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A Health, Wellness & Fitness startup logo
Head - Marketing Communication
Head - Marketing Communication
A Health, Wellness & Fitness startup's logo

Head - Marketing Communication

Agency job
via Qrata
5 - 12 yrs
₹25L - ₹35L / yr
Mumbai
Skills
Product Marketing
Marketing

Work Description: 

  • Storyteller & Fountainhead brimming with ideas on variety of ways to communicate the message to target audience to create pull-marketing advertisements
  • Develop graphic, copy & video content using https://medium.com/@gmiecznikowski/shape-your-brand-with-this-exercise-4645ac3ea26d">Brand Key communication framework
  • Deliver brand assets like social media content, landing page content, performance marketing creatives, directional scripts for influencers, PR etc. 
  • Deeply understand & empathise with consumer insights & create Brand stories around problem, solution, functional benefits, emotional payoffs & social currency to drive awareness, brand attribute scores & sales 
  • Provide direction to designers, videographers, editors to develop online marketing campaigns
  • Map customer journeys, service design and communication assets to drive engagement
  • Coordinate with agencies to create marketing creatives, video content
  • Analyze online consumer behaviours & trends to understand product-market fit
  • Manage daily marketing & communication operations

Candidature requirements: 

  • 5+ years experience in advertising agency with product marketing background
  • Prior experience in conceptualization & execution of short 15 secs videos ads
  • Strong storytelling visualization skills in form of videos & graphics
  • Experience in in women oriented product, service, startup is added plus
  • Intuitively sense the market need and visualize marketing & communication tactics
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Subodh Popalwar

Software Engineer, Memorres
For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
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About A Health, Wellness & Fitness startup

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Subodh Popalwar's profile image

Subodh Popalwar

Software Engineer, Memorres
For 2 years, I had trouble finding a company with good work culture and a role that will help me grow in my career. Soon after I started using Cutshort, I had access to information about the work culture, compensation and what each company was clearly offering.
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