Digital Marketing Executive

ROLES AND RESPONSBILITIES:

The Ad Sales Manager will drive revenue growth by securing advertising partnerships. This role involves acquiring new clients, developing relationships with key clients, crafting impactful ad strategies, and leveraging insights to deliver value-driven advertising solutions.

KEY RESPONSIBILITIES:

• Build and manage a robust sales pipeline from scratch—sourcing, qualifying, and converting leads.
• Design and implement a CRM system (e.g., HubSpot, Zoho, Salesforce) for tracking and managing sales activity and funnel performance.
• Develop customized média proposals and pitches based on client objectives and budget.
• Manage sales pipelines and maintain accurate forecasts.
• Report key metrics and insights to stakeholders, ensuring transparency in campaign success and revenue generation.

IDEAL CANDIDATE:

• Bachelor’s degree in marketing, Advertising, Business, or a related field. MBA is a plus.
• 2–8 years of experience in ad sales, média sales, or related roles, in the Tech space.
• Proven track record of meeting or exceeding revenue targets.
• Deep understanding of ad sales processes and digital advertising platforms.
• Strong interpersonal, negotiation, and relationship-building skills. Excellent communication and presentation abilities.

PERKS, BENEFITS AND WORK CULTURE:

• Flexible work hours and leaves
• Salary advance
• Maternity/Paternity leave benefits & adoption assistance
• Butler & Concierge services
• Team Off-Sites & Celebrations

BEYOND WORK:

• Insurance benefits for you and family
• Interest-free loans
• Gift vouchers for special moments
• Fully equipped Gym
• Education Sponsorship Programs

• Oversee daily store operations, ensuring everything runs smoothly and efficiently.
• Manage and lead a team of sales associates, setting goals and providing coaching to ensure targets are met.
• Maintain high standards of customer service, addressing customer concerns and feedback.
• Monitor inventory levels, order stock, and manage product displays.
• Analyze sales data and prepare reports for senior management.
• Implement promotional activities and sales strategies to drive revenue.
• Ensure compliance with all company policies, health and safety regulations, and local laws.
• Conduct regular store audits and ensure the store's appearance is up to company standards.
• Handle store budgets, payroll, and scheduling efficiently.

Job Description

As a graphic designer, you should have

• Strong Ideation and visualization skills. - Sound layout sense.
• Should be able to work with the complete Adobe suite including Illustrator, PhotoShop, InDesign or Canva.
• Never ending urge to learn.
• Should be talented and skilled to bring creative ideas to life either digitally or in print.
• Work from a verbal brief or from a rough scribble.

Responsibilities:

• Prepare creatives for social media platforms like Facebook , instagram , Twitter , Linkedin etc.
• Analyze marketing challenges and create designs that meet measurable business goals and requirements.
• Create visual stories that transform information, messages and concepts into high-quality assets that educate, inspire, and accurately depict and promote the brand, keeping in mind the visual language and brand tone.
• Create landing pages and web page designs.

Required skills:

• Experience in a small/mid sized ad agency or a digital team.
• 2-5 years of experience in the field of social media graphic designing (Twitter / Instagram / Twitter / Linkedin etc)
• A solid understanding of composition, typography, colors, iconography & design in general.
• Design communication materials for all internal, external communication and for other
• Should be passionate about advertising, PLUS you may possess a degree/diploma in commercial art from an ART institute.
• Out of the box thinker, attitude to work with good interpersonal skills.
• Well conversed with graphic and layout software like Adobe Indesign, Adobe Photoshop, Illustrator, CorelDRAW and Canva.
• Good aesthetic sense and creative ability.
• Having knowledge of basic web designing.

Our front-end applications are written in React with TypeScript using Gatsby and Next.js. For our REST and GraphQL APIs we use TypeScript and NodeJS, with PostgreSQL and ElasticSearch behind the scenes.

All of our services are hosted on AWS using Elastic Kubernetes Service. CI/CD is handled by Jenkins, with automated Docker builds and deployments to staging. We use Github and JIRA to help us keep on top of our tasks, manage and host our code.

We have a strong culture for testing. We are individually responsible for our work and are immensely proud of the quality we produce. We try and automate as much of the testing as possible.

We have a learning and development budget for keeping up to date which can be spent on conferences, courses, and even books. We encourage sharing what we learn with the rest of the team and the wider community.

We are truly cross-functional: as well as designers and product managers, our teams include data analysts, mortgage advisers and marketing specialists. We’re focused on results: meetings are banned two days a week, and if you need to work from home to finish a project or leave early to manage your energy we encourage you to take it.

About the Role

• Develop scalable web applications for award-winning consumer-facing financial tools
• Develop quick internal admin tools for analysts to create and maintain critical rule sets around consumer financial data
• Integrate new external APIs from vendors or other teams into platform
• Work with UX and design team to transform wireframes into living products
• Build new REST and/or GraphQL endpoints for representing our data to consumer applications
• Own full development requirements and implementation, release management, QA regression scripts, and deployment to containerized production environments
• Communicate results and impact to business stakeholders

About You

• Experience with Node.js and a UI framework (React a plus)
• Experience with unit, integration and end to end testing tools and practices
• Experience with documenting, creating, and consuming REST APIs (GraphQL a plus)
• Keen eye for detail when translating design and requirements into working code
• Proficiency with security requirements, authentication and authorization layers (OAuth2, Google Sign-in)
• Aware of front-end performance implications and best practices
• Familiarity working in the cloud, especially as it pertains to the front end: (Amazon S3 or Azure Blob, Cloudfront, Cloudflare, Fastly, etc.)
• Familiarity with tag and event tracking libraries (e.g. Segment, Google Analytics)
• Fluent at using Git
• Excellent communication, collaboration and writing skills
• You feel comfortable that our values - being brave, investing in each other, making it simple, and owning it - reflect aspects of your personality and approach to work.

Responsibilities:

• Must be able to write quality code and build secure, highly available systems.
• Assemble large, complex datasets that meet functional / non-functional business requirements.
• Identify, design, and implement internal process improvements: automating manual processes, optimizing datadelivery, re-designing infrastructure for greater scalability, etc with the guidance.
• Create datatools for analytics and data scientist team members that assist them in building and optimizing our product into an innovative industry leader.
• Monitoring performance and advising any necessary infrastructure changes.
• Defining dataretention policies.
• Implementing the ETL process and optimal data pipeline architecture
• Build analytics tools that utilize the datapipeline to provide actionable insights into customer acquisition, operational efficiency, and other key business performance metrics.
• Create design documents that describe the functionality, capacity, architecture, and process.
• Develop, test, and implement datasolutions based on finalized design documents.
• Work with dataand analytics experts to strive for greater functionality in our data
• Proactively identify potential production issues and recommend and implement solutions

Skillsets:

• Good understanding of optimal extraction, transformation, and loading of datafrom a wide variety of data sources using SQL and AWS ‘big data’ technologies.
• Proficient understanding of distributed computing principles
• Experience in working with batch processing/ real-time systems using various open-source technologies like NoSQL, Spark, Pig, Hive, Apache Airflow.
• Implemented complex projects dealing with the considerable datasize (PB).
• Optimization techniques (performance, scalability, monitoring, etc.)
• Experience with integration of datafrom multiple data sources
• Experience with NoSQL databases, such as HBase, Cassandra, MongoDB, etc.,
• Knowledge of various ETL techniques and frameworks, such as Flume
• Experience with various messaging systems, such as Kafka or RabbitMQ
• Good understanding of Lambda Architecture, along with its advantages and drawbacks
• Creation of DAGs for dataengineering
• Expert at Python /Scala programming, especially for dataengineering/ ETL purposes

Selected intern's day-to-day responsibilities include:

• Developing and executing marketing strategies that drive sales to business-to-business companies
• Research through web analytics and use keywords for global promotion and generating leads through digital means.
• Plan and execute all web, SEO/SEM, database marketing, email and social media.
• Performing market analysis and research on the latest trends.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Identify critical conversion points and drop-off points and optimize user funnels.
• Measure and report the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
• Update information on our website to boost rankings.
• Researching and evaluating competitor marketing and digital content.
• Brainstorm new and creative growth strategies through digital marketing.
• Plan, execute, and measure experiments and conversion tests.

* Experience in C/C++ and have strong experience embedded application development and integration in Linux

* Good in creating unit tests, performing code reviews, optimizing performance and ensuring standards for maintainability  

* Debugging, profiling, and performance optimization skills

• Attract first-rate talent and ensure lasting and successful placements aligned to client requirements
• Responsible for end to end selection process – sourcing, screening, interview coordination, back ground verification etc. in accordance with Anther recruitment strategy
• Understand client company, competitors, market place
• Client management – understand the client mindset, nuances of the requirement, coordination across all stages of recruitment while creating a positive rapport with the client stake holders.
• Map requirement, role criteria, define position description, skill specification
• Locate, identify and track potential candidates through the use of Job-Boards, social media, user groups/associations, candidate referrals, networking, etc
• Create detailed candidate profile summaries for each candidate presented
• Candidate Experience – ensure that all candidates are well informed on all aspects of the position proposed and are prepared adequately before every interview. Hand hold candidates through offer, on boarding and settling in period at the client Organisation
• Build network of candidates and develop creative, cost-effective sourcing strategies to accommodate for current and future client demands

• 2-5 years of experience in Manual and Automation testing for Cloud based Web and Mobile Application
• Experience with automation design, scripting, and execution
• An understanding of requirements analysis, design, coding, and unit testing of scalable, distributed, Cloud based applications
• Familiar with agile or other rapid application development
• Expertise in testing API's and debug application issues through API
• Exposure in Continuous integration process implementation by building CI / CD Pipeline using Jenkins and Integrate with Mavens
• Expertise of coding and programming skills in Java / Python
• Solid understanding of software design principles for Building Test Frameworks;
• Think out of the box coming up with creative test design automation frameworks to build / utilities plus tools to develop
• Knowledge of professional software engineering practices & best practices for the full software development life cycle, including coding standards, code reviews, source control management, build processes, testing, and operations
• Ability to work in a results-oriented, rapidly changing, dynamic and fast-paced environment that requires collaboration across multiple stakeholders and constituents