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Founded 2015  •  Product  •  20-100 employees  •  Raised funding
Digital Marketing
Mobile App Marketing
Google Adwords
Search Engine Optimization (SEO)
Facebook Marketing
Affiliate marketing
ASO
App Store Optimization
Social Media Marketing (SMM)
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Kochi (Cochin)
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3 - 7 yrs
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₹6L - ₹8L / yr
Key Responsibilities:

- Plan, test, and execute mobile app marketing campaign and are responsible for Web/App Growth.

- Develop and execute App Store Optimization strategies

- Manage all digital marketing channels (e.g. Mobile, blogs, and social media) to ensure brand consistency

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

- Develop specific campaigns to create and maintain high levels of customer interaction

- Oversee our social media accounts

- Plan, execute, and measure experiments and conversion tests

- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

- Forecast sales performance trends and act proactively to increase our market segment

- Liaise with Product, Design teams to increase client satisfaction through cohesive strategies. Monitor competition and provide ideas to stand out

- Stay up-to-date with digital technology developments

Candidate Profile:

The ability to think strategically and drive execution is essential. Ideally, we are looking for a Mobile Marketing professional who has planned and managed marketing campaigns that promote a company's brand. Also worked on planning campaigns, analyzing metrics and Identifying trends.

- 3 - 5 years of experience in Mobile marketing campaigns, google ad words, social media and display advertising

- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate

- Experience in optimizing landing pages and user funnels

- Experience with A/B (Multivariate experiments)

- Knowledge of website analytics tools (e.g. Google Analytics, Branch,Appsflyer and others).

- Working experience with creative and marketing agencies

- Experience in setting up and optimizing Google Ad words campaigns Strong analytical skills and data-driven thinking
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Job posted by
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Haani Hashim
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at A New York based Funded startup
Agency job
via Qrata
Growth Hacking
Digital Marketing
Marketing
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Bengaluru (Bangalore)
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4 - 10 yrs
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₹15L - ₹25L / yr

About the company

A US based funded startup. 

Hiring for the Growth Manager - Paid Acquisition role, and looking for someone who will work with the Head of Homeowner Growth in building strategies and execution. Apply if you are excited about creating a platform for true entrepreneurship.

Responsibilities
● Own all paid acquisition for all our Business Owners. (It’s not about acquisition of leads
anymore. It’s about contribution to the pipeline and driving the revenue.)

● Work closely with the Head of Homeowner Growth to plan and drive paid acquisition initiatives across channels - Google, Facebook, Taboola etc.

● Work closely with the lifecycle manager to lay out clear customer journeys based on the intent, geography, demographics, device etc. of the traffic.

● Work closely with other internal resources - design, content etc. to ensure timely roll out of planned campaigns.

● Ideate and come up with portfolio strategies to ensure accurate budgeting for each business owner account.

● Capture high-quality data beyond the vanity metrics, and derive insights that drive decision making

● The discipline of marketing is shifting from people-centric to API-centric activities, therefore, one of the most critical responsibilities would be to interface with the product and engineering team to develop internal tools that give us massive leverage over any other competitors. This is not for the faint-hearted, traditional marketer.

● Productize and automate as much as possible. Be the Product owner

● Set up a monitoring protocol. Monitor KPIs and success metrics. Identify issues, modify the plan and processes related to it which may lead to a better outcomes

Minimum Qualifications

● 4+ years of experience working as a Growth Manager at funded tech startups

● From top IIMs or IITs or ISB

● Experience working as a founder of a disruptive Marketing Agency is a plus

● Prior experience in interfacing with Product teams to roll out marketing tools is also a big plus

You are a good fit if

● You have engineering approach to marketing

● You love to take on really challenging problems and follow through end to end on the process and outcomes

● You are highly analytical and are able to look at problems objectively and can hustle to solve them creatively

● You are a good communicator and an excellent writer. Since we are an async and remote-first company, most of our work is written. You'll need to be able to proactively communicate in concise, clear, and simple writing.

 

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Job posted by
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Prajakta Kulkarni
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Founded 2011  •  Product  •  500-1000 employees  •  Profitable
Product Marketing
Mobile App Marketing
Monetization
ASO
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NCR (Delhi | Gurgaon | Noida)
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5 - 8 yrs
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₹15L - ₹25L / yr

PicsArt is seeking a Product Marketing Specialist to execute Marketing & Content activities for our India users. This is a specialist position with exposure to various areas of a fast-paced, consumer-facing tech startup. The ideal candidate has passion for creating products and a campaign approach.


Responsibilities:

  • Plan and schedule lifecycle marketing campaigns: in-app pushes, modals, notifications, campaign emails.
  • Plan and schedule in-app content: editing tutorials, hashtags, templates, banners.
  • Working closely with designers, product teams to make content designed & take it to live.
  • Close coordination for campaigns with content, partnership, product, design teams to ideate & implements the campaign.
  • Collect insights on product & partnership (campaigns & content) to share with global teams.
  • Work with channel owners (lifecycle, social, localization, T&S, monetization, etc.) to ensure plans are executed in a timely and effective manner.
  • Ensure the consistency of PicsArt India tone-of-voice for Indian languages and collaborate with localization teams.
  • To be updated with current trends in the country & work with relevant teams for the keywords, content ensuring the safety of the app.
  • Advising how to optimize user flows in onboarding, editor, community, etc.
  • Provide visuals & copy to the global user acquisition team and help on ASO, SEO with respective teams. 

Required Qualifications:

  • Work experience in mobile apps is a must.
  • 4 + years of experience in Product marketing roles with a diverse range of campaigns.
  • The ability to juggle multiple projects and priorities, seamlessly shifting focus from one to the other. 
  • The ability to work collaboratively in a team environment.
  • Diligence to hit deadlines.
  • Excellent written and verbal knowledge of English & Hindi
  • Ability to stay ahead of visual and social trends and quickly adapt to a constantly evolving digital landscape.
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Job posted by
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Dixita Sharma
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at Keka
Founded 2012  •  Products & Services  •  100-1000 employees  •  Profitable
Product Marketing
Growth Hacking
Email Marketing
Vendor Management
Vendor relationships
B2B Marketing
SaaS
Digital Marketing
Marketing operations
Stakeholder management
Content Writing
campaigns
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Hyderabad
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4 - 5 yrs
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₹10L - ₹15L / yr

Responsibilities

 

  • Own the creation and implementation of a cohesive go-to-market strategy for upcoming features and modules.
  • Act as the voice of the customer by clearly articulating vertical-specific market dynamics and buyer pain points.
  • Work with the marketing, business development, customer success, and strategy teams to develop marketing programs that drive demand within your vertical
  • Plan, coordinate, and execute PR strategies for Keka.
  • Create and execute all the nurturing email campaigns and newsletters.
  • Create and execute all Linkedin Ad and Google Ad campaigns for lead generation.
  • Coordinate and help in executing partnership deals with different aggregators on the Lead generation front.
  • Ideate and Create different sales and marketing presentations.
  • Work with Product managers and Content team to produce feature-related articles and industry-wise use cases.
  • Supervise and review all the content pieces going on the website.
  • Ideate and supervise the execution of different SEO campaigns for lead generations.
  • Be an expert on the competitive landscape and help shape positioning and messaging strategy for your vertical.
  • Planning and supervising different social media campaigns.
  • Connect with HR influencers and bring them up for conducting webinars or doing interviews.

 

Qualifications

 

  • Deep experience working in a product marketing capacity and/or marketing role.
  • Understanding of segmentation strategies, developing buyer groups, articulating customer pain points, and crafting client-facing messaging
  • Autonomous self-starter who thrives on a team where initiative and innovation are celebrated and rewarded
  • Strong written and verbal communication skills—you've created content in past roles and can share writing samples and demonstrate writing proficiency through a test project
  • Strong analytical skills—proven ability to measure the efficacy of marketing initiatives and adjust accordingly
  • Comfortable doing competitive research

 

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Job posted by
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Akshita Kochar
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Founded 2017  •  Product  •  0-20 employees  •  Raised funding
Marketing
Marketing Strategy
Growth Hacking
Pricing Strategy
Salesforce Management
i
Mumbai
i
- yrs
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₹1L - ₹3L / yr
We're Searching for a hard core sales person who is itching to move to marketing function. Preferably alumnus of MICA, SIMC or a having a great communications background. Must have good sense of humour. PS: This is complete EQUITY based role. People looking for salary do not apply. What You Will Be Doing: You are responsible for budgeting, planning and supervising all Marketing and CRM activities Part of your duties will include more than assembling, leading and motivating your staff. Your dedication as their mentor is key. Your well-thought-out strategy ensures an efficient customer experience during onboarding and conversion Responsibility and strategic orientation for all CRM actions, aiming for a lasting increase in customer value What You Bring To The Job: After successfully graduating in Business Administration, Marketing or Business Informatics, resp. obtaining a comparable degree in a relevant field, you have logged at least 3-6 years of management experience in Marketing, preferably in a startup or eCommerce company Online marketing is something you- re quite familiar with, but your focus is in offline-marketing You wield an excellent record in developing marketing communication and advertisement media Through your experience with classic B2B-sales, you know Call Centers/telemarketing like the back of your hand Thanks to your outstanding analytic skills, you- re used to organize the marketing goals by using clearly measurable KPI. Your know-how about web-tracking and managing tags is a big plus for this field You have experience in leading larger teams and come an open personality, a strong sense of responsibility, entrepreneurial thinking and negotiation power Extraordinary conceptional skills, a creative mindset and a hands-on mentality are your strongest suits Your readiness of mind, an independent and structured working method and a great sense of humor complete your profile READ AGAIN: This is complete EQUITY based role. People looking for salary do not apply.
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Job posted by
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Kartik Raichura
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Founded 2015  •  Product  •  20-100 employees  •  Bootstrapped
Growth Hacking
Product Marketing
Communication Skills
Social Media Marketing (SMM)
Presentation Skills
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Bengaluru (Bangalore)
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- yrs
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₹1L - ₹3L / yr
Selected candidate's day-to-day responsibilities include: 1. Social media management & marketing - promoting brand across multiple channels 2. Promoting brand across multiple channels 3. Coordinating the team 4. Content/campaign management 5. Participating in brainstorming to learn how one can try growth hacking and master the art
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Job posted by
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Ajay Pandey
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at Disruptive Performance Marketing Agency
Agency job
via Unnati
Digital strategy
Growth Hacking
Digital Marketing
Digital media
performance marketing
digital campaigns
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NCR (Delhi | Gurgaon | Noida)
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3 - 7 yrs
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₹12L - ₹15L / yr

Our client is a disruptive performance marketing agency with a data-driven approach adding impetus to its client's growth. The agency has developed two proprietary tools that enables them to execute large scale marketing campaigns. Automated media buying, centralized data tracking, business intelligence reports and personalized ads are the major services offered to the clients.

The agency is one of the few in India that has partnerships with the biggest platforms like Facebook, Google API, Taboola and many more. They are serving more than 100 clients and is on an explosive growth path. The founder is a serial entrepreneur and an alumnus of IIT-BHU. He has assembled a unique team of seasoned data scientists, consultants, and digital strategists to deliver the best online marketing solutions.
 
As a AVP Digital Strategy, you will manage end-to-end customer engagement including business analysis, managing scope, schedule delivery, optimization and client management.
 
What you will do:
  • Understanding client’s business objectives and Digital Marketing strategy.
  • Strategizing client’s marketing brief & taking decisions for the team to deliver on.
  • Creating customized & impactful presentations to showcase performance impact.
  • Managing a team of digital marketing strategists and business operations team to drive multiple programs to completion.
  • Being on top of industry updates from technology, competition & functionality perspective.
  • Managing & prioritizing prospects pipeline – in line with monthly/ quarterly/ yearly goals.
  • Helping company grow through performance marketing initiatives for its own core business.
  • Working closely with business development & senior analyst teams to provide strategic inputs.
  • Leading, mentoring and guiding the account managers in their daily efforts against all client digital campaign work.
  • Negotiating contract including renew, upselling and be key contact for any new work discussion.
  • Managing the workflow process by prioritizing projects and resources and by working across accounts to ensure proper alignment of resources.
 

What you need to have:

  • 3 plus years of demonstrated track record of developing senior level client relationships.
  • Very strong understanding of Digital Analytics.
  • Hands on experience and deep expertise in Google Analytics, Google Adwords and Facebook advertising.
  • Strong relationship management skills.
  • Ability to command respect & drive meetings with CXO level members.
  • Superb communication and presentation skills as well as a proven ability to develop well positioned and thoughtful documents and presentations.
  • Thorough knowledge of the principles of advertising, marketing & media with thought leadership around the dynamics of the digital and interactive space, specifically Social, Digital Media, and Search.
  • Ability to use alternative analytical approaches to solve digital/ interactive marketing problems.
  • Above 80% in class 10th & 12th Maths score.
  • BE/ BTech - Should be from Tier 1/Tier 2 college.
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Job posted by
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Gayatri Joshi
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i
Founded 2017  •  Products & Services  •  20-100 employees  •  Raised funding
Digital Marketing
Growth Hacking
Social Media Marketing (SMM)
i
Remote, Bengaluru (Bangalore)
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1 - 10 yrs
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₹3L - ₹10L / yr
  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
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Job posted by
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Shriram Vamsi
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Founded 1999  •  Products & Services  •  100-1000 employees  •  Profitable
Product Marketing
Technology Marketing
Growth Hacking
Pricing Strategy
Copy Writing
Mobile App Marketing
Go-to-market strategy
Advertising
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Bengaluru (Bangalore)
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2 - 4 yrs
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₹9L - ₹10L / yr
Hi,
Greetings from Invensis technologies - Bangalore (J.P. Nagar). We are hiring Product Marketing Manager for our organisation. 
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Job posted by
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krishna p
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Founded 2016  •  Product  •  0-20 employees  •  Raised funding
Product Management
Growth Hacking
Entrepreneurship
Product Strategy
Mobile App Marketing
Viral Marketing
SAAS
Content Marketing
i
Bengaluru (Bangalore)
i
- yrs
i
₹3L - ₹5L / yr
Nudg Labs mission is to automate B2B e-commerce. Looking for a Growth Hacker with SAAS experience.
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Job posted by
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Balaji Venkatesan
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