About Nityanta Technologies Pvt Ltd
Gaadifix is an on-demand app for repairs, maintenance & servicing of vehicles a friction free experience.
Our faster ETA’s and guaranteed never to exceed prices with widest range of Mechanics offer you options that bring convenience & ease whether you are on road or at your home/ office. Gaadifix app is free to use and available on Android & iOS. Founded in New Delhi, India, our aim is to bring a new way of getting your vehicle attended.
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Role - Manager - Paid Social, India (Gurgaon, Bangalore, Mumbai)
Overview of job -
Our Client is the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for an Manager – Performance Marketing for its Services Hub . In this role, you will be responsible for a massive opportunity to build and be a part of largest performance marketing setup. This role assumes responsibility of crafting a performance strategy for clients and create success stories.
This role reports to the Director – Performance Marketing
What your day job looks like -
● Develop strong relationships with counterparts in regional teams (Europe, U.S., Asia)
● Support the training and growth of your local Social team
● Enforce Social best practices with a focus on platform expertise, consistency, and quality of work delivery
● Be accountable for consistent work delivery to regional teams by ensuring a high quality of output
● Serve as point of escalation for your team and take ownership of resolving any issue
● Provide career development and coaching for your team
● Line manage 2-5 direct reports
● Provide timely and actionable feedback to the team to aid in their development, improvement, and progress. Provide awareness and recognition for jobs well done
● Present strong and effective communication across all levels
What you’ll bring:
● You are proficient in English
● You have 5+ year experience of planning and managing Social campaigns
● You have a high-level knowledge of Paid social platforms
● You possess strong analytical skills and a natural affinity for numbers ● You are able to examine raw data, draw conclusions and develop actionable recommendations as needed
● You have experience maintaining quality standards at scale
● You have experience providing service to local teams from a centralized location
● You have a passion for everything digital, with an active interest and understanding of online advertising industry trends
● You have excellent communication skills, both verbal and written
● You are proficient in Microsoft Excel and Google Sheets
To drive and execute performance marketing for the DTC & E-Commerce brands. To track and analyse various digital
marketing initiatives.
Qualification & Experience
Prior Digital Marketing Experience of 4-6 years.
Prior experience with start-ups in Ecommerce/DTC space or agencies that have managed brands in DTC is preferred.
Key Deliverables of the Role
Manage all paid search campaigns on Google, Facebook, and LinkedIn, as well as other search and display marketing engines.
Execute on monthly and quarterly plans to grow user base and manage marketing budgets on Search engines, social media, and
other digital channels.
Optimizing channels and campaigns for cost and performance managing both the cost of traffic and cost of acquisition-
including responsibility for landing page, funnel optimization (working with revenue and product teams) to improve relevance
and improve conversion rates.
Responsible for the creation, set-up, and execution and optimization of various ads and campaigns.
Implementing campaigns using a structure and strategy that best suits business and goal.
Performing keyword research and writing ad copy
Analyzing performance data and optimizing campaigns to ensure they are continuously bringing quality traffic to our websites
while maintaining a strong ROI for every stakeholder's marketing budget.
Communicate with the stakeholders on a regular basis to report on campaigns and overall health and provide recommendations
to enhance performance
Implementing Paid Search industry best practices, new trends and technologies, and platform updates (e.g. AdWords, FB,
LinkedIn etc.)
Traffic ad campaigns and builds on ad serving platforms.
Conduct A/B tests in ads to understand contributing factors that drive the business forward.
Monitor and analyze advertising trends, and make optimizations recommendations.
Knowledge, Skills & Competencies
Ability to handle large media spending while catering to different internal business customers.
Minimum 5 years of experience working directly for an advertiser, agency, ad tech or social media platform.
Minimum 5 years of experience managing digital media including Facebook, Google, LinkedIn etc.
Excellent written and verbal communication skills; effectively communicate with internal stakeholders at all levels of the
organization, vendors, and team members.
Digital Marketing Intern
0-2 Years experience
Job Location: Bangalore
Degree in Marketing/Communications/Public Relations/Journalism
Description:
Are you a digitally savvy individual with a passion for marketing and design? Join our team as a Digital Marketing Intern and play a vital role in helping us enhance our online presence, promote our UI/UX design projects, and engage with our audience. This internship will provide you with hands-on experience in digital marketing within a creative design studio.
Role & Responsibilities:
- Collaborate with the marketing team to develop content that aligns with our design studio’s branding and messaging
- Assist in creating email marketing campaigns, including designing email templates and writing compelling copy
- Monitor email campaign performance, analyze results, and suggest improvements
- Support SEO efforts by conducting keyword research and optimizing website content
- Assist in improving website performance and user experience (UX) to drive organic traffic
- Utilize analytics tools to track and analyze digital marketing performance, including website traffic, social media engagement, and email open rates
- Generate regular reports and provide insights to optimize marketing strategies
- Collaborate with the marketing team to plan and execute digital marketing campaigns, promotions, and events
- Assist in managing online advertising efforts, if applicable
- Stay updated on digital marketing trends, industry news, and best practices
- Share insights with the team to adapt strategies accordingly
Must have Skills:
- Strong written and verbal communication skills
- Detail-oriented with critical thinking skills
- Understanding of SEO techniques and best practices
- Familiarity with major social media platforms (Linkedin, Facebook, Twitter, YouTube, etc.)
- WordPress basics are very important
- Keyword research experience is a must-have
- Basic knowledge of website analytics tools (e.g., Google Analytics) is a must-have
- Manage performance marketing channels to maximize relevant KPIs
- Plan, create, and execute campaigns end-to-end on all channel
- Affiliate partner management
- Innovate and lead new campaign ideas
- Work with design and content teams to develop best-in-class marketing campaigns optimized for conversion, relevance, and customer preferences
- Acquire insights into online marketing trends in the industry and keep strategies up to date
- Create & drive strategy with the right prioritization of initiatives to deliver the highest returns on marketing spends
- Work closely with the product and business team to implement strategies
- Track and measure campaign level, ad-set level, and ad level performance and determine actionable insights
- Lead funnel building initiatives, user acquisition, conversion & retention of users
- Drive and track KPIs like revenue, conversions, CPA, CPI, etc. on daily basis and create performance reports
- Regularly optimize campaigns to continuously improve ROAS from the campaigns
We are looking for a talented Social Media Associate to administer our social media accounts. You will manage our company image in a cohesive way to achieve our marketing goals.
- Create and maintain a social media Creative calendar and posting schedule
- Interact with brands on a day-to-day basis to understand their requirements
- Well informed on the latest trend in social media space and best practices
- Seed content into social networks.
- Develop creative, innovative and relevant campaigns to achieve business objectives.
- Act as the main point of contact between the agency and the client.
- Co-ordinate with the design & Internal team
- Should be able to research on clients products, services, plans, competitors and target markets
Arrange and attend meetings with the clients to discuss and identify their requirements
Requirements-
- Excellent written and verbal skills
- Ability to sell work and ideas, and respond positively to feedback.
- Candidates with 1+ years of agency work experience can apply. Prior experience in social media and Account Management will be preferred
- Candidate with Prior mandatory experience with copywriting, content, social media Management experience with a focus on creative direction,
- Strong communication & presentation skill along with client handling skill set is a must.
- Knowledge of Facebook,Instagram, Twitter, linkedin social media platforms
Job Type: Full-time/ Hybrid--4 days from office rest WFH
Our Office address- KAILAS BUSINESS PARK.
Hiranandani Gardens, Powai-400076
We have a BYOD policy
Salary - upto 30000/month depends on the total experience and skillset
Responsibilities:
- Creating & Managing Paid Campaigns on Marketplaces like Amazon, Flipkart, Nykaa, Purplle, Myntra, etc
- Plan, create and manage Marketplace ads campaign on Seller central by formulating strategies and road map for successful delivery of PPC campaigns
- Manage budget allocations and bid parameters to deliver the most efficient results
- Understanding of Listing Management, A+ Content, Inventory Management
- Monitor and optimize campaign spending, keyword bids, negative keywords, campaign targeting, and other important account metrics
- Analyse data, look for various patterns, use them to create campaigns and get new users
Requirements:
- Minimum 4 years of exp of strong experience with ecommerce or in a digital marketing agency managing ecommerce brands.
- Proven track record of delivering month-on-month revenue growth keeping marketing budget in line
- Paid digital media and performance marketing across Google, Facebook, Instagram and some exposure to SEO would be bonus
- Good to have exposure of handling budget of upwards of 50L a month
- Experience in optimizing landing pages and user funnels
- Strong analytical thinker with good business acumen
- Excellent interpersonal and communication skills
- Bachelor’s degree or MBA preferred
Digital Marketing Executive duties and responsibilities
- Build, plan and implement the overall digital marketing strategy
- Manage the strategy
- Manage and train the rest of the team
- Stay up to date with the latest technology and best practices
- Manage all digital marketing channels
- Measure ROI and KPIs
- Prepare and manage a digital marketing budget
- Oversee all the company's social media accounts
- Manage and improve online content, considering SEO and Google Analytics
- Build an inbound marketing plan
- Forecast sales performance trends
- Motivate the digital marketing team to achieve goals
- Monitor competition and provide suggestions for improvement
Digital Marketing Executive requirements- 2 years of experience as a Digital Marketing Executive
- 2 years of experience in developing and implementing digital marketing strategies
- Good knowledge of all different digital marketing channels
- Good knowledge and experience with online marketing tools and best practices
- 2years of hands-on experience with SEO/SEM, Google Analytics and CRM software
- Familiarity with web design
- Sense of ownership and pride in your performance and its impact on a company’s success
- Critical thinker and problem-solving skills
- Team player
- Good time-management skills
- Great interpersonal and communication skills
- Must Have Solar Industries Exerience in Digital Marketing
Marketing Manager:
Profile: The primary role of marketing manager is to attract, retain and grow revenue from a company's targeted customers - across markets. The person is expected to have a proven track record with a minimum 7 years of experience. In carrying out this role, you must support revenue with lead generation and other quantifiable marketing activities.
Roles and Responsibilities:
- Develops and implements strategic marketing plans (International & Domestic) for the company.
- QualifiedRevenue generating Leads through various marketing activities:
- Digital marketing campaigns.
- Social media.
- SEO and superior web presence.
- Prior experience of marketing for IT/ITES businessis a must.
- Messaging, communication to be crystalized and executed in helping generate revenue.
- Build content around the product / service to be pushed across channels.
- Manage the team to perform accurate data generation for digital marketing activities for its target markets / companies.
- Team Management. Finding ways for team to achieve success – recruit, train, mentor and evaluate team members.
Location: Noida
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
- Bachelor’s degree in Marketing or relevant field.
- In-depth knowledge of various social media platforms, best practices, and website analytics.
- Solid understanding of HTML, CSS, and JavaScript is required.
- Highly creative with excellent analytical abilities.
- Outstanding communication and interpersonal skills.
- Up-to-date on the latest trends and technologies in digital marketing.