

  • Coordinate with team Sweden on project performance, timelines and results to design growth-driven strategies
  • Partner with internal teams to address performance challenges
  • Deliver projects on time, meeting weekly and monthly deadlines

Strategy & Execution:

  • Lead paid media initiatives to drive conversions and revenue using omnichannel strategies, capitalizing on AI for optimization
  • Optimize campaigns on platforms like Google Ads, Bing Ads, and LinkedIn Ads
  • Take ownership of campaigns end-to-end to ensure KPIs and Goals are met
  • Continuously refine team processes and automate repetitive tasks to drive efficiency and scalability

Reporting

  • Create performance reports using Google Slides/other dashboards, and review them with clients
  • Present key strategies and insights to Client Success Managers and clients
  • Consider key performance metrics such as CPC, CTR, CPA, & ROAS for creating and conveying detailed inferences in monthly, quarterly & yearly reports

__________________________________________________________________________________

MANDATORY REQUIREMENTS

  • Minimum 2 experience hands on experience with Google Ads
  • Strong domain expertise in paid media, including strategy, execution, and analytics
  • Skilled in leveraging AI tools (e.g., ChatGPT, Gemini, Claude) to enhance campaign efficiency and decision-making
  • Strong analytical skills with advanced proficiency in Excel or Google Sheets for data analysis and performance tracking
  • Excellent written and verbal communication skills in English
  • Bachelor's degree in any field; a Master’s degree is a plus


HANDS ON EXPERIENCE

  • Google Ads, LinkedIn Ads, Bing/Microsoft Ads
  • Google Tag Manager (GTM), GA4, Looker Studio
  • Strong understanding of performance marketing principles, bidding
  • strategies, and attribution models
  • Proven track record in driving successful PPC and paid search campaigns
  • Experience in dealing directly with clients
  • Effective communication and reporting skills
  • Good experience in managing medium to large-sized budgets
  • Strong analytical skills and should be good with numbers
  • Should have a data driven approach to work


PREFERRED ATTRIBUTES

  • Experience in LinkedIn Ads
  • Proven track record in driving successful Performance Campaigns utilizing AI tools like ChatGPT
  • Certifications in digital marketing tools like GA4, Google Ads, Meta Ads, etc
  • Residing in/ willing to relocate to Pune
  • Experience with delivery management or people management


Job Types: Full-time, Permanent

Benefits:

  • Health insurance
  • Leave encashment
  • Provident Fund

Experience:

  • Google Ads: 2 years (Required)

Location:

  • Kalyani Nagar, Pune, Maharashtra (Preferred)

Work Location: In person

Read more
GO MO Group
at GO MO Group
3 candid answers
1 video
Pratiksha Jondhalekar
Posted by Pratiksha Jondhalekar
Kalyani
3 - 6 yrs
₹10L - ₹12L / yr
Google Adsense
skill iconGoogle Analytics

Sr. Paid Marketing Analyst

Full-time | On-site | 3+ years​ | Pune, Maharashtra​


Or apply via: https://www.gomogroup.com/en/career/


WHY CHOOSE GO MO?

We are an award-winning international digital pull-marketing firm and one of Europe’s fastest growing digital marketing agencies. You will receive:

  • Extensive Growth Opportunities
  • International Exposure
  • Training Programs
  • Mentorship


OUR OFFERINGS

  • Pull Marketing (SEO)
  • Google Ads
  • Web Development
  • UI / UX Design
  • Demand Generation


Our client portfolio includes 100+ leading European companies

OUR OFFICES: WeWork Raheja Woods, Kalyani Nagar

_________________________________________________________


SCOPE OF WORK:

Research and Analysis:

  • Stay ahead of platform updates and trends; integrate innovations into strategy
  • Drive keyword strategy and restructure accounts to unlock scalable growth
  • Lead cross-channel campaign optimization using platforms like Google Ads, Bing Ads, and GA4 to improve ROI
  • Analyze and interpret conversion and attribution data to deriveactionable strategic insights
  • Ability to create strategies and budget forecasts

Communication:

  • Coordinate with team Sweden on project performance, timelines and results to design growth-driven strategies
  • Partner with internal teams to address performance challenges
  • Deliver projects on time, meeting weekly and monthly deadlines

Strategy & Execution:

  • Lead paid media initiatives to drive conversions and revenue using omnichannel strategies, capitalizing on AI for optimization
  • Optimize campaigns on platforms like Google Ads, Bing Ads, and LinkedIn Ads
  • Take ownership of campaigns end-to-end to ensure KPIs and Goals are met
  • Continuously refine team processes and automate repetitive tasks to drive efficiency and scalability

Reporting

  • Create performance reports using Google Slides/other dashboards, and review them with clients
  • Present key strategies and insights to Client Success Managers and clients
  • Consider key performance metrics such as CPC, CTR, CPA, & ROAS for creating and conveying detailed inferences in monthly, quarterly & yearly reports

__________________________________________________________________________________

MANDATORY REQUIREMENTS

  • Minimum 2 experience hands on experience with Google Ads
  • Strong domain expertise in paid media, including strategy, execution, and analytics
  • Skilled in leveraging AI tools (e.g., ChatGPT, Gemini, Claude) to enhance campaign efficiency and decision-making
  • Strong analytical skills with advanced proficiency in Excel or Google Sheets for data analysis and performance tracking
  • Excellent written and verbal communication skills in English
  • Bachelor's degree in any field; a Master’s degree is a plus


HANDS ON EXPERIENCE

  • Google Ads, LinkedIn Ads, Bing/Microsoft Ads
  • Google Tag Manager (GTM), GA4, Looker Studio
  • Strong understanding of performance marketing principles, bidding
  • strategies, and attribution models
  • Proven track record in driving successful PPC and paid search campaigns
  • Experience in dealing directly with clients
  • Effective communication and reporting skills
  • Good experience in managing medium to large-sized budgets
  • Strong analytical skills and should be good with numbers
  • Should have a data driven approach to work


PREFERRED ATTRIBUTES

  • Experience in LinkedIn Ads
  • Proven track record in driving successful Performance Campaigns utilizing AI tools like ChatGPT
  • Certifications in digital marketing tools like GA4, Google Ads, Meta Ads, etc
  • Residing in/ willing to relocate to Pune
  • Experience with delivery management or people management


Job Types: Full-time, Permanent

Benefits:

  • Health insurance
  • Leave encashment
  • Provident Fund

Experience:

  • Google Ads: 2 years (Required)

Location:

  • Kalyani Nagar, Pune, Maharashtra (Preferred)

Work Location: In person

Read more
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