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Technical Analyst
Technical Analyst
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Technical Analyst

Sonali Jain's profile picture
Posted by Sonali Jain
1 - 5 yrs
₹2L - ₹9L / yr
Ahmedabad
Skills
skill iconGoogle Analytics
Google Tag Manager (GTM)
Firebase
skill iconHTML/CSS
skill iconJavascript

Key Responsibilities:

  1. Advanced Tracking Implementation
  2. Design and execute advanced tracking solutions across both web and app environments using GA4, GTM (Web & Server-side), and Firebase. This includes configuring events, custom parameters, and dataLayers for accurate data collection. You will also implement enhanced tracking, user journey analytics to ensure comprehensive visibility of user behavior.

  3. Troubleshooting and Problem Solving
  4. Identify, investigate, and resolve complex tracking or data discrepancies. You’ll use debugging tools and browser inspection utilities to diagnose issues. Collaborating with developers, you will resolve technical errors, configurations, and perform thorough QA testing to validate every deployment.
  5. Custom Solution Development
  6. Develop and deploy custom JavaScript and GTM solutions to meet unique business tracking requirements. You will create reusable templates, automation scripts, and tagging logic that improve efficiency and enable scalable analytics solutions. Implement and manage cookie consent systems to ensure compliance with global privacy regulations like GDPR and CCPA
  7. Measurement Strategy and Analytics Frameworks
  8. Build and maintain measurement frameworks that align analytics implementations with key business KPIs. You’ll translate marketing and operational objectives into clear, technical tracking requirements and audit existing setups to identify data integrity issues.
  9. Documentation and Reporting
  10. Create and maintain detailed documentation for all tagging structures, dataLayer designs, and measurement frameworks. You’ll produce QA and validation reports, project summaries, and technical handovers to ensure transparency and consistency across teams and clients. Create and share implementation reports, audit summaries, and technical handover guides.


Key Skills & Competencies

  • Strong technical knowledge of GA4, GTM (Web & Server-side), and Firebase implementations.
  • Strong understanding of tools like: GA4 / Firebase / Mixpanel / Segment / Adjust / AppsFlyer
  • Hands-on experience with JavaScript, regex, and JSON for creating custom tracking solutions.
  • Website, iOS, Android, React Native, Flutter event architecture
  • Hands-on experience with debugging tools (Charles, ADB, Xcode logs, chrome extensions).
  • Expertise in dataLayer schema design, tagging, documentation, implementation, debugging, and data validation processes.
  • Excellent understanding of data privacy laws (GDPR, CCPA) and consent management solutions.
  • Analytical mindset with a strong attention to detail and problem-solving ability.
  • Proven ability to collaborate with cross-functional teams and communicate technical concepts clearly with clients and teams.
  • Ability to troubleshoot complex data issues independently.
  • Project ownership mindset with strong prioritization and organizational skills.


Read more
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About AnalyticsLiv

Founded :
2022
Type :
Services
Size :
20-100
Stage :
Bootstrapped

About

N/A

Company social profiles

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