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Keka is an award winning modern HR platform for growing businesses in India. We are looking for a rockstar marketeer who can connect with the HR professionals across the country and establish Keka brand and presence
We are looking for curious heads to help us make India’s most comprehensive and user-friendly employee experience platform to top the leaderboard. At Keka, Marketing is not just about running a few campaigns and all that, it is more of a story telling and brand building. The PMM is directly responsible for the product positioning and right reach of the product offerings to the right audience. As a core member of branding, you understand how important is to produce related content, not just the keywords. You are very crucial for us. Your responsibilities: • Partner with our product teams to set the product marketing strategy from beginning to end • Lead cross-functional teams to create sales tools and collaterals, and drive growth • Define go-to-market strategies, plan and execute feature releases, or improve the way we bring products to market • Drive a team of young, energetic and talented individuals What we are looking for: • N+ Years of product marketing experience. That means You tried, failed and succeeded executing or advocating various marketing strategies earlier • You are Passionate and innovative when it comes to storytelling (marketing). • You are a Blogger • You are an entrepreneur, strategist, marketing visionary, storyteller, and cross-functional team leader. • An eye for design since you are the decision maker of the marketing collateral
Read this carefully. This is not a regular "digital marketing" job. Nor the fancy "growth hacker" job. There is a short password somewhere in this job description - it starts with "s" and it not an english word. You need to write that password while applying. :) This role is only for those marketers who are restless and keep inventing new ways to reach maximum number of people in minimum amount of effort. To do this, you'd need these qualities: 1. Have a fundamental understanding of marketing. You don't need an MBA but should know the power of stories in marketing and the value of brand building. 2. Understand and respect consumer behavior. What your users think about when they wake up. What keeps them going? What are their aspirations? 3. Understand "lean methodologies". If you haven't heard of it, read about it before applying. You will be tested on this in the process. 4. Have excellent written communication skills. A simple test - can you write emails and contents like Hubspot or GrooveHQ or Buffer? It's okay if you are not there yet - but you'd need to get there, very fast. 5. Understands different platforms, both old and upcoming, and finds innovative ways to fuel growth through them. Have evidence sq31 of such work ready - we will talk about it in the interview. 5. Be a community person who loves bonding with other people and finds ways to grow faster together. This was about us. Now, let's talk about your aspirations: 1. You want to grow fast in your career 2. You want to do work you can be super proud of. "I took CutShort to their 1M users internationally. Today they have 50M users and are number1 recruiting platform used by 100,000 companies". How does a statement link this sound? Again, only apply (with the password hidden in this post) if you are genuinely up for this challenge. If you want a more predicatable job that pays you a lot, we are not a fit at this point.
As a Growth Hacker, you will be working closely with the senior management to strategize and execute long-term and short-term growth initiatives and work with the stakeholders to get them implemented. Specifically, here are some of the day-to-day responsibilities that you will handle: Job responsibilities: - Working with the AARRR Sales Metrics Diagram (Acquisition - Activation - Retention - Referral - Revenue) - Choosing in accordance with the other departments which Metrics/KPIs (Key Performance Indicators) to focus on. - Experimenting traditional and creative ideas how to grow those KPIs. - Driving traffic to website, landing pages, social media, apps. - Optimizing channels in order to always improve the performance of one's business. - Scaling and Automating the growth processes. - Knowledgeable about referral marketing and being able to create viral growth. Requirements for the Job: - Deep understanding of SEO/SEM/SMM/ASO, social and viral mechanics. - Expertise in data-driven marketing. Ability to analyze complex data sets. - Proven track record of optimizing and improving keyword rankings on major app stores (Google Play Store and iOS App Store). - Experience in using CRM and analytics tools like Clevertap & Amplitude - Experience with mobile userbases, cohort studies, ROI analysis, revenue-per-user metrics. - Comfortable with GA and web marketing technologies such as Localytics, Optimizely, AppsFlyer, AppVirality, KissMetrics, ClickTale, MailChimp for email marketing campaigns, HubSpot for CRM, sales and marketing purposes, Zapier to automate workflows, etc. - Minimum 2-6 years of experience in digital marketing (Mobile Apps product experience is a must). - Team-focused and highly collaborative but comfortable in driving direction on your own or with little direction. - Demonstrated success and passion for collecting and using customer insights to drive strategic decisions. - Conversant in multiple marketing and sales channels; knowledge of SEM, email, sales development, and product user experience. - Excellent written and verbal communication skills
We're Searching for a hard core sales person who is itching to move to marketing function. Preferably alumnus of MICA, SIMC or a having a great communications background. Must have good sense of humour. PS: This is complete EQUITY based role. People looking for salary do not apply. What You Will Be Doing: You are responsible for budgeting, planning and supervising all Marketing and CRM activities Part of your duties will include more than assembling, leading and motivating your staff. Your dedication as their mentor is key. Your well-thought-out strategy ensures an efficient customer experience during onboarding and conversion Responsibility and strategic orientation for all CRM actions, aiming for a lasting increase in customer value What You Bring To The Job: After successfully graduating in Business Administration, Marketing or Business Informatics, resp. obtaining a comparable degree in a relevant field, you have logged at least 3-6 years of management experience in Marketing, preferably in a startup or eCommerce company Online marketing is something you- re quite familiar with, but your focus is in offline-marketing You wield an excellent record in developing marketing communication and advertisement media Through your experience with classic B2B-sales, you know Call Centers/telemarketing like the back of your hand Thanks to your outstanding analytic skills, you- re used to organize the marketing goals by using clearly measurable KPI. Your know-how about web-tracking and managing tags is a big plus for this field You have experience in leading larger teams and come an open personality, a strong sense of responsibility, entrepreneurial thinking and negotiation power Extraordinary conceptional skills, a creative mindset and a hands-on mentality are your strongest suits Your readiness of mind, an independent and structured working method and a great sense of humor complete your profile READ AGAIN: This is complete EQUITY based role. People looking for salary do not apply.
SENIORWORLD.COM http://www.seniorworld.com "People don't grow old. When they stop growing, they become old." While growth, advancement and learning are terms typically associated with childhood and youth, old age has been traditionally defined by consolidation, passiveness and health management. However, data on India's population growth speaks a different story. India's fastest growing segment is neither children nor youth, but seniors - which is growing at double the growth rate of the Indian population. Seniors' lives are getting re-shaped like never before. We are all living longer. More and more Indians are living well into their 80's & 90's and today, there are more than 6 lakh Indians over the age of 100. Families are increasingly going nuclear and staying apart; technology and the internet are opening new worlds and helping people connect. Various positive ageing researches are demonstrating how simple lifestyle habits such as regular exercise, having hobbies, staying in touch with friends and laughing easily, go a long way in promoting overall well-being. In addition, encouraging families, global exposure, and evolving aspirations are driving a change from a passive retired life to a more active and engaged lifestyle. More and more seniors are keen to explore new things, fulfill old passions, travel, contribute to society and stay active. While aspirations and attitudes are changing, there are challenges of availability of senior specific products and services. Seniors also face a sense of anxiety about whether they are equipped adequately - technologically, financially or psychologically - to make the most of the available opportunities. SeniorWorld was inspired by Seniors who wish to redefine the retired person stereotype and live their life to the fullest. Our vision is to enable India's Seniors to lead more active, engaged, independent and fulfilling lives. We plan to achieve this by providing content, products, services and engagement avenues that impact the lives of our seniors and their families positively. We invite you to come, participate and help shape this journey. Welcome to SeniorWorld. Get more from life. Senior World is looking for a Head - Digital Marketing who will be a key member of the Growth team. The person will lead the strategy development and delivery of digital marketing campaigns across various channels. The person will be responsible for looking after end to end Digital marketing Strategy. Responsibilities : - Experiment driven approach - Design and drive campaigns defining hypothesis, executing, analyzing and systemizing them. - Focus on customer funnel driving acquisition, activation, retention and monetization. - Strong analytical capability to figure out problem statements and plug the leakage in user funnels. - Find new BTL customer acquisition channels optimized in accordance with the product CAC requirements. - Connect with customers sending right messages at right time via Push, SMS, Email and other media. - Manage the brand presence via social media and other outlets. Candidate's Profile : - Preferred to have worked in a startup and understands its challenges - Has been a part of brand building projects & campaigns - Expert in Digital marketing and Online Marketing - Excellent connect with vendors and suppliers which can be leveraged while building brands - Desire to create new products - Passionate about customer experience - Ability to understand consumer and create product accordingly - Highly interactive and outgoing person - Business Acumen to be high - Process Orientation and zero defect approach - Interpersonal skills should be very good and - Good Team player - Ready to learn new things and enjoys innovating - Excellent in written and verbal communication (English)
As a Marketing and Human Resource Head, you'll be expected to design strategies, such that more students can take our courses, and also work on expanding our tutorial department.
We are looking for a content writer, who can both pen down our ideas, and give input from their side when it comes to reaching out to target audience by the help of creative words. The applicant must know, how to say long story short and yet say relevant. The work will involve, writing documentation, blogs, taglines, content for website, etc. We are an ed-tech company, who also takes up projects from clients time to time, while developing our proprietary projects. Currently we are building our own social networking website, and also giving corporate training to students. The writer should be able to attract the masses through his/her creativity in thoughts as well as words.
A brand needs someone who can connect every aspect of their marketing strategy to digital, and add value with new ideas and marketing methods. Market research and a background in digital marketing trends are key in creating a decent digital marketing strategy. It takes innovative and progressive thinking, to combine several teams’ efforts to create a strategy that helps brands grow in the direction they choose. A Kreativ account executive/ Manager must be a trendsetter, capable of adapting in a fast paced environment and confident enough to make and execute ideas. Roles and Responsibilities: An account executive/Manager must, but is not restricted to, • Develop unique strategies and build upon current client strategies within the digital arena to meet/exceed objectives • Develop strong, trusting relationships between clients and agency partners, providing leadership and support during strategy, ideation, and execution • Manage client expectations, bringing issues/concerns to clients' attention before they become problems, offering potential solutions, and advising of potential delivery delays • Manage work and professional development of assigned project manager(s), and work with them to ensure the team is aligned to client requirements • Proactively keep abreast of assigned clients' marketing and media plans, and provide technological solutions including rich media, site optimization, promotional ideas, mobile, social networks, viral, etc. • Manage research studies that yield rich insights into consumer online behavior and key motivational/attitudinal behavior • Develop a total understanding of online target audience and mindset modes, write communications briefs, ensuring that creative and media are effectively integrated • Write and transmit conference reports to clients and agency teams, review statements and estimates of work prior to client review
Job Description: We are looking for a dedicated Associate Manager of Growth to fill a fast-paced job in a competitive and hustling environment.You should be able to plan and execute the following: first, to define the product’s growth plan, second, to coordinate and execute growth programs, and third, to achieve the above through a optimized growth process. Responsibilities - Identify the correct social media and other channels for the product growth. - Acquire users through the identified channels in a defined budget. - Retain and engage users through data driven results of the trial and test runs - Define and evolve a growth metrics after careful/observant of the above process - Strategize over product growth by observing user behaviour with product and community team. Skills: - Good understanding of various social media / internet platforms popular in India. - Should have a good understanding to statistics and have even better analytical skills. - Should be aware to the concept of virality. - Proficient in the use of tools like Excel, PPT and Word. - Should be proficient in English and Hindi language. Experience: 1+ years of experience in a product growth. Experience in consumer internet products would be preferred.
