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Experience required: Someone with 3 to 5 years of work experience, please do not apply if you don't have any prior experience in app marketing or publishing on mobile platforms What do you need to do? (Role and Responsibilities) Drive & manage new user acquisition for our mobile (Android and iTunes) games via internal channels & external channels. Track and optimize activity to increase downloads & ROI from these channels. Ensure that all campaigns are planned, tracked and operated towards specific business and growth objectives. Measure and optimize on performance – ROI, retention, engagement, etc. Plan, manage and execute to achieve optimum ROI per acquisition. Create & maintain reports to showcase the health of the campaigns. Stay up-to-date with digital marketing trends and potential new channels and strategies, including updates on attribution, latest trends in mobile marketing, social media acquisitions. Who could you be? Background and Experience: A science or commerce graduate who has been in mobile user acquisition is mandatory. A high analytical mindset with good communication and interpersonal capabilities, able to work independently with minimal daily supervision. Function quickly in a fast-paced, deadline-oriented environment. Excel expert (for reporting) Educational Qualification: Graduate/Diploma Degree holder in (Science/Commerce) or any other equivalent educational background. Next Steps: If this opportunity excites you: Download our Pikamoji App “AR Avatars” and send us an example plan and performance report of the plan, for the below points: Improve ASO on Google Play and iTunes App Store User Acquisition strategy through paid advertising with a sample budget of $5,000 website: Scanta.io
Manage, Moderate and Grow Telegram Group and Forum. Hire and manage a team of interns for community and content. Organise events in various cities. Speak at events. Source influencers and moderate weekly AMA sessions. Manage Social Media Pages and Postings. Design and Send a weekly newsletter to users. Source and implement various Growth Hacks. Develop and nurture blogger community. Mobilize community. Content creation.
A social media whiz who lives, eats & breathes Instagram, Facebook, Twitter, YouTube & Snapchat Well versed & experienced with all social networks in terms of creating content, writing copy, running promotions Responsible for content ideas & strategy for driving app sign-ups & growth Work closely with the in-house Design Team on all creative and content initiatives Conceptualize & develop relevant social media campaigns that can go viral to create buzz around the brand Manage & grow all our assets rapidly, in terms of brand identity, followers & engagement Measure and monitor social activity - find out what works, tweak and improve communications, tactics, campaigns Excellent communication skills and a knack for the quirky & the offbeat
We are looking for someone that has experience working with multiple brands in the social media marketing space. Must be well-organized, a strong communicator, client-facing, rock-star that bleeds social media marketing. We are growing and need someone that can hit the ground running! Candidate will oversee Social Media campaigns which include but are not limited to research, campaign & content creation, execution, monitoring, and reporting. Knowledge of some SEO best practices is also helpful but not a requirement (we can teach) as it is correlated to items we do in the social marketing and SEO space. RESPONSIBILITIES ● Work with clients to create a social media strategy that collaborates with marketing, PR and advertising campaigns, research top influencers, competitors, and trends in clients’ industries. ● Create timely and engaging content optimized for the platform used and intended audience. ● Monitor sites for customer service opportunities and initiate conversations on behalf of the client. ● Be happy, smile, and bring a positive attitude to the office ● Analyze and report social media actions on a monthly basis for successes and new opportunities. ● Create engaging and professional visuals that reflect client and their brand (Customize social media pages (ex. Facebook, Twitter, Google+, YouTube), develop supporting offline collateral, create original content, etc). ● Stay current with social media trends and tools – includes attending networking and educational events, reading blogs, and listening to podcasts. ● Continue to refine and define our social marketing process. ● Work with teams to create a solid branding message that’s reflected in Guerrillas marketing materials, social media content and shared by employees ● Available to attend events we sponsor on a monthly basis (usually no more than 1-2) on behalf of Guerrillas outside of standard hours SKILLS & EXPERIENCE ● 2+ years of social media marketing experience (prefer to have account management experience). ● Experience including but not limited to Facebook, LinkedIn, Google+, Google Communities, Twitter, Flickr, YouTube, Pinterest, and more. ● Knowledge of social media and analytics software (Hootsuite, Raven Tools, Google Analytics, Facebook Insights, etc.). ● Working knowledge of social media paid advertising campaigns including Facebook, Linkedin, and Twitter. ● Ability to blog about social media on the Guerrillas website based on research, experience, and relevant social media news. ADDITIONAL CONSIDERATION FOR... ● Strong understanding of user-generated content management, content marketing, and reputation management. ● Strong, professional written and verbal communication skills. ● Strategic content creation and excellent writing skills. ● Ability to work independently and in a team environment. ● Exceptional time management skills including the ability to handle multiple clients with changing priorities.
An ideal candidate is a Social Media Specialist having hands on experience in planning and running campaigns. S/he should have demonstrated the ability to get the pulse of the Target Group and develop campaigns which go Viral. S/he should have thorough knowledge of Search Engine Optimization (SEO), Social Media Optimization (SMO), & And So On (ASO). Should have good command over English language. Main Objectives 1. Increase our reach in the market (relevant Target Group) 2. Create a Buzz around GaadiFix offerings and to build inbound traffic 3. Supervision of designs which Go Viral 4. Achieve personal registration goals. Annual / Quarterly goals 5. Manage the relationship with customers, mechanics and other stake holders 6. Supervision of Increase our reach in the market throughout-bound phone calls 7. Supervise tele-caller sales goals to achieve weekly target Main performance indicators 1. Supervision of Campaigns / Posts / Blogs released as per agreed time lines 2. Increase in engagement as per agreement 3. Ensure that business Development targets and KPIs are aligned with the companys strategic objectives and initiatives. 4. Achieve target - number of sales calls made per day & Conversions into sales. 5. Increase in number of repeat customers Major responsibilities include: 1. Supervise APP based campaigns to result into Sales and App Installs. 2. Monitor integrated campaigns for engagement through Social Media which lead to high rate of call for action such as App Downloads. 3. Review and manage scheduled posts for Social media such as Facebook, Twitter, Google+ 4. Review and work on action plan basis the analytics on regular intervals 5. Review of all departmental activity as per time bound Plan 6. Supervise Content Marketing campaigns through Emailers, Blogs, Newsletters marketing 7. Finalize posts, Info-graphics & graphics which hold the attention of the audience. 8. Aggressively achieve business development targets. 9. Review Direct marketing activates to car owners, vehicle owners, get Mechanics and other stakeholders onboard. 10. Value Add to features & benefits of GaadiFix Mobile App. 11. Build close long-term relationships with stakeholders and prospects. 12. Nurture ideas and suggestions to improve results, reputation and market share. 13. Guide all activities of competition, market trends and report them 14. Supervise to conduct Test Market activities as and when required. 15. Regular review of bound calls to convert sales, data entry of the new data such as directories etc. Requirement 1. Proven working experience in social media marketing or as a digital media specialist 2. Excellent consulting, writing, editing (photo/video/text), presentation and communication skills 3. Demonstrable social networking experience and social analytics tools knowledge 4. Adequate knowledge of web design, web development, CRO and SEO 5. Expert Knowledge of online marketing and good understanding of major marketing channels 6. Positive attitude, detail and customer oriented with good multitasking and organisational ability 7. Fluency in English 8. BS in Communications, Marketing, Business, New Media or Public Relations Reporting 1. Daily Activity Reports 2. Weekly Highlights 3. Other reports, as and when required
