About Nityanta Technologies Pvt Ltd
Gaadifix is an on-demand app for repairs, maintenance & servicing of vehicles a friction free experience.
Our faster ETA’s and guaranteed never to exceed prices with widest range of Mechanics offer you options that bring convenience & ease whether you are on road or at your home/ office. Gaadifix app is free to use and available on Android & iOS. Founded in New Delhi, India, our aim is to bring a new way of getting your vehicle attended.
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- Listing & uploading catalogues & product on international eCommerce portals like Amazon, eBay, Shopify website etc.
- Monitor and optimize live listings and make suggestions to improve listing performance.
- Ensure products are accurately priced, described, photographed, always updated and in line with competitors.
- Engage in on-page optimization and off-page optimization
- Monitor all dispatches for orders placed through marketplaces.
- Strategizing for increasing online sales of the products.
- E-commerce payment reconciliation, Deals, Coupons, Reviews & Ratings, A+ Content, Catalogue improvement, Keyword Updation.
- Hands on knowledge with Amazon campaigns and other PPC advertising channels.
- Work within the budget allotted for the marketing campaign and other purchase
- Achieve position on the first page of popular search engines and marketplaces
- Maintaining ACOS percentage for the ads.
- Increase organic search by timely updating the SEO of all the listings.
- Generation of Sales and Other Report (Weekly, Monthly) and provide analysis on each channel statistics for the Management.
- Responsible for the growth of the website store and assisting in execution of the website strategy.
- Conduct competitor keywords and backlinks analysis
- Create list of target SEO keywords for each product and work with content writer in editing existing and uploading new listings.
- Create a list of target websites and influencers for Affiliate marketing and guest blogging opportunities. Follow up with those targets on all channels of communication and recruit them.
- Responsible for ideating offers, events, promotions for Affiliate partners for maximum revenue generation
- Consistently keep creating backlinks through other available resources.
- Design automated Email strategy and work with the team in designing those emails.
- Formulate, execute and analyze Facebook and Google Ad campaigns.
- Analyze Google analytics and search console pages and recommend updates to website.
- Customer Feedback & Review generation
- Responsible for implementation of daily action plans with the teams and continuously optimizing the plans.
- Ability to identify opportunity areas to grow the business.
- Responsible for managing the listings and orders on different e-commerce marketplace channels.
Required Skills:
- Bachelor’s Degree
- 1-3 years’ experience in E-commerce required.
- Should have a strong understanding of all SEO best practices such as SEO friendly site architecture, tags, coding, site speed optimization, link building & more.
- Basic HTML knowledge a plus.
- Experience with Facebook Ads, Google Ads and Google Analytic Suite.
- Excellent project management skills and ability to work within time constraints.
- Pro-active work ethic. Able to self-check work and take initiative. Detail-oriented.
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Job Description for Marketing Manager:
Must have experience with an IT Service Based Company
Mandatory Skills: PPC, Google paid campaign
Exp -4-6
Budget- 6-7lpa
- Managing all marketing for the company and activities within the marketing department.
- Developing the marketing strategy for the company in line with company objectives.
- Coordinating marketing campaigns with sales activities.
- Experienced in handling multiple ad campaigns over google, Linkedin, and social accounts
- Overseeing the company’s marketing budget.
- Creation and publication of all marketing material in line with marketing plans.
- Planning and implementing promotional campaigns.
- Manage and improve lead generation campaigns, measuring results.
- Overall responsibility for brand management and corporate identity Preparing online and print marketing campaigns.
- Monitor and report on the effectiveness of marketing communications.
- Creating a wide range of different marketing materials.
- Working closely with design agencies and assisting with new product launches.
- Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
- Analyzing potential strategic partner relationships for company marketing.
- Learn quickly and knows what it takes to achieve results and getting it done.
- Love putting brains behind decoding how the search engine works
- Loves building strategy and executing it
- Anytime to get hands dirty in getting things done, no matter if it is outside the job description.
- Know how to utilize team to achieve much better results
- Know when to seek help and when to figure out on your own
We are looking for an experienced and result-driven Digital Marketing Executive to join our awesome marketing team! As a Digital Marketing Executive at our company, you will be responsible for setting up, implementing, and managing the overall company's digital marketing strategy.
Digital marketing strategies are extremely important for our company's success, so your role will play a crucial role in achieving our business goals and objectives.
We are expecting you to have experience and a big passion for digital technologies and all digital marketing channels.
Digital Marketing Executive duties and responsibilities
- Build, plan and implement the overall digital marketing strategy
- Manage the strategy
- Manage and train the rest of the team
- Stay up to date with the latest technology and best practices
- Manage all digital marketing channels
- Measure ROI and KPIs
- Prepare and manage a digital marketing budget
- Oversee all the company's social media accounts
- Manage and improve online content, considering SEO and Google Analytics
- Build an inbound marketing plan
- Forecast sales performance trends
- Motivate the digital marketing team to achieve goals
- Monitor competition and provide suggestions for improvement
Digital Marketing Executive requirements
- 3-5 years of experience as a Digital Marketing Executive
- 3-5 years of experience in developing and implementing digital marketing strategies
- Good knowledge of all different digital marketing channels
- Good knowledge and experience with online marketing tools and best practices
- 3-5 years of hands-on experience with SEO/SEM, Google Analytics and CRM software
- Familiarity with web design
- Sense of ownership and pride in your performance and its impact on a company’s success
- Critical thinker and problem-solving skills
- Team player
- Good time-management skills
- Great interpersonal and communication skills
- BSc degree in Marketing, Digital technologies or relevant field