Instructional Designer

ROLES AND RESPONSIBILITIES:

Video-led Content Strategy:

• Implement the video-led content strategy to meet business objectives like increase in views, leads, product awareness and CTR
• Execute the video content framework that talks to a varied TG, mixes formats and languages (English and vernacular)

Production:

• Ability to write/edit clear and concise copy and briefs unique to the platform, and influence/direct designers and agencies for creative output
• Creating the monthly production pipeline, review and edit every piece of video content that is produced
• Explore AI-based and production automation tools to help create communication stimuli at scale
• Manage our agency and partner ecosystem to support high-scale video production
• Manage the monthly production flow and maintain data sheets to enable ease of tracking
• Increase CTR, Views and other critical metrics for all video production

Project Management:

• Oversee the creation of various video formats, including explainer videos, product demos, customer testimonials, etc.
• Plan and manage video production schedules, ensuring timely delivery of projects within budget
• Upload and manage video content across multiple digital platforms, including the digital platforms and other relevant platforms
• Ensure all video content is optimised for each platform, following best practices for SEO and audience engagement
• Coordinate with the content team to integrate video content on the platforms
• Maintain an archive of video assets and ensure proper documentation and tagging

Capabilities:

• Drive the development of capabilities around production, automation, upload, thereby leading to a reduction in TAT and effort
• Work with technology teams to explore Gen AI tools to deliver output at scale and speed
• Identifying opportunities for new formats and keeping up with trends in the video content space

Customer obsession and governance:

• Relentless focus on making customer interactions non-intrusive; using video content to create a frictionless experience
• Zero tolerance for content and communication errors
• Develop a comprehensive video guidelines framework that is easy to use by businesses yet creates a distinct identity for the brand
• Have a strong eye for grammar and ensure that every content unit adheres to the brand tone of voice
• Create checks and balances in the system so that all customer-facing content is first time right, every time

Performance tracking:

• Tracking and analysing production, go-live status and engagement metrics using tools like Google Analytics, etc.
• Gauge efficacy of video content produced, and drive changes wherever needed
• Provide regular reports on video performance, identifying trends, insights, and areas for improvement

IDEAL CANDIDATE:

Qualifications:

• Bachelors degree in Communications, Digital Marketing, Advertising or a related field
• Proven experience as a creative/content writer or in a similar role, preferably with exposure to AI-driven content creation.

Work Experience:

• 3-5 years of relevant experience in the space of content marketing/advertising, experience in Digital Marketing with a focus on video content, will be an advantage

Skills :

• Excellent command over the English language
• Hands-on experience of copywriting, editing, and creating communication
• Ability to handle complex briefs and ideate out of the box
• Creative thinking and problem-solving skills, with a passion for storytelling and visual communication
• Deep customer focus by understanding customer behaviour and analysing data & real-world experiences
• Detailed orientation & very structured thinking, think of customers' entire journey and experience
• Strong communication and collaboration skills to effectively work with diverse teams
• Passion for emerging technologies and the ability to adapt to a fast-paced and evolving environment
• Excellent project management skills, with the ability to manage multiple projects simultaneously and meet tight deadlines
• Proficiency in AI tools and video editing software (e.g., Adobe Premiere Pro, Final Cut Pro) and familiarity with graphic design software (e.g., Adobe After Effects, Photoshop)

PERKS, BENEFITS AND WORK CULTURE:

Our people define our passion and our audacious, incredibly rewarding achievements. Bajaj Finance Limited is one of India’s most diversified Non-banking financial companies, and among Asia’s top 10 Large workplaces. If you have the drive to get ahead, we can help find you an opportunity at any of the 500+ locations we’re present in India.

About Company

Tudip Technologies Pvt. Ltd is a CMMI Level 5 extreme technology company. Careers at Tudip Technologies are not just jobs, but a promise of a bright and dynamic future. Tudip provides ample opportunities to grow within the company technically as well as a technocrat by promoting entrepreneurship. Tudip Technologies’ careers will enable you to help clients enhance and improve while you build your career. We are a place which defines Integrity, Innovation, and Serenity. Tudip provides you a better platform that transforms an individual into an experienced and immensely skilled professional through an ethical and vibrant business environment. We are here for effective client servicing, taking care of our employees’ needs, and creating a success story to remember.

Position Summary

We are seeking a creative and detail-oriented Instructional Designer to design and develop engaging learning experiences that improve employee or customer performance. The ideal candidate will possess a strong understanding of instructional design models, adult learning principles, and digital learning tools to create impactful eLearning, instructor-led training (ILT), and blended learning programs.

Key Responsibilities

• Analyze learning needs and identify learning objectives through collaboration with subject matter experts (SMEs) and stakeholders.
• Design instructional materials including storyboards, eLearning modules, ILT guides, job aids, and assessments.
• Develop content using authoring tools such as Articulate Storyline, Adobe Captivate, or similar.
• Implement learning solutions using Learning Management Systems (LMS) like Moodle, Cornerstone, Workday, or TalentLMS.
• Apply instructional design theories (ADDIE, SAM, Bloom’s Taxonomy, etc.) to optimize learning effectiveness.
• Create engaging and interactive training materials that cater to various learning styles.
• Evaluate training effectiveness through feedback, assessments, and performance metrics.
• Maintain version control and ensure content accuracy and consistency.
• Stay current with trends in learning technologies and instructional design best practices.
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Required Skills & Qualifications

Education & Experience:

• Bachelor’s degree in Instructional Design, Education, Human Resources, or a related field (Master’s preferred).
• 5+ years of experience in instructional design or curriculum development.

Skills:

• Proficiency in eLearning authoring tools (e.g., Articulate Storyline, Rise, Captivate, Camtasia).
• Familiarity with LMS platforms and SCORM/AICC/xAPI standards.
• Strong written and verbal communication skills.
• Ability to manage multiple projects and meet deadlines.
• Visual design skills and experience with graphic design tools (e.g., Adobe Creative Suite) are a plus.
• Experience with video editing and multimedia production is a bonus.

Roles & Responsibilities • Develop interactive e-learning modules using Articulate Storyline/Rise, Adobe Captivate, iSpring, etc. • Convert PPT/storyboards into engaging digital content. • Create basic videos, animations, quizzes, and assessments. • Add interactivities, voiceovers, and subtitles. • Test and publish courses in SCORM/xAPI format. • Upload and manage courses on LMS. • Do basic QA and revisions based on feedback. • Work with Instructional Designers and SMEs.

Skills Required • Knowledge of e-learning tools (Storyline/Captivate – anyone). • Good PowerPoint and MS Office skills. • Basic graphic/video editing skills (Canva/Photoshop/Premiere – preferred). • Understanding of LMS and e-learning concepts. • Good communication and time management. 

• Develop structured storyboard decks based on instructional flow and content outlines
• Design reusable slide masters, layout systems, and UI components for learning modules
• Visually represent Level 2 and Level 3 interaction placeholders such as tabs, click reveals, branching paths, and activities
• Create infographics, icons, diagrams, and visual hierarchies for learning clarity
• Ensure alignment with corporate brand guidelines and accessibility standards
• Prepare clean, logically organized PPT files ready for eLearning development
• Support visual revisions, updates, and translated content formatting

UX Designer (TPC)

What We Look for

The ideal candidate should demonstrate the ability to work with stakeholders to discover effective workflows, generate clean and artful design elements, and transform them into intuitive and functional interfaces with focus on accessibility and user centered design while bringing passion, empathy and expertise to every engagement.

Responsibilities

● Collaborate - Upholding CXD process, collaborating with product management and engineering to define and implement innovative solutions.

● Craft - Creating wireframes, storyboards, user flows, and process flows to effectively communicate interaction, design ideas and building application UI toolkits.

● Construct - Conceptualizing original ideas that bring simplicity and user friendliness to complex design roadblocks.

● Concentrate - Demonstrating attention to detail and problem-solving skills along with paying careful attention to staying on-brand.

● Convince - Presenting and articulating designs and key milestone deliverables to peers and executive level stakeholders.

Minimum Qualifications

● A well-curated online and/or print portfolio/case study demonstrating UX/UI design skills, curiosity, positive attitude and strong drive to learn from a fast paced environment.

● Proven UX/UI design experience for multiple platforms including desktop, mobile, tablet.

● Excellent visual design skills with sensitivity to user-system interaction. Additionally experience in data informed and customer centric approach to design is key.

● Solid experience in creating wireframes, prototype, storyboards, user flows, and process flows.

● Proficiency in simplifying complex information through end-to-end experiences designs while co-creating with all the senior designers for smooth implementation.

● Up-to-date with the latest UI trends, tools, techniques, and technologies and their role in a commercial environment

● 4-7 years of relevant experience with a B. DeS/M. DeS in Visual Design, Human-Computer Interaction, Interaction Design, or related is an advantage.

● General understanding of the front-end development process, including HTML and CSS.

● Ability to speak fluent English is a must. Demonstrable proficiency in presenting your designs and selling your solutions to various stakeholders through clear communication is key.

Roles & Responsibilities:

 3+ years of experience developing mobile apps.  Experiencing fine tuning applications to improve performance and memory utilization.  Thorough understanding of iOS development for iPhone, iPod Touch, and iPad devices.  Experience of design and development of iOS applications, preferably in an Enterprise setting  Proficient with Xcode, Objective-C, and Cocoa Touch  Experience with iOS frameworks such as Core Data, SQLite, MapKit, UIKit, Core Location, etc.  String knowledge in Restful, SOAP APIs to connect iOS applications to back-end services  Strong knowledge of Storyboard, Autolayout, ARC.  Experience of design and development of iOS applications, preferably in an Enterprise setting  Proficient with Xcode, Objective-C, and Cocoa Touch.  experience with iOS frameworks such as Core Data, SQLite, MapKit, UIKit, Core Location, etc  Experience with offline storage, threading, multitasking, and performance and memory tuning with  tools  (such as Instruments).  Understanding of Apple’s design principles and interface guidelines  Knowledge of low-level C-based libraries is preferred  Knowledge of Graph APIs is preferred.  Familiarity with cloud message APIs, Local and push notifications  Proficient understanding of code versioning tools (such as Git, TFS or SVN)  Familiarity with continuous integration.

Candidate Required:

 Excellent communication skills  Be an effective Team Leader and should be able to handle and lead a team with effective delegation.  Proficient in mobile app UI development and best practices  Ability to understand that business needs may shift your priorities and adjust accordingly  Exceptional written and oral communication skills.  Exceptional interpersonal skills, with a focus on listening and questioning skills.  Proven analytical and problem-solving abilities.  Ability to effectively prioritize and execute tasks in a high-pressure environment.

We are currently looking for a Senior SEO and PPC Marketing Expert who will work with a team of developers, Product Owner, and Managers. You shall be responsible for conceiving and conducting the user research to translate them into actionable best SEO practices, activities and paid campaigns. You will also design the overall accessibility and 'findability' of the mobile application and web-platform, as well as other associated websites.  

• Gather the user requirements in collaboration with the Product Owner and Manager.
• Prepare and present the rough drafts to internal teams.
• Assist in translating best practices that lead to targeted organic user experiences.
• Helping to facilitate the product owners' product visions by researching, conceiving and implementing best SEO + PPC practices to achieve the targest.
• Help identify design problems and devise elegant solutions.
• Work with the team to create a strategic design and SEO decisions related to core, and new, functions and features.
• Take a user-centered design approach and rapidly test and iterate your designs.
• Collaborate with a cross-functional team of designers, product managers, and leads on all phases of the product development life cycle
• Incorporate best practices for accessibility, usability, web performance, and design into our products and ultimately champion more consistent and delightful user experience.
• Work with front-end developers and designers in all aspects of UX development.
• Perform research, evaluations, and validations of moderate complexity.
• Provide solutions using appropriate research methodology, tools, and protocols considering a user-centered approach.
• Perform usability/heuristic evaluations and validations across the product or solution life-cycle.

            Minimum Eligibility:

• Minimum 3 -4 years of experience in SEO and PPC
• Ability to effective communications and collaboration with other designers and product owners/managers to ensure the best possible ways of UX experience.
• Creative and Artistic nature.
• Knowledge of PPC and automation platforms would be ideal
• Experience in taking input from multiple sources and synthesizing it into coherent design ideas.
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We are looking for a professional Instructional Designer to act as a bridge between the customer and the development team to translate information between them and drive intelligence into the content development process by taking a solutioning approach. The ID would not only be a part of the course design process but also be involved in storyboarding. The objective is to facilitate end learners in acquiring knowledge, skills and competencies in an effective and appealing manner.

• Content analysis and identify target audience’s training needs
• Work closely with SMEs/Customers to understand concepts
• Apply Instructional design theories, practice and methods
• Analyse and research strategies where necessary
• Develop creative scripts for videos and engaging storyboards for e-learning modules (Courses, Videos, Simulations, Gamified courses, Scenarios, etc), ILTs
• Design interactive learning objects, develop assessments and exercises
• Provide visual guidance and suitable references to developers where necessary
• Ensure that the outputs are developed in accordance with the Storyboards
• Project documentation and vendor coordination
• Brief travel to customer locations as necessary

• Proven working experience in instructional design and storyboarding
• Excellent knowledge of learning theories and instructional design models
• Lesson and curriculum planning skills
• Advanced User of Microsoft Office – Word, PowerPoint, Excel – for storyboarding
• Understanding on the working of HTML5, Articulate, Flash, Adobe Suite and any LMS
• Very good communication skills

PAVONIAN SOLUTIONS PRIVATE LIMITED is looking for an experienced, versatile, multi-faceted UX Writer to perform copywriting magic on our BRAND. This is a remote full time role.

ABOUT YOU

Improve our users' experiences through copy: Creating original concepts and following through with clear, detailed and clear copy that is interesting, on brand, and focused on performance marketing. Writing in range of styles as appropriate for different clients

• Following best practices for quality user experiences from ideation user flow and wireframes to final content and implementation.
• Shape our product tone of voice guidelines:Help raise the bar for all brand communication, driving consistency and further developing our voice and tone guidelines as part of our wider foundational design system.
• Strengthen our brand:Working closely with our marketing copywriting team to make sure the copy you write to help people use our services is also consistent with our brand tone of voice and guidelines. Together you'll make sure that the brand is represented from marketing material through on boarding into using the product regularly, balancing that tone of voice with the context of the copy.
• Communication:You'll frame your decisions with strong rationales. Be able to tell a story, articulate the insights from market and UX research, and support decisions firmly and reasonably. Building brand awareness and increasing brand value and profitability
• Execution:Make sure marketing initiatives resonate with the target market
• Market research:You will research on services and data to determine the performance of the original solutions. This will allow you to iterate on your concepts and improve them over time.

You'll also be an integral part of the UX & Design team

• Collaboration: We believe that working with other disciplines makes for better solutions. Feedback is an important part of our personal and team development and we encourage one another to engage in regular, open conversation within cross-functional teams to build trust and respect about our work.
• Contribute to our design system: Helping take our mature design system, maintained by the whole team, to the next evolution.
• Grow the community: Coaching your colleagues in the team. Evolving our design processes, leading by example. Working on initiatives to expand the reach of UX and Design in the company.
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DUTIES AND RESPONSIBILITIES

You have a demonstrated track record of content and linguistic background, ideally in digital products. Maybe you've been called a copywriter, or a content designer, brand manager or a content strategist in a previous role. Maybe you're a UX research or a designer who has become more focussed on language. You're someone who can communicate and present the decisions and constraints within a project.

You've worked on complex projects before. You have a strong opinion on how copy and communication can be applied to product development. You are a fast, iterative thinker who can partner with any relevant department.

What to include in your application

A portfolio is a must. A portfolio with case studies is better. Tell us about the work as well as showing it.