Instructional Designer at xlnc technologies · Mumbai, Bengaluru (Bangalore) · 3 - 6 years · ₹2L - ₹4L / yr · Profitable · Posted 15 Feb 2024

Please find the JD for Instructional designer position below:
Job Title: Instructional Designer & Content Developer
Location: Mumbai, Maharashtra
Job Type: Full-Time, Permanent
Experience: Minimum 3 years as an Instructional Designer
Responsibilities:
1. Apply instructional design theories, such as ADDIE, Bloom's Taxonomy, and adult learning principles, to create effective and learner-centric training materials.
2. Demonstrate a solid background in e-learning design principles, staying updated on industry trends and best practices.
3. Collaborate with stakeholders to identify learning objectives and analyze the target audience's needs, characteristics, and existing knowledge.
4. Develop visually appealing and interactive storyboards using MS PowerPoint to outline the flow and structure of e-learning modules.
5. Create engaging and compelling scripts and narrations for instructional videos, ensuring alignment with learning objectives.
6. Develop instructional materials, including presentations, e-learning modules, videos, and assessments, ensuring they are engaging, informative, and meet the defined learning outcomes.
7. Proficiently use Articulate Storyline to design and develop interactive e-learning modules that enhance the learning experience.
8. Edit and enhance video content using Camtasia, ensuring a seamless and engaging visual experience for learners.
9. Possess a strong understanding of Learning Management Systems (LMS) and the ability to integrate e-learning content into various platforms.
10. Communicate complex ideas effectively through clear and concise written content, ensuring a high standard of English proficiency.
11. Gather feedback from learners and stakeholders to refine and enhance instructional materials, making improvements based on constructive input.
12. Stay informed about industry trends, educational technologies, and instructional design methodologies, participating in professional development opportunities.
Qualifications:
1. Bachelor's degree in Instructional Design, Education, or a related field, or certification or diploma in Instructional Design.
2. Strong understanding of instructional design principles and adult learning theories.
3. Proficiency in using instructional design software and tools (Articulate Storyline, Camtasia, Adobe Illustrator).
4. Excellent communication and collaboration skills.
5. Excellent problem-solving skills and the ability to work independently as well as collaboratively in a team.

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Title: Content Specialist
Location: Mumbai
Experience: 3–4 years
Work Mode: Hybrid
About Master-O
Master-O is a B2B SaaS platform focused on enabling and upskilling frontline teams through microlearning, gamification, AI-powered roleplays and digital coaching. We work with leading organisations across industries like FMCG, BFSI, Pharma, Automotive and Retail.
We are looking for a Content Specialist who can combine strong creative thinking with excellent client communication to own content requirements for our Mumbai and Gurugram based clients.
The Role
This is a client-facing content creation role where you will be the primary point of contact for Master-O's high touch enterprise accounts for their content requirements.
You will work closely with clients to understand their business objectives, frontline challenges, and learning needs, and translate these into engaging content, storyboards and learning journeys.
You will also work cross-functionally with the Customer Success, Product and Content teams at our Gurugram headquarters to ensure seamless execution and delivery.
What Does “Content” Mean at Master-O?
At Master-O, content is not just traditional marketing content or reels. You’ll primarily create microlearning-based static and video learning content designed for the frontline teams of our enterprise clients.
The content and use cases vary based on the client’s business objectives, frontline pain points and industry — from product knowledge and sales pitches to customer handling, compliance and on-the-job skill development.
What We're Looking For
- 3–4 years of experience in content creation, content marketing, creative strategy or a similar role.
- Prior experience in a B2B SaaS company or a marketing/creative agency is strongly preferred.
- Agency candidates should ideally have worked with clients across BFSI, FMCG, Pharma, Automotive and/or Retail.
- Strong storyboarding and content conceptualisation skills.
- Excellent copywriting and editing skills.
- Strong working knowledge of Canva and Adobe Creative Cloud.
- Excellent spoken and written English communication — this is critical as the role involves frequent interaction with senior client stakeholders.
- Strong presentation and client-management skills.
- Ability to manage multiple stakeholders, projects and deadlines independently.
- A good understanding of digital content, learning formats and visual communication.
- Someone who is equally comfortable speaking to a client, building a storyboard and getting into the details of content creation.
Why This Role?
This role sits at the intersection of content, creativity, and client consulting.
You won't just be creating content based on pre-assigned briefs. You'll be responsible for understanding why the client needs the content, what their frontline teams need, and how Master-O can solve that requirement.
You'll get the opportunity to work directly with leading organisations across multiple industries while collaborating with a fast-moving SaaS team across Mumbai and Gurugram.






