Instructional Designer

ROLES AND RESPONSIBILITIES:

Video-led Content Strategy:

• Implement the video-led content strategy to meet business objectives like increase in views, leads, product awareness and CTR
• Execute the video content framework that talks to a varied TG, mixes formats and languages (English and vernacular)

Production:

• Ability to write/edit clear and concise copy and briefs unique to the platform, and influence/direct designers and agencies for creative output
• Creating the monthly production pipeline, review and edit every piece of video content that is produced
• Explore AI-based and production automation tools to help create communication stimuli at scale
• Manage our agency and partner ecosystem to support high-scale video production
• Manage the monthly production flow and maintain data sheets to enable ease of tracking
• Increase CTR, Views and other critical metrics for all video production

Project Management:

• Oversee the creation of various video formats, including explainer videos, product demos, customer testimonials, etc.
• Plan and manage video production schedules, ensuring timely delivery of projects within budget
• Upload and manage video content across multiple digital platforms, including the digital platforms and other relevant platforms
• Ensure all video content is optimised for each platform, following best practices for SEO and audience engagement
• Coordinate with the content team to integrate video content on the platforms
• Maintain an archive of video assets and ensure proper documentation and tagging

Capabilities:

• Drive the development of capabilities around production, automation, upload, thereby leading to a reduction in TAT and effort
• Work with technology teams to explore Gen AI tools to deliver output at scale and speed
• Identifying opportunities for new formats and keeping up with trends in the video content space

Customer obsession and governance:

• Relentless focus on making customer interactions non-intrusive; using video content to create a frictionless experience
• Zero tolerance for content and communication errors
• Develop a comprehensive video guidelines framework that is easy to use by businesses yet creates a distinct identity for the brand
• Have a strong eye for grammar and ensure that every content unit adheres to the brand tone of voice
• Create checks and balances in the system so that all customer-facing content is first time right, every time

Performance tracking:

• Tracking and analysing production, go-live status and engagement metrics using tools like Google Analytics, etc.
• Gauge efficacy of video content produced, and drive changes wherever needed
• Provide regular reports on video performance, identifying trends, insights, and areas for improvement

IDEAL CANDIDATE:

Qualifications:

• Bachelors degree in Communications, Digital Marketing, Advertising or a related field
• Proven experience as a creative/content writer or in a similar role, preferably with exposure to AI-driven content creation.

Work Experience:

• 3-5 years of relevant experience in the space of content marketing/advertising, experience in Digital Marketing with a focus on video content, will be an advantage

Skills :

• Excellent command over the English language
• Hands-on experience of copywriting, editing, and creating communication
• Ability to handle complex briefs and ideate out of the box
• Creative thinking and problem-solving skills, with a passion for storytelling and visual communication
• Deep customer focus by understanding customer behaviour and analysing data & real-world experiences
• Detailed orientation & very structured thinking, think of customers' entire journey and experience
• Strong communication and collaboration skills to effectively work with diverse teams
• Passion for emerging technologies and the ability to adapt to a fast-paced and evolving environment
• Excellent project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines
• Proficiency in AI tools and video editing software (e.g., Adobe Premiere Pro, Final Cut Pro) and familiarity with graphic design software (e.g., Adobe After Effects, Photoshop)

PERKS, BENEFITS AND WORK CULTURE:

Our people define our passion and our audacious, incredibly rewarding achievements. Bajaj Finance Limited is one of India’s most diversified Non-banking financial companies, and among Asia’s top 10 Large workplaces. If you have the drive to get ahead, we can help find you an opportunity at any of the 500+ locations we’re present in India.

ROLES AND RESPONSIBILITIES:

We are seeking a UI Designer with 3+ years of experience who can balance design excellence with strategic insight. This role goes beyond creating visually appealing interfaces, you will be responsible for shaping cohesive product/web/app experiences, ensuring every design decision aligns with business objectives, user needs and technical possibilities.

RESPONSIBILITIES:

• Own the end-to-end UI design lifecycle from concepting and mood boarding to wireframes, prototypes and final visual design.
• Translate business objectives and product strategies into intuitive user flows, scalable layouts and design systems.
• Conduct design audits and visual testing to refine experiences and improve engagement and conversions.
• Collaborate with developers to ensure pixel-perfect execution with high fidelity and performance.
• Partner with business and strategy teams to align design direction with market trends and user expectations.
• Build and maintain design systems and style guides for consistency across multiple platforms and products.
• Continuously stay up to date on UI trends, design tools and visual design best practices.
• Leverage AI-powered design tools to accelerate ideation, asset generation and workflow efficiency.
• Stay up to date on UI trends, AI-driven design innovations and visual design best practices.
• Present design concepts, guide stakeholders through design decisions and iterate based on feedback.
• Act as the point of contact for all UI related discussions with clients and developers.

IDEAL CANDIDATE:

• Strong portfolio showcasing expertise in product, web and mobile UI design.
• Proficiency in design tools : Figma, Adobe XD, FigJam, Photoshop, Illustrator, Sketch, Axure & Zeplin (optional).
• Solid experience in creating design systems, wireframes, prototypes, storyboards, mood boards, typography, and communication design.
• Excellent visual design skills with a strong eye for layout, color, hierarchy, and interaction detail.
• Ability to solve design problems creatively while maintaining brand and product consistency.
• Comfortable creating and maintaining style guides and scalable design assets.
• Strong communication skills to collaborate with stakeholders and cross-functional teams effectively.
• Detail-oriented with the ability to balance user needs, business goals, and technical feasibility.

NICE-TO-HAVE SKILLS:

• Secondary tools: Google Analytics, Hotjar, Microsoft Clarity, Miro.
• Productivity tools: Google Docs, Sheets, Slides, MS Office Suite.

About Company

Tudip Technologies Pvt. Ltd is a CMMI Level 5 extreme technology company. Careers at Tudip Technologies are not just jobs, but a promise of a bright and dynamic future. Tudip provides ample opportunities to grow within the company technically as well as a technocrat by promoting entrepreneurship. Tudip Technologies’ careers will enable you to help clients enhance and improve while you build your career. We are a place which defines Integrity, Innovation, and Serenity. Tudip provides you a better platform that transforms an individual into an experienced and immensely skilled professional through an ethical and vibrant business environment. We are here for effective client servicing, taking care of our employees’ needs, and creating a success story to remember.

Position Summary

We are seeking a creative and detail-oriented Instructional Designer to design and develop engaging learning experiences that improve employee or customer performance. The ideal candidate will possess a strong understanding of instructional design models, adult learning principles, and digital learning tools to create impactful eLearning, instructor-led training (ILT), and blended learning programs.

Key Responsibilities

• Analyze learning needs and identify learning objectives through collaboration with subject matter experts (SMEs) and stakeholders.
• Design instructional materials including storyboards, eLearning modules, ILT guides, job aids, and assessments.
• Develop content using authoring tools such as Articulate Storyline, Adobe Captivate, or similar.
• Implement learning solutions using Learning Management Systems (LMS) like Moodle, Cornerstone, Workday, or TalentLMS.
• Apply instructional design theories (ADDIE, SAM, Bloom’s Taxonomy, etc.) to optimize learning effectiveness.
• Create engaging and interactive training materials that cater to various learning styles.
• Evaluate training effectiveness through feedback, assessments, and performance metrics.
• Maintain version control and ensure content accuracy and consistency.
• Stay current with trends in learning technologies and instructional design best practices.
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Required Skills & Qualifications

Education & Experience:

• Bachelor’s degree in Instructional Design, Education, Human Resources, or a related field (Master’s preferred).
• 5+ years of experience in instructional design or curriculum development.

Skills:

• Proficiency in eLearning authoring tools (e.g., Articulate Storyline, Rise, Captivate, Camtasia).
• Familiarity with LMS platforms and SCORM/AICC/xAPI standards.
• Strong written and verbal communication skills.
• Ability to manage multiple projects and meet deadlines.
• Visual design skills and experience with graphic design tools (e.g., Adobe Creative Suite) are a plus.
• Experience with video editing and multimedia production is a bonus.

UX Designer (TPC)

What We Look for

The ideal candidate should demonstrate the ability to work with stakeholders to discover effective workflows, generate clean and artful design elements, and transform them into intuitive and functional interfaces with focus on accessibility and user centered design while bringing passion, empathy and expertise to every engagement.

Responsibilities

● Collaborate - Upholding CXD process, collaborating with product management and engineering to define and implement innovative solutions.

● Craft - Creating wireframes, storyboards, user flows, and process flows to effectively communicate interaction, design ideas and building application UI toolkits.

● Construct - Conceptualizing original ideas that bring simplicity and user friendliness to complex design roadblocks.

● Concentrate - Demonstrating attention to detail and problem-solving skills along with paying careful attention to staying on-brand.

● Convince - Presenting and articulating designs and key milestone deliverables to peers and executive level stakeholders.

Minimum Qualifications

● A well-curated online and/or print portfolio/case study demonstrating UX/UI design skills, curiosity, positive attitude and strong drive to learn from a fast paced environment.

● Proven UX/UI design experience for multiple platforms including desktop, mobile, tablet.

● Excellent visual design skills with sensitivity to user-system interaction. Additionally experience in data informed and customer centric approach to design is key.

● Solid experience in creating wireframes, prototype, storyboards, user flows, and process flows.

● Proficiency in simplifying complex information through end-to-end experiences designs while co-creating with all the senior designers for smooth implementation.

● Up-to-date with the latest UI trends, tools, techniques, and technologies and their role in a commercial environment

● 4-7 years of relevant experience with a B. DeS/M. DeS in Visual Design, Human-Computer Interaction, Interaction Design, or related is an advantage.

● General understanding of the front-end development process, including HTML and CSS.

● Ability to speak fluent English is a must. Demonstrable proficiency in presenting your designs and selling your solutions to various stakeholders through clear communication is key.

As a Motion Graphics Designer at Quick Radius, you do more than bringing graphics to life. You use your strong creative background to create powerful videos that capture an audience and leaves them wanting more. In addition, you have these skills and experiences:

• Strong technical skills and proven ability to use a variety of Adobe software (Photoshop, Illustrator, Premiere Pro, After Effects, Audition)
• The ability to partner with other creative team members and key stakeholders to create content used across a variety of platforms (web, mobile, social media, and more)
• Able to work in a fast paced environment and have strong project management skills
• Interact with clients to understand brief and share ideas
• Be a great communicator, receive and interpret feedback, and meet tight deadlines
• Respond to user feedback, data/analytics, and client feedback to improve the creative work in future iterations
• Ability to work on types of video - Explainer, Promotional, Marketing, SaaS product demo, Social media, Video editing, Animation, Mixed types of video

Roles and Responsibilities:

• Review training content and assessments. The review parameters include (but are not limited to) the following:

○ Rewrite the training content wherever necessary to simplify it or to make it more age

appropriate.

○ Create engaging learning activities and provide exercises and activities that enhance

the learning process.

○ Devise modes of assessment, such as tests or quizzes, to measure the effectiveness

of course.

○ Analyze and apply trends and best practices in learning technologies and instructional

design.

○ Suggest instructional enhancements to the content and assessments so the learning

experience is superior.

○ Check if all the training assets follow the instructional guidelines.

○ Work with subject matter experts to identify target audience’s training needs

○ Do a thorough language review.

○ Do a thorough formatting check and fixes.

• Brainstorm with the content developer to storyboard the concepts introduced in a lesson/chapter.
• Create guidelines and templates as and when needed.
• Conduct audits of the live classes to check how the content is getting translated into the actual class experience.
• Give inputs for process improvements.

Skill Set:

1. General:

• In-depth understanding of activity based teaching-learning methods with a strong knowledge of pedagogies to teach 21st Century Skills.
• At least 3-4 years of experience in instructional design and/or content writing.
• Experience in editing documents with an eye for details.
• Demonstrated ability to meet deadlines, handle and prioritize simultaneous requests, and manage laterally and upwards.
• Creative and analytical thinker with strong problem-solving skills.
• Excellent verbal and written communication skills.

○ Must demonstrate the ability to communicate effectively at all levels of the 

organization.

1. Technical:

• Understanding of Object-Oriented concepts.
• Basic understanding of core programming concepts with teaching skills will be an asset.
• Good exposure on-
  • Object-Oriented Programming language(s) (preferably JavaScript/Python)
  • Web Technology (HTML/CSS/JavaScript)- Front End Development
  • Block-Based Coding environment like Code.org or Scratch will be a plus
  • Knowledge of RDBMS (MySQL, Airtable, Firebase etc.) will be an added advantage

• Collaborate with engineers to gather user requirements.
  Use various ideation methods like brainstorming to solve the user’s needs to add value to the company.
• Create a cohesive style guide to ensure consistent design language is followed across the product.
• Showcase design ideas through sitemaps, storyboards, and process flows. Implement the latest design innovations to ensure that the product is in accordance with the cutting-edge technology.
• Define user task flows and interaction models. Conduct user research and create user Personas Conduct customer and competitor analysis. Create prototypes, wireframes, and mock-ups to demonstrate the functioning and layout of the product.
• Optimises UI designs and tests for intuitiveness and user-centeredness.  Conduct usability testing to identify gaps in design and see if they can be further improved.

We are looking for a professional Instructional Designer to act as a bridge between the customer and the development team to translate information between them and drive intelligence into the content development process by taking a solutioning approach. The ID would not only be a part of the course design process but also be involved in storyboarding. The objective is to facilitate end learners in acquiring knowledge, skills and competencies in an effective and appealing manner.

• Content analysis and identify target audience’s training needs
• Work closely with SMEs/Customers to understand concepts
• Apply Instructional design theories, practice and methods
• Analyse and research strategies where necessary
• Develop creative scripts for videos and engaging storyboards for e-learning modules (Courses, Videos, Simulations, Gamified courses, Scenarios, etc), ILTs
• Design interactive learning objects, develop assessments and exercises
• Provide visual guidance and suitable references to developers where necessary
• Ensure that the outputs are developed in accordance with the Storyboards
• Project documentation and vendor coordination
• Brief travel to customer locations as necessary

• Proven working experience in instructional design and storyboarding
• Excellent knowledge of learning theories and instructional design models
• Lesson and curriculum planning skills
• Advanced User of Microsoft Office – Word, PowerPoint, Excel – for storyboarding
• Understanding on the working of HTML5, Articulate, Flash, Adobe Suite and any LMS
• Very good communication skills