
1. Owning the brand face/voice
2. Own creation that goes to the customer or retailers or even to the non-user platforms.
3. Planning 360 degree campaigns and omni-channel adaptation strategy
4. Maintaining and evolving brand guidelines as per usage and trends.
5. Build teams and grow them.
6. Need a nack of understanding the User and building creative strategy around it.
7. Will lead all the branding Initiatives.
8. Orchestrating customer interviews and focus group studies
9. Work closely with the Marketing, Product and business leaders.
Perks
● Work with the Founding team to create one of the MOST Valued B2B companies in times to
come
● Be a pioneer in an emerging and futuristic business space
● Opportunity to create an impact as a C-Suite leader
● Massive learning and execution opportunities at a large scale
● Non-hierarchical, a flat and transparent culture where we also have lots of fun
● Pay at par with market salaries + stock options and a steep growth curve
Must haves
7-10 Years of experience in building, scaling and leading the Brand Function at a product/tech company.
Experience in working with VC backed start-ups, internet/tech companies, retail companies
Excellent communication and story-telling skills with in-depth knowledge of marketing & branding
Penchant to work hard to strengthen the brand in the initial few years to gain a better work-life balance in future

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