Instructional Designer

ROLES AND RESPONSIBILITIES:

Video-led Content Strategy:

• Implement the video-led content strategy to meet business objectives like increase in views, leads, product awareness and CTR
• Execute the video content framework that talks to a varied TG, mixes formats and languages (English and vernacular)

Production:

• Ability to write/edit clear and concise copy and briefs unique to the platform, and influence/direct designers and agencies for creative output
• Creating the monthly production pipeline, review and edit every piece of video content that is produced
• Explore AI-based and production automation tools to help create communication stimuli at scale
• Manage our agency and partner ecosystem to support high-scale video production
• Manage the monthly production flow and maintain data sheets to enable ease of tracking
• Increase CTR, Views and other critical metrics for all video production

Project Management:

• Oversee the creation of various video formats, including explainer videos, product demos, customer testimonials, etc.
• Plan and manage video production schedules, ensuring timely delivery of projects within budget
• Upload and manage video content across multiple digital platforms, including the digital platforms and other relevant platforms
• Ensure all video content is optimized for each platform, following best practices for SEO and audience engagement
• Coordinate with the content team to integrate video content on the platforms
• Maintain an archive of video assets and ensure proper documentation and tagging

Capabilities:

• Drive the development of capabilities around production, automation, upload, thereby leading to a reduction in TAT and effort
• Work with technology teams to explore Gen AI tools to deliver output at scale and speed
• Identifying opportunities for new formats and keeping up with trends in the video content space

Customer obsession and governance:

• Relentless focus on making customer interactions non-intrusive; using video content to create a frictionless experience
• Zero tolerance for content and communication errors
• Develop a comprehensive video guidelines framework that is easy to use by businesses yet creates a distinct identity for the brand
• Have a strong eye for grammar and ensure that every content unit adheres to the brand tone of voice
• Create checks and balances in the system so that all customer-facing content is first time right, every time

Performance tracking:

• Tracking and analyzing production, go-live status and engagement metrics using tools like Google Analytics, etc.
• Gauge efficacy of video content produced, and drive changes wherever needed
• Provide regular reports on video performance, identifying trends, insights, and areas for improvement

IDEAL CANDIDATE:

Qualifications:

• Bachelor's degree in Communications, Digital Marketing, Advertising or a related field
• Proven experience as a creative/content writer or in a similar role, preferably with exposure to AI-driven content creation.

Work Experience:

• 3-5 years of relevant experience in the space of content marketing/advertising, experience in Digital Marketing with a focus on video content, will be an advantage

Skills:

• Excellent command over the English language
• Hands-on experience of copywriting, editing, and creating communication
• Ability to handle complex briefs and ideate out of the box
• Creative thinking and problem-solving skills, with a passion for storytelling and visual communication
• Deep customer focus by understanding customer behaviour and analyzing data & real-world experiences
• Detailed orientation & very structured thinking, think of customers' entire journey and experience
• Strong communication and collaboration skills to effectively work with diverse teams
• Passion for emerging technologies and the ability to adapt to a fast-paced and evolving environment
• Excellent project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines
• Proficiency in AI tools and video editing software (e.g., Adobe Premiere Pro, Final Cut Pro) and familiarity with graphic design
• software (e.g., Adobe After Effects, Photoshop)

PERKS, BENEFITS, WORK CULTURE:

Our people define our passion and our audacious, incredibly rewarding achievements. The company is one of India’s most diversified non-banking financial companies, and among Asia’s top 10 Large workplaces. If you have the drive to get ahead, we can help find you an opportunity at any of the 500+ locations we’re present in India.

We are seeking a strategic and experienced Head of Learning and Development to lead, design, and implement comprehensive L&D strategies aligned with organizational goals. The role involves overseeing all learning initiatives, enhancing employee skills, supporting career development, and fostering a culture of continuous learning within the organization.

As a Motion Graphics Designer at Quick Radius, you do more than bringing graphics to life. You use your strong creative background to create powerful videos that capture an audience and leaves them wanting more. In addition, you have these skills and experiences:

• Strong technical skills and proven ability to use a variety of Adobe software (Photoshop, Illustrator, Premiere Pro, After Effects, Audition)
• The ability to partner with other creative team members and key stakeholders to create content used across a variety of platforms (web, mobile, social media, and more)
• Able to work in a fast paced environment and have strong project management skills
• Interact with clients to understand brief and share ideas
• Be a great communicator, receive and interpret feedback, and meet tight deadlines
• Respond to user feedback, data/analytics, and client feedback to improve the creative work in future iterations
• Ability to work on types of video - Explainer, Promotional, Marketing, SaaS product demo, Social media, Video editing, Animation, Mixed types of video

Roles and Responsibilities:

• Review training content and assessments. The review parameters include (but are not limited to) the following:

○ Rewrite the training content wherever necessary to simplify it or to make it more age

appropriate.

○ Create engaging learning activities and provide exercises and activities that enhance

the learning process.

○ Devise modes of assessment, such as tests or quizzes, to measure the effectiveness

of course.

○ Analyze and apply trends and best practices in learning technologies and instructional

design.

○ Suggest instructional enhancements to the content and assessments so the learning

experience is superior.

○ Check if all the training assets follow the instructional guidelines.

○ Work with subject matter experts to identify target audience’s training needs

○ Do a thorough language review.

○ Do a thorough formatting check and fixes.

• Brainstorm with the content developer to storyboard the concepts introduced in a lesson/chapter.
• Create guidelines and templates as and when needed.
• Conduct audits of the live classes to check how the content is getting translated into the actual class experience.
• Give inputs for process improvements.

Skill Set:

1. General:

• In-depth understanding of activity based teaching-learning methods with a strong knowledge of pedagogies to teach 21st Century Skills.
• At least 3-4 years of experience in instructional design and/or content writing.
• Experience in editing documents with an eye for details.
• Demonstrated ability to meet deadlines, handle and prioritize simultaneous requests, and manage laterally and upwards.
• Creative and analytical thinker with strong problem-solving skills.
• Excellent verbal and written communication skills.

○ Must demonstrate the ability to communicate effectively at all levels of the 

organization.

1. Technical:

• Understanding of Object-Oriented concepts.
• Basic understanding of core programming concepts with teaching skills will be an asset.
• Good exposure on-
  • Object-Oriented Programming language(s) (preferably JavaScript/Python)
  • Web Technology (HTML/CSS/JavaScript)- Front End Development
  • Block-Based Coding environment like Code.org or Scratch will be a plus
  • Knowledge of RDBMS (MySQL, Airtable, Firebase etc.) will be an added advantage

Job Summary
The graphic designer job description includes the entire process of defining requirements, visualizing and creating graphics including illustrations, logos, layouts and photos. You’ll be the one to shape the visual aspects of websites, social media campaigns, magazines, product packaging, exhibitions and more. Your graphics should capture the attention of those who see them and communicate the right message. For this, you need to have a creative flair and a strong ability to translate requirements into design. If you can communicate well and work methodically as part of a team, we’d like to meet you.

Responsibilities and Duties

• Study design briefs and determine requirements
• Schedule projects and define budget constraints
• Conceptualize visuals based on requirements
• Prepare rough drafts and present ideas Develop illustrations, logos and other designs using software or by hand
• Use the appropriate colors and layouts for each graphic
• Work with copywriters and creative director to produce final design
• Test graphics across various media
• Amend designs after feedback Ensure final graphics and layouts are visually appealing and on-brand

We are looking for a UI/UX Designer to turn our software into easy-to-use products for our clients.

UI/UX Designer responsibilities include gathering user requirements, designing graphic elements and building navigation components. To be successful in this role, you should have experience with design software and wireframe tools. If you also have a portfolio of professional design projects that includes work with web/mobile applications, we’d like to meet you.

Ultimately, you’ll create both functional and appealing features that address our clients’ needs and help us grow our customer base.

• Gather and evaluate user requirements in collaboration with product managers and engineers
• Illustrate design ideas using storyboards, process flows and sitemaps
• Design graphic user interface elements, like menus, tabs and widgets
• Build page navigation buttons and search fields
• Develop UI mockups and prototypes that clearly illustrate how sites function and look like
• Create original graphic designs (e.g. images, sketches and tables)
• Prepare and present rough drafts to internal teams and key stakeholders
• Identify and troubleshoot UX problems (e.g. responsiveness)
• Conduct layout adjustments based on user feedback
• Adhere to style standards on fonts, colors and images
  
  

• Proven work experience as a UI/UX Designer or similar role
• Portfolio of design projects
• Knowledge of wireframe tools (e.g. Wireframe.cc and InVision)
• Up-to-date knowledge of design software like Adobe Illustrator and Photoshop
• Team spirit; strong communication skills to collaborate with various stakeholders
• Good time-management skills
• BSc in Design, Computer Science or relevant field