Engagement Manager

Company: EFY Group / Electronics For You

Salary: Rs. 35,000–50,000 per month

Experience: 1–2 years

Location: Okhla, Delhi

Mode: WFO & WFH

About the Role

We are looking for an Audience Engagement professional who can build and grow an engaged audience across our digital platforms and online communities.

The ideal candidate should have experience working with a technical, student-focused, developer, or content-driven brand and should be able to grow an audience from near zero.

Key Responsibilities

• Manage and grow audiences across YouTube, YouTube Shorts, LinkedIn, Instagram, and WhatsApp communities.
• Increase followers, engagement, audience retention, website traffic, and conversions.
• Convert event registrations into regular website visitors or active community members.
• Script, shoot, and edit short-form videos.
• Host webinars, online sessions, and community activities.
• Create engaging technical and student-focused content.
• Track audience growth and engagement using social media analytics tools.
• Develop strategies to improve audience participation and retention.

Requirements

• 1–2 years of relevant experience in audience engagement, community building, or social media management.
• Experience building an audience from near zero.
• Experience managing a community or audience of 10,000+, along with retention and engagement data.
• Strong technical English copywriting skills.
• Good anchoring and presentation skills for regular webinars.
• Hands-on experience scripting, shooting, and editing short-form videos.
• Good knowledge of social media management and analytical tools.

Preferred Background

Candidates from developer communities, technical platforms, student-focused brands, electronics/hardware companies, or B2B technology event marketing would be preferred.

Not a Fit

Profiles primarily focused on consumer-brand social media or agency-based social media management, where the main metrics are only followers or impressions, may not be suitable for this role.

THE ROLE

We are looking for a Social Media Specialist who understands that social media is more than posting content—it is about building a brand people want to follow, talk about and be part of. You will own day-to-day social media execution, trend-led content, community engagement and influencer collaborations, while ensuring every touchpoint feels distinctly.

WHAT YOU’LL DO

• Own and manage social media profiles across relevant platforms, ensuring consistent brand

presence and execution.

• Develop and execute social media strategies that strengthen brand awareness, engagement, community and product adoption.

• Plan and implement social media campaigns aligned with the overall marketing and communication strategy.

• Create and curate engaging social-first content across formats including copy, static posts, Reels, videos, stories and trend-led content.

• Stay ahead of platform trends, internet culture, beauty conversations and emerging formats, and translate relevant trends into on-brand content.

• Write compelling social media copy while maintaining a consistent, distinctive and consumer-friendly brand voice.

• Build and nurture an active online community by responding to comments, DMs and customer queries in a timely and thoughtful manner.

• Monitor social conversations, feedback and online reviews, and identify insights or opportunities for the brand.

• Collaborate closely with the creative, marketing, PR and communications teams to develop high-quality, on-brand content.

• Coordinate content shoots and work with internal/external creative partners to bring social ideas to life.

• Identify relevant influencers, creators, agencies and industry voices aligned with brand and

audience.

• Develop influencer collaboration strategies and manage partnerships from identification and negotiation through execution.

• Brief influencers, manage deliverables and timelines, review content for brand alignment and ensure smooth campaign execution.

• Track influencer and social campaigns and evaluate their impact on reach, engagement, awareness and conversions.

• Encourage user-generated content, community participation and brand advocacy among followers.

• Support and participate in brand events, activations and community-building initiatives.

• Build meaningful relationships with customers, potential customers, creators, industry professionals and relevant media/journalists.

• Use social and web analytics to monitor performance, identify trends and contribute actionable insights for future campaigns.

• Prepare regular social media performance reports and recommendations based on key metrics and learnings.

WHAT WE’RE LOOKING FOR

• 2–4 years of relevant experience in Social Media, Content, Digital Marketing or a similar role.

• Strong passion for skincare, beauty, wellness and consumer brands.

• Hands-on experience managing social media for a brand, preferably in D2C, beauty, skincare, fashion,

lifestyle or FMCG.

• Experience working with marketing/media agencies is a plus.

• Strong understanding of Instagram and other major social media platforms, formats and content trends.

• Excellent copywriting, communication and storytelling skills with a sharp eye for what works on social.

• Good understanding of Google Analytics, web analytics and social media performance metrics.

• Working knowledge of SEO best practices and digital marketing fundamentals.

• Strong influencer management skills, including creator identification, negotiation, briefing, execution and

performance tracking.

• Comfortable working cross-functionally with creative, marketing, PR and communications teams.

• Highly proactive, organised, trend-aware and comfortable working in a fast-paced D2C environment.

EDUCATION

• Bachelor’s or Master’s degree in any relevant discipline.

• Preferred: Fashion Communication, Media Communication, Mass Communication, Marketing or a related

field.

We Are Hiring! Creative Social Media Executive – Fresher 📱✨

Are you creative, confident, and passionate about social media? Do you love coming up with fresh ideas, writing engaging content, and staying up to date with the latest trends? Then this opportunity is for you! 🌟

📌 Position: Social Media Executive – Fresher

📍 Location: Mohali | Work From Office

🎓 Qualification: MA in Mass Communication

💼 Experience: Fresher

What You'll Do:

✨ Manage and grow social media presence

✍️ Create engaging captions, content & ad copies

💡 Develop fresh content and campaign ideas

🎬 Create and manage Reels & trending content

📊 Monitor social media performance and insights

What We're Looking For:

✔️ Creative mindset and passion for social media

✔️ Strong copywriting & communication skills

✔️ Good understanding of social media trends

✔️ Eagerness to learn and experiment

✔️ Basic knowledge of Canva and social media platforms

We are seeking a dynamic and creative Social Media Associate to join Ambrosia Botanicals. This is a hands-on, in-office role for someone who is passionate about social media, digital marketing, content creation, and brand building.

The ideal candidate should be comfortable managing social media platforms independently, creating engaging content, coordinating with designers and other teams, and executing digital marketing campaigns. You will be responsible for managing our social media presence, planning and publishing content, monitoring engagement, supporting paid campaigns, and contributing to the overall digital growth of the brand.

We are looking for someone who is proactive, detail-oriented, digitally savvy, and eager to build a strong foundation in marketing within a fast-growing, high-energy wellness startup environment.

Social Media Manager

Company: ViralBulls Media Agency

Location: Noida, Uttar Pradesh

Job Type: Full-Time | Work From Office

About ViralBulls Media Agency

ViralBulls Media Agency is a digital media and marketing agency focused on creating impactful social media strategies, engaging content, and digital campaigns for brands across different industries.

Role Overview

We are looking for a creative and experienced Social Media Manager who can manage social media accounts, develop content strategies, coordinate with creative teams, and drive engagement and brand growth across digital platforms.

Key Responsibilities

• Develop and execute social media strategies for multiple brands.
• Manage social media platforms including Instagram, Facebook, LinkedIn, YouTube, and other relevant platforms.
• Create and manage monthly content calendars.
• Write engaging captions, content ideas, hooks, and social media copy.
• Coordinate with graphic designers, video editors, and other creative teams.
• Monitor social media trends, competitors, and industry updates.
• Plan and execute campaigns to increase reach, engagement, and brand awareness.
• Track and analyze social media performance and prepare regular reports.
• Stay updated with the latest social media algorithms, trends, formats, and best practices.
• Manage client communication and ensure timely delivery of social media requirements.
• Take ownership of assigned accounts and ensure consistent brand communication.

Required Skills

• 2–4 years of experience in Social Media Management, preferably in a digital/media/creative agency.
• Strong understanding of Instagram, Facebook, LinkedIn, and YouTube.
• Good knowledge of content strategy and social media marketing.
• Excellent communication and copywriting skills.
• Strong understanding of social media trends and audience behavior.
• Ability to manage multiple accounts and deadlines.
• Creative thinking with strong attention to detail.
• Basic understanding of social media analytics and performance metrics.
• Experience working with designers and video editors.

Preferred

• Agency background is preferred.
• Experience handling multiple client accounts.
• Knowledge of influencer marketing and paid social media campaigns will be an advantage.
• Candidates who can independently plan and execute social media strategies will be preferred.

What We Offer

• Opportunity to work with multiple brands and industries.
• Creative and collaborative work environment.
• Exposure to end-to-end digital and social media marketing.
• Growth opportunities within the organization.

Interested candidates can share their updated resume and portfolio/work samples mentioning thier Phone No or Email ID.

Job Role: Senior Social Media Account Manager

Experience Level: 3+ years

Location: Bangalore, On-site

Job Description:

● Create campaign strategies and monitor the execution to achieve the brand objectives.

● Manage social handles of the brand, like Instagram, Facebook, LinkedIn, X etc.

● Develop, implement and manage a brand's social media strategy on a monthly basis.

● In-depth knowledge of social media marketing, market trends, integration of online with offline marketing and reporting.

● Measure the success of every social media campaign, as per required metrics.

● Work with copywriters and designers to ensure content is well-suited and appealing to the defined target group for respective brands.

● Communicate with industry professionals and 3rd party vendors if and when required.

● Provide constructive feedback to the team(copy & design) to achieve desired results.

Requirements:

1. Bachelor's degree in Marketing, Communications, or a related field (Master's degree preferred).

2. 3+ years of proven experience in social media management within a client-based agency or related environment.

3. Demonstrated success in devising and executing impactful social media strategies for a variety of clients.

4. Excellent written and verbal communication skills, conveying ideas clearly to internal teams and clients.

5. Profound understanding of social media platforms, algorithms, content formats, and best practices.

6. Proven track record of generating exceptional results via integrated marketing strategies(online+offline)

About Mayson

Mayson is an Agentic coding platform. You describe what you want to build, and Mayson delivers a deployed, production-grade application — auth, payments, APIs, a real database, and infrastructure that handles real traffic from day one, with full codebase ownership. We are pre-seed funded and building for founders and solo builders who are past the prototype stage and need software that survives contact with actual users.

About the Role

This is not a "post three times a week on every platform" role. Mayson sells to tech-savvy individuals, an audience that ignores generic marketing and rewards people who clearly know what they are talking about. We are looking for someone who can write credibly for that audience, own our presence on X, support our founders’ build-in-public cadence, and turn social activity into signups rather than follower counts. You will work directly with the founders, with a high degree of autonomy and a short feedback loop. If you want a role where you own a channel end to end and can point to revenue impact, this is that role. Platform Priority We deliberately do not treat all platforms equally.

Effort should be allocated roughly as follows:

● X (Twitter) — primary (~60% of effort). Our audience lives here, and the platform rewards good individual posts regardless of follower count. This is where the majority of your time goes.

● LinkedIn — secondary (~30%). Credibility, hiring, investor and partner visibility. Founder personal accounts take priority over the company page.

● Instagram — opportunistic (~10%). Deprioritised by design. We will invest here only when we have visual material worth repurposing. Do not expect a Reels production schedule.

Key Responsibilities

1. Own X as Our Primary Channel

● Own the Mayson X account end to end: daily posting cadence, voice, replies, and growth.

● Turn product changelogs, engineering decisions, and customer stories into posts our audience stops scrolling for.

● Monitor conversations in the AI coding and vibe-coding space and join them quickly and credibly while they are still live.

● Build relationships with builders, creators, and founders in our space through genuine replies, not engagement bait.

2. Founder Amplification and Ghostwriting

● Support both founders’ build-in-public cadence: draft, edit, and schedule posts for their personal accounts.

● Sit in on product and engineering conversations, and mine them for raw material worth publishing.

● Turn a founder’s rough voice note, Slack message, or commit into a polished post that still sounds like them.

● Maintain a running backlog of founder content ideas so the cadence never depends on someone having a spare idea that morning.

3. Content Creation and Writing

● Write short-form social copy, threads, and LinkedIn posts in Mayson’s brand voice.

● Adapt a single piece of source material (a launch, a blog post, a customer win) into platform-native versions rather than cross-posting identical text.

● Work within our existing brand voice guidelines, including our list of banned hype words and our standard against AI-sounding filler copy.

● Produce simple supporting visuals in Canva or a similar tool where a post needs one.

4. Community Presence and Conversation Sourcing

● Maintain an active, helpful presence in the communities where our audience already gathers: Indie Hackers, relevant subreddits, Discord servers, and similar.

● Identify people publicly hitting the exact problems Mayson solves — prototypes breaking under real traffic, scaling walls, platform lock-in — and surface them to the founders for follow-up.

● Respect the culture of each community. Self-promotional posting in developer communities does more harm than no presence at all.

● Handle inbound comments, replies, and DMs across our accounts with a fast response time.

5. LinkedIn (Secondary Channel)

● Maintain the Mayson company page with a consistent, lower-frequency cadence.

● Prioritise ghostwriting for founder personal accounts, which consistently outperform company pages on this platform.

● Support hiring, fundraising, and partnership visibility through well-timed announcement content.

6. Content Planning and Execution

● Own and maintain the content calendar across channels, with priority weighting as defined above.

● Plan content around real company moments: product launches, feature releases, milestones, and customer stories.

● Keep a batch of evergreen content ready so that quiet product weeks do not become silent social weeks.

● Coordinate launch moments (Product Hunt, major releases) with the founders, including pre-launch and day-of content.

7. Analytics and Iteration

● Track performance against the KPIs below, with a focus on traffic and signups rather than reach alone.

● Report weekly on what worked, what did not, and what you are changing as a result.

● Run deliberate experiments on format, timing, and angle, and document what you learn.

● Maintain basic attribution so we can tell which channels and posts actually drive signups. Candidate Requirements Must-Have

● Excellent written English with a natural, internet-native voice. Correctness is not enough — you need to write the way our audience actually reads. This is non-negotiable.

● Demonstrable familiarity with developer and AI tooling. You should know what vibe coding means, recognise names like Lovable, Cursor, Bolt, Replit, Supabase, and Vercel, and be able to read a changelog and understand why a change matters.

● A personal track record on X or LinkedIn, or a portfolio of posts you wrote for someone else. We will read them.

● Confident and natural on camera. A meaningful part of this role is appearing in product demo videos, so you need to be comfortable presenting to a lens, speaking clearly and with energy, and carrying a video on your own. Shortlisted candidates will be asked to share or record a short piece to camera.

● Ability to write in someone else’s voice convincingly (ghostwriting).

● Understanding of how X, LinkedIn, and Instagram differ structurally, not just in audience.

● Genuine comfort in developer communities and an understanding of their norms around self-promotion.

● Proactive ownership. You will not receive a daily brief. You are expected to find the opportunities.

● Willingness to use AI tools for leverage while taking full responsibility for the final output. We do not publish unedited AI copy.

Preferred

● Experience marketing a B2B SaaS, developer tool, or technical product.

● Experience at an early-stage startup, where the role had no established playbook.

● Working knowledge of Canva or a similar design tool.

● Familiarity with scheduling and analytics tools (Buffer, Typefully, Hypefury, or similar).

● Basic video editing ability (CapCut, Descript, Premiere, or similar) and a track record of on-camera content, whether for a brand or your own account.

● Some technical background — a CS degree, bootcamp, or self-taught projects — is a strong advantage but not a requirement.

Not Required

● Reels or short-form video production. We have deliberately deprioritised Instagram.

● Advanced graphic design. Simple, clean visuals are sufficient.

● Paid media or ad buying experience. This role is organic-first.

Key Performance Indicators

Primary (what this role is actually measured on):

● Click-throughs from social channels to mayson.dev.

● Signups and trial starts attributed to social and community activity.

● Qualified conversations sourced from communities and DMs, and passed to the founders.

● Growth in reach and engagement on founder personal accounts. Secondary (healthy indicators, not targets in themselves):

● Engagement rate and reach on the Mayson X account.

● Consistency of publishing cadence against the content calendar.

● Share of voice in AI coding and vibe-coding conversations.

● Quality and originality of content ideas brought to the team.

Deliberately not a standalone target: raw follower count.

Followers are a by-product of doing the above well, and optimizing for them directly tends to produce content that does not convert.

What We Are Looking For

● Proactive. Finds content opportunities without being asked, and ships without waiting for approval on every post.

● Credible. Can hold a conversation with a developer without sounding like a marketing department.

● Fast. Can turn a live trend or a shipped feature into a post the same day.

● Commercially minded. Understands that the job is signups, not applause.

● Ownership-oriented. Treats our social presence as their product.

Hiring Process

● Introductory call (30 minutes).

● Paid trial task: write three X posts based on a real Mayson changelog, one LinkedIn post for a founder account, identify five communities where our audience gathers with a short rationale for each, and record a 60-second piece to camera demoing or explaining one Mayson feature. Compensated, and expected to take roughly three hours.

● Conversation with both founders covering the trial task and how you would approach the first 90 days.

Why This Role

You will own a channel end to end at a funded, early-stage company, working directly with the founders and with visible impact on revenue rather than on a dashboard nobody reads. If you've done good social work in a structure that didn't let you make decisions, this is the opposite.