Cutshort logo
PAVONIAN SOLUTIONS PRIVATE LIMITED logo
Copywriter / Brand Strategist
PAVONIAN SOLUTIONS PRIVATE LIMITED's logo

Copywriter / Brand Strategist

Daniel Cox's profile picture
Posted by Daniel Cox
0 - 5 yrs
₹0L - ₹50L / yr (ESOP available)
Remote only
Skills
Copy Writing
copywriter
Branding
Brand Management
Market Research
Marketing
Digital Marketing
Social Media Marketing (SMM)
Wireframing
Graphic Designing
User Experience (UX) Design
User Interface (UI) Design
Sales
Advertising
skill iconAdobe Illustrator
Adobe Photoshop
Adobe Indesign
Logo Design
Content Strategy
Content Marketing
Content Writing
Search Engine Optimization (SEO)
Keyword Research
Storyboarding
Script Writing
Competitor Analysis

PAVONIAN SOLUTIONS PRIVATE LIMITED is looking for an experienced, versatile, multi-faceted UX Writer to perform copywriting magic on our BRAND. This is a remote full time role.

 

ABOUT YOU

Improve our users' experiences through copy: Creating original concepts and following through with clear, detailed and clear copy that is interesting, on brand, and focused on performance marketing. Writing in range of styles as appropriate for different clients

  • Following best practices for quality user experiences from ideation user flow and wireframes to final content and implementation.
  • Shape our product tone of voice guidelines:Help raise the bar for all brand communication, driving consistency and further developing our voice and tone guidelines as part of our wider foundational design system.
  • Strengthen our brand:Working closely with our marketing copywriting team to make sure the copy you write to help people use our services is also consistent with our brand tone of voice and guidelines. Together you'll make sure that the brand is represented from marketing material through on boarding into using the product regularly, balancing that tone of voice with the context of the copy.
  • Communication:You'll frame your decisions with strong rationales. Be able to tell a story, articulate the insights from market and UX research, and support decisions firmly and reasonably. Building brand awareness and increasing brand value and profitability
  • Execution:Make sure marketing initiatives resonate with the target market
  • Market research:You will research on services and data to determine the performance of the original solutions. This will allow you to iterate on your concepts and improve them over time.

You'll also be an integral part of the UX & Design team

  • Collaboration: We believe that working with other disciplines makes for better solutions. Feedback is an important part of our personal and team development and we encourage one another to engage in regular, open conversation within cross-functional teams to build trust and respect about our work.
  • Contribute to our design system: Helping take our mature design system, maintained by the whole team, to the next evolution.
  • Grow the community: Coaching your colleagues in the team. Evolving our design processes, leading by example. Working on initiatives to expand the reach of UX and Design in the company.
  •  

DUTIES AND RESPONSIBILITIES

You have a demonstrated track record of content and linguistic background, ideally in digital products. Maybe you've been called a copywriter, or a content designer, brand manager or a content strategist in a previous role. Maybe you're a UX research or a designer who has become more focussed on language. You're someone who can communicate and present the decisions and constraints within a project.

You've worked on complex projects before. You have a strong opinion on how copy and communication can be applied to product development. You are a fast, iterative thinker who can partner with any relevant department.

What to include in your application

A portfolio is a must. A portfolio with case studies is better. Tell us about the work as well as showing it.

 

 

 

Read more
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
Companies hiring on Cutshort
companies logos

About PAVONIAN SOLUTIONS PRIVATE LIMITED

Founded :
2020
Type :
Services
Size :
0-20
Stage :
Bootstrapped

About

We are a creative full-stack business solutions firm that emerged from our love for businesses that thrive for success and growth. Ever since our inception, we have made sure that we provide services, solutions and ideas for hassle-free growth of brands and businesses. We are a team of creative and passionate souls, who are fuelled by providing remarkable experiences to our clients
Read more

Connect with the team

Profile picture
Daniel Cox
Profile picture
Jeetkaur Rihal
Profile picture
Nicolette Mashanda
Profile picture
Sushma Ashwath
Profile picture
shravini rawat

Company social profiles

N/A

Similar jobs

JNJ Technologies and Services LLP
Remote only
0 - 1 yrs
₹2L - ₹7.5L / yr
Branding
Marketing
Digital Marketing
Social Media Marketing (SMM)
Facebook Marketing
+2 more

No full time opportunity ! It is only for them who is interested in marketing

Job Timing : Flexible Timing


Location : Remote

Qualification : Graduate/Diploma

Requirement : Laptop & Wi-Fi

Position : Freelancer/part-time



Job Location: Work from home


Selection process: HR Round followed by group discussion and manager round.

Read more
A Well Reputed MNC Company
A Well Reputed MNC Company
Agency job
via People First Consultants by Aishwarya KA
Chennai, Bengaluru (Bangalore), Coimbatore
9 - 15 yrs
₹21L - ₹24L / yr
Brand Management
Marketing Strategy
Brand Strategy
Product Strategy
Marketing & Communication
+5 more

Responsibilities :

 

  • Design and execute ‘ Brand positioning strategies ‘ for campuses . Including the execution of quick wins and strategic alignment of long term plans
  • Plan and organize ‘campus engagement events’ for better brand positioning
  • Primary and secondary research to forecast  and mitigate any brand threats or perception mismatches
  • Work with multiple stakeholders in creating brand strategy, designing new programs to help campus students and entry level graduates start and pursue their learning journey from onboarding through deployment
  • Project management skills to manage delivery of branding materials like digital content, blogs, mailers, websites, brochures, posters, standees, newsletters, WhatsApp communication posters, events, video storyboarding, press write-ups, with individual accountability
  • Conceptualize, create and edit presentations for learning strategists, managers, leadership team, with a high level of accuracy and aesthetic value
  • Efficient in designing collaterals with new age themes, attractive messaging, taglines, hashtags, WIIFM strategy that drives a call to action.
Read more
Amura Health
at Amura Health
3 candid answers
1 video
Sagar  Krishna
Posted by Sagar Krishna
Chennai
3 - 5 yrs
₹10L - ₹20L / yr
Branding
Brand Management
Marketing Strategy
Content Strategy
Project Management

As a Brand marketing professional, you will be in charge of working out marketing strategies that help in positioning and promoting our brands, products, and services. You will be interacting with the growth, creative, social, website, SEO, sales, content, copywriting and user experience teams.


Responsibilities

• Collaborate in shaping and executing the brand's vision, ensuring a deep comprehension of its evolving trajectory over time.


• Contribute to the leadership in refining the brand's positioning, ensuring its readiness for future competition by managing a strategy aimed at enhancing brand vitality and its commitments to customers.


• Oversee brand strategy, planning, and its overall management.


• Cultivate innovation by spearheading the development of a robust pipeline of New Product Development (NPD), in alignment with the brand strategy and category insights.


• Take charge of our Visual and Verbal identity, aligning it with our positioning and maintaining consistent application across all customer touchpoints. Continuously evolve it to sustain brand momentum and align with an unwavering customer-centric approach.


• Identify and capitalize on trends and insights to optimize expenditures and performance.


• Engage in brainstorming sessions to generate novel and imaginative strategies for growth.


• Assess emerging technologies and offer visionary perspectives on their adoption when suitable.


• Ensure a unified brand message resonates across all platforms consistently.


Requirements


• BS/MS degree in marketing or a related field

• Proven working experience in Branding digital marketing

• Proven work experience in the Creative field

• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

• Great problem-solving skills, because working for a fast-growing startup is filled with

challenges

• Great execution skills

• Ability to identify long-term trends in data

• Great communication skills

• Experience working with a content management system

• Strong project management skills

Read more
One of India’s leading Consumer Products Group,
One of India’s leading Consumer Products Group,
Agency job
via Qrata by Prajakta Kulkarni
Mumbai
3 - 8 yrs
₹15L - ₹35L / yr
Brand Management
Brand Manager
Purpose of the Role
This role holder is responsible for end to end management of
the brand including profitability and growth

Qualification & Experience
 Post-Graduation in Management (from a Premier institute)
 Experience of 4 to 5 years in Digital Marketing
 FMCG experience is preferable

Key Deliverables of the Role
 Responsible for Launching & Brand building of the assigned brand
 Responsible for growth and profitability of the Brand
 Develop social media and influencer strategy for the brands
 Consumer Insighting for brand strategy
 Create and execute a holistic content strategy for Digital First Brands
 Lead communication development on the brand
 Create Brand equity and loyalty among target consumers using innovative methods
Read more
Skin Care Product Company
Skin Care Product Company
Agency job
via Qrata by Prajakta Kulkarni
Bengaluru (Bangalore)
2 - 3 yrs
₹25L - ₹35L / yr
Brand Management
Category Management
Marketing
Marketing Strategy
Branding
Role: Brand & Marketing Leader
Location: Bangalore

About The Role

• Own the P&L of the brand, right from pricing, discounts & marketing
activities
• Plan & deliver on growth, in alignment with the company’s strategies
• Conceptualize & execute plans across all marketing channels (Digital,
Outdoor, Social, 3rd party platforms, BTL etc).
• Identify & program manage new product development opportunities that
helps the brand stay relevant with the latest trends & consumer needs,
through market and consumer research.
• Identify brand's differentiation, positioning in the market, build a coherent
consumer language across all touch-points.
• Build newer channels of communication for the brand and help the brand
build channels previously unexplored.
• Work to drive discovery, traffic & conversion. Understand business
trajectory, capture data, analyze campaigns and documents. Create detailed
specifications for all e-commerce platforms and analyze site traffic
management.
• Work closely with operations & supply chain teams to ensure stock
availability by providing growth projections in advance & avoiding out of
stocks
• Complete ownership of campaigns which are rolled out on a weekly, monthly
and yearly basis.
Qualifications and experience
Looking for candidates with an MBA from a Tier 1 & 2 B-School with 1-3 years of post-MBA experience.

Skills required
- 1-3 years of experience in Brand/ Category Management in a consumer facing company
- An understanding of trends and an ability to respond to customers wishes.
Read more
Hiring for a renowned NGO, based out in Pune.
Hiring for a renowned NGO, based out in Pune.
Agency job
via Merito by Merito Talent
Pune
5 - 20 yrs
₹1L - ₹8L / yr
Project Management
Marketing
Field service
Proposal writing
Budget management

Our client is a renowned social transformation organization that bridges government, corporates, non-profits as well as citizens to create a sustainable livelihood for underprivileged urban youth

 
About the role
As a member of the expansion team, you will be responsible for the pre-partnership
activities which include, research and assessment of new cities, connecting with potential stakeholders,
building a local staff and launching Lighthouses in new cities. You will be working very closely with
government authorities and donors in this position to craft an expansion strategy and also help build the
team.
 
Your role to supplement the Organizational goals:
● Approaching the government/municipal authorities of various cities in the western region for
communicating about the Lighthouse program.
● Prepare proposals and budgets and submit them to potential stakeholders.
● Follow up with authorities for approval of budget and proposals.
● Collaborate with authorities for the identification of physical space for the Lighthouse center in
accordance with the organization’s specifications.
● Ensuring the development of the physical space in time for the launch of the Lighthouse.
● Supporting the launch of the Lighthouse in the new cities and handing it over to the team.
● Building and maintaining a good relationship with the potential stakeholders
● Coordinate with donors for the release of funds at different stages of the project.

Requirements

● 5+ years of experience in program management or marketing preferably in the social sector.
● Commitment to doing social good.
● Excellent written and verbal communication and interpersonal skills.
● Excellent at writing proposals and budgets
● Strong orientation to client servicing
● Comfortable traveling to different cities/states almost 2-3 days a week.

Benefits

Fixed Pay 
Read more
Hitbullseye
at Hitbullseye
1 recruiter
Simran Kaur
Posted by Simran Kaur
Ludhiana
1 - 2 yrs
₹3L - ₹6L / yr
Sales
Marketing
Branding
Event Management
Lead Generation
+1 more

Job description for Business Development Manager:

This candidate will be focused and have strong communication skills. They should be able to think critically when making plans and demonstrate the ability to execute a particular strategy.

Responsibilities:

· Revenue generation for the center.

· Conduct events in colleges and take sessions

· Maintaining and retaining relationships with clients

· Generating and converting leads

 . The candidate has to connect with the tuition centers for CUT.

· Seek out the appropriate contact in Colleges.

· Meet clients face to face or over the phone.

· Foster and develop relationships with clients

· Seek ways of improving the way the business operates

Desired Candidates:
· Strong communication and interpersonal skills
· Personal Vehicle is a must.
· Willing to travel within Ludhiana.
· Candidates from the exact location with the same domain will be         Preferred


Job Type: Full-time

          Salary: Decent Hike on the Current Salary

Schedule:

 

  • Morning shift

 

Education:

 

  • Master's (Preferred)

 

Experience:

 

  • Business development: 2 years (Preferred)
  • total work: 1 year (Preferred)

 

Language:

 

  • English (Preferred)

 

 

Read more
CITTA - A Lexicon Group Enterprise
Pune
5 - 8 yrs
₹5L - ₹12L / yr
Public Relations
Marketing
Digital Marketing
Media relations
Public Relation and Influencer Marketing Manager 

Duties/Responsibilities:

The person plays a dual role of Public Relation and Influencer Manager.

Public Relations

  • Combine creativity, communication, and storytelling to create meaningful public relations campaigns that promote our products/ Founders.
  • Pitch stories to top-tier local and national journalists, editors, media outlets, TV, radio, podcasts, niche blogs, and other online outlets.
  • Cultivate, strengthen, and maintain media relationships.
  • Create media materials such as press releases, talking points, run sheets, and messaging documents.
  • Seek and manage business award submissions, interview opportunities, and speaking engagements for Co-Founders.
  • Secure, track, and measure results.

Influencer Marketing

  • Grow and maintain relationships with influencers to create excitement and mass brand exposure across social media platforms
  • Mine the social media platforms for top-tier influencers, celebrities, content creators, and talent that can increase brand reach.
  • Manage and update internal influencer database to ensure platform and metrics stay updated.
  • Collaborate with internal creative and social marketing teams to drive influencers to create high-quality and engaging content.
  • Continually engage with existing influencers and creators via email, DMs, and phone to build strong, long-lasting relationships. Manage day-to-day communications with talent/influencers.
  • Manage all influencer requests, place and track product samples requests.
  • Oversee gift boxes and other special packaging needs for high-touch influencers.
  • Think creatively and add new ideas to pitch for new and exciting influencer programs.

 

Qualifications/Skills:

  • 5+ years experience in public relations, in-house, or agency.
  • Course in Mass Communication.
  • Strong experience writing news releases, media advisories, feature stories, blogs, and media pitches.
  • Existing relationships with top-tier local and national journalists, editors, media outlets, TV, radio, podcasts, niche blogs, and influencers preferred.
  • Social media wizard who is well-versed in all platforms (IG, YouTube, Facebook, Twitch, TikTok, etc.) and in tune with how the influencer marketing landscape differs across each respective platform.
  • Deep expertise in identifying key tastemakers, celebrity endorsers, and influencers.
  • A passion for building and cultivating relationships with influencers.

Other Requirements

  • Previous experience working with consumer products and fashion brands.
  • Passionate about social media trends and pop culture in general.
  • Love working in fast-moving, high-growth companies.
  • Meticulous organizational skills.
  • Self-starter, comfortable with managing multiple priorities at any given time.
  • Exceptional written and verbal communication skills.
  • Outstanding relationship-building skills
Read more
Synapsica Technologies Pvt Ltd
at Synapsica Technologies Pvt Ltd
6 candid answers
1 video
Human Resources
Posted by Human Resources
Bengaluru (Bangalore)
1 - 3 yrs
₹6L - ₹8L / yr
Content Marketing
Product Marketing
Business cases
Target audience
JOB DESCRIPTION



NOTE: Immediate joiner

Product Marketer
 
We are a B2B SaaS Healthcare startup working with leading Radiologists and Diagnostic Centres innovating in the realms of AI/ML, Radiology, and Digital Transformation. With a clientele comprising some leading healthcare brands across India and US, we’re striving to fast-track innovation across the healthcare industry. Join us to work on intelligent health care products that will shape the Medical technological landscape through the next decade!
(Visit https://www.synapsica.com/" target="_blank">https://www.synapsica.com/ to know more about the company.)
 
 
Job Description
 
As a Product Marketer, a B2B SaaS Healthcare startup working you’re expected to
Be an expert on our buyers’ and users’ problems, workflows, concerns and daily frustrations around Healthcare SaaS and Radiology based Technology
Be an expert on Synapsica’s products
Reconcile the above two by translating product features into customer benefits
Position Synapsica as the first entrant of its kind in the marketplace
 
 
Tactical, day-to-day expectations from the Product Marketer are:
 
Interview buyers and users to deeply understand their problems and challenges
Interview happy customers and create case studies, testimonials (video or written) to be used across the website and elsewhere
Create sales enablement collateral like product presentations, cheatsheets, tech-specs, battlecards
Keep the website and other collateral updated to reflect all product features accurately
Help other teams in Marketing with channel/campaign/target-audience specific messaging guidelines
Write PR releases, blogs, guest blogs and publish + syndicate them
Plan and execute the launch of new product features
Use market, competitor and value-based research to establish product pricing
Speak about and present the product to internal and external audiences
Work with Product Management to refine in-app content
 
 
Skills
 
Communication skills: It’s important that you have a very high standard of written and spoken communication skills.
 
Time management and Collaborative skills: This role will work with Marketing teams, Design team, Engineering, Sales and Customer Success, therefore it is important to have great time management and people collaboration skills.
 
Self-Learning: You’ll have access to a lot of mentoring, but it’s always better if you’re an incredible self-learner who can either Google or reach out to the right people to learn more about a subject.
 
Comfort in an unstructured environment: We are trying to disrupt the Healthcare Tech field for Radiology centres with first of its kind AI/ML solutions, which means we’re constantly coming across new situations where we don’t know the answers yet. It’s important that you can look at an unstructured problem, give it some structure, and chart a robust path forward.
 
You’re hardworking, planned and punctual
 
Respectful of peers and juniors by default, and can disagree with a point-of-view with data & empathy, but without disagreeing with the person
 
Requirements
 
2 to 4 years of SaaS product marketing experience, but quality of experience is far more important than years of experience
 
First hand experience of setting up on page SEO in previous work experience
 
You’re deeply familiar with the usual SaaS tools like Zoho (or any marketing automation and CRM tool), Google Analytics, Hotjar, etc
 
 
Read more
Fast Growing Ethnic Wear Brand
Fast Growing Ethnic Wear Brand
Agency job
via Unnati by Gayatri Joshi
NCR (Delhi | Gurgaon | Noida)
10 - 15 yrs
₹15L - ₹18L / yr
Branding
Brand Management
Marketing
Search Engine Optimization (SEO)
Social media management
+5 more
Our client is the most sought after traditional Indian outfit manufacturing and exporting company. Their contemporary and stylishly designed clothes are full of unique patterns, matchless embroidery, gorgeous mirror-work and beautiful block prints.

Almost a decade old, it is a venture committed to bring together a varied range of traditional crafts and techniques of dyeing, weaving, printing and hand embroidery. The founders have dedicated their life to promote Indian Block Prints and provide employment and Hand-Embroidery training to women so that numerous underprivileged women can be empowered.
 
As a Brand Manager, you will be working on the end to end brand and design strategy of the company spanning from Website (UI/UX) design to product packaging to internal branding.
 
What you will do:
  • Ideating and executing an overall brand strategy and tone of voice to drive engagement.
  • Developing brand awareness and generating inbound traffic.
  • Defining the brand pillars and narrative for the brand, working closely with the leadership of the company.
  • Coordinating with external agencies & internal teams to prepare creative briefs and media plans for campaigns while ensuring that brand guidelines are effectively followed.
  • Ensuring all content is on-brand, consistent in terms of style, quality and tone of voice, and is also optimized for search and social promotions.
  • Using a brand publisher mindset to create content our customer base is looking for and then to optimizing the path to conversion.
  • Leading a team, setting goals and tuning them to give their best performance.
  • Being accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.
  • Devising an effective content strategy and identify various marketing avenues to leverage said content to meet business objectives.
  • Identifying customers' needs and gaps in our narrative/ content strategy and recommend new ideas.
  • Collaborating across functions and silos to deliver an effective content marketing strategy and editorial plan to meet the business objectives at the lowest possible cost
  • Managing Editorial requirements includng basic SEO understanding, content categorization and structure, content development, distribution and measurement.
  • Developing and managing editorial calendar and organization workflows.
  • Leveraging all supporting social channels including Facebook, Instagram, LinkedIn, Twitter, Youtube etc. for content distribution. The person must understand the best practices of the main social media channels, which content and approaches work on each, and why.
  • Managing Social Media Execution: End to end social media execution, optimisation and reporting.
  • Managing day-to-day operations including conceptualising the social media calendar, coordinating with the designers, tweets, status updates, comments, issue resolution of customers, planning promotions & contests, etc.
  • Partnering with Influencers/ KOL's and other Production houses for brand collaborations.
  • Running facebook ads such as campaigns, web conversion ads etc . Planning offline marketing campaigns & Influencer activities



What you need to have:
  • Hands on experience, working on new age brands/ social channels preferably in digital-first app-based businesses.
  • Passionate about people, culture, brands and storying telling
  • Excellent verbal and written English communication skills
  • Excellent understanding of social media platforms
  • Ability to analyze data related to traffic, conversions
  • Delivering high quality work while meeting deadlines
  • Desire to work in a fast-paced start-up environment
  • Comfortable with all forms of content - videos, photoshoots, editing softwares etc.
  • A keen internist in psychology would be a great plus.
  • Adept at handling people and external agencies.
QUALIFICATION AND EXPERIENCE
  • Masters in Marketing, Branding or equivalent. Additional Certifications will be a plus
  • Professional Degree in a relevant field will be a plus
  • Minimum 10 years of experience preferably in a B2C product based company
Read more
Why apply to jobs via Cutshort
people_solving_puzzle
Personalized job matches
Stop wasting time. Get matched with jobs that meet your skills, aspirations and preferences.
people_verifying_people
Verified hiring teams
See actual hiring teams, find common social connections or connect with them directly. No 3rd party agencies here.
ai_chip
Move faster with AI
We use AI to get you faster responses, recommendations and unmatched user experience.
21,01,133
Matches delivered
37,12,187
Network size
15,000
Companies hiring
Did not find a job you were looking for?
icon
Search for relevant jobs from 10000+ companies such as Google, Amazon & Uber actively hiring on Cutshort.
companies logo
companies logo
companies logo
companies logo
companies logo
Get to hear about interesting companies hiring right now
Company logo
Company logo
Company logo
Company logo
Company logo
Linkedin iconFollow Cutshort
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
Companies hiring on Cutshort
companies logos