Senior Manager

A Well Reputed MNC Company

Senior Manager

Senior Manager at A Well Reputed MNC Company · Chennai, Bengaluru (Bangalore), Coimbatore · 9 - 15 years · ₹21L - ₹24L / yr · Posted 1 Jun 2021

Senior Manager

at A Well Reputed MNC Company

Agency job

via People First Consultants

9 - 15 yrs

₹21L - ₹24L / yr

Chennai, Bengaluru (Bangalore), Coimbatore

Skills

Brand Management

Marketing Strategy

Brand Strategy

Product Strategy

Marketing & Communication

Corporate Communications

"campus branding"

"talent branding"

"external communication"

Project Management

Responsibilities :

Design and execute ‘ Brand positioning strategies ‘ for campuses . Including the execution of quick wins and strategic alignment of long term plans
Plan and organize ‘campus engagement events’ for better brand positioning
Primary and secondary research to forecast and mitigate any brand threats or perception mismatches
Work with multiple stakeholders in creating brand strategy, designing new programs to help campus students and entry level graduates start and pursue their learning journey from onboarding through deployment
Project management skills to manage delivery of branding materials like digital content, blogs, mailers, websites, brochures, posters, standees, newsletters, WhatsApp communication posters, events, video storyboarding, press write-ups, with individual accountability
Conceptualize, create and edit presentations for learning strategists, managers, leadership team, with a high level of accuracy and aesthetic value
Efficient in designing collaterals with new age themes, attractive messaging, taglines, hashtags, WIIFM strategy that drives a call to action.

Responsibilities :

Design and execute ‘ Brand positioning strategies ‘ for campuses . Including the execution of quick wins and strategic alignment of long term plans
Plan and organize ‘campus engagement events’ for better brand positioning
Primary and secondary research to forecast and mitigate any brand threats or perception mismatches
Work with multiple stakeholders in creating brand strategy, designing new programs to help campus students and entry level graduates start and pursue their learning journey from onboarding through deployment
Project management skills to manage delivery of branding materials like digital content, blogs, mailers, websites, brochures, posters, standees, newsletters, WhatsApp communication posters, events, video storyboarding, press write-ups, with individual accountability
Conceptualize, create and edit presentations for learning strategists, managers, leadership team, with a high level of accuracy and aesthetic value
Efficient in designing collaterals with new age themes, attractive messaging, taglines, hashtags, WIIFM strategy that drives a call to action.

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