Cutshort logo
9 - 15 yrs
₹0.5L - ₹12L / yr
Vadodara
Skills
Marketing management
Marketing Manager
Digital Marketing
Execution
Traditional
Campaigns
Marketing planning
Above The Line Marketing (ATL)
ATL
Below The Line Marketing (BTL)
BTL
PPC
paid media
CRM integration
A/B Testing
Search Engine Optimization (SEO)
Web performance optimization
B2B Marketing

Marketing Manager


Experience Required: 9+ years


Education: MBA in Marketing (or equivalent)


Location: Vadodara (Onsite)


About the Company

A leading software solutions provider with a strong presence in the B2B space. The organisation is known for innovation, customer‑centric products, and a collaborative work culture. This is an exciting opportunity to take ownership of the marketing function and drive impactful initiatives in a fast‑paced environment.


Role Overview

We are seeking an experienced, proactive, and self‑driven Marketing Manager who can independently manage and execute the overall marketing function. The role demands expertise in both traditional and digital marketing, with the ability to plan, implement, and monitor campaigns end‑to‑end.

You will be responsible for enhancing brand visibility, generating leads, and aligning marketing strategies with business goals.


Key Responsibilities

  • Develop and execute quarterly and annual marketing plans.
  • Plan and manage campaigns for product promotion, lead generation, and brand building.
  • Oversee PPC campaigns (Google Ads, paid media) and optimise for ROI.
  • Drive SEO initiatives and manage website performance.
  • Lead content creation across blogs, social media, brochures, case studies, and videos.
  • Manage exhibitions, trade shows, and offline marketing activities.
  • Collaborate with sales teams for lead management and CRM integration.
  • Conduct market research, competitor analysis, and prepare performance dashboards.
  • Monitor KPIs, prepare reports, and run A/B tests for continuous optimisation.


Requirements

  • 9+ years of marketing experience (preferably B2B).
  • Strong expertise in digital marketing (PPC, SEO, analytics).
  • Excellent communication, planning, and coordination skills.
  • Proficiency in Google Ads, Analytics, Search Console, MS Office, and CRM systems.
  • Knowledge of WordPress/CMS platforms.
  • Ability to manage multiple projects independently with high ownership.


Desirable Skills

  • Experience with LinkedIn, Facebook, and Instagram marketing.
  • Familiarity with email marketing tools/automation platforms.
  • Creative thinking and copywriting ability.
  • Google certifications are an added advantage.
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Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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About Hunarstreet Technologies Pvt Ltd

Founded :
2022
Type :
Services
Size
Stage :
Profitable

About

At Hunarstreet Technologies Pvt Ltd, we specialize in delivering India’s fastest hiring solutions, tailored to meet the unique needs of businesses across various industries. Our mission is to connect companies with exceptional talent, enabling them to achieve their growth and operational goals swiftly and efficiently.

We are able to achieve a success rate of 87% in relevancy of candidates to the job position and 62% success rate in closing positions shared with us.

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