19+ Landing page optimization Jobs in India

Do not apply to this if you no experience in Google Ads. We're not looking for someone just learning or someone with a basic experience in all types of marketing. I don't even want to see your resume if you haven't intensively focused on Google ads for many years, don't even waste your time.

For those who do available extensive Google ads experience. We're looking for a top of the line, performance ads expert. You will be a high performer, knowing the ins and outs of Google ads and being able to optimize anything.

This top performance position is offering top performance pay.

The right person will have the opportunity to come in earn a high base salary and commissions of profits driven with unlimited opportunity for adspend.

Specifically, this person will be in charge of growing our USA nationwide Google click to call and traffic ad campaigns. Current campaigns that we run include insurance, home services, warranty, and many more. For this position, we have assistants and unlimited ad spend possibility. Including any ad tools, spy tracking, or anything to make your ads the best.

What we require is a high performance individual dedicated to being a professional and highly focused on growth. For more:

Responsibilities:

• Optimizing Google Adwords for nationwide USA campaigns

• Analyze advertising campaigns to ensure maximum profitability

• Undertaking new campaigns, setting them up, and ensuring success

• Editing landing pages, making suggestions, and analyzing competitors 

• Ongoing training and improvement in skills for ads 

Requirements:

• Must be very okay in English (high level of English not necessary)

• Previous computer experience and working in a remote environment is preferred

• Proficient computer skills- Excel, Skype, Zoom, Word, Google Calendar experience

• Position can be done any timezone, but training will be USA timezone

• High Speed Internet (preferably 20 mbs or higher)

• Must be proficient in running Google ad campaigns, specifically click-to-call ads for a nationwide audience

**Important note: We have qualifying questions for our application submission. Answer all the questions completely or you will be disqualified.**

About Us:

We are a US digital marketing company that focuses on lead generation for large businesses. This position will have the opportunity to increase advertising skills, improve our current campaigns while also getting the opportunity to try many new campaigns. State-of-the-art training and education will be provided. This is also a high growth position, with the opportunity to take on more and more responsibilities, in addition to bonus opportunities. 

Key Responsibilities:

• Design, develop, and maintain responsive and visually appealing websites, focusing on user experience and functionality.
• Build high-converting landing pages tailored to various marketing campaigns and objectives.
• Implement and optimize contact forms for lead generation, ensuring seamless integration with email marketing systems.
• Set up and manage email marketing campaigns using platforms like Mailchimp, Constant Contact, or similar.
• Integrate analytics tools (e.g., Google Analytics, HubSpot) to track website performance and digital marketing metrics.
• Work closely with the marketing team to align website content and design with ongoing campaigns and business goals.
• Conduct A/B testing on landing pages and email marketing materials to improve conversion rates.
• Troubleshoot website issues, including speed optimization and mobile responsiveness.
• Keep up-to-date with industry trends, emerging technologies, and best practices in web development and digital marketing.

Required Skills and Experience:

• Proven experience as a Web Developer, with a portfolio demonstrating previous projects, especially landing pages and contact forms.
• Strong proficiency in HTML, CSS, JavaScript, and responsive web design frameworks like Bootstrap.
• Familiarity with content management systems (CMS), such as WordPress, Joomla, or Drupal.
• Experience with digital marketing tools, including email marketing platforms (Mailchimp, Active Campaign, etc.) and Google Analytics.
• Understanding of SEO principles and best practices.
• Knowledge of integrating third-party services (CRM, email marketing, lead capture tools, etc.) into websites.
• Excellent problem-solving skills, attention to detail, and the ability to work independently and as part of a team.

Digit’s mission is to ‘Make Insurance, Simple’. We are backed by Fairfax- one of the largest global investment firms. We have also been ranked as 'LinkedIn’s top 5 start-ups of 2018' and 2019 and are the fastest-growing insurance company. We have also been certified as a Great Place to Work!

We are reimagining products and redesigning processes to provide simple and transparent insurance solutions that matter to consumers. We are building a technology-driven platform that can offer customized products at reduced cost and provide great customer service.

Role: SEO/SEM Executive

Location: Bangalore

Education: Any Graduate

Experience: 1-2 years of experience as a SEO, SEM, or similar Digital Marketing role

Employment type: Full-time and work from office

You will be responsible for performing all SEO/SEM activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.

Responsibilities

· Responsible for different sections of our website and growing its traffic and leads.

· Performing ongoing keyword research including discovery and expansion of keyword opportunities.

· Researching and implementing content recommendations for organic SEO success.

· Conduct simple keyword research and use SEO guidelines to increase web traffic.

· Experience with tools such as SEMrush, Google Keyword Planner, or any other.

· Optimising copy and landing pages for search engine optimization.

· Research and analyse competitor advertising links.

· Develop and implement link building strategy.

· Work with the development team to ensure SEO best practices are properly implemented on newly developed code.

· Work with editorial and marketing teams to drive SEO in content creation and content programming.

· Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

· Executing tests, collecting and analysing data, identifying trends and insights in order to achieve maximum ROI in paid search campaigns.

· Tracking, reporting and analysing website analytics, pay-per-click (PPC) initiatives and campaigns.

· Monitoring campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

· Optimize copy and landing pages for paid search engine marketing campaigns.

· Perform ongoing paid keyword discovery, expansion and optimisation.

· Research and analyse competitor advertising links.

Requirements and Skills

· Proven SEM experience and success managing/monitoring PPC campaigns across Google.

· Well-versed in performance marketing tactics.

· Up to date with the latest trends and best practices in search engine marketing

· In-depth experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)

· Experience with website analytics tools (e.g., Google Analytics, Adobe Analytics, etc.)

· Strong analytical skills and experience generating SEM reports.

· Familiarity with A/B and multivariate experiments.

· Working knowledge of HTML, CSS, and JavaScript development and constraints.

· BS/MS degree in Marketing or a quantitative, test-driven field.

· Hands-on experience with Content Management Systems (e.g., Adobe Experience Manager or WordPress) (Not mandatory).

· Ability to meet deadlines.

· Any graduate.

Hii #Conections

#IndiWork_Software_Solutions_Pvt_Ltd I am excited to announce that we are currently on the lookout for a passionate SEO Executive to join our team.

If you have a knack for improving a website's rankings on search engines and are always up-to-date with the latest SEO trends and strategies, we would love to hear from you.

Location :- #Mohali Phase 7 Industrial Area

Experience :- 2 to 3 years

Please feel free to reach out to me directly or apply through the link www. indiwork.com

Looking forward to hearing from some great talent!

Roles and Responsibilities

How to know if you are the one we're looking for? You are the one if you have extensive knowledge of the latest SEO Trends and online marketing channels.

Developing SEO-based content like Blogs, Guest Blogs and PR and s. Optimize content considering SEO and Google Analytics.

Accountable for all initiatives to drive traffic, engagement, and leads, that deliver sales and customer retention.

Depth of understanding and knowledge of organic search trends, including search engine algorithm changes, and the latest tools and technologies.

Create and launch SEO campaigns, identify areas of improvement, and optimize the site's performance and rankings in major search engines.

Handy experience in operating various marketing tools.

Other Skills: link building, keyword research, Google search console, Google Analytics, Website analysis tools.

Desired Candidate Profile

Ability and desire to strive for excellence.

Self-initiative, determined, and tech-savvy to the core.

SEO, SEM, Google Analytics, Website Designing, Graphic Designing.

Handy experience in operating various marketing tools.

Excellent Rank Producing, On page Off Page promotion, Link Building, and Back link Building.

a plus for channels such as SMO, PPC, Email Marketing and Content Marketing.

We operate in an industry where parents are constantly seeking information for the education or parenting of their kids. Thereby a parent must always get the right information on priority when researching online. We are hence looking for an SEO and content specialist who can enable us to become the top-ranked site in this sector in India.

• Perform ongoing keyword discovery, expansion, and optimization
• Research and implement On page and Off page optimization recommendations
• Research and analyze competitor advertising links
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
• Up-to-date with the latest trends and best practices in SEO

• Minimum a Bachelor's degree in Engineering, master’s degree is preferred
• Proven 4+ years of SEO experience
• In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends, Search Console, SEMrush)
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Knowledge of ranking factors and search engine algorithms
• #hustle

• Ground-level view of building out a global EdTech company that is going to impact hundreds of thousands of lives
• Be a part of the core team that drives the growth of the company
• Phenomenal work environment, with massive ownership and great growth opportunities

Location

Mumbai (office)

Job Description

We are looking for a Product Marketing Associate who will streamline our product marketing efforts. You will work closely with the marketing, sales and product teams. You will help research, compile and develop positioning, messaging and communication for marketing and sales.

Responsibilities

Research and manage marketing and sales collaterals

Research and structure content for webpages and landing pages

Create high-quality content for Gumlet in the form of sales/marketing collaterals, email communications, website and landing page copy.

Ideate and help build compelling narratives and messaging for Gumlet across marketing channels

Streamline and overlook lead nurturing campaigns

Organize and track content distribution

Conduct competitive, market and customer research, and build usable insights to further the marketing and sales efforts.

Work on projects to improve and track the middle and bottom of the funnel

Work closely with sales and marketing teams to identify opportunities for new client acquisition.

Skills And Qualification

Work experience as a marketing associate or a similar role

In-depth understanding of marketing fundamentals

Excellent communication skills

Knack for copywriting

Analytical abilities

Education requirements

BE/BTech or equivalent degree.

0.6 - 1 year of core marketing experience, preferably with Tech / Product / SaaS domain companies

Excellent command of the U. S. English (understanding, speaking, and writing).

We are looking for a performance marketer who can profoundly understand the user and plan search engine and display advertising to generate MQLs. You are someone who likes working with data and insights and making decisions based on it. You should be able to lead multiple performance marketing initiatives like Google Ads, Linkedin Ads, Facebook Ads, Display Ads, GDN, Bing Ads etc in international markets like MENA, USA, EMEA & SEA. An eager candidate to make an impact at Xoxoday and thrive in a fast-paced, dynamic, hyper-growth environment and can operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right.

• Segment our users by deeply understanding our clients and end users. You will talk regularly to users and prospects and draw qualitative and quantitative insights.
• Define and execute the SEM & performance marketing strategy. It will include work like demand generation, landing pages, keywords research, Ad copies, competition research & analytics.
• Work closely with a range of cross-functional teams - product, design, marketing, and sales to craft highly effective, data driven campaigns on Google Adwords, Linkedin & Facebook.
• Understand and analyze campaigns regularly and optimize the CTR, CPL & CPA.

An enthusiastic individual with the following skills. Please do not hesitate to apply if you do not match all of it. We are open to promising candidates who are passionate about their work and are team players.

• Expertise in Google Adwords campaigns for international markets.
• Experience working on marketing or growth throughout a product’s lifecycle.
• Working experience in SaaS, preferably for international markets.
• Hands-on experience in Google Analytics, Google AdWords, Linkedin Ads, Facebook Ads, Hubspot CRM, Landing pages and Webflow.

You will be working closely with the growth marketing head and the marketing team members. 

A wholesome opportunity in a fast-paced environment that will enable you to juggle between concepts, yet maintain the quality of work, interact and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the comprehensive benefits that Xoxoday offers.

A fast-growing PE funded Fintech SaaS company based in Bangalore with offices in Delhi, Mumbai, California, New York, Dubai, Singapore, and Dublin. We have three products in our portfolio: Plum, Empuls and Compass. Works with over 2000 global clients. We help our clients in engaging and motivating their employees, sales teams, channel partners and consumers for better business results.

• Complete responsibility of Google Ads, Linkedin Ads, Facebook ads.
• End to end campaign management (From forecasting to executing, monitoring, evaluating and optimizing campaign performance to generate maximum leads) ·
• Conduct keyword research and optimize campaigns. ·
• Research and analyze competitor advertising links and strategize the best plan ahead for the business.
• Optimize the ad copy, landing pages for the best lead quality.
• Optimize the campaigns regularly for improving performance.
• Identify trends and insights and optimize spend and performance based on the insights.
• Measure and report performance of all marketing campaigns, and assess against goals.
• Brainstorm new and creative growth strategies.
• Build on an existing level of search engine marketing expertise and develop a reputation for innovation and efficiency.
• Stay up-to-date with industry trends and developments in search engine marketing, digital marketing as well as consumer behaviour and recommend improvements.
  
  Skills Required: · Proven 2+ years SEM experience in managing PPC campaigns across Google, well-versed in performance marketing, conversion, and online customer acquisition. ·
  The Specialist will also portray a passion and exceptional analytical skills and demonstrate fluency in the acquisition of metrics, being able to evaluate and orchestrate large campaigns spanning numerous marketing channels.
  Should have a good understanding of Google Analytics, Google Tag Manager.

Looking for a Senior Digital Marketing Manager to be responsible for marketing strategy for the organization and to drive initiatives to improve SEO, performance ads and brand presence. Our ideal candidate is a blend of analytical and creative, passionate about driving metrics while also being very sensitive to brand and user experience, and distinctive at operating in highly collaborative and cross-functional settings. This role partners closely with our design, engineering, analytics, and broader marketing teams.

‍

• Use data, cross-functional input, and best practices to build a plan for how to optimize the organization digital marketing efforts.
• Develop and maintain marketing performance dashboards. Create and manage implementation of analytics tracking requirements for SEO, performance ads, emailers and any other marketing initiative in the company. Draw insights using the data to enhance marketing performance.
• Work with marketing, engineering, and design to deliver data driven results on A/B tests, SEO, Google Ads, Linkedin Ads, email sequences and customer lifecycle marketing from lead generation to deal closure.
• Work with content creators to ensure content is distributed effectively, generates leads, and improves SEO objectives.
• Manage all ppc campaigns to drive lead generation with right metrics.
• Growth hacks and technical expertise in marketing with various tools like Google analytics, Hubspot, SEO tools, Adwords, Heatmaps etc would be required.
  
  

• Data-driven. You get deep into data to generate hypotheses, run experiments, and scale successful findings.
• Creative. You partner well with design and are excited about building novel things.
• Passionate about customers. You have deep empathy for users and are able to adapt how you communicate to best reach and engage your audience. You have excellent verbal and written communication skills.
• Organized. You are able to manage highly interdependent, complex projects and keep various work streams on track.
• Ambitious. You are eager to make an impact at orzanization. You thrive in a fast-moving, dynamic, hyper-growth environment and are able to operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right.
• A team player. You are able to work with a range of disciplines to execute on your work and thrive seeing different points of view on an issue.

• 5-7 years of relevant work experience in digital marketing, growth marketing and analytics.
• Candidates from SaaS, top institutes like IIM/IIT/NIT/SpJain/NITIE/FMS will be preferred.
• Key skills required:  Content marketing, On page and off page SEO, data driven, good knowledge of SEO tools and  marketing analytics.

Challenging opportunity, tough problems and a very good growth path. An excellent opportunity to work with a team of highly talented young professionals. We also offer a whole load of benefits to make your stay enjoyable with the organization.

A SaaS commerce company helping organizations enhance employee engagement by offering products in the area of employee engagement via Empuls, sales & channel incentive management via Compass, and loyalty & rewards management via Plum. We welcome you to explore the website to learn more about us.

If you find this role exciting and want to join us at Bangalore, India, then apply by clicking below. Provide your details and upload your resume. All received resumes will be screened, shortlisted candidates will be requested to join for a discussion and on mutual alignment and agreement, we will proceed with hiring.

Roles & Responsibilities:

• Responsible for improving the company's organic search results.
• Creates and launches SEO campaigns, identifies areas of improvement.
• Expertise in building high-quality links from reputed sites.
• Strong experience in on-page and off-page link building activities.
• Ability to build/manage a team and motivate them to achieve the team objective.
• Review and analyze areas that need to be improved, deleted, or revised, prepare detailed strategy reports.
• Compile and present SEO performance reports.
• Identify the least expensive but most powerful and profitable keywords for the website.
• Ensure websites are filled with optimal keywords and Consult with the Tech team to improve SEO wherever required.
• Executing weekly technical audits to identify issues and bugs.
• Perform keyword research to optimize existing content and uncover new opportunities.
• Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
• Provide recommendations and execute strategies for content development in coordination with SEO goals general and keyword specific.
• Help to create and support marketing content to socialize and use for social media purposes.
• Should be an individual contributor as well as the ability to manage a team.

Requirement:

• Any BE Graduate or Equivalent degree holder.
• 3 to 8 years of experience.
• Candidates with previous Ed-tech /E-learning/ E-Commerce experience will be preferred.
• Should be a self contributor.
• Excellent verbal and written communication skills.
• Ability to multitask and remain organized in a fast -paced environment.

Remuneration: Best in the Industry.

Job Location:  Bommanahalli, Hosur Road, Bengaluru

Notice Period: Immediate

• Implement marketing strategies to scale lead generation
• Update and optimize the website regularly for conversion
• Work in collaboration with freelance content writers to blog high-quality content
• Help the team with sales collaterals
• Engage potential customers via our social media accounts

• A strong communicator
• Data-driven decision maker
• Meticulous when it comes to details
• Customer obsessed
• Team player

Job Summary

As a CRO specialist you will use a mix of creativity and strong analytical skills to understand website behavior, identify opportunities to drive an increase in conversion, revenue and user experience, then develop and execute a strategy to turn those ideas into an optimization and testing plan. This is a customer-facing role requiring outstanding relationship management skills.

The ideal candidate would be extremely data-driven and makes design tweaks based on user behavior to improve conversions. An experience in creating UI/UX wireframes would be a plus

Responsibilities and Duties

Use qualitative (heatmaps, sessions recordings, surveys, etc) and quantitative(Google Analytics or similar) sources of data to analyze website traffic to understand user behavior and provide data-driven recommendations to increase engagement and conversion rate.

Establish web analytics framework to monitor the health of the key performance indicators and key conversion points in the web journey and marketing funnel. Understand and implement ways to monitor conversion funnel congestions, design and usability factors of highly converting web pages.

To understand the "WHY" behind the data and deliver actionable insights to further improve UX and conversion rate optimization to increase lead generation and online sales.

Define and maintain overall optimization program (site and e commerce experience, landing pages, forms and calls-to-actions) Use an iterative approach to optimization (hypothesize, design, test, measure, optimize), deriving actionable insights from the results, formulating new experiment ideas and hypotheses, while implementing winning results.

Develop or support the team in developing hypotheses, testing roadmaps and reports for optimization projects (A/B, Multivariate, Targeting, Personalization).

Coordinate with developers, analysts, and researchers to drive projects forward.

Required Experience, Skills and Qualifications

Prior experience of 1+ years of optimizing user experience/digital marketing campaigns/email campaigns/or anything that directly impacts revenue generated by the website.

Prior experience in a customer facing role or equivalent history of increasing customer satisfaction with excellent presentation skills

Conversant and able to use marketing platforms and tools that can measure and drive marketing programs and conversions; examples include Google Analytics, VWO, Adobe Target, Click-tale, Adobe Analytics, Tag management solutions, Tag audit solution, Optimizely, Google Optimize, and/ or similar tools.

Understanding best practices for UI and UX for websites

Understand of how E-commerce website work(what is ROI, AOV, Conversion Rate etc.)

Experience with research tools including HotJar, CrazyEgg, LuckyOrange/ heatMaps/ poll/ survey Zarget or other similar tools will be a plus

Experience with multichannel media campaigns including a working knowledge of paid search, testing ad text and landing pages Optimization, SEO will be a plus

Prior experience working in diverse client portfolio

Benefits

5 Day working

Flexible work from home policy

Company sponsored team outing and parties

Company sponsored lunch

No dress code

Salaries at par and above the industry standards

Great Learning and growth opportunities

Opportunities to travel onsite (Australia US,UK, South Africa) to meet and work with clients personally

Diverse and exciting client portfolio of internationally renowned brands