30+ Storyboarding Jobs in India
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UX Designer (TPC)
What We Look for
The ideal candidate should demonstrate the ability to work with stakeholders to discover effective workflows, generate clean and artful design elements, and transform them into intuitive and functional interfaces with focus on accessibility and user centered design while bringing passion, empathy and expertise to every engagement.
Responsibilities
● Collaborate - Upholding CXD process, collaborating with product management and engineering to define and implement innovative solutions.
● Craft - Creating wireframes, storyboards, user flows, and process flows to effectively communicate interaction, design ideas and building application UI toolkits.
● Construct - Conceptualizing original ideas that bring simplicity and user friendliness to complex design roadblocks.
● Concentrate - Demonstrating attention to detail and problem-solving skills along with paying careful attention to staying on-brand.
● Convince - Presenting and articulating designs and key milestone deliverables to peers and executive level stakeholders.
Minimum Qualifications
● A well-curated online and/or print portfolio/case study demonstrating UX/UI design skills, curiosity, positive attitude and strong drive to learn from a fast paced environment.
● Proven UX/UI design experience for multiple platforms including desktop, mobile, tablet.
● Excellent visual design skills with sensitivity to user-system interaction. Additionally experience in data informed and customer centric approach to design is key.
● Solid experience in creating wireframes, prototype, storyboards, user flows, and process flows.
● Proficiency in simplifying complex information through end-to-end experiences designs while co-creating with all the senior designers for smooth implementation.
● Up-to-date with the latest UI trends, tools, techniques, and technologies and their role in a commercial environment
● 4-7 years of relevant experience with a B. DeS/M. DeS in Visual Design, Human-Computer Interaction, Interaction Design, or related is an advantage.
● General understanding of the front-end development process, including HTML and CSS.
● Ability to speak fluent English is a must. Demonstrable proficiency in presenting your designs and selling your solutions to various stakeholders through clear communication is key.
Please find the JD for Instructional designer position below:
Job Title: Instructional Designer & Content Developer
Location: Mumbai, Maharashtra
Job Type: Full-Time, Permanent
Experience: Minimum 3 years as an Instructional Designer
Responsibilities:
1. Apply instructional design theories, such as ADDIE, Bloom's Taxonomy, and adult learning principles, to create effective and learner-centric training materials.
2. Demonstrate a solid background in e-learning design principles, staying updated on industry trends and best practices.
3. Collaborate with stakeholders to identify learning objectives and analyze the target audience's needs, characteristics, and existing knowledge.
4. Develop visually appealing and interactive storyboards using MS PowerPoint to outline the flow and structure of e-learning modules.
5. Create engaging and compelling scripts and narrations for instructional videos, ensuring alignment with learning objectives.
6. Develop instructional materials, including presentations, e-learning modules, videos, and assessments, ensuring they are engaging, informative, and meet the defined learning outcomes.
7. Proficiently use Articulate Storyline to design and develop interactive e-learning modules that enhance the learning experience.
8. Edit and enhance video content using Camtasia, ensuring a seamless and engaging visual experience for learners.
9. Possess a strong understanding of Learning Management Systems (LMS) and the ability to integrate e-learning content into various platforms.
10. Communicate complex ideas effectively through clear and concise written content, ensuring a high standard of English proficiency.
11. Gather feedback from learners and stakeholders to refine and enhance instructional materials, making improvements based on constructive input.
12. Stay informed about industry trends, educational technologies, and instructional design methodologies, participating in professional development opportunities.
Qualifications:
1. Bachelor's degree in Instructional Design, Education, or a related field, or certification or diploma in Instructional Design.
2. Strong understanding of instructional design principles and adult learning theories.
3. Proficiency in using instructional design software and tools (Articulate Storyline, Camtasia, Adobe Illustrator).
4. Excellent communication and collaboration skills.
5. Excellent problem-solving skills and the ability to work independently as well as collaboratively in a team.
-Developing Concepts and Ideas
-Oversee the Multimedia Productions
-Aligning Creative Departments and Stakeholders with their ideas.
-Understanding Client needs & Planning accordingly.
-Create and enforce design & branding guidelines.
-Manage Budgets & project resources.
ROLE & RESPONSIBILITIES:
- To coordinate with the sales team to deliver proposals, solutions etc. (including Request for proposals, request for information, idea and solution generation, road-map creation, and more)
- Coordinate with the tech team to generate appropriate project estimates and to come up with execution timelines and milestones.
- Where relevant, support sales team by presenting solution to prospects and clients.
- Ensure that the proposed (technical) solution is suitable for development, its associated architecture and also get the timelines required to develop the proposed scope.
- To build knowledge repository for further business development.
- To prepare case studies of all projects.
- Be updated with latest industry and technology trends, and to market research.
- Conduct account specific research on key accounts.
- Create solution frameworks for industries / domain we choose to play in.
- Provide support to sales team for any presentations and collaterals on our service offerings.
- Create and maintain a catalogue of service offerings along with necessary collateral in terms of presentations, documents etc.
QUALITIES & QUALIFICATIONS:
- Strong communication skills, written as well as oral
- Good sense of design
- Strong analytical and problem-solving capabilities
- Familiarity with digital technologies (trends, key players, and more) as well as with software -
developmentprocess, methodologies, standard practices and conventions, and so on.
- MBA from a reputed institution
- Strong research skills, especially with regard to scanning financial reports, industry data trends,
and so on.
Roles & Responsibilities:
3+ years of experience developing mobile apps. Experiencing fine tuning applications to improve performance and memory utilization. Thorough understanding of iOS development for iPhone, iPod Touch, and iPad devices. Experience of design and development of iOS applications, preferably in an Enterprise setting Proficient with Xcode, Objective-C, and Cocoa Touch Experience with iOS frameworks such as Core Data, SQLite, MapKit, UIKit, Core Location, etc. String knowledge in Restful, SOAP APIs to connect iOS applications to back-end services Strong knowledge of Storyboard, Autolayout, ARC. Experience of design and development of iOS applications, preferably in an Enterprise setting Proficient with Xcode, Objective-C, and Cocoa Touch. experience with iOS frameworks such as Core Data, SQLite, MapKit, UIKit, Core Location, etc Experience with offline storage, threading, multitasking, and performance and memory tuning with tools (such as Instruments). Understanding of Apple’s design principles and interface guidelines Knowledge of low-level C-based libraries is preferred Knowledge of Graph APIs is preferred. Familiarity with cloud message APIs, Local and push notifications Proficient understanding of code versioning tools (such as Git, TFS or SVN) Familiarity with continuous integration.
Candidate Required:
Excellent communication skills Be an effective Team Leader and should be able to handle and lead a team with effective delegation. Proficient in mobile app UI development and best practices Ability to understand that business needs may shift your priorities and adjust accordingly Exceptional written and oral communication skills. Exceptional interpersonal skills, with a focus on listening and questioning skills. Proven analytical and problem-solving abilities. Ability to effectively prioritize and execute tasks in a high-pressure environment.
Roles & Responsibilities:
3+ years of experience developing mobile apps. Experiencing fine tuning applications to improve performance and memory utilization. Thorough understanding of iOS development for iPhone, iPod Touch, and iPad devices. Experience of design and development of iOS applications, preferably in an Enterprise setting Proficient with Xcode, Objective-C, and Cocoa Touch Experience with iOS frameworks such as Core Data, SQLite, MapKit, UIKit, Core Location, etc. String knowledge in Restful, SOAP APIs to connect iOS applications to back-end services Strong knowledge of Storyboard, Autolayout, ARC. Experience of design and development of iOS applications, preferably in an Enterprise setting Proficient with Xcode, Objective-C, and Cocoa Touch. experience with iOS frameworks such as Core Data, SQLite, MapKit, UIKit, Core Location, etc Experience with offline storage, threading, multitasking, and performance and memory tuning with tools (such as Instruments). Understanding of Apple’s design principles and interface guidelines Knowledge of low-level C-based libraries is preferred Knowledge of Graph APIs is preferred. Familiarity with cloud message APIs, Local and push notifications Proficient understanding of code versioning tools (such as Git, TFS or SVN) Familiarity with continuous integration.
Job Title – Marketing Manager
Location – Bangalore
Job Type – Permanent
Experience – 2-4 Years
Job Role
- Manage and monitor marketing performance on a daily basis, and maximizing business ROI and goals.
- Manage a portfolio of paid campaigns across different industries for different regions, globally
- Create ideas & deliverable presentations for better execution
- Conceptualize new marketing ideas and campaigns for in-house and clients
- Implement and configure the necessary tracking tools for campaign performance analysis.
- Research and implement marketing strategy to optimize campaigns to meet KPI's, based on market trends & data findings.
- Create Branding Ideas & Solutions based on client requirements
- Working closely with the other team members and departments to meet client goals.
Professional Requirement
- 2 to 4 years of hands-on experience in marketing
- Data Research & Analysis for new ideas
- Have handled marketing campaigns from scratch
- Strong creative and analytical skills
- Excellent organizational skills and multitasking abilities
- Ability to work independently and with a team to efficiently meet deadlines in a fast-paced working environment
- A keen eye for detail
As a Motion Graphics Designer at Quick Radius, you do more than bringing graphics to life. You use your strong creative background to create powerful videos that capture an audience and leaves them wanting more. In addition, you have these skills and experiences:
- Strong technical skills and proven ability to use a variety of Adobe software (Photoshop, Illustrator, Premiere Pro, After Effects, Audition)
- The ability to partner with other creative team members and key stakeholders to create content used across a variety of platforms (web, mobile, social media, and more)
- Able to work in a fast paced environment and have strong project management skills
- Interact with clients to understand brief and share ideas
- Be a great communicator, receive and interpret feedback, and meet tight deadlines
- Respond to user feedback, data/analytics, and client feedback to improve the creative work in future iterations
- Ability to work on types of video - Explainer, Promotional, Marketing, SaaS product demo, Social media, Video editing, Animation, Mixed types of video
We are hiring UI/UX lead for luxury-commerce platform that is well-funded and is now ready for its next level of growth. It is backed by reputed investors and is already a leader in its space. The focus for the coming years will be heavily on scaling the platform through technology.
Responsibilities:
- Create wireframes, storyboards and sketches to deliver beautiful and intuitive products.
- Define product workflows, interactions and UI specifications in close collaboration with product managers and the engineering team
- Perform user studies to understand the impact of design and constantly innovate to improve user experience.
- Leadership of UI/UX team, including hiring and mentoring.
- Develop personas and usage scenarios and conduct usability testing.
Requirements:
- Enthusiasm for working in a demanding, startup environment.
- Superb communication and collaboration skills.
- Passion for extraordinary design.
- 3+ years of user design or equivalent practical experience at a consumer-focused product company.
- Dedication to exceptional user experiences with obsessive attention to detail.
- Experience with prototyping with UX design tools required.
- Ability to apply design principles across web, mobile and native platforms.
- Experience with building a team of UI/UX designers and leading them through complex projects a plus.
- CSS, HTML, and Java Script not required, but would be a plus.
- 5-7+ years of proven UI/UX design and interactive work experience.
- High proficiency in popular design and prototyping tools such as Sketch, InVision Studio, Figma, Photoshop and After Effects
- Excellent project management and communication skills to ensure deadlines are a must.
- Must be an analytical and creative designer who is able to grasp user needs and solve problems
- Strong desire to solve challenging problems, learn new things and wear many hats as part of an early-stage company
- Bachelor’s degree in a related field, or equivalent combination of education and work experience.
We are currently looking for a Senior SEO and PPC Marketing Expert who will work with a team of developers, Product Owner, and Managers. You shall be responsible for conceiving and conducting the user research to translate them into actionable best SEO practices, activities and paid campaigns. You will also design the overall accessibility and 'findability' of the mobile application and web-platform, as well as other associated websites.
- Gather the user requirements in collaboration with the Product Owner and Manager.
- Prepare and present the rough drafts to internal teams.
- Assist in translating best practices that lead to targeted organic user experiences.
- Helping to facilitate the product owners' product visions by researching, conceiving and implementing best SEO + PPC practices to achieve the targest.
- Help identify design problems and devise elegant solutions.
- Work with the team to create a strategic design and SEO decisions related to core, and new, functions and features.
- Take a user-centered design approach and rapidly test and iterate your designs.
- Collaborate with a cross-functional team of designers, product managers, and leads on all phases of the product development life cycle
- Incorporate best practices for accessibility, usability, web performance, and design into our products and ultimately champion more consistent and delightful user experience.
- Work with front-end developers and designers in all aspects of UX development.
- Perform research, evaluations, and validations of moderate complexity.
- Provide solutions using appropriate research methodology, tools, and protocols considering a user-centered approach.
- Perform usability/heuristic evaluations and validations across the product or solution life-cycle.
Minimum Eligibility:
- Minimum 3 -4 years of experience in SEO and PPC
- Ability to effective communications and collaboration with other designers and product owners/managers to ensure the best possible ways of UX experience.
- Creative and Artistic nature.
- Knowledge of PPC and automation platforms would be ideal
- Experience in taking input from multiple sources and synthesizing it into coherent design ideas.
Employability Focused Edtech
- Conducting skills gap analyses between industry expectations and academic curriculum.
- Taking inputs from corporates and designing learning solutions for students pursuing the courses from the brand to achieve learning goals.
- Developing learning objectives and ensuring content matches those objectives
- Creating engaging high level and low-level instructional design for students to best grasp content.
- Creating relevant graphic and online content in collaboration with the graphics and the technology team.
- Coordinating with business development teams in solutioning for corporates
- Coordinating with academic heads and faculties as required to best implement standardised curriculum.
- Conducting Train the Trainer for the faculties to ensure specific learning outcomes through each course.
- Designing assessment methodologies to make these outcomes measurable.
- Maintaining Content coordination across all the campuses to ensure standardizations.
- Ensuring that the brand is protected by adhering to brand guidelines and company regulations.
What you need to have:
- 5+ years of relevant work experience.
- Passionate towards education, proactive and willing to take ownership.
- Can thrive in high work pressure environment.
- Ability to identify trends and react quickly to keep the curriculum and content relevant.
- Excellent communication and organizational skills
- Storyboarding, eLearning, Instructional design & content writing
- Positive attitude and a desire to produce measurable results
● Gather and evaluate user requirements in collaboration with product managers and software
engineers
● Illustrate design ideas using storyboards, process flows and sitemaps
● Design graphic user interface elements, like menus, tabs and widgets
● Build page navigation buttons and search fields
● Develop UI mock-ups and prototypes that clearly illustrate how sites function and look like
● Create original graphic designs (e.g. images, sketches and tables)
● Prepare and present rough drafts to internal teams and key stakeholders
● Identify and troubleshoot UX problems (e.g. responsiveness)
● Conduct layout adjustments based on user feedback
● Adhere to style standards on fonts, colours and images
Requirements:
● Proven work experience as a UI/UX Designer for consumer and mobile products
● Knowledge of wireframe tools (e.g. Wireframe.cc and In Vision) is an advantage
● Up-to-date knowledge of design software like Adobe Illustrator and Photoshop
● Team spirit; strong communication skills to collaborate with various stakeholders.
● You have an online portfolio or PDF that you can share with us
SENIOR GRAPHIC DESIGNER
Tesseract Esports is looking for an experienced Graphic Design to lead a group of designers in delivering consistent, innovative and exciting graphic presentations.
About Tesseract Esports
Tesseract Esports was founded in 2015 with an intent to elevate and transform the nascent gaming scene in South and Southeast Asia into a high profile and professional esport. We played a pioneering role by being the first to launch and introduce mobile esports in the region. We were also among the first to produce the biggest and most successful esports events and gaming activations in India at an unprecedented scale, paving the way for the growth of esports in the country.
We have since gone to partner with game publishers, developers, brands and media platforms to produce large scale esports events and engagements and become one of the leading esports production houses in the Asia-Pacific. We have worked with Qualcomm, MPL, Tencent Games, Razer, Garena, Acer and several other partners on many successful live and online esports activations. We are a growing team of highly skilled and passionate individuals focused on delivering the best competitive experiences. We are headquartered at our state of the art production studio in Hyderabad, India which also happens to be the largest esports facility in South Asia.
You are good at (Technical skills)
- Adobe Illustrator, Photoshop, Indesign, Aftereffects & Other design tools.
- Strong sense of typography, colour theory, lay-outing and animation.
- Logo development, creating a design system for the brand/project, Iconography, image manipulation, mockup creation, graphic and motion graphic media.
- Plan and conceptualise by studying information and materials.
- Understand the design brief and an ability to communicate well.
- Knowledge of print and digital media.
- Creating visual ideas for the storyboard.
- Illustration skills.
You will be responsible for (not limited to)
- Create and design various materials for print and digital mediums.
- Participate in conceptualising sessions and put forward holistic ideas.
- Coordinate with other graphic designers and deliver consistent visuals.
- Manage and adhere to timelines.
- Collaborate with other team members to ensure all requirements are met with designs.
- Handle multiple projects at a time.
- Highly collaborative and can work well in a fast-paced team environment.
Your experience
5+ years in the related field.
Your academic qualifications
- We prefer an inspired mind over an academic qualification.
What we will be excited to see in you (Technical & Non-technical skills)
- 3D software’s such as cinema 4d, blender, 3DS Max.
- Experience working in esports/ gaming industry
- Video editing software: Premier pro, Da-Vinci resolve.
- Ability to lead and build a design team.
- Self-learning.
What we’re looking for:
(Responsibilities)
- Collaborate with engineers to gather user requirements.
Use various ideation methods like brainstorming to solve the user’s needs to add value to the company. - Create a cohesive style guide to ensure consistent design language is followed across the product.
- Showcase design ideas through sitemaps, storyboards, and process flows. Implement the latest design innovations to ensure that the product is in accordance with the cutting-edge technology.
- Define user task flows and interaction models. Conduct user research and create user Personas Conduct customer and competitor analysis. Create prototypes, wireframes, and mock-ups to demonstrate the functioning and layout of the product.
- Optimises UI designs and tests for intuitiveness and user-centeredness. Conduct usability testing to identify gaps in design and see if they can be further improved.
- Illustrating design ideas using storyboards, process flows and sitemaps
- Designing graphic user interface elements, like menus, tabs and widgets
- Preparing and presenting rough drafts to internal teams and key stakeholders
- Testing UI elements such as CTAs, banners, page layouts, page designs, page flows, and target links for landing pages.
- Identifying and troubleshooting UX problems (e.g. responsiveness)
- Conducting layout adjustments based on user feedback
- Adhering to style standards on fonts, colors and images
- Providing advice and guidance on the implementation of UX research methodologies and testing activities in order to analyze and predict user behavior.
What you need to have:
- Proven work experience at least 2years as a UI/ UX Designer or similar role
- Portfolio of design projects required
- Up-to-date knowledge of design software like Adobe Illustrator and Photoshop
- Team spirit, strong communication skills to collaborate with various stakeholders
- Good time-management skills
Job brief:
We are looking for a professional Instructional Designer to act as a bridge between the customer and the development team to translate information between them and drive intelligence into the content development process by taking a solutioning approach. The ID would not only be a part of the course design process but also be involved in storyboarding. The objective is to facilitate end learners in acquiring knowledge, skills and competencies in an effective and appealing manner.
Responsibilities Include:
- Content analysis and identify target audience’s training needs
- Work closely with SMEs/Customers to understand concepts
- Apply Instructional design theories, practice and methods
- Analyse and research strategies where necessary
- Develop creative scripts for videos and engaging storyboards for e-learning modules (Courses, Videos, Simulations, Gamified courses, Scenarios, etc), ILTs
- Design interactive learning objects, develop assessments and exercises
- Provide visual guidance and suitable references to developers where necessary
- Ensure that the outputs are developed in accordance with the Storyboards
- Project documentation and vendor coordination
- Brief travel to customer locations as necessary
Requirements:
- Proven working experience in instructional design and storyboarding
- Excellent knowledge of learning theories and instructional design models
- Lesson and curriculum planning skills
- Advanced User of Microsoft Office – Word, PowerPoint, Excel – for storyboarding
- Understanding on the working of HTML5, Articulate, Flash, Adobe Suite and any LMS
- Very good communication skills
We are looking for a UI/UX Designer to turn our software into easy-to-use products for our clients.
UI/UX Designer responsibilities include gathering user requirements, designing graphic elements and building navigation components. To be successful in this role, you should have experience with design software and wireframe tools. If you also have a portfolio of professional design projects that includes work with web/mobile applications, we’d like to meet you.
Ultimately, you’ll create both functional and appealing features that address our clients’ needs and help us grow our customer base.
Responsibilities
- Gather and evaluate user requirements in collaboration with product managers and engineers
- Illustrate design ideas using storyboards, process flows and sitemaps
- Design graphic user interface elements, like menus, tabs and widgets
- Build page navigation buttons and search fields
- Develop UI mockups and prototypes that clearly illustrate how sites function and look like
- Create original graphic designs (e.g. images, sketches and tables)
- Prepare and present rough drafts to internal teams and key stakeholders
- Identify and troubleshoot UX problems (e.g. responsiveness)
- Conduct layout adjustments based on user feedback
- Adhere to style standards on fonts, colors and images
Requirements
- Proven work experience as a UI/UX Designer or similar role
- Portfolio of design projects
- Knowledge of wireframe tools (e.g. Wireframe.cc and InVision)
- Up-to-date knowledge of design software like Adobe Illustrator and Photoshop
- Team spirit; strong communication skills to collaborate with various stakeholders
- Good time-management skills
- BSc in Design, Computer Science or relevant field
at PAVONIAN SOLUTIONS PRIVATE LIMITED
PAVONIAN SOLUTIONS PRIVATE LIMITED is looking for an experienced, versatile, multi-faceted UX Writer to perform copywriting magic on our BRAND. This is a remote full time role.
ABOUT YOU
Improve our users' experiences through copy: Creating original concepts and following through with clear, detailed and clear copy that is interesting, on brand, and focused on performance marketing. Writing in range of styles as appropriate for different clients
- Following best practices for quality user experiences from ideation user flow and wireframes to final content and implementation.
- Shape our product tone of voice guidelines:Help raise the bar for all brand communication, driving consistency and further developing our voice and tone guidelines as part of our wider foundational design system.
- Strengthen our brand:Working closely with our marketing copywriting team to make sure the copy you write to help people use our services is also consistent with our brand tone of voice and guidelines. Together you'll make sure that the brand is represented from marketing material through on boarding into using the product regularly, balancing that tone of voice with the context of the copy.
- Communication:You'll frame your decisions with strong rationales. Be able to tell a story, articulate the insights from market and UX research, and support decisions firmly and reasonably. Building brand awareness and increasing brand value and profitability
- Execution:Make sure marketing initiatives resonate with the target market
- Market research:You will research on services and data to determine the performance of the original solutions. This will allow you to iterate on your concepts and improve them over time.
You'll also be an integral part of the UX & Design team
- Collaboration: We believe that working with other disciplines makes for better solutions. Feedback is an important part of our personal and team development and we encourage one another to engage in regular, open conversation within cross-functional teams to build trust and respect about our work.
- Contribute to our design system: Helping take our mature design system, maintained by the whole team, to the next evolution.
- Grow the community: Coaching your colleagues in the team. Evolving our design processes, leading by example. Working on initiatives to expand the reach of UX and Design in the company.
DUTIES AND RESPONSIBILITIES
You have a demonstrated track record of content and linguistic background, ideally in digital products. Maybe you've been called a copywriter, or a content designer, brand manager or a content strategist in a previous role. Maybe you're a UX research or a designer who has become more focussed on language. You're someone who can communicate and present the decisions and constraints within a project.
You've worked on complex projects before. You have a strong opinion on how copy and communication can be applied to product development. You are a fast, iterative thinker who can partner with any relevant department.
What to include in your application
A portfolio is a must. A portfolio with case studies is better. Tell us about the work as well as showing it.
Knowledge Hut Solutions Pvt.Ltd.An edu-tech company(product)
Job Description
We are looking for an experienced and talented UI designer to design and shape unique, user-centric products and experiences. You will be able to make deliberate design decisions and to translate any given user-experience journey into a smooth and intuitive interaction. The ideal candidate should have experience of working in agile teams, with developers and UX designers.
Job Summary
The graphic designer job description includes the entire process of defining requirements, visualizing and creating graphics including illustrations, logos, layouts and photos. You’ll be the one to shape the visual aspects of websites, social media campaigns, magazines, product packaging, exhibitions and more. Your graphics should capture the attention of those who see them and communicate the right message. For this, you need to have a creative flair and a strong ability to translate requirements into design. If you can communicate well and work methodically as part of a team, we’d like to meet you.
Responsibilities and Duties
- Study design briefs and determine requirements
- Schedule projects and define budget constraints
- Conceptualize visuals based on requirements
- Prepare rough drafts and present ideas Develop illustrations, logos and other designs using software or by hand
- Use the appropriate colors and layouts for each graphic
- Work with copywriters and creative director to produce final design
- Test graphics across various media
- Amend designs after feedback Ensure final graphics and layouts are visually appealing and on-brand